The table below looks at the statistics for Marketing Analytics skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Analytics over the 3 months to 21 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Oct 2014
Same period 2013 Same period 2012
Marketing Analytics
Rank 808 801 752
Rank change year-on-year
-7 -49
Permanent jobs citing Marketing Analytics 70 61 126
As % of all permanent IT jobs located in England 0.066% 0.060% 0.12%
As % of the Processes & Methodologies category 0.080% 0.074% 0.15%
Number of salaries quoted 60 56 111
Average salary £51,250 £38,250 £40,000
Average salary % change year-on-year
+33.98% -4.37%
90% offered a salary of more than £27,500 £23,000 £35,000
10% offered a salary of more than £75,000 £51,250 £65,000
UK excluding London average salary £45,000 £38,250 £35,000
% change year-on-year
+17.64% +9.28%
Marketing Analytics
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
87519 82414 85838
As % of all permanent IT jobs located in England 82.06% 81.55% 79.19%
Number of salaries quoted 71255 68412 72904
Average salary £49,500 £47,500 £45,673
Average salary % change year-on-year
+4.21% +4.00%
90% offered a salary of more than £31,500 £30,000 £30,000
10% offered a salary of more than £72,500 £72,500 £72,500
UK excluding London average salary £42,500 £42,000 £40,000
% change year-on-year
+1.19% +5.00%

Marketing Analytics
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Marketing Analytics across the England region as a proportion of the total demand within the Processes & Methodologies category.

Marketing Analytics Jobs Demand Trend in England

Marketing Analytics
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analytics across the England region.

Marketing Analytics Salary Trend in England

Marketing Analytics
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Marketing Analytics across the England region over the 3 months to 21 October 2014.

Marketing Analytics Salary Histogram in England

Marketing Analytics
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Analytics within the England region over the 3 months to 21 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +4 46 £52,500 +27.27% 3
South East -7 13 £32,500 +28.71% 1
Yorkshire -28 6 £28,750 -42.50% 1
South West -23 3 £52,500 +31.25% 2
East of England - 2 £66,250 -
Marketing Analytics
UK

Marketing Analytics
Top 30 Related IT Skills in England

For the 6 months to 21 October 2014, IT jobs across the England region citing Marketing Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Analytics.

1 186 (100.00%) Marketing
1 186 (100.00%) Analytics
2 84 (45.16%) Analytical Skills
3 83 (44.62%) Digital Marketing
4 78 (41.94%) Degree
5 65 (34.95%) SQL
6 60 (32.26%) SAS
7 55 (29.57%) JavaScript
8 49 (26.34%) Google
9 47 (25.27%) HTML
10 45 (24.19%) Google Analytics
11 41 (22.04%) SPSS
12 39 (20.97%) E-Commerce
13 33 (17.74%) Finance
14 30 (16.13%) Online Marketing
15 29 (15.59%) Data Management
16 28 (15.05%) Marketing Strategy
16 28 (15.05%) Statistics
17 27 (14.52%) R
17 27 (14.52%) Predictive Modelling
18 26 (13.98%) VBA
19 25 (13.44%) Social Media
19 25 (13.44%) Data Analysis
19 25 (13.44%) Big Data
20 23 (12.37%) Customer Segmentation
20 23 (12.37%) Mathematics
20 23 (12.37%) B2B
20 23 (12.37%) B2C
21 22 (11.83%) CRM
21 22 (11.83%) CSS

Marketing Analytics
Top Related IT Skills in England by Category

For the 6 months to 21 October 2014, IT jobs across the England region citing Marketing Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Analytics. Up to 20 skills are shown per category.

Application Platforms
1 60 (32.26%) SAS
2 12 (6.45%) CMS
3 7 (3.76%) Apache
3 7 (3.76%) Umbraco
4 2 (1.08%) Sitecore CMS
Applications
1 41 (22.04%) SPSS
2 9 (4.84%) Adobe Illustrator
2 9 (4.84%) Photoshop
3 5 (2.69%) MS Excel
3 5 (2.69%) MS PowerPoint
4 2 (1.08%) Adobe Creative Suite
4 2 (1.08%) Spreadsheet
5 1 (0.54%) FastStats
Business Applications
1 45 (24.19%) Google Analytics
2 12 (6.45%) WebTrends
3 7 (3.76%) SiteCatalyst
4 5 (2.69%) SAP InfiniteInsight
Cloud Services
1 14 (7.53%) SaaS
2 1 (0.54%) Cloud Computing
Communications & Networking
1 7 (3.76%) Internet
2 2 (1.08%) HTTP
Database & Business Intelligence
1 25 (13.44%) Big Data
2 13 (6.99%) Data Mining
2 13 (6.99%) SQL Server
3 11 (5.91%) Data Warehouse
4 10 (5.38%) MySQL
5 5 (2.69%) NoSQL
5 5 (2.69%) Relational Database
6 4 (2.15%) Spotfire
6 4 (2.15%) Apache Hive
6 4 (2.15%) Hadoop
7 3 (1.61%) Crystal Reports
7 3 (1.61%) SQL Server 2008
7 3 (1.61%) Base SAS
8 2 (1.08%) SQL Server Integration Services
8 2 (1.08%) Oracle BI EE
9 1 (0.54%) PostgreSQL
9 1 (0.54%) RDBMS
9 1 (0.54%) Snowflake Schema
9 1 (0.54%) OLAP
9 1 (0.54%) Apache Cassandra
Development Applications
1 4 (2.15%) Hudson
2 2 (1.08%) Dreamweaver
3 1 (0.54%) Git (software)
General
1 186 (100.00%) Marketing
2 33 (17.74%) Finance
3 19 (10.22%) Advertising
4 16 (8.60%) Banking
5 12 (6.45%) Retail
6 10 (5.38%) Telecoms
7 7 (3.76%) Back Office
8 4 (2.15%) Publishing
9 3 (1.61%) Front Office
9 3 (1.61%) Games
9 3 (1.61%) iGaming
10 1 (0.54%) Legal
10 1 (0.54%) Retail Banking
Job Titles
1 59 (31.72%) Analyst
2 39 (20.97%) Consultant
3 28 (15.05%) Developer
4 14 (7.53%) Marketing Consultant
5 13 (6.99%) Web Analyst
6 12 (6.45%) Marketing Analyst
6 12 (6.45%) Technical Analyst
7 11 (5.91%) Account Manager
7 11 (5.91%) Data Analyst
8 9 (4.84%) Senior Analyst
8 9 (4.84%) Web Designer
8 9 (4.84%) PHP Developer
8 9 (4.84%) Designer
9 8 (4.30%) Web Developer
9 8 (4.30%) Senior Manager
10 7 (3.76%) Software Developer
10 7 (3.76%) Business Analyst
10 7 (3.76%) Client Account Manager
11 6 (3.23%) Insight Analyst
12 4 (2.15%) Data Analytics Consultant
Libraries, Frameworks & Software Standards
1 47 (25.27%) HTML
2 22 (11.83%) CSS
3 15 (8.06%) HTML5
4 13 (6.99%) jQuery
5 12 (6.45%) .NET
6 8 (4.30%) ASP.NET
7 5 (2.69%) Web Services
8 3 (1.61%) LAMP
8 3 (1.61%) CSS3
8 3 (1.61%) CodeIgniter
9 2 (1.08%) Android SDK
9 2 (1.08%) JSON
9 2 (1.08%) Ajax
9 2 (1.08%) REST
9 2 (1.08%) RESTful
9 2 (1.08%) XML
9 2 (1.08%) XHTML
9 2 (1.08%) Flash
9 2 (1.08%) OLE
10 1 (0.54%) WSDL
Miscellaneous
1 84 (45.16%) Analytical Skills
2 28 (15.05%) Statistics
3 25 (13.44%) Social Media
4 23 (12.37%) Mathematics
5 21 (11.29%) Economics
6 15 (8.06%) Computer Science
7 13 (6.99%) Digital Media
8 11 (5.91%) Neural Network
9 9 (4.84%) Visualisation
10 8 (4.30%) Algorithms
11 5 (2.69%) Spread Betting
11 5 (2.69%) Mobile App
11 5 (2.69%) Enterprise Software
11 5 (2.69%) Data Structures
12 4 (2.15%) User Experience
12 4 (2.15%) Credit Risk
13 3 (1.61%) Blog
14 2 (1.08%) Contract for Difference
14 2 (1.08%) Informatics
14 2 (1.08%) Life Science
Operating Systems
1 8 (4.30%) Linux
2 4 (2.15%) UNIX
3 2 (1.08%) Android
Processes & Methodologies
1 186 (100.00%) Analytics
2 83 (44.62%) Digital Marketing
3 39 (20.97%) E-Commerce
4 30 (16.13%) Online Marketing
5 29 (15.59%) Data Management
6 28 (15.05%) Marketing Strategy
7 27 (14.52%) Predictive Modelling
8 25 (13.44%) Data Analysis
9 23 (12.37%) Customer Segmentation
9 23 (12.37%) B2B
9 23 (12.37%) B2C
10 22 (11.83%) CRM
11 21 (11.29%) SEO
12 18 (9.68%) Business Intelligence
13 17 (9.14%) Project Management
13 17 (9.14%) Pay per click
14 16 (8.60%) Statistical Analysis
15 15 (8.06%) Customer Insight
16 14 (7.53%) Web Analytics
16 14 (7.53%) Econometrics
Programming Languages
1 65 (34.95%) SQL
2 55 (29.57%) JavaScript
3 27 (14.52%) R
4 26 (13.98%) VBA
5 11 (5.91%) MATLAB
5 11 (5.91%) PHP
6 5 (2.69%) C#
7 3 (1.61%) T-SQL
7 3 (1.61%) Java
8 1 (0.54%) Shell Script
8 1 (0.54%) Python
8 1 (0.54%) Perl
8 1 (0.54%) PHP5
8 1 (0.54%) Groovy
8 1 (0.54%) Bash Shell
Qualifications
1 78 (41.94%) Degree
2 2 (1.08%) PhD
3 1 (0.54%) MBA
Quality Assurance & Compliance
1 2 (1.08%) WAI
2 1 (0.54%) Data Quality
System Software
1 1 (0.54%) Docker
Systems Management
1 1 (0.54%) Ansible
Vendors
1 49 (26.34%) Google
2 19 (10.22%) Facebook
3 8 (4.30%) Twitter
4 7 (3.76%) Tableau
5 6 (3.23%) Omniture
6 5 (2.69%) Adobe
6 5 (2.69%) Business Objects
6 5 (2.69%) Sitecore
7 4 (2.15%) Oracle
8 3 (1.61%) Coremetrics
9 2 (1.08%) Marketo
9 2 (1.08%) ExactTarget
9 2 (1.08%) Eloqua
9 2 (1.08%) comScore
9 2 (1.08%) Salesforce.com
9 2 (1.08%) IBM
9 2 (1.08%) Microsoft
10 1 (0.54%) Ab Initio
10 1 (0.54%) Teradata
10 1 (0.54%) Informatica
London
ANSON MCCADE
Salary: From £60,000 to £110,000 per annum plus excellent benefits and extensi
Posted: 4 days ago
West Yorkshire
The Bridge Ltd
Salary: From £25,000 to £30,000 per annum + benefits
Posted: 5 days ago
Bristol, Avon
Evolution Recruitment Solutions
Salary: 40,000 - 50,000
Posted: 5 days ago
Bath, Avon
Randstad Technologies
Salary: £45000.00 - £65000.00 per annum + benefits
Posted: 5 days ago
Maidenhead, Berkshire
Yoh Company
Salary: £40000 - £55000 per annum + bonus
Posted: 6 days ago
London
Computer Futures
Salary: £50000 - £60000 per annum + Double OTE, Shares
Posted: 7 days ago
London
Aspire
Posted: 14 days ago