The table below looks at the statistics for Marketing Analytics skills in IT jobs advertised for the England region. Included is a guide to the salaries offered in IT jobs that have cited Marketing Analytics over the 3 months to 31 August 2016 with a comparison to the same period over the previous 2 years.

3 months to
31 Aug 2016
Same period 2015 Same period 2014
Marketing Analytics
Rank 854 864 883
Rank change year-on-year
+10 +19
Permanent jobs citing Marketing Analytics 42 68 70
As % of all permanent IT jobs located in England 0.046% 0.066% 0.065%
As % of the Processes & Methodologies category 0.052% 0.076% 0.076%
Number of salaries quoted 40 60 60
Median salary £50,000 £50,000 £49,000
Median salary % change year-on-year
- +2.04%
90% offered a salary of more than £40,000 £35,000 £27,500
10% offered a salary of more than £75,500 £91,000 £75,000
UK excluding London median salary £50,000 £37,500 £35,000
% change year-on-year
+33.33% +7.14%
Marketing Analytics
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
80627 89500 91514
As % of all permanent IT jobs located in England 88.11% 87.47% 85.39%
Number of salaries quoted 68096 74574 73688
Median salary £50,000 £50,000 £49,000
Median salary % change year-on-year
- +2.04%
90% offered a salary of more than £32,500 £32,500 £31,000
10% offered a salary of more than £80,000 £72,500 £75,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Marketing Analytics
Jobs Demand Trend in England

The demand trend of job ads across the England region citing Marketing Analytics as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Marketing Analytics Jobs Demand Trend in England

Marketing Analytics
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analytics across the England region.

Marketing Analytics Salary Trend in England

Marketing Analytics
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Marketing Analytics across the England region over the 3 months to 31 August 2016.

Marketing Analytics Salary Histogram in England

Marketing Analytics
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Analytics within the England region over the 3 months to 31 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +8 33 £53,750 -10.41% 1
South East +10 7 £50,000 +33.33% 1
Yorkshire +16 1 £85,000 +61.90%
East Midlands - 1 £42,000 -
Marketing Analytics
UK

Marketing Analytics
Top 30 Related IT Skills in England

For the 6 months to 31 August 2016, IT jobs citing Marketing Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the England region with a requirement for Marketing Analytics.

1 96 (100.00%) Marketing
1 96 (100.00%) Analytics
2 57 (59.38%) SQL
3 51 (53.13%) Analytical Skills
4 39 (40.63%) SAS
5 32 (33.33%) Finance
5 32 (33.33%) Data Analytics
5 32 (33.33%) Degree
6 29 (30.21%) CRM
7 26 (27.08%) Business Intelligence
8 24 (25.00%) Mathematics
9 20 (20.83%) Actionable Insight
10 19 (19.79%) Statistics
10 19 (19.79%) Digital Marketing
10 19 (19.79%) Predictive Modelling
10 19 (19.79%) E-Commerce
10 19 (19.79%) Retail
11 18 (18.75%) Social Media
12 17 (17.71%) Econometrics
13 16 (16.67%) Data Management
14 15 (15.63%) Advertising
14 15 (15.63%) Telecoms
14 15 (15.63%) Project Management
15 14 (14.58%) Data Mining
15 14 (14.58%) Python
15 14 (14.58%) R
16 13 (13.54%) Marketing Strategy
16 13 (13.54%) SMS
16 13 (13.54%) B2B
16 13 (13.54%) Games

Marketing Analytics
Top Related IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 39 (40.63%) SAS
2 3 (3.13%) Apache Spark
3 1 (1.04%) Apache Pig
3 1 (1.04%) IIS
3 1 (1.04%) NetWeaver
Applications
1 11 (11.46%) SPSS
2 3 (3.13%) MS PowerPoint
3 2 (2.08%) EViews
4 1 (1.04%) MS Excel
4 1 (1.04%) Spreadsheet
4 1 (1.04%) Stata
Business Applications
1 3 (3.13%) SAP Oil and Gas
2 2 (2.08%) Eloqua
2 2 (2.08%) WebTrends
3 1 (1.04%) FastStats
Cloud Services
1 6 (6.25%) Google Analytics
2 5 (5.21%) SaaS
3 4 (4.17%) Amazon AWS
4 3 (3.13%) Amazon EMR
5 2 (2.08%) Adobe Analytics
5 2 (2.08%) Amazon EC2
5 2 (2.08%) Google Tag Manager
6 1 (1.04%) Amazon S3
6 1 (1.04%) BlueKai
Communications & Networking
1 13 (13.54%) SMS
2 11 (11.46%) Internet
3 7 (7.29%) ATM
4 1 (1.04%) VPN
Database & Business Intelligence
1 14 (14.58%) Data Mining
2 11 (11.46%) Big Data
3 7 (7.29%) Relational Database
4 5 (5.21%) Base SAS
5 4 (4.17%) Amazon Redshift
5 4 (4.17%) Hadoop
5 4 (4.17%) MongoDB
5 4 (4.17%) QlikView
5 4 (4.17%) SAS Enterprise Guide
5 4 (4.17%) SQL Server
6 3 (3.13%) BusinessObjects
6 3 (3.13%) Data Warehouse
7 2 (2.08%) Apache Hive
7 2 (2.08%) Enterprise Data Warehouse
7 2 (2.08%) Looker
7 2 (2.08%) Mixpanel
7 2 (2.08%) Power BI
8 1 (1.04%) Apache Cassandra
8 1 (1.04%) PowerPivot
8 1 (1.04%) SQL Server 2012
Development Applications
1 2 (2.08%) Git (software)
1 2 (2.08%) Visual Website Optimizer
2 1 (1.04%) Gradle
2 1 (1.04%) Maven
2 1 (1.04%) Team Foundation Server
General
1 96 (100.00%) Marketing
2 32 (33.33%) Finance
3 19 (19.79%) Retail
4 15 (15.63%) Advertising
4 15 (15.63%) Telecoms
5 13 (13.54%) Games
6 4 (4.17%) French Language
6 4 (4.17%) German Language
6 4 (4.17%) Italian Language
6 4 (4.17%) Spanish Language
7 3 (3.13%) Banking
7 3 (3.13%) Electronics
7 3 (3.13%) Law
7 3 (3.13%) Manufacturing
8 1 (1.04%) Pharmaceutical
8 1 (1.04%) Retail Banking
Job Titles
1 34 (35.42%) Analyst
2 18 (18.75%) Marketing Manager
3 13 (13.54%) Analytics Manager
3 13 (13.54%) Insight Analyst
4 11 (11.46%) Campaign Analyst
4 11 (11.46%) CRM Manager
5 10 (10.42%) Senior Manager
5 10 (10.42%) Senior Marketing Manager
6 7 (7.29%) Campaign Manager
6 7 (7.29%) Data Analyst
6 7 (7.29%) SQL Analyst
7 6 (6.25%) Consultant
8 5 (5.21%) Developer
8 5 (5.21%) Marketing Analytics Manager
8 5 (5.21%) SAS Analyst
9 4 (4.17%) Analytics Consultant
9 4 (4.17%) E-Commerce Marketing Manager
9 4 (4.17%) Finance Manager
9 4 (4.17%) Insight Manager
9 4 (4.17%) Senior E-Commerce Manager
Libraries, Frameworks & Software Standards
1 11 (11.46%) HTML
2 6 (6.25%) Node.js
2 6 (6.25%) XML
3 5 (5.21%) AngularJS
3 5 (5.21%) CSS
3 5 (5.21%) Natural Language Processing
3 5 (5.21%) SOAP
4 3 (3.13%) .NET
4 3 (3.13%) ASP.NET Web API
5 2 (2.08%) jQuery
5 2 (2.08%) Web Services
6 1 (1.04%) COM
6 1 (1.04%) D3.js
6 1 (1.04%) Hibernate
6 1 (1.04%) J2EE
6 1 (1.04%) JPA
6 1 (1.04%) Play Framework
6 1 (1.04%) Sass
6 1 (1.04%) Spring
6 1 (1.04%) Spring Integration
Miscellaneous
1 51 (53.13%) Analytical Skills
2 24 (25.00%) Mathematics
3 19 (19.79%) Statistics
4 18 (18.75%) Social Media
5 11 (11.46%) Online Games
6 10 (10.42%) Economics
7 9 (9.38%) Visualisation
8 8 (8.33%) Mobile App
9 6 (6.25%) FMCG
10 5 (5.21%) Computer Science
11 4 (4.17%) Applied Mathematics
11 4 (4.17%) Credit Risk
11 4 (4.17%) Psychology
12 3 (3.13%) Digital Media
13 2 (2.08%) Blog
13 2 (2.08%) Data Structures
13 2 (2.08%) Management Information System
14 1 (1.04%) Algorithms
14 1 (1.04%) Clustering
14 1 (1.04%) Fintech
Operating Systems
1 7 (7.29%) Unix
2 5 (5.21%) Android
2 5 (5.21%) Apple iOS
3 1 (1.04%) CentOS
3 1 (1.04%) Linux
3 1 (1.04%) Windows
3 1 (1.04%) Windows Server
3 1 (1.04%) Windows Server 2008
3 1 (1.04%) Windows Server 2012
Processes & Methodologies
1 96 (100.00%) Analytics
2 32 (33.33%) Data Analytics
3 29 (30.21%) CRM
4 26 (27.08%) Business Intelligence
5 20 (20.83%) Actionable Insight
6 19 (19.79%) Digital Marketing
6 19 (19.79%) E-Commerce
6 19 (19.79%) Predictive Modelling
7 17 (17.71%) Econometrics
8 16 (16.67%) Data Management
9 15 (15.63%) Project Management
10 13 (13.54%) B2B
10 13 (13.54%) Marketing Strategy
11 11 (11.46%) Statistical Modelling
12 10 (10.42%) SEO
13 9 (9.38%) Database Marketing
13 9 (9.38%) Programme Management
14 8 (8.33%) Agile Software Development
14 8 (8.33%) B2C
14 8 (8.33%) Campaign Management
Programming Languages
1 57 (59.38%) SQL
2 14 (14.58%) Python
2 14 (14.58%) R
3 5 (5.21%) Java
3 5 (5.21%) JavaScript
3 5 (5.21%) PL/SQL
4 4 (4.17%) C#
4 4 (4.17%) Scala
4 4 (4.17%) VB
5 2 (2.08%) Go
5 2 (2.08%) MATLAB
5 2 (2.08%) PHP
5 2 (2.08%) VBA
6 1 (1.04%) Ruby
6 1 (1.04%) T-SQL
6 1 (1.04%) TypeScript
Qualifications
1 32 (33.33%) Degree
2 7 (7.29%) MBA
3 3 (3.13%) PhD
Quality Assurance & Compliance
1 4 (4.17%) QA
2 1 (1.04%) Data Quality
2 1 (1.04%) SLA
System Software
1 1 (1.04%) Docker
1 1 (1.04%) HDFS
Systems Management
1 1 (1.04%) Microsoft Clustering
Vendors
1 10 (10.42%) Facebook
2 9 (9.38%) Salesforce.com
2 9 (9.38%) Tableau
3 7 (7.29%) Google
4 6 (6.25%) Oracle
5 5 (5.21%) Adobe
5 5 (5.21%) Microsoft
6 4 (4.17%) Alteryx
6 4 (4.17%) SAP
7 2 (2.08%) MicroStrategy
7 2 (2.08%) Netezza
7 2 (2.08%) Omniture
7 2 (2.08%) Optimizely
7 2 (2.08%) Salesforce Marketing Cloud
7 2 (2.08%) Tealium
7 2 (2.08%) Vertica
8 1 (1.04%) Cognos
8 1 (1.04%) Twitter
8 1 (1.04%) VMware
South East London
Profile 29 Limited
Salary: From £40,000 to £60,000 per annum (neg.) + benefits (see advert)
Posted: Yesterday
Slough, Berkshire
Coal IT Services
Salary: From £45,000 to £55,000 per annum Plus Excellent Bens and Bonus
Posted: 5 days ago