The table below looks at the statistics for Marketing Analytics skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Analytics over the 3 months to 30 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Sep 2014
Same period 2013 Same period 2012
Marketing Analytics
Rank 830 786 774
Rank change year-on-year
-44 -12
Permanent jobs citing Marketing Analytics 60 59 125
As % of all permanent IT jobs located in England 0.056% 0.059% 0.11%
As % of the Processes & Methodologies category 0.069% 0.073% 0.14%
Number of salaries quoted 47 54 107
Average salary £50,000 £37,500 £40,000
Average salary % change year-on-year
+33.33% -6.25%
90% offered a salary of more than £27,100 £23,300 £35,000
10% offered a salary of more than £73,500 £51,750 £65,000
UK excluding London average salary £29,000 £39,500 £35,000
% change year-on-year
-26.58% +12.85%
Marketing Analytics
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
87531 81269 87492
As % of all permanent IT jobs located in England 82.11% 81.29% 79.26%
Number of salaries quoted 70660 67401 74411
Average salary £49,000 £47,500 £46,000
Average salary % change year-on-year
+3.15% +3.26%
90% offered a salary of more than £31,000 £30,000 £30,000
10% offered a salary of more than £72,500 £72,500 £72,500
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

Marketing Analytics
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Marketing Analytics across the England region as a proportion of the total demand within the Processes & Methodologies category.

Marketing Analytics Jobs Demand Trend in England

Marketing Analytics
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analytics across the England region.

Marketing Analytics Salary Trend in England

Marketing Analytics
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Marketing Analytics across the England region over the 3 months to 30 September 2014.

Marketing Analytics Salary Histogram in England

Marketing Analytics
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Analytics within the England region over the 3 months to 30 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -8 34 £55,000 +46.66% 5
South East -10 16 £29,000 +5.45% 3
North West -8 4 - - 1
Yorkshire -43 3 £27,500 -45.00% 2
South West -26 1 £55,000 +37.50%
East of England - 1 £62,500 -
East Midlands - 1 £37,500 -
Marketing Analytics
UK

Marketing Analytics
Top 30 Related IT Skills in England

For the 6 months to 30 September 2014, IT jobs across the England region citing Marketing Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Analytics.

1 179 (100.00%) Marketing
1 179 (100.00%) Analytics
2 88 (49.16%) Degree
2 88 (49.16%) Digital Marketing
3 78 (43.58%) Analytical Skills
4 62 (34.64%) SQL
5 55 (30.73%) SAS
6 53 (29.61%) Google
7 52 (29.05%) JavaScript
8 49 (27.37%) Google Analytics
9 45 (25.14%) HTML
10 40 (22.35%) E-Commerce
10 40 (22.35%) SPSS
11 33 (18.44%) Finance
12 32 (17.88%) Online Marketing
13 30 (16.76%) Statistics
14 29 (16.20%) Marketing Strategy
14 29 (16.20%) Data Analysis
15 28 (15.64%) Data Management
15 28 (15.64%) Predictive Modelling
15 28 (15.64%) Social Media
16 26 (14.53%) VBA
17 24 (13.41%) B2B
17 24 (13.41%) B2C
17 24 (13.41%) SEO
17 24 (13.41%) R
17 24 (13.41%) Customer Segmentation
18 23 (12.85%) Mathematics
19 22 (12.29%) Big Data
20 21 (11.73%) Facebook

Marketing Analytics
Top Related IT Skills in England by Category

For the 6 months to 30 September 2014, IT jobs across the England region citing Marketing Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Analytics. Up to 20 skills are shown per category.

Application Platforms
1 55 (30.73%) SAS
2 13 (7.26%) CMS
3 8 (4.47%) Umbraco
4 6 (3.35%) Apache
5 2 (1.12%) Sitecore CMS
Applications
1 40 (22.35%) SPSS
2 11 (6.15%) MS Excel
3 8 (4.47%) Photoshop
3 8 (4.47%) Adobe Illustrator
3 8 (4.47%) MS PowerPoint
4 3 (1.68%) Adobe Creative Suite
5 2 (1.12%) Spreadsheet
6 1 (0.56%) FastStats
Business Applications
1 49 (27.37%) Google Analytics
2 14 (7.82%) WebTrends
3 11 (6.15%) SiteCatalyst
4 5 (2.79%) SAP InfiniteInsight
Cloud Services
1 13 (7.26%) SaaS
Communications & Networking
1 7 (3.91%) Internet
2 2 (1.12%) HTTP
Database & Business Intelligence
1 22 (12.29%) Big Data
2 11 (6.15%) MySQL
2 11 (6.15%) Data Mining
3 9 (5.03%) SQL Server
4 8 (4.47%) Data Warehouse
5 6 (3.35%) Crystal Reports
6 4 (2.23%) Spotfire
6 4 (2.23%) Hadoop
6 4 (2.23%) Apache Hive
6 4 (2.23%) NoSQL
7 3 (1.68%) SQL Server 2008
7 3 (1.68%) Relational Database
8 2 (1.12%) SQL Server Integration Services
8 2 (1.12%) Base SAS
8 2 (1.12%) Oracle BI EE
9 1 (0.56%) Oracle OLAP
9 1 (0.56%) OLAP
9 1 (0.56%) Snowflake Schema
9 1 (0.56%) PostgreSQL
9 1 (0.56%) SQL Server Reporting Services
Development Applications
1 4 (2.23%) Hudson
2 1 (0.56%) Git (software)
General
1 179 (100.00%) Marketing
2 33 (18.44%) Finance
3 18 (10.06%) Banking
4 17 (9.50%) Advertising
5 12 (6.70%) Retail
5 12 (6.70%) Telecoms
6 7 (3.91%) Publishing
6 7 (3.91%) Back Office
7 3 (1.68%) Financial Institution
7 3 (1.68%) Games
7 3 (1.68%) Retail Banking
7 3 (1.68%) iGaming
8 2 (1.12%) Legal
Job Titles
1 61 (34.08%) Analyst
2 39 (21.79%) Consultant
3 26 (14.53%) Developer
4 14 (7.82%) Marketing Consultant
5 13 (7.26%) Web Analyst
6 12 (6.70%) Technical Analyst
7 11 (6.15%) Data Analyst
7 11 (6.15%) Marketing Analyst
8 10 (5.59%) Account Manager
9 9 (5.03%) PHP Developer
10 8 (4.47%) Web Designer
10 8 (4.47%) Web Developer
10 8 (4.47%) Senior Manager
10 8 (4.47%) Designer
11 7 (3.91%) Senior Analyst
11 7 (3.91%) Business Analyst
12 6 (3.35%) Software Developer
12 6 (3.35%) Client Account Manager
13 5 (2.79%) MI Analyst
13 5 (2.79%) Insight Analyst
Libraries, Frameworks & Software Standards
1 45 (25.14%) HTML
2 20 (11.17%) CSS
3 14 (7.82%) HTML5
4 12 (6.70%) .NET
4 12 (6.70%) jQuery
5 8 (4.47%) ASP.NET
6 3 (1.68%) LAMP
6 3 (1.68%) Web Services
6 3 (1.68%) CodeIgniter
7 2 (1.12%) XML
7 2 (1.12%) REST
7 2 (1.12%) Android SDK
7 2 (1.12%) RESTful
8 1 (0.56%) CSS3
8 1 (0.56%) Regular Expression
8 1 (0.56%) Backbone.js
8 1 (0.56%) WSDL
8 1 (0.56%) GWT
8 1 (0.56%) Spring
8 1 (0.56%) Ajax
Miscellaneous
1 78 (43.58%) Analytical Skills
2 30 (16.76%) Statistics
3 28 (15.64%) Social Media
4 23 (12.85%) Mathematics
5 20 (11.17%) Economics
6 15 (8.38%) Computer Science
7 12 (6.70%) Neural Network
7 12 (6.70%) Digital Media
8 11 (6.15%) Visualisation
9 6 (3.35%) Blog
9 6 (3.35%) Algorithms
10 5 (2.79%) Mobile App
10 5 (2.79%) Enterprise Software
11 3 (1.68%) Credit Risk
11 3 (1.68%) Derivative
11 3 (1.68%) Fixed Income
12 2 (1.12%) Life Science
12 2 (1.12%) User Experience
12 2 (1.12%) Data Structures
13 1 (0.56%) Copywriting
Operating Systems
1 8 (4.47%) Linux
2 4 (2.23%) UNIX
3 2 (1.12%) Android
Processes & Methodologies
1 179 (100.00%) Analytics
2 88 (49.16%) Digital Marketing
3 40 (22.35%) E-Commerce
4 32 (17.88%) Online Marketing
5 29 (16.20%) Marketing Strategy
5 29 (16.20%) Data Analysis
6 28 (15.64%) Data Management
6 28 (15.64%) Predictive Modelling
7 24 (13.41%) B2B
7 24 (13.41%) B2C
7 24 (13.41%) SEO
7 24 (13.41%) Customer Segmentation
8 20 (11.17%) CRM
9 18 (10.06%) Web Analytics
10 16 (8.94%) Statistical Analysis
10 16 (8.94%) Pay per click
10 16 (8.94%) Business Intelligence
10 16 (8.94%) Project Management
11 14 (7.82%) Cluster Analysis
11 14 (7.82%) Multivariate Analysis
Programming Languages
1 62 (34.64%) SQL
2 52 (29.05%) JavaScript
3 26 (14.53%) VBA
4 24 (13.41%) R
5 12 (6.70%) MATLAB
6 11 (6.15%) PHP
7 4 (2.23%) C#
8 3 (1.68%) Java
8 3 (1.68%) T-SQL
9 1 (0.56%) Python
9 1 (0.56%) Shell Script
9 1 (0.56%) Perl
9 1 (0.56%) PHP5
Qualifications
1 88 (49.16%) Degree
2 4 (2.23%) MBA
3 2 (1.12%) PhD
Quality Assurance & Compliance
1 1 (0.56%) Data Quality
Vendors
1 53 (29.61%) Google
2 21 (11.73%) Facebook
3 11 (6.15%) Twitter
4 10 (5.59%) Omniture
5 8 (4.47%) Sitecore
5 8 (4.47%) Business Objects
6 7 (3.91%) Coremetrics
7 6 (3.35%) Adobe
7 6 (3.35%) Tableau
8 3 (1.68%) Oracle
9 2 (1.12%) Microsoft
9 2 (1.12%) Salesforce.com
9 2 (1.12%) comScore
9 2 (1.12%) Eloqua
9 2 (1.12%) Marketo
9 2 (1.12%) ExactTarget
10 1 (0.56%) SmartFocus
10 1 (0.56%) Maxymiser
10 1 (0.56%) DataFlux
10 1 (0.56%) Zend
London
Hydrogen Group
Salary: £50000.00 - £65000.00 per annum
Posted: 17 hours ago
Marlow, Buckinghamshire
Premier Group Recruitment
Salary: £24000 - £28000 per annum
Posted: 4 days ago
Marlow, Buckinghamshire
Roc Search
Posted: 4 days ago
West Yorkshire
The Bridge Ltd
Salary: From £25,000 to £30,000 per annum + benefits
Posted: 4 days ago
Leeds
Churchill Frank
Salary: £23000 - £30000 per annum + Fantastic Benefits
Posted: 6 days ago
London
ANSON MCCADE
Salary: From £40,000 to £60,000 per annum plus excellent benefits and extensiv
Posted: 6 days ago
London
Verticality Ltd
Salary: £50000 to £60000 per annum - Bonus + Bens Package
Posted: 6 days ago
London
The People Network
Salary: £50000 - £60000 per annum + Bonus, Car Allw, Pension, Dental, Gym
Posted: 14 days ago
London
JW Consulting
Salary: £60,000 - £70,000 per year + bonus & benefits
Posted: 18 days ago
Brighton
Recruitment Revolution Limited
Salary: £25,000 to £40,000 + 10% bonus + pension
Posted: 19 days ago