The table below looks at the statistics for Marketing Analytics skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Analytics over the 3 months to 13 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
13 Feb 2016
Same period 2015 Same period 2014
Marketing Analytics
Rank 827 878 864
Rank change year-on-year
+51 -14
Permanent jobs citing Marketing Analytics 75 45 42
As % of all permanent IT jobs located in England 0.080% 0.046% 0.043%
As % of the Processes & Methodologies category 0.092% 0.054% 0.050%
Number of salaries quoted 68 23 31
Average salary £57,500 £50,000 £45,000
Average salary % change year-on-year
+15.00% +11.11%
90% offered a salary of more than £38,050 £35,000 £27,000
10% offered a salary of more than £70,000 £67,700 £55,000
UK excluding London average salary £63,750 £37,500 £42,887
% change year-on-year
+70.00% -12.56%
Marketing Analytics
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
81228 83405 83485
As % of all permanent IT jobs located in England 86.88% 85.24% 84.95%
Number of salaries quoted 68182 69158 67158
Average salary £50,000 £49,000 £47,500
Average salary % change year-on-year
+2.04% +3.15%
90% offered a salary of more than £32,500 £31,500 £31,000
10% offered a salary of more than £77,500 £75,000 £75,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing Analytics
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Marketing Analytics across the England region as a proportion of the total demand within the Processes & Methodologies category.

Marketing Analytics Jobs Demand Trend in England

Marketing Analytics
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analytics across the England region.

Marketing Analytics Salary Trend in England

Marketing Analytics
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Marketing Analytics across the England region over the 3 months to 13 February 2016.

Marketing Analytics Salary Histogram in England

Marketing Analytics
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Analytics within the England region over the 3 months to 13 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +75 65 £57,500 +4.54% 3
South East -5 5 £60,000 +54.83% 2
Midlands - 3 £75,000 -
North East - 1 £42,500 -
East of England - 1 £28,000 -
Marketing Analytics
UK

Marketing Analytics
Top 30 Related IT Skills in England

For the 6 months to 13 February 2016, IT jobs across the England region citing Marketing Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Analytics.

1 116 (100.00%) Marketing
1 116 (100.00%) Analytics
2 52 (44.83%) SQL
3 49 (42.24%) Business Intelligence
4 37 (31.90%) Finance
5 36 (31.03%) Retail
6 35 (30.17%) SQL Server Reporting Services
7 34 (29.31%) SQL Server
7 34 (29.31%) MS Excel
7 34 (29.31%) Analytical Skills
8 31 (26.72%) Microsoft
9 28 (24.14%) SAS
9 28 (24.14%) Open Source
10 27 (23.28%) SQL Server Analysis Services
10 27 (23.28%) Data Analysis
10 27 (23.28%) SQL Server Integration Services
11 26 (22.41%) ETL
12 24 (20.69%) Advertising
13 23 (19.83%) Data Modelling
14 21 (18.10%) OLAP
14 21 (18.10%) MDX
15 20 (17.24%) Digital Marketing
15 20 (17.24%) Agile Software Development
16 19 (16.38%) Java
16 19 (16.38%) CRM
16 19 (16.38%) OLTP
17 18 (15.52%) Degree
17 18 (15.52%) E-Commerce
18 17 (14.66%) Project Management
18 17 (14.66%) Hadoop

Marketing Analytics
Top Related IT Skills in England by Category

For the 6 months to 13 February 2016, IT jobs across the England region citing Marketing Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Analytics. Up to 20 skills are shown per category.

Application Platforms
1 28 (24.14%) SAS
2 7 (6.03%) SharePoint
3 3 (2.59%) Confluence
4 1 (0.86%) Apache
4 1 (0.86%) ArcGIS
4 1 (0.86%) IIS
4 1 (0.86%) Tomcat
4 1 (0.86%) WordPress
Applications
1 34 (29.31%) MS Excel
2 6 (5.17%) SPSS
3 2 (1.72%) MS Office
4 1 (0.86%) MS PowerPoint
4 1 (0.86%) MS Project
4 1 (0.86%) MS Visio
Business Applications
1 3 (2.59%) Dynamics CRM
2 2 (1.72%) FastStats
2 2 (1.72%) Unica
3 1 (0.86%) SAP Business One
3 1 (0.86%) SAP Oil and Gas
Cloud Services
1 14 (12.07%) Microsoft Azure
2 11 (9.48%) Google Analytics
3 8 (6.90%) Adobe Analytics
4 3 (2.59%) SaaS
5 2 (1.72%) Google Tag Manager
5 2 (1.72%) Office 365
6 1 (0.86%) AdWords
6 1 (0.86%) Amazon AWS
Communications & Networking
1 5 (4.31%) Intranet
2 2 (1.72%) FTP
2 2 (1.72%) VoIP
3 1 (0.86%) Internet
Database & Business Intelligence
1 35 (30.17%) SQL Server Reporting Services
2 34 (29.31%) SQL Server
3 27 (23.28%) SQL Server Analysis Services
3 27 (23.28%) SQL Server Integration Services
4 21 (18.10%) OLAP
5 19 (16.38%) OLTP
6 17 (14.66%) Big Data
6 17 (14.66%) Hadoop
7 15 (12.93%) Data Warehouse
8 14 (12.07%) Data Mining
9 9 (7.76%) Relational Database
10 8 (6.90%) SAS EBI
11 6 (5.17%) Text Mining
12 4 (3.45%) Base SAS
12 4 (3.45%) PostgreSQL
12 4 (3.45%) QlikView
12 4 (3.45%) RDBMS
12 4 (3.45%) SAS Enterprise Guide
13 2 (1.72%) SQL Server 2008
13 2 (1.72%) SQL Server 2012
Development Applications
1 6 (5.17%) Git (software)
2 5 (4.31%) Maven
3 4 (3.45%) Gradle
3 4 (3.45%) ProC
4 2 (1.72%) Jenkins
5 1 (0.86%) Firebug
5 1 (0.86%) Hudson
5 1 (0.86%) JIRA
5 1 (0.86%) Selenium
General
1 116 (100.00%) Marketing
2 37 (31.90%) Finance
3 36 (31.03%) Retail
4 24 (20.69%) Advertising
5 8 (6.90%) Financial Institution
6 6 (5.17%) Pharmaceutical
6 6 (5.17%) Publishing
7 4 (3.45%) Telecoms
8 1 (0.86%) Banking
8 1 (0.86%) Electronics
8 1 (0.86%) Games
8 1 (0.86%) Law
8 1 (0.86%) Manufacturing
Job Titles
1 29 (25.00%) Developer
2 22 (18.97%) Analyst
3 19 (16.38%) Database Developer
3 19 (16.38%) Senior Database Developer
3 19 (16.38%) Senior Developer
4 14 (12.07%) Business Manager
5 12 (10.34%) Azure Developer
5 12 (10.34%) Business Intelligence Manager
5 12 (10.34%) Data Scientist
5 12 (10.34%) Marketing Database Developer
6 10 (8.62%) Marketing Manager
7 9 (7.76%) Consultant
8 8 (6.90%) Marketing Analyst
9 7 (6.03%) Database Architect
9 7 (6.03%) Insight Analyst
9 7 (6.03%) Marketing Consultant
9 7 (6.03%) Senior Architect
9 7 (6.03%) Senior Database Architect
9 7 (6.03%) Senior SQL Developer
9 7 (6.03%) SQL Analyst
Libraries, Frameworks & Software Standards
1 21 (18.10%) MDX
2 16 (13.79%) .NET
3 9 (7.76%) HTML
4 7 (6.03%) CSS
5 5 (4.31%) D3.js
5 5 (4.31%) Hibernate
5 5 (4.31%) Spring
6 4 (3.45%) ActiveMQ
6 4 (3.45%) J2EE
6 4 (3.45%) JPA
6 4 (3.45%) Spring Integration
7 2 (1.72%) COM
7 2 (1.72%) FreeSWITCH
8 1 (0.86%) CodeIgniter
8 1 (0.86%) Entity Framework
8 1 (0.86%) jQuery
8 1 (0.86%) LINQ
8 1 (0.86%) RESTful
8 1 (0.86%) WCF
8 1 (0.86%) WPF
Miscellaneous
1 34 (29.31%) Analytical Skills
2 14 (12.07%) Computer Science
3 11 (9.48%) Algorithms
4 10 (8.62%) Mathematics
4 10 (8.62%) Statistics
5 9 (7.76%) Social Media
6 7 (6.03%) Mobile App
7 6 (5.17%) Credit Risk
8 5 (4.31%) Visualisation
9 4 (3.45%) Data Integration
9 4 (3.45%) FMCG
9 4 (3.45%) Physics
9 4 (3.45%) User Experience
10 3 (2.59%) Management Information System
11 2 (1.72%) Derivative
11 2 (1.72%) Economics
11 2 (1.72%) IVR
11 2 (1.72%) Performance Metrics
12 1 (0.86%) Fintech
12 1 (0.86%) PlayStation
Operating Systems
1 5 (4.31%) Windows
2 4 (3.45%) Linux
3 2 (1.72%) Windows Server
3 2 (1.72%) Windows Server 2008
3 2 (1.72%) Windows Server 2012
3 2 (1.72%) Windows Vista
4 1 (0.86%) Unix
Processes & Methodologies
1 116 (100.00%) Analytics
2 49 (42.24%) Business Intelligence
3 28 (24.14%) Open Source
4 27 (23.28%) Data Analysis
5 26 (22.41%) ETL
6 23 (19.83%) Data Modelling
7 20 (17.24%) Agile Software Development
7 20 (17.24%) Digital Marketing
8 19 (16.38%) CRM
9 18 (15.52%) E-Commerce
10 17 (14.66%) Project Management
11 16 (13.79%) SEO
12 14 (12.07%) Data Analytics
13 13 (11.21%) Statistical Analysis
14 11 (9.48%) Change Management
14 11 (9.48%) Project Planning
15 10 (8.62%) Stakeholder Management
16 9 (7.76%) Campaign Management
16 9 (7.76%) Predictive Modelling
17 8 (6.90%) Machine Learning
Programming Languages
1 52 (44.83%) SQL
2 19 (16.38%) Java
3 13 (11.21%) C#
4 10 (8.62%) JavaScript
5 8 (6.90%) Python
5 8 (6.90%) R
6 7 (6.03%) VBA
7 4 (3.45%) PROC SQL
7 4 (3.45%) SAS Macro
8 3 (2.59%) PHP
9 2 (1.72%) Bash Shell
9 2 (1.72%) MATLAB
10 1 (0.86%) C
10 1 (0.86%) Perl
10 1 (0.86%) T-SQL
10 1 (0.86%) TypeScript
Qualifications
1 18 (15.52%) Degree
2 6 (5.17%) PhD
3 5 (4.31%) APMP
Quality Assurance & Compliance
1 3 (2.59%) Data Quality
2 2 (1.72%) PCI DSS
3 1 (0.86%) PMBOK
3 1 (0.86%) QA
System Software
1 5 (4.31%) HDFS
2 4 (3.45%) Docker
3 2 (1.72%) Kamailio
Systems Management
1 1 (0.86%) Opscode Chef
1 1 (0.86%) Puppet
1 1 (0.86%) SCOM
Vendors
1 31 (26.72%) Microsoft
2 11 (9.48%) Google
3 6 (5.17%) Adobe
3 6 (5.17%) Tableau
4 5 (4.31%) Salesforce.com
5 3 (2.59%) Facebook
5 3 (2.59%) IBM
6 2 (1.72%) Cognos
6 2 (1.72%) Oracle
6 2 (1.72%) Salesforce Marketing Cloud
6 2 (1.72%) SAP
6 2 (1.72%) Sitecore
6 2 (1.72%) Zoho
7 1 (0.86%) Alteryx
7 1 (0.86%) Citrix
7 1 (0.86%) Twitter
Manchester
ECOM
Salary: £40000 per annum
Posted: 3 days ago
City, London
ANSON MCCADE
Salary: £40-60k plus excellent benefits
Posted: 3 days ago
London
Lorien Resourcing
Salary: £45000 - £50000 per annum
Posted: 4 days ago
London
People Source Consulting
Salary: £55000 - £70000 per annum + bonus, shares
Posted: 10 days ago
Bracknell, Berkshire
Dell Direct
Salary: Competitive
Posted: 16 days ago
Brighton
Recruitment Revolution Limited
Salary: £25,000 to £35,000 per annum + Full Benefits Package + Perks
Posted: 24 days ago