The table below looks at the statistics for Marketing Analytics skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Analytics over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Marketing Analytics
Rank 799 830 826
Rank change year-on-year
+31 -4
Permanent jobs citing Marketing Analytics 66 33 52
As % of all permanent IT jobs located in England 0.064% 0.033% 0.048%
As % of the Processes & Methodologies category 0.077% 0.040% 0.061%
Number of salaries quoted 58 27 49
Average salary £43,750 £45,000 £37,500
Average salary % change year-on-year
-2.77% +20.00%
90% offered a salary of more than £26,350 £23,600 £26,000
10% offered a salary of more than £73,000 £50,000 £50,250
UK excluding London average salary £35,000 £42,250 £36,000
% change year-on-year
-17.15% +17.36%
Marketing Analytics
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
85300 82408 85840
As % of all permanent IT jobs located in England 82.36% 81.93% 79.78%
Number of salaries quoted 70869 66754 73764
Average salary £48,000 £47,500 £45,000
Average salary % change year-on-year
+1.05% +5.55%
90% offered a salary of more than £31,500 £30,000 £30,000
10% offered a salary of more than £72,500 £70,000 £75,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Marketing Analytics
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Marketing Analytics across the England region as a proportion of the total demand within the Processes & Methodologies category.

Marketing Analytics Jobs Demand Trend in England

Marketing Analytics
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analytics across the England region.

Marketing Analytics Salary Trend in England

Marketing Analytics
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Marketing Analytics across the England region over the 3 months to 24 December 2014.

Marketing Analytics Salary Histogram in England

Marketing Analytics
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Analytics within the England region over the 3 months to 24 December 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +3 33 £50,000 +11.11% 2
Yorkshire -4 14 £35,000 -23.07%
South East -3 10 £35,000 +52.17%
East Midlands +22 4 - -
South West -11 4 £45,000 -10.00%
East of England - 1 £70,000 -
Marketing Analytics
UK

Marketing Analytics
Top 30 Related IT Skills in England

For the 6 months to 24 December 2014, IT jobs across the England region citing Marketing Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Analytics.

1 124 (100.00%) Marketing
1 124 (100.00%) Analytics
2 54 (43.55%) Analytical Skills
3 48 (38.71%) SQL
4 45 (36.29%) SAS
5 41 (33.06%) Digital Marketing
6 37 (29.84%) Degree
7 34 (27.42%) JavaScript
8 25 (20.16%) HTML
9 24 (19.35%) Finance
10 22 (17.74%) Data Mining
10 22 (17.74%) Business Intelligence
10 22 (17.74%) Google
10 22 (17.74%) Big Data
11 19 (15.32%) Google Analytics
12 18 (14.52%) E-Commerce
12 18 (14.52%) Online Marketing
13 17 (13.71%) CSS
13 17 (13.71%) R
14 16 (12.90%) Project Management
14 16 (12.90%) Retail
15 15 (12.10%) SPSS
15 15 (12.10%) Statistics
16 14 (11.29%) VBA
16 14 (11.29%) Mathematics
17 13 (10.48%) SQL Server
17 13 (10.48%) CRM
18 12 (9.68%) Advertising
18 12 (9.68%) HTML5
19 11 (8.87%) Economics

Marketing Analytics
Top Related IT Skills in England by Category

For the 6 months to 24 December 2014, IT jobs across the England region citing Marketing Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Analytics. Up to 20 skills are shown per category.

Application Platforms
1 45 (36.29%) SAS
2 6 (4.84%) Apache
3 3 (2.42%) CMS
Applications
1 15 (12.10%) SPSS
2 6 (4.84%) Adobe Illustrator
2 6 (4.84%) Photoshop
3 5 (4.03%) MS Excel
Business Applications
1 19 (15.32%) Google Analytics
2 6 (4.84%) WebTrends
3 3 (2.42%) SAP InfiniteInsight
Cloud Services
1 8 (6.45%) SaaS
2 2 (1.61%) Cloud Computing
Communications & Networking
1 7 (5.65%) Internet
Database & Business Intelligence
1 22 (17.74%) Data Mining
1 22 (17.74%) Big Data
2 13 (10.48%) SQL Server
3 7 (5.65%) MySQL
3 7 (5.65%) Data Warehouse
4 5 (4.03%) Relational Database
5 3 (2.42%) NoSQL
5 3 (2.42%) Base SAS
5 3 (2.42%) Hadoop
6 2 (1.61%) Apache Cassandra
7 1 (0.81%) SQL Server 2012
7 1 (0.81%) Apache Hive
7 1 (0.81%) SAS Enterprise Miner
7 1 (0.81%) SQL Server 2008
7 1 (0.81%) OLAP
7 1 (0.81%) Crystal Reports
7 1 (0.81%) RDBMS
7 1 (0.81%) PostgreSQL
7 1 (0.81%) Spotfire
7 1 (0.81%) Oracle OLAP
Development Applications
1 6 (4.84%) Dreamweaver
2 2 (1.61%) Hudson
3 1 (0.81%) Git (software)
General
1 124 (100.00%) Marketing
2 24 (19.35%) Finance
3 16 (12.90%) Retail
4 12 (9.68%) Advertising
5 7 (5.65%) Telecoms
6 6 (4.84%) Banking
7 5 (4.03%) Back Office
8 3 (2.42%) Front Office
8 3 (2.42%) Games
9 2 (1.61%) iGaming
10 1 (0.81%) Pharmaceutical
Job Titles
1 37 (29.84%) Analyst
2 19 (15.32%) Developer
3 14 (11.29%) Marketing Analyst
4 13 (10.48%) Insight Analyst
4 13 (10.48%) Consultant
5 10 (8.06%) Data Analyst
6 9 (7.26%) Software Developer
7 7 (5.65%) Senior Manager
7 7 (5.65%) PHP Developer
7 7 (5.65%) Web Analyst
8 6 (4.84%) Risk Manager
8 6 (4.84%) Designer
8 6 (4.84%) Web Designer
8 6 (4.84%) Business Analyst
8 6 (4.84%) Account Manager
9 5 (4.03%) Head of Business Intelligence
9 5 (4.03%) Strategy Manager
9 5 (4.03%) Marketing Data Analyst
10 4 (3.23%) Senior Analyst
11 3 (2.42%) Senior Software Developer
Libraries, Frameworks & Software Standards
1 25 (20.16%) HTML
2 17 (13.71%) CSS
3 12 (9.68%) HTML5
4 9 (7.26%) jQuery
5 7 (5.65%) CSS3
5 7 (5.65%) .NET
6 6 (4.84%) Flash
6 6 (4.84%) XHTML
7 5 (4.03%) Web Services
8 4 (3.23%) OLE
8 4 (3.23%) Ajax
8 4 (3.23%) JSON
9 3 (2.42%) LAMP
9 3 (2.42%) ASP.NET
9 3 (2.42%) AngularJS
9 3 (2.42%) KnockoutJS
10 2 (1.61%) Kafka
10 2 (1.61%) Spring
11 1 (0.81%) Symfony
11 1 (0.81%) CodeIgniter
Miscellaneous
1 54 (43.55%) Analytical Skills
2 15 (12.10%) Statistics
3 14 (11.29%) Mathematics
4 11 (8.87%) Social Media
4 11 (8.87%) Economics
5 7 (5.65%) Digital Media
5 7 (5.65%) Credit Risk
5 7 (5.65%) Visualisation
6 6 (4.84%) User Experience
6 6 (4.84%) W3C
7 5 (4.03%) Algorithms
8 4 (3.23%) Data Structures
8 4 (3.23%) Spread Betting
8 4 (3.23%) Informatics
8 4 (3.23%) Enterprise Software
9 3 (2.42%) N-Tier
10 2 (1.61%) Grid Computing
11 1 (0.81%) Contract for Difference
11 1 (0.81%) Mobile App
11 1 (0.81%) Open Source
Operating Systems
1 6 (4.84%) Linux
2 2 (1.61%) UNIX
Processes & Methodologies
1 124 (100.00%) Analytics
2 41 (33.06%) Digital Marketing
3 22 (17.74%) Business Intelligence
4 18 (14.52%) E-Commerce
4 18 (14.52%) Online Marketing
5 16 (12.90%) Project Management
6 13 (10.48%) CRM
7 11 (8.87%) Customer Insight
7 11 (8.87%) Pay per click
7 11 (8.87%) Risk Analytics
8 9 (7.26%) Data Analytics
8 9 (7.26%) B2C
8 9 (7.26%) Data Management
9 8 (6.45%) Information Management
9 8 (6.45%) Stakeholder Management
9 8 (6.45%) Service Delivery
9 8 (6.45%) B2B
9 8 (6.45%) OO
9 8 (6.45%) Predictive Modelling
9 8 (6.45%) Web Analytics
Programming Languages
1 48 (38.71%) SQL
2 34 (27.42%) JavaScript
3 17 (13.71%) R
4 14 (11.29%) VBA
5 8 (6.45%) PHP
6 7 (5.65%) C#
7 5 (4.03%) Python
8 3 (2.42%) Java
9 2 (1.61%) Groovy
9 2 (1.61%) Bash Shell
10 1 (0.81%) T-SQL
10 1 (0.81%) Perl
10 1 (0.81%) Shell Script
10 1 (0.81%) MATLAB
10 1 (0.81%) PHP5
Qualifications
1 37 (29.84%) Degree
2 4 (3.23%) PhD
Quality Assurance & Compliance
1 6 (4.84%) WAI
2 3 (2.42%) QA
System Software
1 2 (1.61%) Docker
Systems Management
1 2 (1.61%) Ansible
Vendors
1 22 (17.74%) Google
2 4 (3.23%) IBM
3 3 (2.42%) Oracle
3 3 (2.42%) Tableau
3 3 (2.42%) Facebook
4 2 (1.61%) Omniture
5 1 (0.81%) Aprimo
5 1 (0.81%) Zend
5 1 (0.81%) Business Objects
5 1 (0.81%) Adobe
5 1 (0.81%) Teradata
Central London / West End
Initi8 Recruitment
Salary: £50000 - £55000 Per Annum
Posted: 5 days ago
London
ANSON MCCADE
Salary: From £40,000 to £60,000 per annum plus excellent benefits and extensiv
Posted: 9 days ago