The table below looks at the statistics for the SEO Specialist role in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited SEO Specialist in their job title over the 3 months to 21 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Apr 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO) Specialist
Rank 854 897 818
Rank change year-on-year
+43 -79
Permanent jobs requiring an SEO Specialist 18 27 50
As % of all permanent IT jobs located in England 0.017% 0.024% 0.048%
As % of the Job Titles category 0.018% 0.025% 0.051%
Number of salaries quoted 16 22 40
Average salary £30,000 £30,000 £35,000
Average salary % change year-on-year
- -14.28%
90% offered a salary of more than £23,000 £26,150 £22,500
10% offered a salary of more than £32,500 £32,500 £50,000
UK excluding London average salary £30,000 £30,000 £24,500
% change year-on-year
- +22.44%
SEO Specialist
UK

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised in the England region. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
England
Permanent IT job ads with a match in the
Job Titles category
98311 106681 98632
As % of all permanent IT jobs located in England 94.70% 94.58% 94.76%
Number of salaries quoted 81285 87325 83033
Average salary £45,000 £45,000 £42,500
Average salary % change year-on-year
- +5.88%
90% offered a salary of more than £27,000 £27,000 £27,000
10% offered a salary of more than £70,000 £67,500 £70,000
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

SEO Specialist
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing SEO Specialist in the job title across the England region as a proportion of the total demand within the Job Titles category.

SEO Specialist Jobs Demand Trend in England

SEO Specialist
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO Specialist across the England region.

SEO Specialist Salary Trend in England

SEO Specialist
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO Specialist within the England region over the 3 months to 21 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
South West - 8 £31,000 -
South East +2 3 £23,000 -17.85%
West Midlands - 3 £30,000 -
Yorkshire -3 2 £30,000 -
London +34 1 £32,000 -1.53%
East Midlands - 1 - -
SEO Specialist
UK

SEO Specialist
Top 30 Related IT Skills in England

For the 6 months to 21 April 2015, IT jobs across the England region that cited SEO Specialist in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with SEO Specialist in their job title.

1 48 (100.00%) SEO
2 37 (77.08%) Analytics
3 36 (75.00%) Google
4 31 (64.58%) Marketing
5 24 (50.00%) Pay per click
6 23 (47.92%) Google Analytics
7 19 (39.58%) HTML
7 19 (39.58%) E-Commerce
8 16 (33.33%) Social Media
9 15 (31.25%) Web Development
10 14 (29.17%) Agile Software Development
11 13 (27.08%) CSS
12 11 (22.92%) Facebook
12 11 (22.92%) Twitter
13 10 (20.83%) Algorithms
14 8 (16.67%) Performance Metrics
14 8 (16.67%) Search Engine Marketing
14 8 (16.67%) JavaScript
14 8 (16.67%) Project Management
14 8 (16.67%) Supplier Management
14 8 (16.67%) Web Analytics
15 6 (12.50%) Competitor Analysis
15 6 (12.50%) Digital Marketing
16 4 (8.33%) Social Media Marketing
16 4 (8.33%) Degree
16 4 (8.33%) Advertising
17 3 (6.25%) Online Marketing
18 2 (4.17%) Email Marketing
18 2 (4.17%) Blog
18 2 (4.17%) Data Analysis

SEO Specialist
Top Related IT Skills in England by Category

For the 6 months to 21 April 2015, IT jobs across the England region that cited SEO Specialist in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with SEO Specialist in their job title. Up to 20 skills are shown per category.

Application Platforms
1 1 (2.08%) WordPress
Applications
1 2 (4.17%) MS Office
1 2 (4.17%) MS Excel
1 2 (4.17%) Spreadsheet
Business Applications
1 23 (47.92%) Google Analytics
Communications & Networking
1 1 (2.08%) Internet
Development Applications
1 1 (2.08%) JIRA
General
1 31 (64.58%) Marketing
2 4 (8.33%) Advertising
3 1 (2.08%) Pharmaceutical
Libraries, Frameworks & Software Standards
1 19 (39.58%) HTML
2 13 (27.08%) CSS
3 2 (4.17%) XML
Miscellaneous
1 16 (33.33%) Social Media
2 10 (20.83%) Algorithms
3 8 (16.67%) Performance Metrics
4 2 (4.17%) User Experience
4 2 (4.17%) Analytical Skills
4 2 (4.17%) Blog
5 1 (2.08%) Social Network
5 1 (2.08%) Digital Media
Processes & Methodologies
1 48 (100.00%) SEO
2 37 (77.08%) Analytics
3 24 (50.00%) Pay per click
4 19 (39.58%) E-Commerce
5 15 (31.25%) Web Development
6 14 (29.17%) Agile Software Development
7 8 (16.67%) Project Management
7 8 (16.67%) Supplier Management
7 8 (16.67%) Search Engine Marketing
7 8 (16.67%) Web Analytics
8 6 (12.50%) Digital Marketing
8 6 (12.50%) Competitor Analysis
9 4 (8.33%) Social Media Marketing
10 3 (6.25%) Online Marketing
11 2 (4.17%) Email Marketing
11 2 (4.17%) Data Analysis
12 1 (2.08%) Logistics
12 1 (2.08%) Information Architecture
12 1 (2.08%) Web Marketing
12 1 (2.08%) Marketing Strategy
Programming Languages
1 8 (16.67%) JavaScript
Qualifications
1 4 (8.33%) Degree
Vendors
1 36 (75.00%) Google
2 11 (22.92%) Facebook
2 11 (22.92%) Twitter
3 2 (4.17%) Microsoft
4 1 (2.08%) Hitwise