The table below looks at the statistics for SEO skills in IT jobs advertised for the Gatwick region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 21 7 22
Rank change year-on-year
-14 +15
Permanent jobs citing SEO 3 23 3
As % of all permanent IT jobs located in Gatwick 3.66% 24.21% 2.13%
As % of the Processes & Methodologies category 5.56% 24.73% 2.44%
Number of salaries quoted 2 23 3
Average salary £47,500 £46,000 £42,500
Average salary % change year-on-year
+3.26% +8.23%
UK excluding London average salary £32,750 £32,500 £31,500
% change year-on-year
+0.76% +3.17%
SEO
West Sussex

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Gatwick region.

Processes & Methodologies Category
Gatwick
Permanent IT job ads with a match in the
Processes & Methodologies category
54 93 123
As % of all permanent IT jobs located in Gatwick 65.85% 97.89% 87.23%
Number of salaries quoted 50 87 114
Average salary £40,500 £45,000 £45,000
Average salary % change year-on-year
-10.00% -
90% offered a salary of more than £35,000 £28,250 £36,000
10% offered a salary of more than £47,500 £66,000 £52,500
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in Gatwick

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Gatwick region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Gatwick

SEO
Salary Trend in Gatwick

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Gatwick region.

SEO Salary Trend in Gatwick

SEO
Top 27 Related IT Skills in Gatwick

For the 6 months to 30 January 2015, IT jobs across the Gatwick region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 4 (80.00%) E-Commerce
2 3 (60.00%) Back Office
2 3 (60.00%) SQL
2 3 (60.00%) Agile Software Development
2 3 (60.00%) Business Analysis
2 3 (60.00%) JIRA
2 3 (60.00%) Finance
2 3 (60.00%) XML
3 1 (20.00%) CMS
3 1 (20.00%) Apache Flex
3 1 (20.00%) Google Analytics
3 1 (20.00%) FMCG
3 1 (20.00%) Analytics
3 1 (20.00%) Performance Monitoring
3 1 (20.00%) Mentoring
3 1 (20.00%) Coaching
3 1 (20.00%) User Experience
3 1 (20.00%) Web Analytics
3 1 (20.00%) Omniture
3 1 (20.00%) Google
3 1 (20.00%) Pay per click
3 1 (20.00%) Statistics
3 1 (20.00%) Retail
3 1 (20.00%) Content Management
3 1 (20.00%) Photoshop
3 1 (20.00%) HTML
3 1 (20.00%) JavaScript

SEO
Top Related IT Skills in Gatwick by Category

For the 6 months to 30 January 2015, IT jobs across the Gatwick region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 1 (20.00%) CMS
Applications
1 1 (20.00%) Photoshop
Business Applications
1 1 (20.00%) Google Analytics
Development Applications
1 3 (60.00%) JIRA
General
1 3 (60.00%) Back Office
1 3 (60.00%) Finance
2 1 (20.00%) Retail
Job Titles
1 4 (80.00%) Analyst
2 3 (60.00%) Business Analyst
3 1 (20.00%) E-Commerce Specialist
3 1 (20.00%) Web Analyst
3 1 (20.00%) Webmaster
Libraries, Frameworks & Software Standards
1 3 (60.00%) XML
2 1 (20.00%) Apache Flex
2 1 (20.00%) HTML
Miscellaneous
1 1 (20.00%) FMCG
1 1 (20.00%) User Experience
1 1 (20.00%) Statistics
Processes & Methodologies
1 4 (80.00%) E-Commerce
2 3 (60.00%) Agile Software Development
2 3 (60.00%) Business Analysis
3 1 (20.00%) Analytics
3 1 (20.00%) Performance Monitoring
3 1 (20.00%) Mentoring
3 1 (20.00%) Coaching
3 1 (20.00%) Web Analytics
3 1 (20.00%) Pay per click
3 1 (20.00%) Content Management
Programming Languages
1 3 (60.00%) SQL
2 1 (20.00%) JavaScript
Vendors
1 1 (20.00%) Omniture
1 1 (20.00%) Google