The table below looks at the prevalence of the term Advertising in IT jobs advertised for the Glasgow region. Included is a guide to the average salaries offered in IT jobs that have cited Advertising over the 3 months to 1 May 2016 with a comparison to the same period in the previous 2 years.

3 months to
1 May 2016
Same period 2015 Same period 2014
Advertising
Rank - 96 69
Permanent jobs citing Advertising 0 11 47
As % of all permanent IT jobs located in Glasgow - 0.87% 3.32%
As % of the General category - 1.82% 7.36%
Number of salaries quoted 0 10 13
Average salary - £55,000 £40,000
Average salary % change year-on-year
- +37.50%
UK excluding London average salary £40,000 £43,000 £40,000
% change year-on-year
-6.97% +7.50%
Advertising
Scotland

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Glasgow region.

General Category
Glasgow
Permanent IT job ads with a match in the
General category
518 606 639
As % of all permanent IT jobs located in Glasgow 40.95% 48.17% 45.16%
Number of salaries quoted 252 407 368
Average salary £45,000 £46,000 £47,500
Average salary % change year-on-year
-2.17% -3.15%
90% offered a salary of more than £26,500 £33,000 £30,250
10% offered a salary of more than £60,000 £62,500 £62,500
UK excluding London average salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Advertising
Jobs Demand Trend in Glasgow

This chart provides a 3-month moving total of permanent IT jobs citing Advertising across the Glasgow region as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in Glasgow

Advertising
Salary Trend in Glasgow

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising across the Glasgow region.

Advertising Salary Trend in Glasgow

Advertising
Top 30 Related IT Skills in Glasgow

For the 6 months to 1 May 2016, IT jobs across the Glasgow region citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising.

1 2 (66.67%) .NET
1 2 (66.67%) SEO
1 2 (66.67%) Google
1 2 (66.67%) Pay per click
1 2 (66.67%) Marketing
1 2 (66.67%) Google Analytics
1 2 (66.67%) Analytics
1 2 (66.67%) AdWords
2 1 (33.33%) SharePoint 2013
2 1 (33.33%) Campaign Management
2 1 (33.33%) Analytical Skills
2 1 (33.33%) People Management
2 1 (33.33%) Algorithms
2 1 (33.33%) Internet Marketing
2 1 (33.33%) Digital Marketing
2 1 (33.33%) Web Usability
2 1 (33.33%) Online Marketing
2 1 (33.33%) Social Media
2 1 (33.33%) SharePoint 2010
2 1 (33.33%) Link Building
2 1 (33.33%) Office 365
2 1 (33.33%) Copywriting
2 1 (33.33%) Search Engine Marketing
2 1 (33.33%) Omniture
2 1 (33.33%) SQL Server
2 1 (33.33%) CSS
2 1 (33.33%) SharePoint
2 1 (33.33%) Microsoft
2 1 (33.33%) Internet
2 1 (33.33%) C#

Advertising
Top Related IT Skills in Glasgow by Category

For the 6 months to 1 May 2016, IT jobs across the Glasgow region citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 1 (33.33%) SharePoint
1 1 (33.33%) SharePoint 2010
1 1 (33.33%) SharePoint 2013
Cloud Services
1 2 (66.67%) AdWords
1 2 (66.67%) Google Analytics
2 1 (33.33%) Office 365
Communications & Networking
1 1 (33.33%) Internet
Database & Business Intelligence
1 1 (33.33%) SQL Server
General
1 2 (66.67%) Marketing
Job Titles
1 1 (33.33%) Developer
1 1 (33.33%) Digital Marketing Manager
1 1 (33.33%) Head of Search
1 1 (33.33%) Marketing Manager
1 1 (33.33%) SharePoint Developer
Libraries, Frameworks & Software Standards
1 2 (66.67%) .NET
2 1 (33.33%) CSS
2 1 (33.33%) HTML
Miscellaneous
1 1 (33.33%) Algorithms
1 1 (33.33%) Analytical Skills
1 1 (33.33%) Copywriting
1 1 (33.33%) Social Media
Processes & Methodologies
1 2 (66.67%) Analytics
1 2 (66.67%) Pay per click
1 2 (66.67%) SEO
2 1 (33.33%) Campaign Management
2 1 (33.33%) Digital Marketing
2 1 (33.33%) Internet Marketing
2 1 (33.33%) Link Building
2 1 (33.33%) Online Marketing
2 1 (33.33%) People Management
2 1 (33.33%) Search Engine Marketing
2 1 (33.33%) Web Usability
Programming Languages
1 1 (33.33%) C#
1 1 (33.33%) PHP
1 1 (33.33%) SQL
Vendors
1 2 (66.67%) Google
2 1 (33.33%) Microsoft
2 1 (33.33%) Omniture
Glasgow
Nigel Frank International Ltd
Salary: £35000 - £45000 per annum + Package!
Posted: 13 days ago
Glasgow
Recruitment Genius Ltd
Salary: £20000 - £26000 per annum
Posted: 16 days ago
Glasgow
Nigel Frank International Ltd
Salary: £35000 - £50000 per annum
Posted: 17 days ago
Glasgow
Recruitment Genius Ltd
Salary: £17500 - £25000 per annum
Posted: 23 days ago