The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Glasgow region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 27 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Aug 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 94 97 96
Rank change year-on-year
+3 -1
Permanent jobs citing Digital Marketing 7 14 7
As % of all permanent IT jobs located in Glasgow 0.56% 1.00% 0.60%
As % of the Processes & Methodologies category 0.62% 1.14% 0.72%
Number of salaries quoted 3 14 5
Average salary £42,500 £39,625 £27,500
Average salary % change year-on-year
+7.25% +44.09%
90% offered a salary of more than £38,500 £29,000 £25,000
10% offered a salary of more than £54,500 £42,500 £55,000
UK excluding London average salary £40,000 £37,500 £32,500
% change year-on-year
+6.66% +15.38%
Digital Marketing
Scotland

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Glasgow region.

Processes & Methodologies Category
Glasgow
Permanent IT job ads with a match in the
Processes & Methodologies category
1127 1223 968
As % of all permanent IT jobs located in Glasgow 89.66% 87.29% 83.30%
Number of salaries quoted 715 722 643
Average salary £45,000 £40,000 £42,500
Average salary % change year-on-year
+12.50% -5.88%
90% offered a salary of more than £34,000 £30,000 £30,000
10% offered a salary of more than £63,000 £55,000 £57,500
UK excluding London average salary £45,000 £42,500 £41,250
% change year-on-year
+5.88% +3.03%

Digital Marketing
Jobs Demand Trend in Glasgow

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Glasgow region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Glasgow

Digital Marketing
Salary Trend in Glasgow

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Glasgow region.

Digital Marketing Salary Trend in Glasgow

Digital Marketing
Salary Histogram in Glasgow

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Glasgow region over the 3 months to 27 August 2015.

Digital Marketing Salary Histogram in Glasgow

Digital Marketing
Top 30 Related IT Skills in Glasgow

For the 6 months to 27 August 2015, IT jobs across the Glasgow region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 12 (100.00%) Marketing
2 7 (58.33%) Degree
3 5 (41.67%) Marketing Strategy
4 4 (33.33%) Business Development
4 4 (33.33%) CRM
4 4 (33.33%) B2B
5 3 (25.00%) Retail
5 3 (25.00%) E-Commerce
5 3 (25.00%) HTML
5 3 (25.00%) CSS
5 3 (25.00%) Social Media
5 3 (25.00%) Analytics
6 2 (16.67%) User Experience
6 2 (16.67%) Continuous Improvement
6 2 (16.67%) Node.js
6 2 (16.67%) Content Management
6 2 (16.67%) SAP Oil and Gas
6 2 (16.67%) Google
6 2 (16.67%) Pay per click
6 2 (16.67%) Google Analytics
6 2 (16.67%) Magento
6 2 (16.67%) JavaScript
6 2 (16.67%) SAP
6 2 (16.67%) Business Intelligence
6 2 (16.67%) DTV
6 2 (16.67%) Agile Software Development
6 2 (16.67%) Electronics
6 2 (16.67%) Telecoms
6 2 (16.67%) SEO
6 2 (16.67%) Finance

Digital Marketing
Top Related IT Skills in Glasgow by Category

For the 6 months to 27 August 2015, IT jobs across the Glasgow region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (16.67%) Node.js
2 1 (8.33%) Exchange Server 2013
2 1 (8.33%) SharePoint
2 1 (8.33%) MS Exchange
2 1 (8.33%) Exchange Server 2010
Business Applications
1 2 (16.67%) SAP Oil and Gas
1 2 (16.67%) Magento
Cloud Services
1 2 (16.67%) Google Analytics
Database & Business Intelligence
1 1 (8.33%) MySQL
1 1 (8.33%) SQL Server
General
1 12 (100.00%) Marketing
2 3 (25.00%) Retail
3 2 (16.67%) Electronics
3 2 (16.67%) Telecoms
3 2 (16.67%) Finance
3 2 (16.67%) Manufacturing
3 2 (16.67%) Advertising
Job Titles
1 4 (33.33%) Coordinator
2 2 (16.67%) Developer
3 1 (8.33%) Analyst
3 1 (8.33%) PHP Developer
3 1 (8.33%) Marketing Manager
3 1 (8.33%) Exchange Engineer
3 1 (8.33%) Messaging Engineer
3 1 (8.33%) Software Analyst
3 1 (8.33%) Digital Marketing Manager
3 1 (8.33%) UI Developer
3 1 (8.33%) Front-End Developer
3 1 (8.33%) UI Programmer
Libraries, Frameworks & Software Standards
1 3 (25.00%) CSS
1 3 (25.00%) HTML
2 1 (8.33%) .NET
2 1 (8.33%) Ajax
2 1 (8.33%) HTML5
2 1 (8.33%) CSS3
2 1 (8.33%) Sass
Miscellaneous
1 3 (25.00%) Social Media
2 2 (16.67%) User Experience
2 2 (16.67%) DTV
3 1 (8.33%) Computer Science
3 1 (8.33%) Blog
3 1 (8.33%) Analytical Skills
3 1 (8.33%) Blackberry
Operating Systems
1 1 (8.33%) UNIX
1 1 (8.33%) Solaris
1 1 (8.33%) Linux
Processes & Methodologies
1 5 (41.67%) Marketing Strategy
2 4 (33.33%) Business Development
2 4 (33.33%) CRM
2 4 (33.33%) B2B
3 3 (25.00%) E-Commerce
3 3 (25.00%) Analytics
4 2 (16.67%) Business Intelligence
4 2 (16.67%) Continuous Improvement
4 2 (16.67%) SEO
4 2 (16.67%) Programme Management
4 2 (16.67%) Agile Software Development
4 2 (16.67%) Content Management
4 2 (16.67%) Pay per click
5 1 (8.33%) Technical Architecture
5 1 (8.33%) Data Modelling
5 1 (8.33%) Disaster Recovery
5 1 (8.33%) Email Marketing
5 1 (8.33%) Web Accessibility
5 1 (8.33%) Social Media Marketing
Programming Languages
1 2 (16.67%) JavaScript
2 1 (8.33%) PHP
2 1 (8.33%) Shell Script
2 1 (8.33%) Bash Shell
Qualifications
1 7 (58.33%) Degree
Vendors
1 2 (16.67%) SAP
1 2 (16.67%) Google
Glasgow, Lanarkshire
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Salary: £40000 - £55000 per annum + benefits + bonus
Posted: 13 hours ago
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Salary: From £20,000 to £25,000 per annum Exciting Opportunity in DIgital Mark
Posted: 2 days ago
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Salary: £40000 - £45000 per annum + benefits + bonus
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Salary: £58000 - £60000 per annum + benefits + bonus
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Salary: £55000 - £65000 per annum + benefits + bonus
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Salary: £60000 - £65000 per annum + benefits + bonus
Posted: 3 days ago