The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Glasgow region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 18 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
18 Dec 2014
Same period 2013 Same period 2012
Digital Marketing
Rank 89 98 80
Rank change year-on-year
+9 -18
Permanent jobs citing Digital Marketing 6 2 3
As % of all permanent IT jobs located in Glasgow 0.57% 0.18% 0.33%
As % of the Processes & Methodologies category 0.64% 0.21% 0.42%
Number of salaries quoted 5 1 2
Average salary £42,500 £50,000 £55,000
Average salary % change year-on-year
-15.00% -9.09%
UK excluding London average salary £36,000 £32,500 £32,500
% change year-on-year
+10.76% -
Digital Marketing
Scotland

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Glasgow region.

Processes & Methodologies Category
Glasgow
Permanent IT job ads with a match in the
Processes & Methodologies category
932 941 707
As % of all permanent IT jobs located in Glasgow 88.09% 83.20% 77.18%
Number of salaries quoted 605 572 508
Average salary £41,500 £42,500 £40,000
Average salary % change year-on-year
-2.35% +6.25%
90% offered a salary of more than £32,500 £30,000 £28,000
10% offered a salary of more than £70,000 £60,000 £57,500
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Digital Marketing
Jobs Demand Trend in Glasgow

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Glasgow region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Glasgow

Digital Marketing
Salary Trend in Glasgow

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Glasgow region.

Digital Marketing Salary Trend in Glasgow

Digital Marketing
Top 30 Related IT Skills in Glasgow

For the 6 months to 18 December 2014, IT jobs across the Glasgow region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 17 (100.00%) Marketing
2 16 (94.12%) SAP Oil and Gas
2 16 (94.12%) Programme Management
2 16 (94.12%) SAP
2 16 (94.12%) Business Intelligence
2 16 (94.12%) DTV
2 16 (94.12%) Electronics
2 16 (94.12%) Telecoms
2 16 (94.12%) Finance
2 16 (94.12%) Manufacturing
3 13 (76.47%) SQL
4 12 (70.59%) SQL Server
5 10 (58.82%) T-SQL
5 10 (58.82%) Linux
6 8 (47.06%) .NET
7 6 (35.29%) Bash Shell
8 5 (29.41%) Red Hat
8 5 (29.41%) Oracle
8 5 (29.41%) IIS
8 5 (29.41%) CSS
8 5 (29.41%) XML
9 4 (23.53%) ITIL
9 4 (23.53%) UNIX
9 4 (23.53%) Windows
9 4 (23.53%) ASP.NET
9 4 (23.53%) HTML
9 4 (23.53%) Shell Script
9 4 (23.53%) SQL Server Integration Services
10 3 (17.65%) CentOS
10 3 (17.65%) Open Source

Digital Marketing
Top Related IT Skills in Glasgow by Category

For the 6 months to 18 December 2014, IT jobs across the Glasgow region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 5 (29.41%) IIS
2 2 (11.76%) Apache
3 1 (5.88%) Tomcat
3 1 (5.88%) Oracle HTTP Server
3 1 (5.88%) BizTalk Server
Business Applications
1 16 (94.12%) SAP Oil and Gas
Communications & Networking
1 3 (17.65%) DNS
2 2 (11.76%) DHCP
2 2 (11.76%) SAN
3 1 (5.88%) X.509
3 1 (5.88%) Firewall
3 1 (5.88%) HTTP
3 1 (5.88%) TCP/IP
3 1 (5.88%) SSL
Database & Business Intelligence
1 12 (70.59%) SQL Server
2 4 (23.53%) SQL Server Integration Services
3 3 (17.65%) DTS
4 2 (11.76%) SQL Server Reporting Services
5 1 (5.88%) Data Mining
5 1 (5.88%) BusinessObjects
5 1 (5.88%) QlikView
5 1 (5.88%) SQL Server 2008
5 1 (5.88%) SQL Server 2012
5 1 (5.88%) Oracle Database
Development Applications
1 1 (5.88%) Visual Studio
General
1 17 (100.00%) Marketing
2 16 (94.12%) Electronics
2 16 (94.12%) Telecoms
2 16 (94.12%) Finance
2 16 (94.12%) Manufacturing
Job Titles
1 6 (35.29%) Analyst
2 5 (29.41%) DBA
2 5 (29.41%) SQL DBA
3 3 (17.65%) SQL Server Developer
3 3 (17.65%) SQL Server DBA
3 3 (17.65%) SQL Developer
3 3 (17.65%) Software Support Analyst
3 3 (17.65%) Support Analyst
3 3 (17.65%) Developer
3 3 (17.65%) Development Analyst
3 3 (17.65%) Software Development Analyst
3 3 (17.65%) Development Support Analyst
4 2 (11.76%) Build Engineer
4 2 (11.76%) Administrator
4 2 (11.76%) Systems Administrator
4 2 (11.76%) Linux Systems Administrator
4 2 (11.76%) Linux Administrator
5 1 (5.88%) Linux Engineer
5 1 (5.88%) Web Engineer
5 1 (5.88%) UNIX Engineer
Libraries, Frameworks & Software Standards
1 8 (47.06%) .NET
2 5 (29.41%) CSS
2 5 (29.41%) XML
3 4 (23.53%) HTML
3 4 (23.53%) ASP.NET
4 3 (17.65%) SOAP
5 2 (11.76%) XSLT
6 1 (5.88%) .NET Framework
6 1 (5.88%) JSON
6 1 (5.88%) WCF
6 1 (5.88%) JGroups
6 1 (5.88%) AppFabric
6 1 (5.88%) ADO.NET Entity Framework
6 1 (5.88%) REST
6 1 (5.88%) XSL
Miscellaneous
1 16 (94.12%) DTV
2 3 (17.65%) Open Source
3 2 (11.76%) Replication
3 2 (11.76%) Clustering
4 1 (5.88%) Fat Client
4 1 (5.88%) Thin Client
Operating Systems
1 10 (58.82%) Linux
2 4 (23.53%) UNIX
2 4 (23.53%) Windows
3 3 (17.65%) SUSE
3 3 (17.65%) CentOS
4 2 (11.76%) Red Hat Enterprise Linux
5 1 (5.88%) Fedora
5 1 (5.88%) Solaris
Processes & Methodologies
1 16 (94.12%) Business Intelligence
1 16 (94.12%) Programme Management
2 4 (23.53%) ITIL
3 2 (11.76%) Change Management
4 1 (5.88%) TOGAF
4 1 (5.88%) Network Load Balancing
4 1 (5.88%) Performance Testing
4 1 (5.88%) B2B
4 1 (5.88%) B2C
4 1 (5.88%) Service Management
Programming Languages
1 13 (76.47%) SQL
2 10 (58.82%) T-SQL
3 6 (35.29%) Bash Shell
4 4 (23.53%) Shell Script
5 3 (17.65%) C#
6 2 (11.76%) JavaScript
6 2 (11.76%) XPath
6 2 (11.76%) XQuery
7 1 (5.88%) R
7 1 (5.88%) PowerShell
7 1 (5.88%) VB
7 1 (5.88%) Perl
7 1 (5.88%) PHP
7 1 (5.88%) C++
7 1 (5.88%) Java
Qualifications
1 1 (5.88%) ITIL Foundation Certificate
System Software
1 1 (5.88%) Active Directory
1 1 (5.88%) VMware ESX
1 1 (5.88%) VMware Infrastructure
1 1 (5.88%) KVM
1 1 (5.88%) RHEV
Systems Management
1 1 (5.88%) CA SiteMinder
1 1 (5.88%) Puppet
1 1 (5.88%) HP UCMDB
Vendors
1 16 (94.12%) SAP
2 5 (29.41%) Oracle
2 5 (29.41%) Red Hat
3 1 (5.88%) VMware
3 1 (5.88%) Vertica
3 1 (5.88%) Business Objects
3 1 (5.88%) Citrix
3 1 (5.88%) Informatica