The table below looks at the statistics for SEO skills in IT jobs advertised for the Guildford region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 29 September 2016 with a comparison to the same period over the previous 2 years.

3 months to
29 Sep 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 55 67 70
Rank change year-on-year
+12 +3
Permanent jobs citing SEO 1 8 4
As % of all permanent IT jobs located in Guildford 0.26% 1.28% 0.66%
As % of the Processes & Methodologies category 0.31% 1.51% 0.76%
Number of salaries quoted 1 6 4
Median salary £42,500 £40,000 £42,500
Median salary % change year-on-year
+6.25% -5.88%
UK excluding London median salary £32,500 £32,500 £30,000
% change year-on-year
- +8.33%
SEO
Surrey

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Guildford region.

Processes & Methodologies Category
Guildford
Permanent IT job ads with a match in the
Processes & Methodologies category
321 529 524
As % of all permanent IT jobs located in Guildford 84.25% 84.64% 86.75%
Number of salaries quoted 299 474 467
Median salary £52,500 £47,500 £45,000
Median salary % change year-on-year
+10.52% +5.55%
90% offered a salary of more than £35,000 £32,500 £29,500
10% offered a salary of more than £70,000 £62,500 £70,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

SEO
Jobs Demand Trend in Guildford

The demand trend of job ads across the Guildford region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Guildford

SEO
Salary Trend in Guildford

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Guildford region.

SEO Salary Trend in Guildford

SEO
Top 28 Related IT Skills in Guildford

For the 6 months to 29 September 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Guildford region with a requirement for SEO.

1 6 (100.00%) Analytical Skills
2 4 (66.67%) CRM
2 4 (66.67%) Marketing
3 3 (50.00%) Google Analytics
3 3 (50.00%) Analytics
3 3 (50.00%) Google
3 3 (50.00%) Social Media
4 2 (33.33%) Statistical Analysis
4 2 (33.33%) R
4 2 (33.33%) Link Building
4 2 (33.33%) VBA
4 2 (33.33%) Kalman Filter
4 2 (33.33%) Planning and Forecasting
4 2 (33.33%) Internet Marketing
4 2 (33.33%) Online Marketing
4 2 (33.33%) Degree
4 2 (33.33%) Mathematics
4 2 (33.33%) Computer Science
4 2 (33.33%) Information Management
4 2 (33.33%) E-Commerce
4 2 (33.33%) Data Modelling
4 2 (33.33%) SAS
4 2 (33.33%) Internet
5 1 (16.67%) Competitor Analysis
5 1 (16.67%) Brand Awareness
5 1 (16.67%) Facebook
5 1 (16.67%) Twitter
5 1 (16.67%) Pay per click

SEO
Top Related IT Skills in Guildford by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (33.33%) SAS
Cloud Services
1 3 (50.00%) Google Analytics
Communications & Networking
1 2 (33.33%) Internet
General
1 4 (66.67%) Marketing
2 1 (16.67%) Brand Awareness
Job Titles
1 4 (66.67%) Account Manager
2 2 (33.33%) Analyst
2 2 (33.33%) Data Analyst
2 2 (33.33%) E-Commerce Analyst
2 2 (33.33%) SEO Account Manager
2 2 (33.33%) SEO Manager
2 2 (33.33%) Statistical Analyst
2 2 (33.33%) Statistical Data Analyst
3 1 (16.67%) PPC Account Manager
3 1 (16.67%) PPC Manager
3 1 (16.67%) Social Media Manager
Miscellaneous
1 6 (100.00%) Analytical Skills
2 3 (50.00%) Social Media
3 2 (33.33%) Computer Science
3 2 (33.33%) Mathematics
Processes & Methodologies
1 4 (66.67%) CRM
2 3 (50.00%) Analytics
3 2 (33.33%) Data Modelling
3 2 (33.33%) E-Commerce
3 2 (33.33%) Information Management
3 2 (33.33%) Internet Marketing
3 2 (33.33%) Kalman Filter
3 2 (33.33%) Link Building
3 2 (33.33%) Online Marketing
3 2 (33.33%) Planning and Forecasting
3 2 (33.33%) Statistical Analysis
4 1 (16.67%) Competitor Analysis
4 1 (16.67%) Pay per click
Programming Languages
1 2 (33.33%) R
1 2 (33.33%) VBA
Qualifications
1 2 (33.33%) Degree
Vendors
1 3 (50.00%) Google
2 1 (16.67%) Facebook
2 1 (16.67%) Twitter