The first table below looks at the demand for Pay per click skills in IT jobs advertised for the Hampshire region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 24 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Hampshire region.

Location
3 months to
24 May 2013
Same period 2012 Same period 2011
Pay per click (PPC)
Rank 174 161 164
Rank change year-on-year
-13 +3
Permanent jobs citing Pay per click 7 16 5
As % of all permanent IT jobs located in Hampshire 0.203% 0.417% 0.138%
As % of the Processes & Methodologies category 0.267% 0.547% 0.191%
Number of salaries quoted 5 16 5
Average salary £31,500 £27,000 £35,000
Average salary % change year-on-year
+16.66% -22.85%
90% offered a salary of more than £30,600 £18,000 £31,500
10% offered a salary of more than £35,100 £27,500 £39,500
UK excluding London average salary £30,000 £28,000 £29,000
% change year-on-year
+7.14% -3.44%
All Processes & Methodologies
Hampshire
Permanent IT job ads with a match in the
Processes & Methodologies category
2619 2925 2616
As % of all permanent IT jobs located in Hampshire 75.87% 76.23% 72.09%
Number of salaries quoted 2208 2525 2200
Average salary £42,500 £42,500 £40,000
Average salary % change year-on-year
- +6.25%
90% offered a salary of more than £27,500 £29,500 £27,500
10% offered a salary of more than £66,050 £62,500 £62,500
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
Pay per click
South East

Pay per click
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Hampshire region as a proportion of the total demand within the Processes & Methodologies category.

Hampshire Pay per click Jobs Demand Trend

Pay per click
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Hampshire region.

Hampshire Pay per click Salary Trend

Pay per click
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the Hampshire region over the 3 months to 24 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Southampton 0 4 £34,500 +25.45%
Portsmouth -7 3 £31,500 +16.66%
Pay per click
South East

Pay per click
Top 30 Related IT Skills

For the 6 months to 24 May 2013, IT jobs across the Hampshire region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 17 (100.00%) Marketing
2 15 (88.24%) SEO
3 14 (82.35%) Online Marketing
4 12 (70.59%) Analytics
5 11 (64.71%) Google
6 9 (52.94%) Google Analytics
7 6 (35.29%) Social Media
7 6 (35.29%) CRM
8 5 (29.41%) Digital Marketing
9 3 (17.65%) Degree
9 3 (17.65%) Marketing Strategy
9 3 (17.65%) Social Media Marketing
9 3 (17.65%) Web Marketing
9 3 (17.65%) B2B
9 3 (17.65%) B2C
9 3 (17.65%) Microsoft
9 3 (17.65%) Adobe
9 3 (17.65%) JavaScript
9 3 (17.65%) PHP
9 3 (17.65%) ASP
9 3 (17.65%) CSS
9 3 (17.65%) XHTML
9 3 (17.65%) Project Management
9 3 (17.65%) Advertising
9 3 (17.65%) CMS
10 2 (11.76%) HTML
10 2 (11.76%) MS Excel
10 2 (11.76%) Internet
11 1 (5.882%) Content Management
11 1 (5.882%) Workflow

Pay per click
Top Related IT Skills by Category

For the 6 months to 24 May 2013, IT jobs across the Hampshire region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Development
1 3 (17.65%) ASP
1 3 (17.65%) CSS
1 3 (17.65%) XHTML
2 2 (11.76%) HTML
Application Platforms
1 3 (17.65%) CMS
Applications
1 2 (11.76%) MS Excel
Business Applications
1 9 (52.94%) Google Analytics
Communications & Networking
1 2 (11.76%) Internet
General
1 17 (100.00%) Marketing
2 3 (17.65%) Advertising
3 1 (5.882%) Publishing
Job Titles
1 5 (29.41%) Campaign Manager
1 5 (29.41%) Campaign Delivery Manager
1 5 (29.41%) Delivery Manager
1 5 (29.41%) Search Manager
2 3 (17.65%) Marketing Manager
2 3 (17.65%) Marketing Executive
2 3 (17.65%) Digital Marketing Executive
3 2 (11.76%) Consultant
3 2 (11.76%) PPC Manager
3 2 (11.76%) PPC Analyst
3 2 (11.76%) PPC Executive
3 2 (11.76%) PPC Specialist
4 1 (5.882%) SEO Consultant
Miscellaneous
1 6 (35.29%) Social Media
Processes & Methodologies
1 15 (88.24%) SEO
2 14 (82.35%) Online Marketing
3 12 (70.59%) Analytics
4 6 (35.29%) CRM
5 5 (29.41%) Digital Marketing
6 3 (17.65%) Marketing Strategy
6 3 (17.65%) Social Media Marketing
6 3 (17.65%) Web Marketing
6 3 (17.65%) B2B
6 3 (17.65%) B2C
6 3 (17.65%) Project Management
7 1 (5.882%) Content Management
7 1 (5.882%) Workflow
Programming Languages
1 3 (17.65%) JavaScript
1 3 (17.65%) PHP
Qualifications
1 3 (17.65%) Degree
Vendors
1 11 (64.71%) Google
2 3 (17.65%) Microsoft
2 3 (17.65%) Adobe
Portsmouth, Hampshire
Based in Portsmouth, the role would suit an individual who has excellent communication skills and a passion for online marketing. As a SEO specialist you will be responsible...
Spectrum IT Recruitment (South) Ltd
Salary: £25000 - £35000 per annum
Posted: 20 May 2013