The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Hampshire region. Included is a guide to the salaries offered in IT jobs that have cited Pay per click over the 3 months to 27 August 2016 with a comparison to the same period over the previous 2 years.

3 months to
27 Aug 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 179 146 203
Rank change year-on-year
-33 +57
Permanent jobs citing Pay per click 10 42 5
As % of all permanent IT jobs located in Hampshire 0.29% 1.17% 0.12%
As % of the Processes & Methodologies category 0.35% 1.33% 0.15%
Number of salaries quoted 10 23 2
Median salary £31,000 £25,000 £40,000
Median salary % change year-on-year
+24.00% -37.50%
90% offered a salary of more than £28,500 £21,000 £36,000
10% offered a salary of more than £32,500 £25,000 £44,000
UK excluding London median salary £32,500 £27,500 £28,000
% change year-on-year
+18.18% -1.78%
Pay per click
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Hampshire region.

Processes & Methodologies Category
Hampshire
Permanent IT job ads with a match in the
Processes & Methodologies category
2878 3160 3390
As % of all permanent IT jobs located in Hampshire 84.70% 88.10% 84.67%
Number of salaries quoted 2545 2583 2700
Median salary £42,500 £45,000 £42,500
Median salary % change year-on-year
-5.55% +5.88%
90% offered a salary of more than £30,000 £27,500 £27,500
10% offered a salary of more than £65,000 £62,500 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Pay per click
Jobs Demand Trend in Hampshire

The demand trend of job ads across the Hampshire region citing Pay per click as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Hampshire

Pay per click
Salary Trend in Hampshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Hampshire region.

Pay per click Salary Trend in Hampshire

Pay per click
Job Locations in Hampshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the Hampshire region over the 3 months to 27 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Havant - 3 £31,000 -
Southampton -16 2 £30,000 +42.85%
Basingstoke - 2 £30,750 -
Portsmouth - 2 £32,500 -
Pay per click
South East

Pay per click
Top 30 Related IT Skills in Hampshire

For the 6 months to 27 August 2016, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Hampshire region with a requirement for Pay per click.

1 10 (83.33%) Advertising
1 10 (83.33%) Marketing
2 9 (75.00%) Analytics
3 8 (66.67%) AdWords
4 6 (50.00%) Analytical Skills
4 6 (50.00%) Google
4 6 (50.00%) Adobe
5 5 (41.67%) Microsoft
5 5 (41.67%) MS Excel
5 5 (41.67%) Data Mining
5 5 (41.67%) Omniture
5 5 (41.67%) Digital Marketing
5 5 (41.67%) SEO
5 5 (41.67%) Social Media
5 5 (41.67%) Adobe Analytics
6 4 (33.33%) E-Commerce
7 3 (25.00%) HTML
7 3 (25.00%) Google Analytics
7 3 (25.00%) Email Marketing
7 3 (25.00%) Facebook
8 2 (16.67%) Digital Analytics
8 2 (16.67%) Display Advertising
8 2 (16.67%) Content Management
8 2 (16.67%) Social Network
8 2 (16.67%) Project Management
9 1 (8.33%) Telecoms
9 1 (8.33%) Salesforce.com
9 1 (8.33%) PHP
9 1 (8.33%) Photoshop
9 1 (8.33%) CSS

Pay per click
Top Related IT Skills in Hampshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (8.33%) WordPress
Applications
1 5 (41.67%) MS Excel
2 1 (8.33%) Adobe Creative Suite
2 1 (8.33%) Adobe Illustrator
2 1 (8.33%) Photoshop
Business Applications
1 1 (8.33%) Magento
Cloud Services
1 8 (66.67%) AdWords
2 5 (41.67%) Adobe Analytics
3 3 (25.00%) Google Analytics
Database & Business Intelligence
1 5 (41.67%) Data Mining
General
1 10 (83.33%) Advertising
1 10 (83.33%) Marketing
2 1 (8.33%) Banking
2 1 (8.33%) Finance
2 1 (8.33%) Telecoms
Job Titles
1 5 (41.67%) PPC Executive
2 3 (25.00%) Consultant
2 3 (25.00%) PPC Consultant
3 2 (16.67%) Content Manager
3 2 (16.67%) SEO Manager
4 1 (8.33%) Developer
4 1 (8.33%) E-Commerce Developer
Libraries, Frameworks & Software Standards
1 3 (25.00%) HTML
2 1 (8.33%) CSS
Miscellaneous
1 6 (50.00%) Analytical Skills
2 5 (41.67%) Social Media
3 2 (16.67%) Social Network
4 1 (8.33%) Blog
4 1 (8.33%) User Experience
Processes & Methodologies
1 9 (75.00%) Analytics
2 5 (41.67%) Digital Marketing
2 5 (41.67%) SEO
3 4 (33.33%) E-Commerce
4 3 (25.00%) Email Marketing
5 2 (16.67%) Content Management
5 2 (16.67%) Digital Analytics
5 2 (16.67%) Display Advertising
5 2 (16.67%) Project Management
6 1 (8.33%) B2B
6 1 (8.33%) CRM
6 1 (8.33%) Marketing Strategy
6 1 (8.33%) Online Marketing
6 1 (8.33%) Web Development
Programming Languages
1 1 (8.33%) PHP
Qualifications
1 1 (8.33%) Degree
Vendors
1 6 (50.00%) Adobe
1 6 (50.00%) Google
2 5 (41.67%) Microsoft
2 5 (41.67%) Omniture
3 3 (25.00%) Facebook
4 1 (8.33%) Pardot
4 1 (8.33%) Salesforce.com
4 1 (8.33%) Twitter