The first table below looks at the demand for Web Analytics skills in IT jobs advertised for the Hampshire region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 22 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Hampshire region.

Location
3 months to
22 Jul 2014
Same period 2013 Same period 2012
Web Analytics
Rank 186 186 188
Rank change year-on-year
0 +2
Permanent jobs citing Web Analytics 9 1 3
As % of all permanent IT jobs located in Hampshire 0.23% 0.026% 0.077%
As % of the Processes & Methodologies category 0.30% 0.033% 0.099%
Number of salaries quoted 8 1 3
Average salary £31,000 £19,000 £35,000
Average salary % change year-on-year
+63.15% -45.71%
UK excluding London average salary £40,000 £37,000 £37,500
% change year-on-year
+8.10% -1.33%
Processes & Methodologies Category
Hampshire
Permanent IT job ads with a match in the
Processes & Methodologies category
3010 3007 3024
As % of all permanent IT jobs located in Hampshire 77.20% 76.89% 77.24%
Number of salaries quoted 2401 2558 2583
Average salary £42,500 £41,000 £41,500
Average salary % change year-on-year
+3.65% -1.20%
90% offered a salary of more than £27,500 £27,500 £28,000
10% offered a salary of more than £60,500 £62,500 £67,500
UK excluding London average salary £42,500 £40,000 £40,000
% change year-on-year
+6.25% -
Web Analytics
South East

Web Analytics
Jobs Demand Trend in Hampshire

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the Hampshire region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in Hampshire

Web Analytics
Salary Trend in Hampshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the Hampshire region.

Web Analytics Salary Trend in Hampshire

Web Analytics
Salary Histogram in Hampshire

This chart provides a salary histogram for IT jobs citing Web Analytics across the Hampshire region over the 3 months to 22 July 2014.

Web Analytics Salary Histogram in Hampshire

Web Analytics
Job Locations in Hampshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Analytics within the Hampshire region over the 3 months to 22 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Southampton +21 8 £31,000 +63.15% 1
Portsmouth - 1 - -
Web Analytics
South East

Web Analytics
Top 30 Related IT Skills in Hampshire

For the 6 months to 22 July 2014, IT jobs across the Hampshire region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 14 (100.00%) Analytics
2 12 (85.71%) B2B
2 12 (85.71%) B2C
3 8 (57.14%) Photoshop
4 7 (50.00%) User Experience Design
4 7 (50.00%) Visualisation
4 7 (50.00%) Axure RP
5 5 (35.71%) User Stories
5 5 (35.71%) Use Case
6 4 (28.57%) Adobe
7 2 (14.29%) Rapid Prototyping
8 1 (7.14%) SaaS
8 1 (7.14%) HTML5
8 1 (7.14%) Online Marketing
8 1 (7.14%) Venda
8 1 (7.14%) CSS3
8 1 (7.14%) Semantic HTML
8 1 (7.14%) Web Accessibility
8 1 (7.14%) jQuery
8 1 (7.14%) SQL Server Analysis Services
8 1 (7.14%) SQL Server 2008
8 1 (7.14%) Retail
8 1 (7.14%) SQL Server Reporting Services
8 1 (7.14%) Data Analysis
8 1 (7.14%) Ajax
8 1 (7.14%) SQL Server Integration Services
8 1 (7.14%) Marketing
8 1 (7.14%) Microsoft
8 1 (7.14%) HTML
8 1 (7.14%) JavaScript

Web Analytics
Top Related IT Skills in Hampshire by Category

For the 6 months to 22 July 2014, IT jobs across the Hampshire region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Applications
1 8 (57.14%) Photoshop
2 1 (7.14%) MS Excel
Cloud Services
1 1 (7.14%) SaaS
Database & Business Intelligence
1 1 (7.14%) SQL Server Analysis Services
1 1 (7.14%) SQL Server 2008
1 1 (7.14%) SQL Server Reporting Services
1 1 (7.14%) SQL Server Integration Services
1 1 (7.14%) SQL Server
1 1 (7.14%) Data Mining
Development Applications
1 7 (50.00%) Axure RP
2 1 (7.14%) Dreamweaver
General
1 1 (7.14%) Retail
1 1 (7.14%) Marketing
Job Titles
1 12 (85.71%) Designer
2 7 (50.00%) Visual Designer
3 5 (35.71%) Junior Designer
3 5 (35.71%) User Experience Designer
3 5 (35.71%) Junior
4 2 (14.29%) Senior Designer
4 2 (14.29%) Senior User Experience Designer
5 1 (7.14%) Front-End Developer
5 1 (7.14%) Developer
5 1 (7.14%) Analyst
5 1 (7.14%) Business Intelligence Analyst
5 1 (7.14%) Photoshop Designer
5 1 (7.14%) Business Analyst
Libraries, Frameworks & Software Standards
1 1 (7.14%) HTML5
1 1 (7.14%) CSS3
1 1 (7.14%) Semantic HTML
1 1 (7.14%) jQuery
1 1 (7.14%) Ajax
1 1 (7.14%) HTML
1 1 (7.14%) CSS
1 1 (7.14%) XHTML
Miscellaneous
1 7 (50.00%) Visualisation
Processes & Methodologies
1 14 (100.00%) Analytics
2 12 (85.71%) B2B
2 12 (85.71%) B2C
3 7 (50.00%) User Experience Design
4 5 (35.71%) User Stories
4 5 (35.71%) Use Case
5 2 (14.29%) Rapid Prototyping
6 1 (7.14%) Online Marketing
6 1 (7.14%) Web Accessibility
6 1 (7.14%) Data Analysis
6 1 (7.14%) E-Commerce
6 1 (7.14%) Business Intelligence
Programming Languages
1 1 (7.14%) JavaScript
1 1 (7.14%) SQL
Vendors
1 4 (28.57%) Adobe
2 1 (7.14%) Venda
2 1 (7.14%) Microsoft
Southampton
Interquest - Fulcrum Telecom
Salary: £25000 - £28000 per annum
Posted: Yesterday