The table below looks at the statistics for SEO skills in IT jobs advertised for the Harrogate region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 28 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
28 Jun 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 30 53 41
Rank change year-on-year
+23 -12
Permanent jobs citing SEO 3 8 7
As % of all permanent IT jobs located in Harrogate 1.58% 2.09% 2.13%
As % of the Processes & Methodologies category 1.97% 2.31% 2.37%
Number of salaries quoted 3 7 4
Median salary £27,500 £30,000 £27,500
Median salary % change year-on-year
-8.33% +9.09%
UK excluding London median salary £32,500 £32,500 £31,500
% change year-on-year
- +3.17%
SEO
North Yorkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Harrogate region.

Processes & Methodologies Category
Harrogate
Permanent IT job ads with a match in the
Processes & Methodologies category
152 347 295
As % of all permanent IT jobs located in Harrogate 80.00% 90.84% 89.94%
Number of salaries quoted 115 322 245
Median salary £42,500 £40,000 £40,000
Median salary % change year-on-year
+6.25% -
90% offered a salary of more than £30,000 £27,500 £27,500
10% offered a salary of more than £55,000 £52,500 £50,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

SEO
Jobs Demand Trend in Harrogate

The demand trend of job ads across the Harrogate region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Harrogate

SEO
Salary Trend in Harrogate

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Harrogate region.

SEO Salary Trend in Harrogate

SEO
Top 18 Related IT Skills in Harrogate

For the 6 months to 28 June 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Harrogate region with a requirement for SEO.

1 8 (72.73%) Internet
1 8 (72.73%) Pay per click
2 7 (63.64%) Marketing
2 7 (63.64%) Social Media
3 6 (54.55%) Internet Marketing
4 3 (27.27%) Google
4 3 (27.27%) Google Analytics
4 3 (27.27%) Analytics
5 2 (18.18%) Analytical Skills
5 2 (18.18%) Spreadsheet
5 2 (18.18%) MS Office
5 2 (18.18%) CRM
5 2 (18.18%) SLA
5 2 (18.18%) Microsoft
5 2 (18.18%) Finance
5 2 (18.18%) Web Design
6 1 (9.09%) Business Development
6 1 (9.09%) Digital Marketing

SEO
Top Related IT Skills in Harrogate by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (18.18%) MS Office
1 2 (18.18%) Spreadsheet
Cloud Services
1 3 (27.27%) Google Analytics
Communications & Networking
1 8 (72.73%) Internet
General
1 7 (63.64%) Marketing
2 2 (18.18%) Finance
Job Titles
1 4 (36.36%) Account Manager
2 3 (27.27%) Consultant
2 3 (27.27%) SEO Manager
3 2 (18.18%) Analyst
3 2 (18.18%) PPC Account Manager
3 2 (18.18%) PPC Consultant
3 2 (18.18%) PPC Manager
3 2 (18.18%) Sales Manager
3 2 (18.18%) SEO Analyst
4 1 (9.09%) Business Development Manager
4 1 (9.09%) Business Manager
4 1 (9.09%) Development Manager
4 1 (9.09%) Digital Development Manager
4 1 (9.09%) Sales Consultant
4 1 (9.09%) Senior Consultant
4 1 (9.09%) Senior Sales Consultant
Miscellaneous
1 7 (63.64%) Social Media
2 2 (18.18%) Analytical Skills
Processes & Methodologies
1 8 (72.73%) Pay per click
2 6 (54.55%) Internet Marketing
3 3 (27.27%) Analytics
4 2 (18.18%) CRM
4 2 (18.18%) Web Design
5 1 (9.09%) Business Development
5 1 (9.09%) Digital Marketing
Quality Assurance & Compliance
1 2 (18.18%) SLA
Vendors
1 3 (27.27%) Google
2 2 (18.18%) Microsoft