The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Hertfordshire region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 28 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Aug 2015
Same period 2014 Same period 2013
Pay per click (PPC)
Rank 146 140 132
Rank change year-on-year
-6 -8
Permanent jobs citing Pay per click 5 2 2
As % of all permanent IT jobs located in Hertfordshire 0.21% 0.086% 0.100%
As % of the Processes & Methodologies category 0.25% 0.11% 0.13%
Number of salaries quoted 2 2 2
Average salary £30,000 £38,750 £27,500
Average salary % change year-on-year
-22.58% +40.90%
UK excluding London average salary £27,500 £28,000 £30,000
% change year-on-year
-1.78% -6.66%
Pay per click
East of England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Hertfordshire region.

Processes & Methodologies Category
Hertfordshire
Permanent IT job ads with a match in the
Processes & Methodologies category
1979 1888 1540
As % of all permanent IT jobs located in Hertfordshire 81.91% 81.06% 76.92%
Number of salaries quoted 1703 1536 1206
Average salary £50,000 £47,500 £45,000
Average salary % change year-on-year
+5.26% +5.55%
90% offered a salary of more than £31,500 £32,500 £30,000
10% offered a salary of more than £70,000 £65,000 £75,000
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

Pay per click
Jobs Demand Trend in Hertfordshire

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Hertfordshire region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Hertfordshire

Pay per click
Salary Trend in Hertfordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Hertfordshire region.

Pay per click Salary Trend in Hertfordshire

Pay per click
Salary Histogram in Hertfordshire

This chart provides a salary histogram for IT jobs citing Pay per click across the Hertfordshire region over the 3 months to 28 August 2015.

Pay per click Salary Histogram in Hertfordshire

Pay per click
Job Locations in Hertfordshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the Hertfordshire region over the 3 months to 28 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Welwyn - 2 - -
Watford - 1 - -
Welwyn Garden City - 1 £37,500 -
Pay per click
East of England

Pay per click
Top 24 Related IT Skills in Hertfordshire

For the 6 months to 28 August 2015, IT jobs across the Hertfordshire region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 6 (100.00%) Marketing
2 5 (83.33%) SEO
2 5 (83.33%) Digital Marketing
3 4 (66.67%) Advertising
4 3 (50.00%) Email Marketing
5 2 (33.33%) Google
5 2 (33.33%) Customer Segmentation
5 2 (33.33%) Online Marketing
5 2 (33.33%) Social Media
5 2 (33.33%) Continuous Improvement
5 2 (33.33%) Marketing Strategy
5 2 (33.33%) Analytics
6 1 (16.67%) Social Network
6 1 (16.67%) Search Engine Marketing
6 1 (16.67%) Google Analytics
6 1 (16.67%) Multimedia
6 1 (16.67%) MS Excel
6 1 (16.67%) E-Commerce
6 1 (16.67%) Microsoft
6 1 (16.67%) Performance Analysis
6 1 (16.67%) Email Management
6 1 (16.67%) Analytical Skills
6 1 (16.67%) FMCG
6 1 (16.67%) Magento

Pay per click
Top Related IT Skills in Hertfordshire by Category

For the 6 months to 28 August 2015, IT jobs across the Hertfordshire region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Applications
1 1 (16.67%) MS Excel
Business Applications
1 1 (16.67%) Magento
Cloud Services
1 1 (16.67%) Google Analytics
General
1 6 (100.00%) Marketing
2 4 (66.67%) Advertising
3 1 (16.67%) Multimedia
Job Titles
1 3 (50.00%) Marketing Manager
1 3 (50.00%) Digital Marketing Manager
2 2 (33.33%) PPC Specialist
2 2 (33.33%) PPC Manager
2 2 (33.33%) PPC Analyst
2 2 (33.33%) PPC Executive
3 1 (16.67%) Social Media Manager
3 1 (16.67%) Marketing Executive
Miscellaneous
1 2 (33.33%) Social Media
2 1 (16.67%) Analytical Skills
2 1 (16.67%) Social Network
2 1 (16.67%) FMCG
Processes & Methodologies
1 5 (83.33%) Digital Marketing
1 5 (83.33%) SEO
2 3 (50.00%) Email Marketing
3 2 (33.33%) Online Marketing
3 2 (33.33%) Continuous Improvement
3 2 (33.33%) Marketing Strategy
3 2 (33.33%) Analytics
3 2 (33.33%) Customer Segmentation
4 1 (16.67%) Performance Analysis
4 1 (16.67%) Email Management
4 1 (16.67%) E-Commerce
4 1 (16.67%) Search Engine Marketing
Vendors
1 2 (33.33%) Google
2 1 (16.67%) Microsoft