The first table below looks at the demand for Pay per click skills in IT jobs advertised for the Hertfordshire region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 20 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Hertfordshire region.

Location
3 months to
20 May 2013
Same period 2012 Same period 2011
Pay per click (PPC)
Rank 132 143 156
Rank change year-on-year
+11 +13
Permanent jobs citing Pay per click 12 5 9
As % of all permanent IT jobs located in Hertfordshire 0.494% 0.199% 0.277%
As % of the Processes & Methodologies category 0.648% 0.271% 0.364%
Number of salaries quoted 11 5 7
Average salary £30,000 £26,000 £49,000
Average salary % change year-on-year
+15.38% -46.93%
90% offered a salary of more than £22,500 £25,000 £32,500
10% offered a salary of more than £47,500 £38,500 £49,400
UK excluding London average salary £30,000 £27,750 £29,000
% change year-on-year
+8.10% -4.31%
All Processes & Methodologies
Hertfordshire
Permanent IT job ads with a match in the
Processes & Methodologies category
1852 1848 2475
As % of all permanent IT jobs located in Hertfordshire 76.28% 73.65% 76.29%
Number of salaries quoted 1469 1501 1990
Average salary £45,000 £47,500 £45,000
Average salary % change year-on-year
-5.26% +5.55%
90% offered a salary of more than £31,500 £31,250 £32,500
10% offered a salary of more than £65,000 £67,500 £65,000
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
Pay per click
East of England

Pay per click
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Hertfordshire region as a proportion of the total demand within the Processes & Methodologies category.

Hertfordshire Pay per click Jobs Demand Trend

Pay per click
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Hertfordshire region.

Hertfordshire Pay per click Salary Trend

Pay per click
Salary Histogram

This chart provides a salary histogram for IT jobs citing Pay per click across the Hertfordshire region over the 3 months to 20 May 2013.

Hertfordshire Pay per click Salary Histogram

Pay per click
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the Hertfordshire region over the 3 months to 20 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Watford - 4 £22,500 -
Pay per click
East of England

Pay per click
Top 27 Related IT Skills

For the 6 months to 20 May 2013, IT jobs across the Hertfordshire region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 13 (92.86%) Marketing
2 11 (78.57%) SEO
2 11 (78.57%) E-Commerce
2 11 (78.57%) Social Media
3 8 (57.14%) Analytics
3 8 (57.14%) Data Analysis
4 7 (50.00%) Online Marketing
4 7 (50.00%) Digital Marketing
5 6 (42.86%) Google
5 6 (42.86%) Google Analytics
5 6 (42.86%) Web Analytics
6 5 (35.71%) MS PowerPoint
6 5 (35.71%) MS Excel
6 5 (35.71%) Microsoft
6 5 (35.71%) RequisitePro
6 5 (35.71%) Internet
6 5 (35.71%) Project Management
6 5 (35.71%) Service Delivery
6 5 (35.71%) Marketing Strategy
6 5 (35.71%) Budget Control
7 2 (14.29%) B2C
7 2 (14.29%) SQL
8 1 (7.143%) CMS
8 1 (7.143%) HTML
8 1 (7.143%) Magento
8 1 (7.143%) Market Research
8 1 (7.143%) Email Marketing

Pay per click
Top Related IT Skills by Category

For the 6 months to 20 May 2013, IT jobs across the Hertfordshire region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Development
1 1 (7.143%) HTML
Application Platforms
1 1 (7.143%) CMS
1 1 (7.143%) Magento
Applications
1 5 (35.71%) MS Excel
1 5 (35.71%) MS PowerPoint
Business Applications
1 6 (42.86%) Google Analytics
Communications & Networking
1 5 (35.71%) Internet
Development Applications
1 5 (35.71%) RequisitePro
General
1 13 (92.86%) Marketing
Job Titles
1 6 (42.86%) PPC Manager
2 5 (35.71%) SEO Specialist
3 2 (14.29%) Marketing Manager
4 1 (7.143%) Online Marketing Manager
4 1 (7.143%) SEO Executive
4 1 (7.143%) PPC Specialist
4 1 (7.143%) PPC Analyst
4 1 (7.143%) PPC Executive
Miscellaneous
1 11 (78.57%) Social Media
Processes & Methodologies
1 11 (78.57%) E-Commerce
1 11 (78.57%) SEO
2 8 (57.14%) Data Analysis
2 8 (57.14%) Analytics
3 7 (50.00%) Digital Marketing
3 7 (50.00%) Online Marketing
4 6 (42.86%) Web Analytics
5 5 (35.71%) Project Management
5 5 (35.71%) Service Delivery
5 5 (35.71%) Marketing Strategy
5 5 (35.71%) Budget Control
6 2 (14.29%) B2C
7 1 (7.143%) Email Marketing
7 1 (7.143%) Market Research
Programming Languages
1 2 (14.29%) SQL
Vendors
1 6 (42.86%) Google
2 5 (35.71%) Microsoft