The table below looks at the statistics for SEO skills in IT jobs advertised for the High Wycombe region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 1 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
1 Jul 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 39 50 31
Rank change year-on-year
+11 -19
Permanent jobs citing SEO 5 1 6
As % of all permanent IT jobs located in High Wycombe 1.62% 0.36% 2.91%
As % of the Processes & Methodologies category 2.11% 0.47% 3.97%
Number of salaries quoted 3 1 6
Average salary £31,500 £24,000 £37,500
Average salary % change year-on-year
+31.25% -36.00%
UK excluding London average salary £32,500 £31,500 £30,000
% change year-on-year
+3.17% +5.00%
SEO
Buckinghamshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the High Wycombe region.

Processes & Methodologies Category
High Wycombe
Permanent IT job ads with a match in the
Processes & Methodologies category
237 214 151
As % of all permanent IT jobs located in High Wycombe 76.95% 77.82% 73.30%
Number of salaries quoted 182 163 144
Average salary £50,000 £45,000 £45,000
Average salary % change year-on-year
+11.11% -
90% offered a salary of more than £31,000 £30,600 £30,000
10% offered a salary of more than £65,000 £60,000 £60,000
UK excluding London average salary £44,500 £42,500 £40,000
% change year-on-year
+4.70% +6.25%

SEO
Jobs Demand Trend in High Wycombe

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the High Wycombe region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in High Wycombe

SEO
Salary Trend in High Wycombe

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the High Wycombe region.

SEO Salary Trend in High Wycombe

SEO
Top 30 Related IT Skills in High Wycombe

For the 6 months to 1 July 2015, IT jobs across the High Wycombe region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 6 (75.00%) E-Commerce
2 5 (62.50%) HTML
2 5 (62.50%) Social Media
3 4 (50.00%) Retail
4 3 (37.50%) Pay per click
4 3 (37.50%) Incident Management
4 3 (37.50%) Marketing
4 3 (37.50%) Google
4 3 (37.50%) Degree
4 3 (37.50%) JavaScript
4 3 (37.50%) CSS
4 3 (37.50%) Google Analytics
4 3 (37.50%) Online Marketing
4 3 (37.50%) Analytics
4 3 (37.50%) SaaS
5 2 (25.00%) Drupal
5 2 (25.00%) Digital Marketing
5 2 (25.00%) Marketing Strategy
5 2 (25.00%) Facebook
5 2 (25.00%) Twitter
5 2 (25.00%) Service Delivery
5 2 (25.00%) Advertising
5 2 (25.00%) Adobe
5 2 (25.00%) SQL
5 2 (25.00%) Photoshop
5 2 (25.00%) JIRA
5 2 (25.00%) Blog
5 2 (25.00%) Content Management
6 1 (12.50%) Web Analytics
6 1 (12.50%) Omniture

SEO
Top Related IT Skills in High Wycombe by Category

For the 6 months to 1 July 2015, IT jobs across the High Wycombe region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 2 (25.00%) Drupal
Applications
1 2 (25.00%) Photoshop
Cloud Services
1 3 (37.50%) Google Analytics
1 3 (37.50%) SaaS
Database & Business Intelligence
1 1 (12.50%) MySQL
1 1 (12.50%) Data Warehouse
Development Applications
1 2 (25.00%) JIRA
General
1 4 (50.00%) Retail
2 3 (37.50%) Marketing
3 2 (25.00%) Advertising
Job Titles
1 2 (25.00%) Services Delivery Manager
1 2 (25.00%) Service Manager
1 2 (25.00%) Delivery Manager
1 2 (25.00%) Marketing Manager
1 2 (25.00%) Web Editor
1 2 (25.00%) Online Marketing Manager
2 1 (12.50%) Web Analytics Manager
2 1 (12.50%) Web Manager
2 1 (12.50%) Client Services Manager
2 1 (12.50%) Service Desk Analyst
2 1 (12.50%) Analyst
2 1 (12.50%) Service Analyst
Libraries, Frameworks & Software Standards
1 5 (62.50%) HTML
2 3 (37.50%) CSS
Miscellaneous
1 5 (62.50%) Social Media
2 2 (25.00%) Blog
3 1 (12.50%) Analytical Skills
Processes & Methodologies
1 6 (75.00%) E-Commerce
2 3 (37.50%) Pay per click
2 3 (37.50%) Incident Management
2 3 (37.50%) Online Marketing
2 3 (37.50%) Analytics
3 2 (25.00%) Marketing Strategy
3 2 (25.00%) Content Management
3 2 (25.00%) Digital Marketing
3 2 (25.00%) Service Delivery
4 1 (12.50%) Stakeholder Management
4 1 (12.50%) Project Management
4 1 (12.50%) Multivariate Testing
4 1 (12.50%) Web Analytics
4 1 (12.50%) Customer Insight
4 1 (12.50%) Data-Driven Marketing
4 1 (12.50%) CRM
Programming Languages
1 3 (37.50%) JavaScript
2 2 (25.00%) SQL
3 1 (12.50%) PHP
3 1 (12.50%) C
3 1 (12.50%) Java
Qualifications
1 3 (37.50%) Degree
Vendors
1 3 (37.50%) Google
2 2 (25.00%) Adobe
2 2 (25.00%) Facebook
2 2 (25.00%) Twitter
3 1 (12.50%) Omniture
3 1 (12.50%) Coremetrics