The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the High Wycombe region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Web Analytics
Rank 35 - 42
Rank change year-on-year
- 0
Permanent jobs citing Web Analytics 5 0 1
As % of all permanent IT jobs located in High Wycombe 1.82% - 0.42%
As % of the Processes & Methodologies category 2.54% - 0.54%
Number of salaries quoted 5 0 1
Average salary £45,000 - £45,000
UK excluding London average salary £40,000 £35,250 £38,000
% change year-on-year
+13.47% -7.23%
Web Analytics
Buckinghamshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the High Wycombe region.

Processes & Methodologies Category
High Wycombe
Permanent IT job ads with a match in the
Processes & Methodologies category
197 192 186
As % of all permanent IT jobs located in High Wycombe 71.90% 75.59% 77.82%
Number of salaries quoted 176 148 171
Average salary £47,500 £45,000 £40,289
Average salary % change year-on-year
+5.55% +11.69%
90% offered a salary of more than £31,500 £30,000 £28,000
10% offered a salary of more than £65,000 £54,000 £65,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Web Analytics
Jobs Demand Trend in High Wycombe

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the High Wycombe region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in High Wycombe

Web Analytics
Salary Trend in High Wycombe

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the High Wycombe region.

Web Analytics Salary Trend in High Wycombe

Web Analytics
Top 30 Related IT Skills in High Wycombe

For the 6 months to 30 January 2015, IT jobs across the High Wycombe region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 6 (100.00%) Analytics
2 5 (83.33%) E-Commerce
2 5 (83.33%) Digital Marketing
2 5 (83.33%) Marketing
3 4 (66.67%) SEO
4 3 (50.00%) B2B
4 3 (50.00%) B2C
4 3 (50.00%) SaaS
4 3 (50.00%) Retail
4 3 (50.00%) Web Marketing
4 3 (50.00%) Marketing Strategy
4 3 (50.00%) Customer Insight
5 2 (33.33%) User Experience
5 2 (33.33%) Product Management
5 2 (33.33%) Finance
6 1 (16.67%) Telecoms
6 1 (16.67%) Business Intelligence
6 1 (16.67%) CMS
6 1 (16.67%) FatWire
6 1 (16.67%) Interwoven
6 1 (16.67%) TeamSite
6 1 (16.67%) W3C
6 1 (16.67%) HTML
6 1 (16.67%) JavaScript
6 1 (16.67%) Oracle
6 1 (16.67%) Photoshop
6 1 (16.67%) CSS
6 1 (16.67%) XHTML
6 1 (16.67%) WCAG
6 1 (16.67%) WebCenter

Web Analytics
Top Related IT Skills in High Wycombe by Category

For the 6 months to 30 January 2015, IT jobs across the High Wycombe region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 1 (16.67%) CMS
1 1 (16.67%) TeamSite
Applications
1 1 (16.67%) Photoshop
Cloud Services
1 3 (50.00%) SaaS
General
1 5 (83.33%) Marketing
2 3 (50.00%) Retail
3 2 (33.33%) Finance
4 1 (16.67%) Telecoms
Job Titles
1 3 (50.00%) Web Manager
1 3 (50.00%) Web Analytics Manager
2 2 (33.33%) Marketing Manager
2 2 (33.33%) Digital Marketing Manager
2 2 (33.33%) Analyst
3 1 (16.67%) Web Developer
3 1 (16.67%) Developer
3 1 (16.67%) Customer Analyst
3 1 (16.67%) Insight Analyst
3 1 (16.67%) Customer Insight Analyst
3 1 (16.67%) Business Intelligence Manager
3 1 (16.67%) Web Marketing Manager
3 1 (16.67%) Business Intelligence Analyst
3 1 (16.67%) Web Analyst
Libraries, Frameworks & Software Standards
1 1 (16.67%) HTML
1 1 (16.67%) CSS
1 1 (16.67%) XHTML
1 1 (16.67%) WebCenter
1 1 (16.67%) jQuery
1 1 (16.67%) LESS
1 1 (16.67%) HTML5
1 1 (16.67%) CSS3
Miscellaneous
1 2 (33.33%) User Experience
2 1 (16.67%) W3C
2 1 (16.67%) Open Source
Processes & Methodologies
1 6 (100.00%) Analytics
2 5 (83.33%) E-Commerce
2 5 (83.33%) Digital Marketing
3 4 (66.67%) SEO
4 3 (50.00%) B2B
4 3 (50.00%) B2C
4 3 (50.00%) Web Marketing
4 3 (50.00%) Marketing Strategy
4 3 (50.00%) Customer Insight
5 2 (33.33%) Product Management
6 1 (16.67%) Business Intelligence
6 1 (16.67%) Content Management
Programming Languages
1 1 (16.67%) JavaScript
Quality Assurance & Compliance
1 1 (16.67%) WCAG
Vendors
1 1 (16.67%) FatWire
1 1 (16.67%) Interwoven
1 1 (16.67%) Oracle
1 1 (16.67%) Facebook