The table below looks at the statistics for SEO skills in IT jobs advertised for the Hull region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 21 November 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Nov 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 28 24 18
Rank change year-on-year
-4 -6
Permanent jobs citing SEO 1 10 1
As % of all permanent IT jobs located in Hull 0.84% 10.87% 1.61%
As % of the Processes & Methodologies category 1.08% 11.36% 2.22%
Number of salaries quoted 0 10 1
Average salary - £28,250 £21,500
Average salary % change year-on-year
- +31.39%
UK excluding London average salary £32,500 £30,000 £31,000
% change year-on-year
+8.33% -3.22%
SEO
East Yorkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Hull region.

Processes & Methodologies Category
Hull
Permanent IT job ads with a match in the
Processes & Methodologies category
93 88 45
As % of all permanent IT jobs located in Hull 78.15% 95.65% 72.58%
Number of salaries quoted 58 84 43
Average salary £35,000 £30,000 £47,500
Average salary % change year-on-year
+16.66% -36.84%
90% offered a salary of more than £25,000 £27,500 £35,000
10% offered a salary of more than £42,500 £52,500 £35,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in Hull

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Hull region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Hull

SEO
Salary Trend in Hull

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Hull region.

SEO Salary Trend in Hull

SEO
Top 27 Related IT Skills in Hull

For the 6 months to 21 November 2014, IT jobs across the Hull region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 3 (100.00%) JavaScript
1 3 (100.00%) Google
1 3 (100.00%) Marketing
1 3 (100.00%) Digital Marketing
1 3 (100.00%) Digital Media
1 3 (100.00%) Analytics
2 2 (66.67%) Mentoring
2 2 (66.67%) Magento
2 2 (66.67%) WordPress
2 2 (66.67%) Degree
2 2 (66.67%) Google Analytics
2 2 (66.67%) Coremetrics
2 2 (66.67%) Retail
2 2 (66.67%) PHP
2 2 (66.67%) .NET
2 2 (66.67%) XML
2 2 (66.67%) RSS
3 1 (33.33%) B2B
3 1 (33.33%) B2C
3 1 (33.33%) CSS
3 1 (33.33%) Yahoo!
3 1 (33.33%) Pay per click
3 1 (33.33%) Online Marketing
3 1 (33.33%) Social Media
3 1 (33.33%) Facebook
3 1 (33.33%) Twitter
3 1 (33.33%) HTML

SEO
Top Related IT Skills in Hull by Category

For the 6 months to 21 November 2014, IT jobs across the Hull region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 2 (66.67%) WordPress
Business Applications
1 2 (66.67%) Google Analytics
1 2 (66.67%) Magento
General
1 3 (100.00%) Marketing
2 2 (66.67%) Retail
Job Titles
1 2 (66.67%) Project Leader
2 1 (33.33%) SEO Manager
Libraries, Frameworks & Software Standards
1 2 (66.67%) .NET
1 2 (66.67%) XML
1 2 (66.67%) RSS
2 1 (33.33%) CSS
2 1 (33.33%) HTML
Miscellaneous
1 3 (100.00%) Digital Media
2 1 (33.33%) Social Media
Processes & Methodologies
1 3 (100.00%) Digital Marketing
1 3 (100.00%) Analytics
2 2 (66.67%) Mentoring
3 1 (33.33%) Online Marketing
3 1 (33.33%) B2B
3 1 (33.33%) B2C
3 1 (33.33%) Pay per click
Programming Languages
1 3 (100.00%) JavaScript
2 2 (66.67%) PHP
Qualifications
1 2 (66.67%) Degree
Vendors
1 3 (100.00%) Google
2 2 (66.67%) Coremetrics
3 1 (33.33%) Facebook
3 1 (33.33%) Twitter
3 1 (33.33%) Yahoo!
Hull, North Humberside
Oscar Associates (UK) Ltd
Salary: £25000 - £30000 per annum
Posted: 3 days ago
Hull, North Humberside
Oscar Associates (UK) Ltd
Salary: £25000 - £30000 per annum
Posted: 6 days ago