The table below looks at the prevalence of the term Social Media in IT jobs advertised for the Hull region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 29 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 Aug 2014
Same period 2013 Same period 2012
Social Media
Rank 26 - -
Rank change year-on-year
- 0
Permanent jobs citing Social Media 2 0 0
As % of all permanent IT jobs located in Hull 1.68% - -
As % of the Miscellaneous category 4.35% - -
Number of salaries quoted 0 0 0
Average salary - - -
UK excluding London average salary £39,000 £32,500 £34,000
% change year-on-year
+20.00% -4.41%
Social Media
East Yorkshire

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the Hull region.

Miscellaneous Category
Hull
Permanent IT job ads with a match in the
Miscellaneous category
46 29 20
As % of all permanent IT jobs located in Hull 38.66% 32.95% 18.52%
Number of salaries quoted 26 25 20
Average salary £32,500 £30,000 £47,500
Average salary % change year-on-year
+8.33% -36.84%
90% offered a salary of more than £30,000 £27,500 £21,547
10% offered a salary of more than £42,100 £65,000 £42,500
UK excluding London average salary £40,000 £40,000 £38,000
% change year-on-year
- +5.26%

Social Media
Jobs Demand Trend in Hull

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the Hull region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Hull

Social Media
Salary Trend in Hull

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Hull region.

Social Media Salary Trend in Hull

Social Media
Top 25 Related IT Skills in Hull

For the 6 months to 29 August 2014, IT jobs across the Hull region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 4 (100.00%) Marketing
1 4 (100.00%) Digital Marketing
1 4 (100.00%) Google
1 4 (100.00%) Analytics
2 3 (75.00%) Pay per click
2 3 (75.00%) Yahoo!
2 3 (75.00%) Online Marketing
2 3 (75.00%) Digital Media
2 3 (75.00%) Facebook
2 3 (75.00%) Twitter
2 3 (75.00%) HTML
2 3 (75.00%) JavaScript
2 3 (75.00%) CSS
2 3 (75.00%) B2B
2 3 (75.00%) B2C
2 3 (75.00%) SEO
3 1 (25.00%) Workflow
3 1 (25.00%) Advertising
3 1 (25.00%) Publishing
3 1 (25.00%) Project Management
3 1 (25.00%) Degree
3 1 (25.00%) Copywriting
3 1 (25.00%) Blog
3 1 (25.00%) Google Analytics
3 1 (25.00%) Campaign Management

Social Media
Top Related IT Skills in Hull by Category

For the 6 months to 29 August 2014, IT jobs across the Hull region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Business Applications
1 1 (25.00%) Google Analytics
General
1 4 (100.00%) Marketing
2 1 (25.00%) Advertising
2 1 (25.00%) Publishing
Job Titles
1 3 (75.00%) SEO Manager
2 1 (25.00%) Creative Director
Libraries, Frameworks & Software Standards
1 3 (75.00%) HTML
1 3 (75.00%) CSS
Miscellaneous
1 3 (75.00%) Digital Media
2 1 (25.00%) Copywriting
2 1 (25.00%) Blog
Processes & Methodologies
1 4 (100.00%) Digital Marketing
1 4 (100.00%) Analytics
2 3 (75.00%) Online Marketing
2 3 (75.00%) B2B
2 3 (75.00%) B2C
2 3 (75.00%) SEO
2 3 (75.00%) Pay per click
3 1 (25.00%) Workflow
3 1 (25.00%) Project Management
3 1 (25.00%) Campaign Management
Programming Languages
1 3 (75.00%) JavaScript
Qualifications
1 1 (25.00%) Degree
Vendors
1 4 (100.00%) Google
2 3 (75.00%) Facebook
2 3 (75.00%) Twitter
2 3 (75.00%) Yahoo!