The first table below looks at the prevalence of the term Social Media in IT jobs advertised for the Lancashire region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 31 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our Miscellaneous category for the Lancashire region.

Location
3 months to
31 Jul 2014
Same period 2013 Same period 2012
Social Media
Rank 39 52 60
Rank change year-on-year
+13 +8
Permanent jobs citing Social Media 19 7 3
As % of all permanent IT jobs located in Lancashire 3.99% 1.43% 0.61%
As % of the Miscellaneous category 15.08% 7.69% 2.94%
Number of salaries quoted 14 6 3
Average salary £37,500 £21,250 £30,000
Average salary % change year-on-year
+76.47% -29.16%
UK excluding London average salary £37,500 £32,500 £33,500
% change year-on-year
+15.38% -2.98%
Miscellaneous Category
Lancashire
Permanent IT job ads with a match in the
Miscellaneous category
126 91 102
As % of all permanent IT jobs located in Lancashire 26.47% 18.53% 20.73%
Number of salaries quoted 101 86 96
Average salary £38,500 £30,000 £31,000
Average salary % change year-on-year
+28.33% -3.22%
90% offered a salary of more than £19,400 £20,000 £20,000
10% offered a salary of more than £70,000 £40,000 £45,000
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%
Social Media
North West

Social Media
Jobs Demand Trend in Lancashire

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the Lancashire region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Lancashire

Social Media
Salary Trend in Lancashire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Lancashire region.

Social Media Salary Trend in Lancashire

Social Media
Salary Histogram in Lancashire

This chart provides a salary histogram for IT jobs citing Social Media across the Lancashire region over the 3 months to 31 July 2014.

Social Media Salary Histogram in Lancashire

Social Media
Job Locations in Lancashire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the Lancashire region over the 3 months to 31 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Blackburn - 7 £15,500 -
Lancaster +4 5 £40,000 +33.33%
Preston +6 4 £37,500 +87.50%
Burnley - 1 £21,500 -
Social Media
North West

Social Media
Top 30 Related IT Skills in Lancashire

For the 6 months to 31 July 2014, IT jobs across the Lancashire region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 20 (80.00%) Marketing
2 11 (44.00%) Pay per click
3 8 (32.00%) Degree
3 8 (32.00%) Email Marketing
3 8 (32.00%) SEO
3 8 (32.00%) E-Commerce
3 8 (32.00%) Online Marketing
4 7 (28.00%) jQuery
4 7 (28.00%) HTML
4 7 (28.00%) .NET
4 7 (28.00%) ASP.NET
4 7 (28.00%) Advertising
5 6 (24.00%) CMS
5 6 (24.00%) Copywriting
5 6 (24.00%) C#
5 6 (24.00%) SQL Server
6 5 (20.00%) Kanban
6 5 (20.00%) CRM
6 5 (20.00%) Web Design
7 4 (16.00%) Adobe Illustrator
7 4 (16.00%) Photoshop
7 4 (16.00%) CSS
7 4 (16.00%) Drupal
7 4 (16.00%) HTML5
8 3 (12.00%) Analytics
8 3 (12.00%) New Media
8 3 (12.00%) Data Protection
8 3 (12.00%) WordPress
8 3 (12.00%) XHTML
8 3 (12.00%) HNC

Social Media
Top Related IT Skills in Lancashire by Category

For the 6 months to 31 July 2014, IT jobs across the Lancashire region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 6 (24.00%) CMS
2 4 (16.00%) Drupal
3 3 (12.00%) WordPress
3 3 (12.00%) SharePoint
Applications
1 4 (16.00%) Adobe Illustrator
1 4 (16.00%) Photoshop
Business Applications
1 1 (4.00%) osCommerce
1 1 (4.00%) Magento
1 1 (4.00%) Google Analytics
Cloud Services
1 1 (4.00%) Microsoft Azure
Database & Business Intelligence
1 6 (24.00%) SQL Server
2 1 (4.00%) MySQL
Development Applications
1 3 (12.00%) Dreamweaver
General
1 20 (80.00%) Marketing
2 7 (28.00%) Advertising
3 2 (8.00%) Back Office
Job Titles
1 7 (28.00%) Developer
2 6 (24.00%) C# Developer
2 6 (24.00%) C# ASP.NET Developer
2 6 (24.00%) C# .NET Developer
3 5 (20.00%) Senior Developer
3 5 (20.00%) Senior C# Developer
4 3 (12.00%) C# Programmer
4 3 (12.00%) Marketing Assistant
4 3 (12.00%) Programmer
4 3 (12.00%) Communications Manager
4 3 (12.00%) Senior Programmer
5 2 (8.00%) SEO Executive
5 2 (8.00%) Web Designer
5 2 (8.00%) Coordinator
5 2 (8.00%) Designer
6 1 (4.00%) Digital Project Manager
6 1 (4.00%) IT Manager
6 1 (4.00%) Web Developer
6 1 (4.00%) Project Manager
6 1 (4.00%) ASP.NET Developer
Libraries, Frameworks & Software Standards
1 7 (28.00%) jQuery
1 7 (28.00%) HTML
1 7 (28.00%) .NET
1 7 (28.00%) ASP.NET
2 4 (16.00%) CSS
2 4 (16.00%) HTML5
3 3 (12.00%) XHTML
4 2 (8.00%) ASP.NET MVC
5 1 (4.00%) ASP.NET MVC 4
5 1 (4.00%) REST
5 1 (4.00%) CSS3
5 1 (4.00%) Modernizr
5 1 (4.00%) Razor View Engine
5 1 (4.00%) MooTools
5 1 (4.00%) RESTful
5 1 (4.00%) SOAP
5 1 (4.00%) Web Services
5 1 (4.00%) XML
5 1 (4.00%) WCF
5 1 (4.00%) LINQ
Miscellaneous
1 6 (24.00%) Copywriting
2 3 (12.00%) New Media
2 3 (12.00%) E-Learning
2 3 (12.00%) Blog
2 3 (12.00%) Data Protection Act
3 1 (4.00%) Digital Media
3 1 (4.00%) Mobile App
3 1 (4.00%) Mathematics
Operating Systems
1 1 (4.00%) Linux
Processes & Methodologies
1 11 (44.00%) Pay per click
2 8 (32.00%) Email Marketing
2 8 (32.00%) SEO
2 8 (32.00%) E-Commerce
2 8 (32.00%) Online Marketing
3 5 (20.00%) Kanban
3 5 (20.00%) CRM
3 5 (20.00%) Web Design
4 3 (12.00%) Analytics
4 3 (12.00%) Data Protection
4 3 (12.00%) Project Management
4 3 (12.00%) Creative Marketing
5 2 (8.00%) MVC
6 1 (4.00%) B2B
6 1 (4.00%) B2C
6 1 (4.00%) Web Analytics
6 1 (4.00%) TDD
6 1 (4.00%) Refactoring
6 1 (4.00%) Digital Marketing
Programming Languages
1 6 (24.00%) C#
2 3 (12.00%) JavaScript
3 2 (8.00%) PHP
4 1 (4.00%) SQL
4 1 (4.00%) T-SQL
Qualifications
1 8 (32.00%) Degree
2 3 (12.00%) HNC
2 3 (12.00%) HND
Vendors
1 3 (12.00%) Adobe
2 2 (8.00%) Google
2 2 (8.00%) Facebook
2 2 (8.00%) Twitter
3 1 (4.00%) Yahoo!