The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Leicestershire region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 28 April 2016 with a comparison to the same period in the previous 2 years.

3 months to
28 Apr 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 71 80 94
Rank change year-on-year
+9 +14
Permanent jobs citing Digital Marketing 3 1 2
As % of all permanent IT jobs located in Leicestershire 0.45% 0.14% 0.22%
As % of the Processes & Methodologies category 0.53% 0.17% 0.23%
Number of salaries quoted 3 0 1
Average salary £32,500 - £50,000
UK excluding London average salary £42,500 £35,000 £35,000
% change year-on-year
+21.42% -
Digital Marketing
East Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Leicestershire region.

Processes & Methodologies Category
Leicestershire
Permanent IT job ads with a match in the
Processes & Methodologies category
565 598 852
As % of all permanent IT jobs located in Leicestershire 84.20% 82.26% 92.01%
Number of salaries quoted 477 504 720
Average salary £42,500 £42,000 £40,000
Average salary % change year-on-year
+1.19% +5.00%
90% offered a salary of more than £27,500 £27,000 £30,000
10% offered a salary of more than £55,000 £60,000 £57,500
UK excluding London average salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Digital Marketing
Jobs Demand Trend in Leicestershire

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Leicestershire region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Leicestershire

Digital Marketing
Salary Trend in Leicestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Leicestershire region.

Digital Marketing Salary Trend in Leicestershire

Digital Marketing
Salary Histogram in Leicestershire

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Leicestershire region over the 3 months to 28 April 2016.

Digital Marketing Salary Histogram in Leicestershire

Digital Marketing
Job Locations in Leicestershire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the Leicestershire region over the 3 months to 28 April 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leicester +17 1 £42,500 -
Lutterworth - 1 £28,500 -
Digital Marketing
East Midlands

Digital Marketing
Top 30 Related IT Skills in Leicestershire

For the 6 months to 28 April 2016, IT jobs across the Leicestershire region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 8 (100.00%) Marketing
2 6 (75.00%) Analytics
3 5 (62.50%) Analytical Skills
3 5 (62.50%) SQL
4 4 (50.00%) MS Excel
4 4 (50.00%) CRM
4 4 (50.00%) Microsoft
4 4 (50.00%) SAS
4 4 (50.00%) Data Analysis
4 4 (50.00%) MS PowerPoint
4 4 (50.00%) Dynamics CRM
4 4 (50.00%) Propensity Modelling
5 2 (25.00%) Electronics
5 2 (25.00%) Telecoms
5 2 (25.00%) Programme Management
5 2 (25.00%) Business Intelligence
5 2 (25.00%) Finance
5 2 (25.00%) Manufacturing
5 2 (25.00%) E-Commerce
5 2 (25.00%) SAP
5 2 (25.00%) Google
5 2 (25.00%) SAP Oil and Gas
5 2 (25.00%) Google Analytics
5 2 (25.00%) QA
5 2 (25.00%) AdWords
6 1 (12.50%) Optimizely
6 1 (12.50%) Algorithms
6 1 (12.50%) CMDB
6 1 (12.50%) Performance Analysis
6 1 (12.50%) Release Management

Digital Marketing
Top Related IT Skills in Leicestershire by Category

For the 6 months to 28 April 2016, IT jobs across the Leicestershire region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 4 (50.00%) SAS
2 1 (12.50%) Joomla!
2 1 (12.50%) WordPress
Applications
1 4 (50.00%) MS Excel
1 4 (50.00%) MS PowerPoint
Business Applications
1 4 (50.00%) Dynamics CRM
2 2 (25.00%) SAP Oil and Gas
3 1 (12.50%) Magento
3 1 (12.50%) Retail-J
Cloud Services
1 2 (25.00%) AdWords
1 2 (25.00%) Google Analytics
Database & Business Intelligence
1 1 (12.50%) MS Access
General
1 8 (100.00%) Marketing
2 2 (25.00%) Electronics
2 2 (25.00%) Finance
2 2 (25.00%) Manufacturing
2 2 (25.00%) Telecoms
3 1 (12.50%) Advertising
3 1 (12.50%) Retail
Job Titles
1 6 (75.00%) Analyst
2 4 (50.00%) Insight Analyst
3 3 (37.50%) Data Analyst
3 3 (37.50%) Data Insight Analyst
3 3 (37.50%) Insight Data Analyst
4 2 (25.00%) Marketing Analyst
5 1 (12.50%) Asset and Configuration Manager
5 1 (12.50%) Business IT Analyst
5 1 (12.50%) Digital Analyst
5 1 (12.50%) Digital Marketing Analyst
5 1 (12.50%) Digital Marketing Manager
5 1 (12.50%) IT Analyst
5 1 (12.50%) IT Business Analyst
5 1 (12.50%) ITIL Configuration Manager
5 1 (12.50%) ITIL Manager
5 1 (12.50%) Marketing Insight Analyst
5 1 (12.50%) Marketing Manager
5 1 (12.50%) Software Asset Manager
5 1 (12.50%) Software Configuration Manager
5 1 (12.50%) Software Manager
Libraries, Frameworks & Software Standards
1 1 (12.50%) CSS
1 1 (12.50%) HTML
Miscellaneous
1 5 (62.50%) Analytical Skills
2 1 (12.50%) Algorithms
2 1 (12.50%) CMDB
2 1 (12.50%) EPoS
2 1 (12.50%) Social Media
Processes & Methodologies
1 6 (75.00%) Analytics
2 4 (50.00%) CRM
2 4 (50.00%) Data Analysis
2 4 (50.00%) Propensity Modelling
3 2 (25.00%) Business Intelligence
3 2 (25.00%) E-Commerce
3 2 (25.00%) Programme Management
4 1 (12.50%) Competitor Analysis
4 1 (12.50%) Configuration Management
4 1 (12.50%) Email Marketing
4 1 (12.50%) ITIL
4 1 (12.50%) Link Building
4 1 (12.50%) Pay per click
4 1 (12.50%) Performance Analysis
4 1 (12.50%) Performance Optimisation
4 1 (12.50%) Project Management
4 1 (12.50%) Release Management
4 1 (12.50%) SEO
4 1 (12.50%) Website Architecture
Programming Languages
1 5 (62.50%) SQL
Qualifications
1 1 (12.50%) ISEB
Quality Assurance & Compliance
1 2 (25.00%) QA
Vendors
1 4 (50.00%) Microsoft
2 2 (25.00%) Google
2 2 (25.00%) SAP
3 1 (12.50%) Adobe
3 1 (12.50%) Coremetrics
3 1 (12.50%) Optimizely
3 1 (12.50%) Remedy