The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Lincolnshire region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 16 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
16 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 30 - 25
Rank change year-on-year
- 0
Permanent jobs citing Marketing 4 0 1
As % of all permanent IT jobs located in Lincolnshire 2.90% - 0.98%
As % of the General category 8.16% - 3.45%
Number of salaries quoted 0 0 1
Average salary - - £35,000
UK excluding London average salary £39,500 £35,000 £35,000
% change year-on-year
+12.85% -
Marketing
East Midlands

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Lincolnshire region.

General Category
Lincolnshire
Permanent IT job ads with a match in the
General category
49 67 29
As % of all permanent IT jobs located in Lincolnshire 35.51% 35.26% 28.43%
Number of salaries quoted 30 55 29
Average salary £30,000 £35,000 £39,792
Average salary % change year-on-year
-14.28% -12.04%
90% offered a salary of more than £16,300 £25,000 £34,000
10% offered a salary of more than £50,000 £60,000 £47,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Lincolnshire

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Lincolnshire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Lincolnshire

Marketing
Salary Trend in Lincolnshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Lincolnshire region.

Marketing Salary Trend in Lincolnshire

Marketing
Job Locations in Lincolnshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the Lincolnshire region over the 3 months to 16 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Lincoln - 4 - -
Marketing
East Midlands

Marketing
Top 30 Related IT Skills in Lincolnshire

For the 6 months to 16 September 2014, IT jobs across the Lincolnshire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 6 (37.50%) Direct Marketing
1 6 (37.50%) Email Marketing
2 5 (31.25%) Digital Marketing
2 5 (31.25%) SEO
2 5 (31.25%) Pay per click
3 4 (25.00%) B2C
4 3 (18.75%) Games
4 3 (18.75%) QA
5 2 (12.50%) German Language
5 2 (12.50%) Japanese Language
5 2 (12.50%) Market Research
5 2 (12.50%) Advertising
5 2 (12.50%) HTML
5 2 (12.50%) Photoshop
6 1 (6.25%) CSS
6 1 (6.25%) XHTML
6 1 (6.25%) E-Commerce
6 1 (6.25%) Dreamweaver
6 1 (6.25%) Adobe
6 1 (6.25%) EPoS
6 1 (6.25%) Fireworks
6 1 (6.25%) Retail
6 1 (6.25%) Web Analytics
6 1 (6.25%) Google
6 1 (6.25%) Customer Engagement
6 1 (6.25%) Online Marketing
6 1 (6.25%) Social Media
6 1 (6.25%) Marketing Strategy
6 1 (6.25%) Facebook
6 1 (6.25%) Twitter

Marketing
Top Related IT Skills in Lincolnshire by Category

For the 6 months to 16 September 2014, IT jobs across the Lincolnshire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Applications
1 2 (12.50%) Photoshop
2 1 (6.25%) Fireworks
Business Applications
1 1 (6.25%) Google Analytics
Development Applications
1 1 (6.25%) Dreamweaver
General
1 3 (18.75%) Games
2 2 (12.50%) German Language
2 2 (12.50%) Japanese Language
2 2 (12.50%) Advertising
3 1 (6.25%) Retail
3 1 (6.25%) Korean Language
3 1 (6.25%) Mandarin Language
Job Titles
1 4 (25.00%) SEO Specialist
2 3 (18.75%) Campaign Specialist
2 3 (18.75%) Email Specialist
2 3 (18.75%) Tester
3 1 (6.25%) Web Designer
3 1 (6.25%) Graphic Designer
3 1 (6.25%) E-Commerce Manager
3 1 (6.25%) Designer
3 1 (6.25%) Marketing Executive
Libraries, Frameworks & Software Standards
1 2 (12.50%) HTML
2 1 (6.25%) CSS
2 1 (6.25%) XHTML
Miscellaneous
1 1 (6.25%) EPoS
1 1 (6.25%) Social Media
1 1 (6.25%) Copywriting
Processes & Methodologies
1 6 (37.50%) Direct Marketing
1 6 (37.50%) Email Marketing
2 5 (31.25%) Digital Marketing
2 5 (31.25%) SEO
2 5 (31.25%) Pay per click
3 4 (25.00%) B2C
4 2 (12.50%) Market Research
5 1 (6.25%) E-Commerce
5 1 (6.25%) Web Analytics
5 1 (6.25%) Customer Engagement
5 1 (6.25%) Online Marketing
5 1 (6.25%) Marketing Strategy
5 1 (6.25%) Analytics
Quality Assurance & Compliance
1 3 (18.75%) QA
Vendors
1 1 (6.25%) Adobe
1 1 (6.25%) Google
1 1 (6.25%) Facebook
1 1 (6.25%) Twitter