The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Lincolnshire region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 1 October 2016 with a comparison to the same period over the previous 2 years.

3 months to
1 Oct 2016
Same period 2015 Same period 2014
Marketing
Rank 34 22 30
Rank change year-on-year
-12 +8
Permanent jobs citing Marketing 1 3 5
As % of all permanent IT jobs located in Lincolnshire 0.65% 2.83% 3.38%
As % of the General category 1.96% 5.45% 9.80%
Number of salaries quoted 1 3 1
Median salary £22,500 £47,500 £36,500
Median salary % change year-on-year
-52.63% +30.13%
UK excluding London median salary £40,000 £37,500 £39,000
% change year-on-year
+6.66% -3.84%
Marketing
East Midlands

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Lincolnshire region.

General Category
Lincolnshire
Permanent IT job ads with a match in the
General category
51 55 51
As % of all permanent IT jobs located in Lincolnshire 32.90% 51.89% 34.46%
Number of salaries quoted 41 46 30
Median salary £40,000 £42,500 £33,500
Median salary % change year-on-year
-5.88% +26.86%
90% offered a salary of more than £30,000 £28,000 £16,000
10% offered a salary of more than £52,000 £50,000 £50,000
UK excluding London median salary £45,000 £45,000 £45,000

Marketing
Jobs Demand Trend in Lincolnshire

The demand trend of job ads across the Lincolnshire region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in Lincolnshire

Marketing
Salary Trend in Lincolnshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Lincolnshire region.

Marketing Salary Trend in Lincolnshire

Marketing
Top 30 Related IT Skills in Lincolnshire

For the 6 months to 1 October 2016, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Lincolnshire region with a requirement for Marketing.

1 5 (71.43%) Digital Marketing
2 3 (42.86%) Competitor Analysis
2 3 (42.86%) Google
2 3 (42.86%) Pay per click
2 3 (42.86%) Copywriting
2 3 (42.86%) Google Analytics
2 3 (42.86%) Analytics
2 3 (42.86%) AdWords
3 2 (28.57%) Force.com
3 2 (28.57%) Visualforce
3 2 (28.57%) Salesforce.com
3 2 (28.57%) Apex Code
3 2 (28.57%) SaaS
3 2 (28.57%) PaaS
4 1 (14.29%) Unit Testing
4 1 (14.29%) Mason
4 1 (14.29%) Security Cleared
4 1 (14.29%) Windows Server 2008
4 1 (14.29%) WPF
4 1 (14.29%) Oracle Database 11g
4 1 (14.29%) Computer Science
4 1 (14.29%) Electronics
4 1 (14.29%) Telecoms
4 1 (14.29%) SEO
4 1 (14.29%) Finance
4 1 (14.29%) Manufacturing
4 1 (14.29%) Programme Management
4 1 (14.29%) Software Engineering
4 1 (14.29%) SAP Oil and Gas
4 1 (14.29%) C#

Marketing
Top Related IT Skills in Lincolnshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 1 (14.29%) SAP Oil and Gas
Cloud Services
1 3 (42.86%) AdWords
1 3 (42.86%) Google Analytics
2 2 (28.57%) Force.com
2 2 (28.57%) PaaS
2 2 (28.57%) SaaS
Database & Business Intelligence
1 1 (14.29%) Oracle Database
1 1 (14.29%) Oracle Database 11g
General
1 1 (14.29%) Electronics
1 1 (14.29%) Finance
1 1 (14.29%) Manufacturing
1 1 (14.29%) Telecoms
Job Titles
1 3 (42.86%) Coordinator
2 1 (14.29%) Administrator
2 1 (14.29%) Analyst
2 1 (14.29%) Business Analyst
2 1 (14.29%) Salesforce.com Administrator
2 1 (14.29%) Salesforce.com Analyst
2 1 (14.29%) Salesforce.com Business Analyst
2 1 (14.29%) Software Engineer
Libraries, Frameworks & Software Standards
1 2 (28.57%) Visualforce
2 1 (14.29%) .NET
2 1 (14.29%) ASP.NET
2 1 (14.29%) CSS
2 1 (14.29%) HTML
2 1 (14.29%) Mason
2 1 (14.29%) WPF
Miscellaneous
1 3 (42.86%) Copywriting
2 1 (14.29%) Computer Science
Operating Systems
1 1 (14.29%) Windows
1 1 (14.29%) Windows Server 2008
Processes & Methodologies
1 5 (71.43%) Digital Marketing
2 3 (42.86%) Analytics
2 3 (42.86%) Competitor Analysis
2 3 (42.86%) Pay per click
3 1 (14.29%) Business Intelligence
3 1 (14.29%) CRM
3 1 (14.29%) Programme Management
3 1 (14.29%) SEO
3 1 (14.29%) Software Engineering
3 1 (14.29%) Unit Testing
Programming Languages
1 2 (28.57%) Apex Code
2 1 (14.29%) C#
2 1 (14.29%) JavaScript
Qualifications
1 1 (14.29%) Security Cleared
Vendors
1 3 (42.86%) Google
2 2 (28.57%) Salesforce.com
3 1 (14.29%) Oracle
3 1 (14.29%) SAP
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