The table below looks at the statistics for Database Marketing skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Database Marketing over the 3 months to 27 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Mar 2015
Same period 2014 Same period 2013
Database Marketing
Rank 592 617 585
Rank change year-on-year
+25 -32
Permanent jobs citing Database Marketing 15 30 22
As % of all permanent IT jobs located in London 0.035% 0.066% 0.050%
As % of the Processes & Methodologies category 0.042% 0.079% 0.060%
Number of salaries quoted 13 29 18
Average salary £35,000 £35,000 £47,500
Average salary % change year-on-year
- -26.31%
90% offered a salary of more than £27,250 £23,000 £27,050
10% offered a salary of more than £52,000 £50,000 £55,000
UK excluding London average salary £32,750 £32,888 £42,500
% change year-on-year
-0.41% -22.61%
Database Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the London region.

Processes & Methodologies Category
London
Permanent IT job ads with a match in the
Processes & Methodologies category
35998 38016 36575
As % of all permanent IT jobs located in London 84.13% 83.68% 82.43%
Number of salaries quoted 29996 31058 30564
Average salary £57,500 £55,000 £55,000
Average salary % change year-on-year
+4.54% -
90% offered a salary of more than £37,500 £37,500 £36,000
10% offered a salary of more than £80,000 £80,000 £80,000
UK excluding London average salary £43,275 £42,500 £40,000
% change year-on-year
+1.82% +6.25%

Database Marketing
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Database Marketing across the London region as a proportion of the total demand within the Processes & Methodologies category.

Database Marketing Jobs Demand Trend in London

Database Marketing
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Database Marketing across the London region.

Database Marketing Salary Trend in London

Database Marketing
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Database Marketing across the London region over the 3 months to 27 March 2015.

Database Marketing Salary Histogram in London

Database Marketing
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Database Marketing within the London region over the 3 months to 27 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London 0 1 £32,000 -12.32% 1
Database Marketing
England

Database Marketing
Top 30 Related IT Skills in London

For the 6 months to 27 March 2015, IT jobs across the London region citing Database Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing.

1 35 (100.00%) Marketing
2 20 (57.14%) SQL
3 19 (54.29%) CRM
4 15 (42.86%) MS Excel
5 12 (34.29%) Analytics
6 11 (31.43%) Data Analysis
6 11 (31.43%) Microsoft
7 10 (28.57%) Project Management
8 9 (25.71%) Degree
9 8 (22.86%) Direct Marketing
9 8 (22.86%) SPSS
9 8 (22.86%) SAS
9 8 (22.86%) Business Intelligence
10 7 (20.00%) SQL Server
10 7 (20.00%) Campaign Management
10 7 (20.00%) Analytical Skills
11 6 (17.14%) Relational Database
11 6 (17.14%) Unica
11 6 (17.14%) T-SQL
11 6 (17.14%) RDBMS
11 6 (17.14%) Data Management
11 6 (17.14%) Web Analytics
11 6 (17.14%) Legal
12 5 (14.29%) Omniture
12 5 (14.29%) MS Office
12 5 (14.29%) Mathematics
13 4 (11.43%) Statistics
13 4 (11.43%) Email Marketing
13 4 (11.43%) Digital Marketing
13 4 (11.43%) FastStats

Database Marketing
Top Related IT Skills in London by Category

For the 6 months to 27 March 2015, IT jobs across the London region citing Database Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing. Up to 20 skills are shown per category.

Application Platforms
1 8 (22.86%) SAS
2 1 (2.86%) Apache Pig
Applications
1 15 (42.86%) MS Excel
2 8 (22.86%) SPSS
3 5 (14.29%) MS Office
4 4 (11.43%) FastStats
5 1 (2.86%) Weka
5 1 (2.86%) MS PowerPoint
Business Applications
1 3 (8.57%) WebTrends
1 3 (8.57%) Google Analytics
2 2 (5.71%) SiteCatalyst
Cloud Services
1 2 (5.71%) SaaS
Database & Business Intelligence
1 7 (20.00%) SQL Server
2 6 (17.14%) RDBMS
2 6 (17.14%) Relational Database
3 4 (11.43%) Data Mining
4 3 (8.57%) SQL Server Reporting Services
4 3 (8.57%) MS Access
5 2 (5.71%) Data Warehouse
5 2 (5.71%) OLAP
5 2 (5.71%) SQL Server Integration Services
6 1 (2.86%) Hadoop
6 1 (2.86%) Apache Hive
6 1 (2.86%) Mahout
6 1 (2.86%) Big Data
6 1 (2.86%) Impala
Development Applications
1 1 (2.86%) SQL Server Management Studio (SSMS)
General
1 35 (100.00%) Marketing
2 6 (17.14%) Legal
3 4 (11.43%) Finance
4 3 (8.57%) Law
5 1 (2.86%) Retail
Job Titles
1 12 (34.29%) Analyst
2 9 (25.71%) Database Manager
3 6 (17.14%) Data Analyst
4 3 (8.57%) Data Administrator
4 3 (8.57%) Web Analyst
4 3 (8.57%) Administrator
4 3 (8.57%) Senior Analyst
4 3 (8.57%) Database Marketing Executive
4 3 (8.57%) Marketing Executive
5 2 (5.71%) Campaign Manager
5 2 (5.71%) Account Manager
6 1 (2.86%) Senior Manager
6 1 (2.86%) Database Analyst
6 1 (2.86%) Service Manager
6 1 (2.86%) Project Manager
6 1 (2.86%) Junior
6 1 (2.86%) PRINCE2 Project Manager
6 1 (2.86%) Marketing Manager
6 1 (2.86%) Senior Product Manager
6 1 (2.86%) Data Modeller
Libraries, Frameworks & Software Standards
1 3 (8.57%) HTML
1 3 (8.57%) CSS
2 1 (2.86%) SciPy
2 1 (2.86%) Pandas
Miscellaneous
1 7 (20.00%) Analytical Skills
2 5 (14.29%) Mathematics
3 4 (11.43%) Statistics
4 3 (8.57%) Data Extraction
4 3 (8.57%) Visualisation
5 1 (2.86%) EPoS
5 1 (2.86%) Economics
Processes & Methodologies
1 19 (54.29%) CRM
2 12 (34.29%) Analytics
3 11 (31.43%) Data Analysis
4 10 (28.57%) Project Management
5 8 (22.86%) Business Intelligence
5 8 (22.86%) Direct Marketing
6 7 (20.00%) Campaign Management
7 6 (17.14%) Data Management
7 6 (17.14%) Web Analytics
8 4 (11.43%) Strategic Planning
8 4 (11.43%) Email Marketing
8 4 (11.43%) Digital Marketing
9 3 (8.57%) Predictive Modelling
10 2 (5.71%) Propensity Modelling
10 2 (5.71%) Market Research
10 2 (5.71%) Supplier Management
10 2 (5.71%) Competitive Intelligence
10 2 (5.71%) B2C
10 2 (5.71%) ETL
10 2 (5.71%) Statistical Modelling
Programming Languages
1 20 (57.14%) SQL
2 6 (17.14%) T-SQL
3 3 (8.57%) JavaScript
4 2 (5.71%) R
5 1 (2.86%) Java
5 1 (2.86%) VBA
5 1 (2.86%) Python
5 1 (2.86%) MATLAB
Qualifications
1 9 (25.71%) Degree
2 1 (2.86%) Postgraduate
2 1 (2.86%) PRINCE2 Certification
Vendors
1 11 (31.43%) Microsoft
2 6 (17.14%) Unica
3 5 (14.29%) Omniture
4 3 (8.57%) Oracle
4 3 (8.57%) Tableau
4 3 (8.57%) Google
5 2 (5.71%) Neolane
5 2 (5.71%) ExactTarget
5 2 (5.71%) Business Objects
5 2 (5.71%) IBM
5 2 (5.71%) WebSideStory
5 2 (5.71%) Maxymiser
6 1 (2.86%) Alterian
City of London
Venturi
Salary: £30000 - £33000 per annum + full bens
Posted: 19 hours ago
London
NFP Group Ltd
Salary: £25000 - £45000 per annum + Excellent package and benefits
Posted: Yesterday
West London
Virgin Media
Salary: From £35,000 to £45,000 per annum plus bonus plus amazing benefits
Posted: 15 days ago