The table below looks at the statistics for Database Marketing skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Database Marketing over the 3 months to 27 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Aug 2015
Same period 2014 Same period 2013
Database Marketing
Rank 598 617 580
Rank change year-on-year
+19 -37
Permanent jobs citing Database Marketing 14 29 27
As % of all permanent IT jobs located in London 0.032% 0.062% 0.060%
As % of the Processes & Methodologies category 0.038% 0.073% 0.072%
Number of salaries quoted 12 24 27
Average salary £37,500 £51,500 £40,000
Average salary % change year-on-year
-27.18% +28.75%
90% offered a salary of more than £32,500 £33,850 £29,000
10% offered a salary of more than £45,000 £65,250 £50,000
UK excluding London average salary £55,000 £45,000 £42,750
% change year-on-year
+22.22% +5.26%
Database Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the London region.

Processes & Methodologies Category
London
Permanent IT job ads with a match in the
Processes & Methodologies category
37172 39772 37631
As % of all permanent IT jobs located in London 85.76% 84.59% 84.10%
Number of salaries quoted 31310 32796 31155
Average salary £60,000 £55,000 £55,000
Average salary % change year-on-year
+9.09% -
90% offered a salary of more than £38,436 £37,500 £37,000
10% offered a salary of more than £85,000 £80,000 £80,000
UK excluding London average salary £45,000 £42,500 £41,250
% change year-on-year
+5.88% +3.03%

Database Marketing
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Database Marketing across the London region as a proportion of the total demand within the Processes & Methodologies category.

Database Marketing Jobs Demand Trend in London

Database Marketing
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Database Marketing across the London region.

Database Marketing Salary Trend in London

Database Marketing
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Database Marketing across the London region over the 3 months to 27 August 2015.

Database Marketing Salary Histogram in London

Database Marketing
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Database Marketing within the London region over the 3 months to 27 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +26 3 £32,500 -38.09% 1
Feltham - 1 £40,000 -
Database Marketing
England

Database Marketing
Top 30 Related IT Skills in London

For the 6 months to 27 August 2015, IT jobs across the London region citing Database Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing.

1 34 (100.00%) Marketing
2 22 (64.71%) CRM
3 21 (61.76%) SQL
4 19 (55.88%) MS Excel
5 18 (52.94%) Degree
6 15 (44.12%) Analytics
7 12 (35.29%) Digital Marketing
8 11 (32.35%) Microsoft
8 11 (32.35%) Analytical Skills
9 10 (29.41%) Mathematics
10 9 (26.47%) Omniture
10 9 (26.47%) SPSS
10 9 (26.47%) WebTrends
10 9 (26.47%) SAS
10 9 (26.47%) HTML
10 9 (26.47%) MS Office
11 8 (23.53%) Oracle
11 8 (23.53%) Direct Marketing
11 8 (23.53%) Tableau
11 8 (23.53%) Customer Insight
12 7 (20.59%) Email Marketing
12 7 (20.59%) Web Analytics
12 7 (20.59%) Dynamics CRM
12 7 (20.59%) CSS
12 7 (20.59%) Data Mining
13 6 (17.65%) SQL Server
13 6 (17.65%) JavaScript
13 6 (17.65%) Google
13 6 (17.65%) Data Analysis
13 6 (17.65%) Google Analytics

Database Marketing
Top Related IT Skills in London by Category

For the 6 months to 27 August 2015, IT jobs across the London region citing Database Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing. Up to 20 skills are shown per category.

Application Platforms
1 9 (26.47%) SAS
2 2 (5.88%) SugarCRM
Applications
1 19 (55.88%) MS Excel
2 9 (26.47%) SPSS
2 9 (26.47%) MS Office
3 6 (17.65%) FastStats
4 3 (8.82%) MS PowerPoint
Business Applications
1 9 (26.47%) WebTrends
2 7 (20.59%) Dynamics CRM
3 3 (8.82%) Adobe Campaign
4 1 (2.94%) Unica
Cloud Services
1 6 (17.65%) Google Analytics
2 1 (2.94%) SaaS
Communications & Networking
1 3 (8.82%) Internet
2 1 (2.94%) Broadband
Database & Business Intelligence
1 7 (20.59%) Data Mining
2 6 (17.65%) SQL Server
2 6 (17.65%) Relational Database
3 5 (14.71%) MS Access
4 4 (11.76%) RDBMS
5 1 (2.94%) DataStage
5 1 (2.94%) SQL Server Reporting Services
5 1 (2.94%) SQL Server 2005
5 1 (2.94%) SQL Server Integration Services
5 1 (2.94%) QlikView
5 1 (2.94%) SQL Server 2008
Development Applications
1 1 (2.94%) VSS/SourceSafe
1 1 (2.94%) Team Foundation Server
1 1 (2.94%) Mercurial
General
1 34 (100.00%) Marketing
2 4 (11.76%) Advertising
2 4 (11.76%) Law
3 3 (8.82%) Finance
4 2 (5.88%) Telecoms
5 1 (2.94%) Legal
5 1 (2.94%) Banking
Job Titles
1 18 (52.94%) Analyst
2 6 (17.65%) Data Analyst
2 6 (17.65%) Web Analyst
2 6 (17.65%) Marketing Executive
3 5 (14.71%) Marketing Assistant
4 4 (11.76%) Campaign Analyst
4 4 (11.76%) Marketing Analyst
5 3 (8.82%) Junior Analyst
5 3 (8.82%) Campaign Executive
5 3 (8.82%) Junior
6 2 (5.88%) Developer
6 2 (5.88%) Administrator
6 2 (5.88%) Senior Analyst
6 2 (5.88%) Data Administrator
6 2 (5.88%) Database Marketing Executive
7 1 (2.94%) Senior Web Analyst
7 1 (2.94%) CRM Manager
7 1 (2.94%) Head of Development
7 1 (2.94%) SQL Data Analyst
7 1 (2.94%) Marketing Manager
Libraries, Frameworks & Software Standards
1 9 (26.47%) HTML
2 7 (20.59%) CSS
3 1 (2.94%) XML
3 1 (2.94%) Ajax
3 1 (2.94%) jQuery
3 1 (2.94%) ASP.NET 2.0
3 1 (2.94%) ASP.NET MVC
3 1 (2.94%) ASP.NET MVC 2
3 1 (2.94%) .NET
3 1 (2.94%) ASP.NET
Miscellaneous
1 11 (32.35%) Analytical Skills
2 10 (29.41%) Mathematics
3 4 (11.76%) Statistics
3 4 (11.76%) Visualisation
3 4 (11.76%) Data Structures
4 3 (8.82%) Data Protection Act
5 2 (5.88%) Social Media
5 2 (5.88%) Data Extraction
6 1 (2.94%) Enterprise Software
6 1 (2.94%) Physics
6 1 (2.94%) Chemistry
6 1 (2.94%) Computer Science
Operating Systems
1 3 (8.82%) Windows
1 3 (8.82%) Windows 2000
1 3 (8.82%) Windows Server 2003
2 1 (2.94%) UNIX
Processes & Methodologies
1 22 (64.71%) CRM
2 15 (44.12%) Analytics
3 12 (35.29%) Digital Marketing
4 8 (23.53%) Direct Marketing
4 8 (23.53%) Customer Insight
5 7 (20.59%) Email Marketing
5 7 (20.59%) Web Analytics
6 6 (17.65%) Data Analysis
7 5 (14.71%) Data Management
7 5 (14.71%) Benchmarking
7 5 (14.71%) Customer Analysis
8 3 (8.82%) Quantitative Analysis
8 3 (8.82%) Data Protection
8 3 (8.82%) Workflow
8 3 (8.82%) Business Intelligence
9 2 (5.88%) B2B
9 2 (5.88%) E-Commerce
9 2 (5.88%) Stakeholder Management
9 2 (5.88%) Business Analysis
9 2 (5.88%) Telemarketing
Programming Languages
1 21 (61.76%) SQL
2 6 (17.65%) JavaScript
3 4 (11.76%) VB
4 1 (2.94%) VB.NET
4 1 (2.94%) VBA
4 1 (2.94%) FoxPro (VFP)
4 1 (2.94%) Shell Script
4 1 (2.94%) C#
4 1 (2.94%) T-SQL
Qualifications
1 18 (52.94%) Degree
2 1 (2.94%) Postgraduate
Vendors
1 11 (32.35%) Microsoft
2 9 (26.47%) Omniture
3 8 (23.53%) Oracle
3 8 (23.53%) Tableau
4 6 (17.65%) Google
5 3 (8.82%) Coremetrics
5 3 (8.82%) Salesforce.com
6 2 (5.88%) Alterian
6 2 (5.88%) SAP
6 2 (5.88%) Eloqua
6 2 (5.88%) Marketo
6 2 (5.88%) HubSpot
6 2 (5.88%) Pardot
7 1 (2.94%) Datameer
7 1 (2.94%) IBM
7 1 (2.94%) Adobe
7 1 (2.94%) Informatica
Central London / West End
Norton Leigh
Salary: From £30,000 to £38,000 per annum Excellent benefits and bonus options
Posted: 12 hours ago
Central London / West End
JWResource
Salary: From £23,000 to £27,000 per annum plus benefits
Posted: 16 hours ago
London
Churchill Frank
Salary: £35000 per annum
Posted: 9 days ago
City of London
Churchill Frank
Salary: £35000 - £40000 per annum
Posted: 16 days ago