The table below looks at the statistics for Social Media Marketing skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 2 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
2 Oct 2014
Same period 2013 Same period 2012
Social Media Marketing
Rank 582 568 606
Rank change year-on-year
-14 +38
Permanent jobs citing Social Media Marketing 47 41 25
As % of all permanent IT jobs located in London 0.10% 0.092% 0.051%
As % of the Processes & Methodologies category 0.12% 0.11% 0.063%
Number of salaries quoted 25 37 13
Average salary £31,000 £47,500 £35,000
Average salary % change year-on-year
-34.73% +35.71%
90% offered a salary of more than £28,000 £27,500 £26,000
10% offered a salary of more than £47,000 £57,500 £52,000
UK excluding London average salary £35,000 £31,500 £24,500
% change year-on-year
+11.11% +28.57%
Social Media Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the London region.

Processes & Methodologies Category
London
Permanent IT job ads with a match in the
Processes & Methodologies category
38179 37149 39888
As % of all permanent IT jobs located in London 83.54% 83.58% 81.49%
Number of salaries quoted 31403 30840 34076
Average salary £55,000 £55,000 £55,000
90% offered a salary of more than £37,500 £36,700 £35,000
10% offered a salary of more than £80,000 £80,000 £80,000
UK excluding London average salary £42,500 £42,000 £40,000
% change year-on-year
+1.19% +5.00%

Social Media Marketing
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Social Media Marketing across the London region as a proportion of the total demand within the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in London

Social Media Marketing
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing across the London region.

Social Media Marketing Salary Trend in London

Social Media Marketing
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Social Media Marketing across the London region over the 3 months to 2 October 2014.

Social Media Marketing Salary Histogram in London

Social Media Marketing
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media Marketing within the London region over the 3 months to 2 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London -7 8 £31,250 -34.21% 2
Kingston Upon Thames - 5 - -
Enfield - 1 £30,000 -
Social Media Marketing
England

Social Media Marketing
Top 30 Related IT Skills in London

For the 6 months to 2 October 2014, IT jobs across the London region citing Social Media Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing.

1 69 (100.00%) Marketing
1 69 (100.00%) Social Media
2 47 (68.12%) Digital Marketing
3 38 (55.07%) Google
4 36 (52.17%) Analytics
5 31 (44.93%) Google Analytics
6 28 (40.58%) SEO
7 27 (39.13%) Online Marketing
8 24 (34.78%) Degree
9 23 (33.33%) HTML
10 22 (31.88%) Pay per click
11 20 (28.99%) Analytical Skills
12 18 (26.09%) Marketing Strategy
13 16 (23.19%) Facebook
13 16 (23.19%) Finance
14 15 (21.74%) Twitter
14 15 (21.74%) Email Marketing
15 13 (18.84%) CMS
15 13 (18.84%) Retail
15 13 (18.84%) Advertising
15 13 (18.84%) CSS
16 12 (17.39%) WordPress
17 11 (15.94%) B2B
17 11 (15.94%) Salesforce.com
18 10 (14.49%) German Language
18 10 (14.49%) Copywriting
19 9 (13.04%) Blog
19 9 (13.04%) Joomla!
19 9 (13.04%) Omniture
19 9 (13.04%) WebTrends

Social Media Marketing
Top Related IT Skills in London by Category

For the 6 months to 2 October 2014, IT jobs across the London region citing Social Media Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing. Up to 20 skills are shown per category.

Application Platforms
1 13 (18.84%) CMS
2 12 (17.39%) WordPress
3 9 (13.04%) Joomla!
3 9 (13.04%) Drupal
4 1 (1.45%) Sitecore CMS
Applications
1 6 (8.70%) MS Excel
2 5 (7.25%) MS Office
3 4 (5.80%) MS PowerPoint
4 3 (4.35%) Photoshop
5 1 (1.45%) MS Project
Business Applications
1 31 (44.93%) Google Analytics
2 9 (13.04%) WebTrends
3 4 (5.80%) Magento
Cloud Services
1 8 (11.59%) SaaS
1 8 (11.59%) MailChimp
Communications & Networking
1 5 (7.25%) Internet
2 4 (5.80%) Wireless
2 4 (5.80%) LAN
2 4 (5.80%) WAN
2 4 (5.80%) Intranet
Database & Business Intelligence
1 4 (5.80%) Cognos Impromptu
General
1 69 (100.00%) Marketing
2 16 (23.19%) Finance
3 13 (18.84%) Advertising
3 13 (18.84%) Retail
4 10 (14.49%) German Language
5 7 (10.14%) French Language
6 3 (4.35%) Italian Language
6 3 (4.35%) Spanish Language
6 3 (4.35%) Telecoms
Job Titles
1 15 (21.74%) Marketing Manager
2 14 (20.29%) PPC Specialist
2 14 (20.29%) PPC Manager
2 14 (20.29%) PPC Analyst
2 14 (20.29%) PPC Executive
3 10 (14.49%) Online Marketing Manager
3 10 (14.49%) Consultant
4 7 (10.14%) Coordinator
5 6 (8.70%) Social Media Consultant
5 6 (8.70%) Digital Marketing Manager
5 6 (8.70%) Marketing Executive
6 5 (7.25%) Product Owner
6 5 (7.25%) SEO Consultant
6 5 (7.25%) Senior Consultant
7 4 (5.80%) Desktop Support
8 3 (4.35%) Developer
8 3 (4.35%) Web Developer
8 3 (4.35%) Digital Marketing Executive
9 2 (2.90%) Account Manager
10 1 (1.45%) Product Manager
Libraries, Frameworks & Software Standards
1 23 (33.33%) HTML
2 13 (18.84%) CSS
3 4 (5.80%) XML
3 4 (5.80%) XHTML
4 3 (4.35%) Ajax
4 3 (4.35%) jQuery
4 3 (4.35%) HTML5
4 3 (4.35%) CSS3
5 1 (1.45%) .NET
Miscellaneous
1 69 (100.00%) Social Media
2 20 (28.99%) Analytical Skills
3 10 (14.49%) Copywriting
4 9 (13.04%) Blog
5 8 (11.59%) User Experience
6 3 (4.35%) Digital Media
6 3 (4.35%) Visualisation
7 1 (1.45%) Video on Demand
7 1 (1.45%) Mobile App
7 1 (1.45%) Data Integration
7 1 (1.45%) Statistics
7 1 (1.45%) Graphic Design
Operating Systems
1 4 (5.80%) Windows
1 4 (5.80%) Windows 7
1 4 (5.80%) Windows 8
Processes & Methodologies
1 47 (68.12%) Digital Marketing
2 36 (52.17%) Analytics
3 28 (40.58%) SEO
4 27 (39.13%) Online Marketing
5 22 (31.88%) Pay per click
6 18 (26.09%) Marketing Strategy
7 15 (21.74%) Email Marketing
8 11 (15.94%) B2B
9 8 (11.59%) Data Management
9 8 (11.59%) Email Management
10 7 (10.14%) Customer Engagement
11 6 (8.70%) Web Development
12 5 (7.25%) Direct Marketing
12 5 (7.25%) Time Management
13 4 (5.80%) Search Engine Marketing
13 4 (5.80%) CRM
13 4 (5.80%) E-Commerce
14 3 (4.35%) Benchmarking
14 3 (4.35%) Content Management
15 2 (2.90%) Agile Software Development
Programming Languages
1 8 (11.59%) JavaScript
2 7 (10.14%) PHP
3 1 (1.45%) SQL
3 1 (1.45%) VBA
3 1 (1.45%) Java
Qualifications
1 24 (34.78%) Degree
2 1 (1.45%) PMP
2 1 (1.45%) PMI Certification
Vendors
1 38 (55.07%) Google
2 16 (23.19%) Facebook
3 15 (21.74%) Twitter
4 11 (15.94%) Salesforce.com
5 9 (13.04%) Omniture
6 4 (5.80%) Apple
7 3 (4.35%) Eloqua
7 3 (4.35%) Marketo
7 3 (4.35%) Pardot
7 3 (4.35%) DoubleClick
7 3 (4.35%) Adobe
8 2 (2.90%) Yahoo!
9 1 (1.45%) Microsoft
9 1 (1.45%) Sitecore
South West London
TribePost.co.uk
Salary: £25-£32k + benefits
Posted: Yesterday
London
Aspire
Posted: Yesterday
City, London
Premier Group Recruitment
Salary: £31 - £35000 per annum + £75k OTE
Posted: 2 days ago
City of London
Claremont Consulting Limited
Salary: £30000 - £35000 per annum + benefits
Posted: 13 days ago
Romford
I4 Recruitment
Salary: £20k - 25k per year + Excellent Benefits
Posted: 19 days ago