The first table below looks at the demand for Social Media Marketing skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the London region.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Social Media Marketing
Rank 649 601 622
Rank change year-on-year
-48 +21
Permanent jobs citing Social Media Marketing 13 10 50
As % of all permanent IT jobs located in London 0.026% 0.022% 0.089%
As % of the Processes & Methodologies category 0.032% 0.027% 0.11%
Number of salaries quoted 9 3 48
Average salary £30,500 £42,500 £34,500
Average salary % change year-on-year
-28.23% +23.18%
90% offered a salary of more than £26,000 £30,900 £23,200
10% offered a salary of more than £38,500 £68,500 £57,500
UK excluding London average salary £30,000 £36,500 £47,000
% change year-on-year
-17.80% -22.34%
Processes & Methodologies Category
London
Permanent IT job ads with a match in the
Processes & Methodologies category
40605 37072 44333
As % of all permanent IT jobs located in London 81.82% 81.57% 79.05%
Number of salaries quoted 33285 30911 38113
Average salary £55,000 £55,000 £55,000
90% offered a salary of more than £36,500 £36,000 £35,000
10% offered a salary of more than £80,000 £80,000 £80,000
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%
Social Media Marketing
England

Social Media Marketing
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Social Media Marketing across the London region as a proportion of the total demand within the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in London

Social Media Marketing
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing across the London region.

Social Media Marketing Salary Trend in London

Social Media Marketing
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Social Media Marketing across the London region over the 3 months to 18 April 2014.

Social Media Marketing Salary Histogram in London

Social Media Marketing
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media Marketing within the London region over the 3 months to 18 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
City of London -17 5 £37,500 - 1
Social Media Marketing
England

Social Media Marketing
Top 30 Related IT Skills in London

For the 6 months to 18 April 2014, IT jobs across the London region citing Social Media Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing.

1 23 (100.00%) Marketing
1 23 (100.00%) Social Media
2 15 (65.22%) Digital Marketing
3 10 (43.48%) Pay per click
3 10 (43.48%) SEO
3 10 (43.48%) Analytics
4 9 (39.13%) Flash
5 8 (34.78%) Google
5 8 (34.78%) Online Marketing
6 7 (30.43%) Google Analytics
6 7 (30.43%) Email Marketing
7 6 (26.09%) WordPress
7 6 (26.09%) MS Excel
7 6 (26.09%) CRM
7 6 (26.09%) Microsoft
7 6 (26.09%) HTML
8 5 (21.74%) JavaScript
8 5 (21.74%) PHP
8 5 (21.74%) SQL
8 5 (21.74%) MySQL
8 5 (21.74%) Photoshop
8 5 (21.74%) Adobe
8 5 (21.74%) CSS
8 5 (21.74%) Project Management
8 5 (21.74%) Retail
8 5 (21.74%) Ajax
8 5 (21.74%) CMS
8 5 (21.74%) Adobe Illustrator
8 5 (21.74%) Magento
8 5 (21.74%) Plesk

Social Media Marketing
Top Related IT Skills in London by Category

For the 6 months to 18 April 2014, IT jobs across the London region citing Social Media Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing. Up to 20 skills are shown per category.

Application Platforms
1 6 (26.09%) WordPress
2 5 (21.74%) CMS
Applications
1 6 (26.09%) MS Excel
2 5 (21.74%) Photoshop
2 5 (21.74%) Adobe Illustrator
3 4 (17.39%) MS PowerPoint
4 1 (4.35%) MS Office
Business Applications
1 7 (30.43%) Google Analytics
2 5 (21.74%) Magento
Cloud Services
1 3 (13.04%) SaaS
Communications & Networking
1 2 (8.70%) Intranet
1 2 (8.70%) Internet
Database & Business Intelligence
1 5 (21.74%) MySQL
General
1 23 (100.00%) Marketing
2 5 (21.74%) Retail
3 1 (4.35%) Advertising
Job Titles
1 5 (21.74%) Developer
1 5 (21.74%) Account Manager
1 5 (21.74%) WordPress Developer
2 4 (17.39%) Designer
3 3 (13.04%) Marketing Manager
3 3 (13.04%) Digital Account Manager
3 3 (13.04%) Digital Marketing Manager
4 2 (8.70%) PPC Executive
4 2 (8.70%) PPC Specialist
4 2 (8.70%) PPC Manager
4 2 (8.70%) PPC Analyst
4 2 (8.70%) Consultant
4 2 (8.70%) Pre Sales Consultant
4 2 (8.70%) Sales Consultant
5 1 (4.35%) Web Developer
5 1 (4.35%) Project Manager
5 1 (4.35%) Product Manager
5 1 (4.35%) Sales Engineer
5 1 (4.35%) SEO Manager
Libraries, Frameworks & Software Standards
1 9 (39.13%) Flash
2 6 (26.09%) HTML
3 5 (21.74%) CSS
3 5 (21.74%) Ajax
3 5 (21.74%) CSS3
3 5 (21.74%) jQuery
3 5 (21.74%) HTML5
Miscellaneous
1 23 (100.00%) Social Media
2 5 (21.74%) Blog
3 4 (17.39%) Computer Science
4 1 (4.35%) Mobile App
Processes & Methodologies
1 15 (65.22%) Digital Marketing
2 10 (43.48%) Pay per click
2 10 (43.48%) SEO
2 10 (43.48%) Analytics
3 8 (34.78%) Online Marketing
4 7 (30.43%) Email Marketing
5 6 (26.09%) CRM
6 5 (21.74%) Project Management
6 5 (21.74%) Responsive Web Design
7 4 (17.39%) Campaign Management
7 4 (17.39%) Business Analysis
8 3 (13.04%) Web Design
8 3 (13.04%) Customer Engagement
8 3 (13.04%) Web Development
8 3 (13.04%) Search Engine Marketing
9 2 (8.70%) Marketing Strategy
10 1 (4.35%) PRINCE2
10 1 (4.35%) Strategic Planning
10 1 (4.35%) Web Analytics
10 1 (4.35%) Migration
Programming Languages
1 5 (21.74%) JavaScript
1 5 (21.74%) PHP
1 5 (21.74%) SQL
Qualifications
1 4 (17.39%) Degree
Quality Assurance & Compliance
1 4 (17.39%) QA
Systems Management
1 5 (21.74%) Plesk
Vendors
1 8 (34.78%) Google
2 6 (26.09%) Microsoft
3 5 (21.74%) Adobe
4 3 (13.04%) Facebook
5 2 (8.70%) Twitter
5 2 (8.70%) Yahoo!
6 1 (4.35%) Eloqua
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