The first table below looks at the demand for Social Media Marketing skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 28 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the London region.

Location
3 months to
28 Jul 2014
Same period 2013 Same period 2012
Social Media Marketing
Rank 616 562 610
Rank change year-on-year
-54 +48
Permanent jobs citing Social Media Marketing 33 29 20
As % of all permanent IT jobs located in London 0.069% 0.065% 0.039%
As % of the Processes & Methodologies category 0.083% 0.080% 0.049%
Number of salaries quoted 23 18 11
Average salary £32,500 £47,500 £40,000
Average salary % change year-on-year
-31.57% +18.75%
90% offered a salary of more than £28,000 £27,050 £14,000
10% offered a salary of more than £55,000 £82,500 £55,000
UK excluding London average salary £43,000 £35,750 £24,000
% change year-on-year
+20.27% +48.95%
Processes & Methodologies Category
London
Permanent IT job ads with a match in the
Processes & Methodologies category
39774 36200 41124
As % of all permanent IT jobs located in London 82.57% 81.61% 79.61%
Number of salaries quoted 32981 29880 35586
Average salary £55,000 £55,000 £55,000
90% offered a salary of more than £37,500 £35,500 £35,000
10% offered a salary of more than £80,000 £80,000 £80,000
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Social Media Marketing
England

Social Media Marketing
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Social Media Marketing across the London region as a proportion of the total demand within the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in London

Social Media Marketing
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing across the London region.

Social Media Marketing Salary Trend in London

Social Media Marketing
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Social Media Marketing across the London region over the 3 months to 28 July 2014.

Social Media Marketing Salary Histogram in London

Social Media Marketing
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media Marketing within the London region over the 3 months to 28 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London -16 11 £35,000 -26.31% 3
Social Media Marketing
England

Social Media Marketing
Top 30 Related IT Skills in London

For the 6 months to 28 July 2014, IT jobs across the London region citing Social Media Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing.

1 45 (100.00%) Marketing
1 45 (100.00%) Social Media
2 33 (73.33%) Digital Marketing
3 21 (46.67%) Online Marketing
3 21 (46.67%) Analytics
4 19 (42.22%) SEO
5 18 (40.00%) Google
5 18 (40.00%) Pay per click
5 18 (40.00%) Degree
6 17 (37.78%) Google Analytics
7 14 (31.11%) HTML
8 13 (28.89%) Retail
8 13 (28.89%) Marketing Strategy
9 11 (24.44%) Facebook
9 11 (24.44%) Twitter
10 10 (22.22%) German Language
11 9 (20.00%) Email Marketing
12 8 (17.78%) Blog
12 8 (17.78%) CSS
13 7 (15.56%) French Language
13 7 (15.56%) CMS
13 7 (15.56%) WordPress
13 7 (15.56%) Customer Engagement
14 6 (13.33%) Copywriting
14 6 (13.33%) Omniture
14 6 (13.33%) Finance
14 6 (13.33%) WebTrends
15 5 (11.11%) Adobe
15 5 (11.11%) Advertising
15 5 (11.11%) MySQL

Social Media Marketing
Top Related IT Skills in London by Category

For the 6 months to 28 July 2014, IT jobs across the London region citing Social Media Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing. Up to 20 skills are shown per category.

Application Platforms
1 7 (15.56%) CMS
1 7 (15.56%) WordPress
2 2 (4.44%) Drupal
2 2 (4.44%) Joomla!
Applications
1 5 (11.11%) Photoshop
1 5 (11.11%) Adobe Illustrator
2 4 (8.89%) MS Excel
3 3 (6.67%) MS Office
3 3 (6.67%) MS PowerPoint
Business Applications
1 17 (37.78%) Google Analytics
2 6 (13.33%) WebTrends
3 5 (11.11%) Magento
Cloud Services
1 4 (8.89%) MailChimp
1 4 (8.89%) SaaS
Communications & Networking
1 4 (8.89%) Intranet
1 4 (8.89%) Internet
2 2 (4.44%) Wireless
2 2 (4.44%) LAN
2 2 (4.44%) WAN
Database & Business Intelligence
1 5 (11.11%) MySQL
General
1 45 (100.00%) Marketing
2 13 (28.89%) Retail
3 10 (22.22%) German Language
4 7 (15.56%) French Language
5 6 (13.33%) Finance
6 5 (11.11%) Advertising
7 3 (6.67%) Italian Language
7 3 (6.67%) Spanish Language
Job Titles
1 13 (28.89%) Marketing Manager
2 11 (24.44%) PPC Manager
2 11 (24.44%) PPC Analyst
2 11 (24.44%) PPC Executive
2 11 (24.44%) PPC Specialist
3 7 (15.56%) Coordinator
3 7 (15.56%) Online Marketing Manager
3 7 (15.56%) Digital Marketing Manager
4 5 (11.11%) Developer
4 5 (11.11%) WordPress Developer
5 4 (8.89%) Product Owner
5 4 (8.89%) Designer
5 4 (8.89%) Account Manager
6 2 (4.44%) Digital Account Manager
6 2 (4.44%) Desktop Support
7 1 (2.22%) Web Developer
7 1 (2.22%) Project Manager
7 1 (2.22%) Product Manager
Libraries, Frameworks & Software Standards
1 14 (31.11%) HTML
2 8 (17.78%) CSS
3 5 (11.11%) Flash
3 5 (11.11%) Ajax
3 5 (11.11%) jQuery
3 5 (11.11%) HTML5
3 5 (11.11%) CSS3
4 2 (4.44%) XHTML
Miscellaneous
1 45 (100.00%) Social Media
2 8 (17.78%) Blog
3 6 (13.33%) Copywriting
4 4 (8.89%) Computer Science
5 3 (6.67%) Digital Media
6 2 (4.44%) Mobile App
7 1 (2.22%) Statistics
Operating Systems
1 2 (4.44%) Windows 8
1 2 (4.44%) Windows 7
1 2 (4.44%) Windows
Processes & Methodologies
1 33 (73.33%) Digital Marketing
2 21 (46.67%) Online Marketing
2 21 (46.67%) Analytics
3 19 (42.22%) SEO
4 18 (40.00%) Pay per click
5 13 (28.89%) Marketing Strategy
6 9 (20.00%) Email Marketing
7 7 (15.56%) Customer Engagement
8 5 (11.11%) CRM
8 5 (11.11%) Responsive Web Design
9 4 (8.89%) Email Management
9 4 (8.89%) Data Management
9 4 (8.89%) Web Development
9 4 (8.89%) Search Engine Marketing
9 4 (8.89%) B2B
10 3 (6.67%) Project Management
11 2 (4.44%) Time Management
11 2 (4.44%) Web Design
11 2 (4.44%) Direct Marketing
12 1 (2.22%) Migration
Programming Languages
1 5 (11.11%) JavaScript
1 5 (11.11%) PHP
1 5 (11.11%) SQL
2 1 (2.22%) VBA
Qualifications
1 18 (40.00%) Degree
Quality Assurance & Compliance
1 4 (8.89%) QA
Systems Management
1 5 (11.11%) Plesk
Vendors
1 18 (40.00%) Google
2 11 (24.44%) Facebook
2 11 (24.44%) Twitter
3 6 (13.33%) Omniture
4 5 (11.11%) Adobe
5 4 (8.89%) Salesforce.com
6 3 (6.67%) DoubleClick
7 2 (4.44%) Yahoo!
7 2 (4.44%) Apple
8 1 (2.22%) Microsoft
8 1 (2.22%) Eloqua
City, London
TLP Consultancy Ltd.
Salary: £28000 - £32000 per annum
Posted: 2 days ago
City, London
Networking People
Salary: £32000 - £35000 per annum + benefits
Posted: 4 days ago
City of London
Real Staffing
Salary: £45000 - £60000 per annum + Bonus and bens
Posted: 4 days ago
London
Verticality Ltd
Salary: £27000 to £35000 per annum - generous benefits package
Posted: 6 days ago