The table below looks at the statistics for Web Marketing skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Web Marketing over the 3 months to 11 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
11 Feb 2016
Same period 2015 Same period 2014
Web Marketing
Rank 638 645 639
Rank change year-on-year
+7 -6
Permanent jobs citing Web Marketing 7 8 14
As % of all permanent IT jobs located in London 0.017% 0.019% 0.032%
As % of the Processes & Methodologies category 0.019% 0.022% 0.037%
Number of salaries quoted 6 7 8
Average salary £60,000 £35,000 £42,500
Average salary % change year-on-year
+71.42% -17.64%
UK excluding London average salary £35,000 £35,000 £31,375
% change year-on-year
- +11.55%
Web Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the London region.

Processes & Methodologies Category
London
Permanent IT job ads with a match in the
Processes & Methodologies category
35920 35617 37447
As % of all permanent IT jobs located in London 87.84% 85.70% 86.54%
Number of salaries quoted 30668 29923 30305
Average salary £57,500 £55,000 £55,000
Average salary % change year-on-year
+4.54% -
90% offered a salary of more than £40,000 £37,500 £37,500
10% offered a salary of more than £85,000 £80,000 £80,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Web Marketing
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Web Marketing across the London region as a proportion of the total demand within the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in London

Web Marketing
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing across the London region.

Web Marketing Salary Trend in London

Web Marketing
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Marketing within the London region over the 3 months to 11 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +52 1 - -
Web Marketing
England

Web Marketing
Top 30 Related IT Skills in London

For the 6 months to 11 February 2016, IT jobs across the London region citing Web Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing.

1 16 (100.00%) Marketing
2 13 (81.25%) HTML
2 13 (81.25%) CSS
3 12 (75.00%) JavaScript
3 12 (75.00%) PHP
3 12 (75.00%) jQuery
3 12 (75.00%) Digital Media
4 10 (62.50%) Smarty
4 10 (62.50%) Social Media
4 10 (62.50%) JSON
4 10 (62.50%) Apache
4 10 (62.50%) Subversion
4 10 (62.50%) MySQL
4 10 (62.50%) Unix
4 10 (62.50%) Windows
4 10 (62.50%) OOP
4 10 (62.50%) E-Commerce
5 8 (50.00%) Project Planning
5 8 (50.00%) Facebook
5 8 (50.00%) Twitter
6 5 (31.25%) Analytics
7 4 (25.00%) Front End Development
7 4 (25.00%) Google
7 4 (25.00%) Google Analytics
8 3 (18.75%) ASP.NET
8 3 (18.75%) .NET
9 2 (12.50%) Photoshop
9 2 (12.50%) SMTP
9 2 (12.50%) OO
9 2 (12.50%) Ajax

Web Marketing
Top Related IT Skills in London by Category

For the 6 months to 11 February 2016, IT jobs across the London region citing Web Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing. Up to 20 skills are shown per category.

Application Platforms
1 10 (62.50%) Apache
2 2 (12.50%) WordPress
Applications
1 2 (12.50%) Photoshop
Business Applications
1 1 (6.25%) FastStats
1 1 (6.25%) WebTrends
Cloud Services
1 4 (25.00%) Google Analytics
Communications & Networking
1 2 (12.50%) SMTP
2 1 (6.25%) Wi-Fi
Database & Business Intelligence
1 10 (62.50%) MySQL
Development Applications
1 10 (62.50%) Subversion
General
1 16 (100.00%) Marketing
2 1 (6.25%) Retail
2 1 (6.25%) Telecoms
Job Titles
1 12 (75.00%) Developer
2 10 (62.50%) PHP Developer
2 10 (62.50%) Senior Developer
2 10 (62.50%) Senior PHP Developer
3 8 (50.00%) Lead Developer
3 8 (50.00%) Lead PHP Developer
3 8 (50.00%) Marketing Specialist
3 8 (50.00%) Senior Data Warehouse Specialist
3 8 (50.00%) Web Marketing Specialist
3 8 (50.00%) Web Specialist
4 2 (12.50%) Front End Developer (Client-Side Developer)
4 2 (12.50%) Marketing Manager
5 1 (6.25%) Analyst
5 1 (6.25%) Digital Analyst
5 1 (6.25%) Digital Executive
5 1 (6.25%) Digital Marketing Executive
5 1 (6.25%) PPC Manager
5 1 (6.25%) Senior Manager
5 1 (6.25%) SEO Manager
5 1 (6.25%) Web Marketing Manager
Libraries, Frameworks & Software Standards
1 13 (81.25%) CSS
1 13 (81.25%) HTML
2 12 (75.00%) jQuery
3 10 (62.50%) JSON
3 10 (62.50%) Smarty
4 3 (18.75%) .NET
4 3 (18.75%) ASP.NET
5 2 (12.50%) Ajax
5 2 (12.50%) AngularJS
5 2 (12.50%) Twitter Bootstrap
Miscellaneous
1 12 (75.00%) Digital Media
2 10 (62.50%) Social Media
3 2 (12.50%) Analytical Skills
3 2 (12.50%) User Experience
Operating Systems
1 10 (62.50%) Unix
1 10 (62.50%) Windows
Processes & Methodologies
1 10 (62.50%) E-Commerce
1 10 (62.50%) OOP
2 8 (50.00%) Project Planning
3 5 (31.25%) Analytics
4 4 (25.00%) Front End Development
5 2 (12.50%) OO
6 1 (6.25%) B2B
6 1 (6.25%) B2C
6 1 (6.25%) CRM
6 1 (6.25%) Digital Marketing
6 1 (6.25%) Pay per click
6 1 (6.25%) SEO
6 1 (6.25%) Stakeholder Management
6 1 (6.25%) Web Analytics
Programming Languages
1 12 (75.00%) JavaScript
1 12 (75.00%) PHP
2 1 (6.25%) C#
Qualifications
1 1 (6.25%) Degree
Vendors
1 8 (50.00%) Facebook
1 8 (50.00%) Twitter
2 4 (25.00%) Google
3 1 (6.25%) Omniture