The table below looks at the statistics for Web Marketing skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Web Marketing over the 3 months to 21 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Oct 2014
Same period 2013 Same period 2012
Web Marketing
Rank 606 592 619
Rank change year-on-year
-14 +27
Permanent jobs citing Web Marketing 25 28 14
As % of all permanent IT jobs located in London 0.055% 0.062% 0.029%
As % of the Processes & Methodologies category 0.066% 0.074% 0.035%
Number of salaries quoted 7 26 6
Average salary £62,500 £37,500 £42,500
Average salary % change year-on-year
+66.66% -11.76%
90% offered a salary of more than £37,500 £30,000 £25,500
10% offered a salary of more than £64,500 £56,500 £60,000
UK excluding London average salary £42,500 £30,000 £33,000
% change year-on-year
+41.66% -9.09%
Web Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the London region.

Processes & Methodologies Category
London
Permanent IT job ads with a match in the
Processes & Methodologies category
37720 37827 39667
As % of all permanent IT jobs located in London 83.33% 83.51% 81.33%
Number of salaries quoted 31280 31486 33778
Average salary £55,000 £55,000 £55,000
90% offered a salary of more than £37,500 £37,000 £35,000
10% offered a salary of more than £80,000 £80,000 £80,000
UK excluding London average salary £42,500 £42,000 £40,000
% change year-on-year
+1.19% +5.00%

Web Marketing
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Web Marketing across the London region as a proportion of the total demand within the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in London

Web Marketing
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing across the London region.

Web Marketing Salary Trend in London

Web Marketing
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Web Marketing across the London region over the 3 months to 21 October 2014.

Web Marketing Salary Histogram in London

Web Marketing
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Marketing within the London region over the 3 months to 21 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +7 15 £62,500 +38.88%
Web Marketing
England

Web Marketing
Top 30 Related IT Skills in London

For the 6 months to 21 October 2014, IT jobs across the London region citing Web Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing.

1 37 (100.00%) Marketing
2 23 (62.16%) E-Commerce
3 22 (59.46%) SEO
4 20 (54.05%) Pay per click
5 15 (40.54%) Analytics
6 14 (37.84%) User Experience
7 13 (35.14%) Web Analytics
7 13 (35.14%) CRM
7 13 (35.14%) Flash
8 12 (32.43%) Digital Marketing
9 10 (27.03%) HTML
10 7 (18.92%) B2C
10 7 (18.92%) Law
10 7 (18.92%) Product Management
11 6 (16.22%) CMS
11 6 (16.22%) JavaScript
11 6 (16.22%) CSS
12 5 (13.51%) SQL Server
12 5 (13.51%) jQuery
12 5 (13.51%) Social Media
13 4 (10.81%) Marketing Strategy
13 4 (10.81%) Search Engine Marketing
13 4 (10.81%) Email Marketing
13 4 (10.81%) Online Marketing
13 4 (10.81%) PHP
13 4 (10.81%) SQL
13 4 (10.81%) Photoshop
13 4 (10.81%) Project Management
13 4 (10.81%) OOP
13 4 (10.81%) Finance

Web Marketing
Top Related IT Skills in London by Category

For the 6 months to 21 October 2014, IT jobs across the London region citing Web Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing. Up to 20 skills are shown per category.

Application Platforms
1 6 (16.22%) CMS
2 1 (2.70%) ColdFusion
2 1 (2.70%) Apache
2 1 (2.70%) IIS
2 1 (2.70%) Sitecore CMS
Applications
1 4 (10.81%) Photoshop
2 2 (5.41%) MS Excel
3 1 (2.70%) MS PowerPoint
3 1 (2.70%) MS Project
3 1 (2.70%) MS Office
Business Applications
1 2 (5.41%) Google Analytics
Cloud Services
1 1 (2.70%) SaaS
Communications & Networking
1 1 (2.70%) SMTP
Database & Business Intelligence
1 5 (13.51%) SQL Server
2 2 (5.41%) Hadoop
2 2 (5.41%) MySQL
2 2 (5.41%) DB2
2 2 (5.41%) OLAP
Development Applications
1 1 (2.70%) JIRA
1 1 (2.70%) Subversion
General
1 37 (100.00%) Marketing
2 7 (18.92%) Law
3 4 (10.81%) Finance
3 4 (10.81%) Publishing
4 2 (5.41%) Banking
4 2 (5.41%) Retail
4 2 (5.41%) Billing
5 1 (2.70%) French Language
5 1 (2.70%) Games
5 1 (2.70%) Legal
Job Titles
1 13 (35.14%) Web Analytics Manager
1 13 (35.14%) Web Manager
2 7 (18.92%) E-Commerce Manager
3 6 (16.22%) Developer
4 4 (10.81%) Digital Marketing Executive
4 4 (10.81%) Marketing Executive
4 4 (10.81%) Project Manager
5 3 (8.11%) PHP Developer
6 2 (5.41%) PHP LAMP Developer
6 2 (5.41%) Report Manager
6 2 (5.41%) Lead Developer
7 1 (2.70%) Website Manager
7 1 (2.70%) ColdFusion Developer
7 1 (2.70%) Senior PHP Developer
7 1 (2.70%) Senior Developer
Libraries, Frameworks & Software Standards
1 13 (35.14%) Flash
2 10 (27.03%) HTML
3 6 (16.22%) CSS
4 5 (13.51%) jQuery
5 3 (8.11%) .NET
6 2 (5.41%) Symfony
6 2 (5.41%) Smarty
6 2 (5.41%) WAMP
6 2 (5.41%) XHTML
6 2 (5.41%) LAMP
7 1 (2.70%) Ajax
7 1 (2.70%) XML
7 1 (2.70%) HTML5
Miscellaneous
1 14 (37.84%) User Experience
2 5 (13.51%) Social Media
3 3 (8.11%) Derivative
3 3 (8.11%) Analytical Skills
4 1 (2.70%) Graphic Design
4 1 (2.70%) E-Learning
4 1 (2.70%) Mobile App
Operating Systems
1 3 (8.11%) Windows
2 1 (2.70%) UNIX
2 1 (2.70%) Android
2 1 (2.70%) Apple iOS
Processes & Methodologies
1 23 (62.16%) E-Commerce
2 22 (59.46%) SEO
3 20 (54.05%) Pay per click
4 15 (40.54%) Analytics
5 13 (35.14%) Web Analytics
5 13 (35.14%) CRM
6 12 (32.43%) Digital Marketing
7 7 (18.92%) B2C
7 7 (18.92%) Product Management
8 4 (10.81%) Marketing Strategy
8 4 (10.81%) Search Engine Marketing
8 4 (10.81%) Email Marketing
8 4 (10.81%) Online Marketing
8 4 (10.81%) Project Management
8 4 (10.81%) OOP
8 4 (10.81%) Web Development
9 3 (8.11%) Matrix Management
9 3 (8.11%) People Management
9 3 (8.11%) Campaign Management
10 2 (5.41%) OO
Programming Languages
1 6 (16.22%) JavaScript
2 4 (10.81%) PHP
2 4 (10.81%) SQL
3 1 (2.70%) Java
3 1 (2.70%) PHP5
Qualifications
1 3 (8.11%) Degree
Vendors
1 2 (5.41%) Hitwise
1 2 (5.41%) Omniture
1 2 (5.41%) Google
2 1 (2.70%) Microsoft
2 1 (2.70%) Sitecore
South West London
Understanding Recruitment
Salary: £35000 - £45000 per annum + Benefits
Posted: Yesterday