The first table below looks at the prevalence of the term Marketing in IT jobs advertised for the Macclesfield region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the Macclesfield region.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Marketing
Rank 26 40 15
Rank change year-on-year
+14 -25
Permanent jobs citing Marketing 7 4 20
As % of all permanent IT jobs located in Macclesfield 6.48% 2.15% 13.99%
As % of the General category 16.67% 9.76% 54.05%
Number of salaries quoted 2 2 19
Average salary £27,500 £28,000 £29,000
Average salary % change year-on-year
-1.78% -3.44%
90% offered a salary of more than £25,500 £26,400 £17,000
10% offered a salary of more than £29,500 £29,600 £32,500
UK excluding London average salary £38,000 £37,500 £35,000
% change year-on-year
+1.33% +7.14%
General Category
Macclesfield
Permanent IT job ads with a match in the
General category
42 41 37
As % of all permanent IT jobs located in Macclesfield 38.89% 22.04% 25.87%
Number of salaries quoted 27 37 35
Average salary £32,500 £27,500 £32,500
Average salary % change year-on-year
+18.18% -15.38%
90% offered a salary of more than £28,500 £25,000 £25,500
10% offered a salary of more than £39,500 £90,000 £37,900
UK excluding London average salary £42,500 £42,000 £42,500
% change year-on-year
+1.19% -1.17%
Marketing
Cheshire

Marketing
Jobs Demand Trend in Macclesfield

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Macclesfield region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Macclesfield

Marketing
Salary Trend in Macclesfield

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Macclesfield region.

Marketing Salary Trend in Macclesfield

Marketing
Top 30 Related IT Skills in Macclesfield

For the 6 months to 18 April 2014, IT jobs across the Macclesfield region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 4 (44.44%) Google
1 4 (44.44%) Pay per click
1 4 (44.44%) Digital Marketing
1 4 (44.44%) Digital Media
1 4 (44.44%) Analytics
2 3 (33.33%) MS PowerPoint
2 3 (33.33%) Adobe Captivate
2 3 (33.33%) Visualisation
2 3 (33.33%) Adobe Illustrator
2 3 (33.33%) Adobe
2 3 (33.33%) SEO
2 3 (33.33%) Advertising
2 3 (33.33%) Photoshop
2 3 (33.33%) Pharmaceutical
3 2 (22.22%) OO
3 2 (22.22%) CSS
3 2 (22.22%) HTML
3 2 (22.22%) JavaScript
3 2 (22.22%) Time Management
3 2 (22.22%) Yahoo!
3 2 (22.22%) Competitor Analysis
3 2 (22.22%) Google Analytics
3 2 (22.22%) Social Media
3 2 (22.22%) Web Marketing
3 2 (22.22%) Facebook
3 2 (22.22%) Twitter
4 1 (11.11%) Big Data
4 1 (11.11%) HTML5
4 1 (11.11%) iOS Development
4 1 (11.11%) Relational Database

Marketing
Top Related IT Skills in Macclesfield by Category

For the 6 months to 18 April 2014, IT jobs across the Macclesfield region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (11.11%) Apache
Applications
1 3 (33.33%) MS PowerPoint
1 3 (33.33%) Adobe Captivate
1 3 (33.33%) Adobe Illustrator
1 3 (33.33%) Photoshop
2 1 (11.11%) MS Excel
Business Applications
1 2 (22.22%) Google Analytics
Database & Business Intelligence
1 1 (11.11%) Big Data
1 1 (11.11%) Relational Database
1 1 (11.11%) MySQL
General
1 3 (33.33%) Advertising
1 3 (33.33%) Pharmaceutical
2 1 (11.11%) Finance
Job Titles
1 3 (33.33%) PPC Executive
1 3 (33.33%) PPC Specialist
1 3 (33.33%) Designer
1 3 (33.33%) PPC Manager
1 3 (33.33%) PPC Analyst
2 1 (11.11%) PHP LAMP Developer
2 1 (11.11%) LAMP Developer
2 1 (11.11%) Developer
2 1 (11.11%) Analyst
2 1 (11.11%) Web Developer
2 1 (11.11%) Development Manager
2 1 (11.11%) PHP Developer
2 1 (11.11%) PHP Web Developer
2 1 (11.11%) SEO Executive
Libraries, Frameworks & Software Standards
1 2 (22.22%) CSS
1 2 (22.22%) HTML
2 1 (11.11%) HTML5
2 1 (11.11%) jQuery
2 1 (11.11%) REST
2 1 (11.11%) .NET
2 1 (11.11%) Web Services
2 1 (11.11%) XML
2 1 (11.11%) LAMP
2 1 (11.11%) Ajax
2 1 (11.11%) JSON
Miscellaneous
1 4 (44.44%) Digital Media
2 3 (33.33%) Visualisation
3 2 (22.22%) Social Media
4 1 (11.11%) Computer Science
Operating Systems
1 1 (11.11%) Apple iOS
1 1 (11.11%) Linux
Processes & Methodologies
1 4 (44.44%) Pay per click
1 4 (44.44%) Digital Marketing
1 4 (44.44%) Analytics
2 3 (33.33%) SEO
3 2 (22.22%) OO
3 2 (22.22%) Time Management
3 2 (22.22%) Competitor Analysis
3 2 (22.22%) Web Marketing
4 1 (11.11%) iOS Development
4 1 (11.11%) Online Marketing
4 1 (11.11%) OOP
4 1 (11.11%) E-Commerce
4 1 (11.11%) B2B
4 1 (11.11%) B2C
4 1 (11.11%) MVC
4 1 (11.11%) Stakeholder Management
4 1 (11.11%) Scrum
4 1 (11.11%) Project Management
4 1 (11.11%) Agile Software Development
4 1 (11.11%) Data Analysis
Programming Languages
1 2 (22.22%) JavaScript
2 1 (11.11%) PHP
2 1 (11.11%) SQL
2 1 (11.11%) XQuery
Qualifications
1 1 (11.11%) Degree
Vendors
1 4 (44.44%) Google
2 3 (33.33%) Adobe
3 2 (22.22%) Yahoo!
3 2 (22.22%) Facebook
3 2 (22.22%) Twitter
4 1 (11.11%) Microsoft