The table below looks at the statistics for Online Marketing skills in IT jobs advertised for the Manchester region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 30 April 2016 with a comparison to the same period in the previous 2 years.

3 months to
30 Apr 2016
Same period 2015 Same period 2014
Online Marketing
Rank 181 181 156
Rank change year-on-year
0 -25
Permanent jobs citing Online Marketing 3 3 32
As % of all permanent IT jobs located in Manchester 0.087% 0.083% 0.81%
As % of the Processes & Methodologies category 0.098% 0.096% 0.94%
Number of salaries quoted 3 2 19
Average salary £21,500 £24,000 £27,500
Average salary % change year-on-year
-10.41% -12.72%
UK excluding London average salary £34,250 £25,000 £32,500
% change year-on-year
+37.00% -23.07%
Online Marketing
North West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Manchester region.

Processes & Methodologies Category
Manchester
Permanent IT job ads with a match in the
Processes & Methodologies category
3072 3116 3415
As % of all permanent IT jobs located in Manchester 88.63% 86.34% 86.09%
Number of salaries quoted 2599 2556 2828
Average salary £45,000 £40,000 £40,000
Average salary % change year-on-year
+12.50% -
90% offered a salary of more than £28,500 £27,500 £26,500
10% offered a salary of more than £62,500 £55,000 £57,500
UK excluding London average salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Online Marketing
Jobs Demand Trend in Manchester

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the Manchester region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in Manchester

Online Marketing
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the Manchester region.

Online Marketing Salary Trend in Manchester

Online Marketing
Salary Histogram in Manchester

This chart provides a salary histogram for IT jobs citing Online Marketing across the Manchester region over the 3 months to 30 April 2016.

Online Marketing Salary Histogram in Manchester

Online Marketing
Top 30 Related IT Skills in Manchester

For the 6 months to 30 April 2016, IT jobs across the Manchester region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 12 (100.00%) Marketing
2 10 (83.33%) SEO
3 8 (66.67%) Pay per click
4 7 (58.33%) Digital Marketing
5 6 (50.00%) Finance
6 5 (41.67%) Degree
7 4 (33.33%) Email Marketing
7 4 (33.33%) HTML
7 4 (33.33%) B2B
7 4 (33.33%) Link Building
7 4 (33.33%) Analytical Skills
8 3 (25.00%) iPad
8 3 (25.00%) Marketing Strategy
8 3 (25.00%) CSS
8 3 (25.00%) Spreadsheet
9 2 (16.67%) E-Commerce
9 2 (16.67%) Google
9 2 (16.67%) Google Analytics
9 2 (16.67%) Photoshop
9 2 (16.67%) B2C
9 2 (16.67%) Adobe Illustrator
9 2 (16.67%) Social Media
9 2 (16.67%) Front End Development
9 2 (16.67%) Responsive Web Design
9 2 (16.67%) Analytics
9 2 (16.67%) User Experience
9 2 (16.67%) AdWords
10 1 (8.33%) Brand Awareness
10 1 (8.33%) Social Media Marketing
10 1 (8.33%) Multimedia

Online Marketing
Top Related IT Skills in Manchester by Category

For the 6 months to 30 April 2016, IT jobs across the Manchester region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (8.33%) CMS
Applications
1 3 (25.00%) Spreadsheet
2 2 (16.67%) Adobe Illustrator
2 2 (16.67%) Photoshop
Business Applications
1 1 (8.33%) WebTrends
Cloud Services
1 2 (16.67%) AdWords
1 2 (16.67%) Google Analytics
General
1 12 (100.00%) Marketing
2 6 (50.00%) Finance
3 1 (8.33%) Advertising
3 1 (8.33%) Brand Awareness
3 1 (8.33%) Multimedia
Job Titles
1 3 (25.00%) Account Manager
1 3 (25.00%) Marketing Assistant
2 2 (16.67%) Designer
2 2 (16.67%) Digital Account Manager
2 2 (16.67%) Digital Designer
3 1 (8.33%) Content Editor
3 1 (8.33%) Head of Digital
3 1 (8.33%) Head of Marketing
3 1 (8.33%) Marketing Executive
3 1 (8.33%) SEO Account Manager
3 1 (8.33%) SEO Manager
3 1 (8.33%) Web Content Editor
3 1 (8.33%) Web Editor
Libraries, Frameworks & Software Standards
1 4 (33.33%) HTML
2 3 (25.00%) CSS
Miscellaneous
1 4 (33.33%) Analytical Skills
2 3 (25.00%) iPad
3 2 (16.67%) Social Media
3 2 (16.67%) User Experience
4 1 (8.33%) Computer Science
Processes & Methodologies
1 10 (83.33%) SEO
2 8 (66.67%) Pay per click
3 7 (58.33%) Digital Marketing
4 4 (33.33%) B2B
4 4 (33.33%) Email Marketing
4 4 (33.33%) Link Building
5 3 (25.00%) Marketing Strategy
6 2 (16.67%) Analytics
6 2 (16.67%) B2C
6 2 (16.67%) E-Commerce
6 2 (16.67%) Front End Development
6 2 (16.67%) Responsive Web Design
7 1 (8.33%) CRM
7 1 (8.33%) Data Management
7 1 (8.33%) Direct Marketing
7 1 (8.33%) Display Advertising
7 1 (8.33%) Project Management
7 1 (8.33%) Social Media Marketing
Qualifications
1 5 (41.67%) Degree
2 1 (8.33%) MBA
Vendors
1 2 (16.67%) Google
2 1 (8.33%) Omniture
Manchester, Lancashire
WestPoint Recruitment
Salary: £25000 - £35000 per annum
Posted: 5 days ago