The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Merseyside region. Included is a guide to the salaries offered in IT jobs that have cited Google Analytics over the 3 months to 25 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
25 Feb 2017
Same period 2016 Same period 2015
Google Analytics (GA)
North West / Merseyside
Rank - 62 58
Permanent jobs citing Google Analytics 0 1 2
As % of all permanent IT jobs located in Merseyside - 0.19% 0.40%
As % of the Cloud Services category - 2.50% 6.25%
Number of salaries quoted 0 1 1
Median salary - £27,500 £19,000
Median salary % change year-on-year
- +44.73%
UK excluding London median salary £35,000 £33,750 £30,000
% change year-on-year
+3.70% +12.50%

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the Merseyside region.

Cloud Services Category
Merseyside
Permanent IT job ads with a match in the
Cloud Services category
72 40 32
As % of all permanent IT jobs located in Merseyside 13.11% 7.78% 6.37%
Number of salaries quoted 52 28 29
Median salary £52,500 £45,000 £52,500
Median salary % change year-on-year
+16.66% -14.28%
90% offered a salary of more than £26,500 £22,700 £25,700
10% offered a salary of more than £62,500 £70,000 £60,000
UK excluding London median salary £45,000 £45,000 £45,000

Google Analytics
Jobs Demand Trend in Merseyside

The demand trend of job ads across the Merseyside region citing Google Analytics as a proportion of all IT jobs with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in Merseyside

Google Analytics
Salary Trend in Merseyside

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Merseyside region.

Google Analytics Salary Trend in Merseyside