The table below looks at the statistics for Customer Insight skills in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Customer Insight over the 3 months to 28 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Aug 2015
Same period 2014 Same period 2013
Customer Insight
Rank 245 244 229
Rank change year-on-year
-1 -15
Permanent jobs citing Customer Insight 9 13 12
As % of all permanent IT jobs located in the North West 0.13% 0.18% 0.18%
As % of the Processes & Methodologies category 0.16% 0.21% 0.22%
Number of salaries quoted 6 9 8
Average salary £31,000 £47,500 £37,500
Average salary % change year-on-year
-34.73% +26.66%
90% offered a salary of more than £28,000 £31,500 £31,000
10% offered a salary of more than £38,750 £59,000 £42,500
UK excluding London average salary £45,000 £40,000 £42,500
% change year-on-year
+12.50% -5.88%
Customer Insight
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the North West region.

Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
5777 6128 5466
As % of all permanent IT jobs located in the North West 85.90% 83.50% 79.74%
Number of salaries quoted 4790 4867 4629
Average salary £41,000 £40,000 £38,000
Average salary % change year-on-year
+2.50% +5.26%
90% offered a salary of more than £28,000 £27,500 £27,000
10% offered a salary of more than £60,000 £55,500 £57,500
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

Customer Insight
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Customer Insight across the North West region as a proportion of the total demand within the Processes & Methodologies category.

Customer Insight Jobs Demand Trend in the North West

Customer Insight
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Customer Insight across the North West region.

Customer Insight Salary Trend in the North West

Customer Insight
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Customer Insight across the North West region over the 3 months to 28 August 2015.

Customer Insight Salary Histogram in the North West

Customer Insight
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Customer Insight within the North West region over the 3 months to 28 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +6 6 £37,500 +36.36% 3
Customer Insight
England

Customer Insight
Top 30 Related IT Skills in the North West

For the 6 months to 28 August 2015, IT jobs across the North West region citing Customer Insight also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Customer Insight.

1 20 (66.67%) SQL
1 20 (66.67%) Analytical Skills
2 14 (46.67%) Marketing
3 11 (36.67%) SAS
4 8 (26.67%) Data Mining
4 8 (26.67%) Business Intelligence
5 7 (23.33%) SPSS
6 6 (20.00%) CRM
7 5 (16.67%) SAP
7 5 (16.67%) Microsoft
7 5 (16.67%) MS Excel
7 5 (16.67%) Telecoms
7 5 (16.67%) Degree
7 5 (16.67%) Analytics
8 4 (13.33%) Propensity Modelling
8 4 (13.33%) Finance
8 4 (13.33%) Project Management
9 3 (10.00%) Broadband
9 3 (10.00%) MS Office
9 3 (10.00%) VBA
9 3 (10.00%) Clustering
9 3 (10.00%) Minitab
9 3 (10.00%) Stakeholder Management
9 3 (10.00%) Customer Segmentation
9 3 (10.00%) Campaign Analysis
9 3 (10.00%) People Management
9 3 (10.00%) Database Marketing
9 3 (10.00%) Statistical Analysis
9 3 (10.00%) Marketing Strategy
9 3 (10.00%) Time Management

Customer Insight
Top Related IT Skills in the North West by Category

For the 6 months to 28 August 2015, IT jobs across the North West region citing Customer Insight also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Customer Insight. Up to 20 skills are shown per category.

Application Platforms
1 11 (36.67%) SAS
Applications
1 7 (23.33%) SPSS
2 5 (16.67%) MS Excel
3 3 (10.00%) MS Office
4 1 (3.33%) MS PowerPoint
Business Applications
1 2 (6.67%) SAP Oil and Gas
2 1 (3.33%) Magento
Cloud Services
1 2 (6.67%) Google Analytics
Communications & Networking
1 3 (10.00%) Broadband
2 1 (3.33%) SMS
Database & Business Intelligence
1 8 (26.67%) Data Mining
2 2 (6.67%) BusinessObjects
2 2 (6.67%) SQL Server Reporting Services
2 2 (6.67%) SQL Server Integration Services
2 2 (6.67%) SQL Server 2008
2 2 (6.67%) SQL Server
2 2 (6.67%) Data Warehouse
2 2 (6.67%) SQL Server 2012
2 2 (6.67%) Relational Database
3 1 (3.33%) Hadoop
Development Applications
1 1 (3.33%) NUnit
1 1 (3.33%) MSTest
1 1 (3.33%) SpecFlow
General
1 14 (46.67%) Marketing
2 5 (16.67%) Telecoms
3 4 (13.33%) Finance
4 2 (6.67%) Manufacturing
4 2 (6.67%) Retail
4 2 (6.67%) Electronics
Job Titles
1 21 (70.00%) Analyst
2 9 (30.00%) Insight Analyst
3 7 (23.33%) Customer Insight Analyst
3 7 (23.33%) Customer Analyst
4 4 (13.33%) Data Analyst
5 3 (10.00%) SQL Data Analyst
6 2 (6.67%) Consultant
6 2 (6.67%) Sales Consultant
6 2 (6.67%) Senior Developer
6 2 (6.67%) Developer
6 2 (6.67%) Customer Insight Manager
6 2 (6.67%) Pre Sales Consultant
6 2 (6.67%) Business Intelligence Analyst
7 1 (3.33%) IT Director
7 1 (3.33%) Junior Analyst
7 1 (3.33%) Senior C# Developer
7 1 (3.33%) Agile C# Developer
7 1 (3.33%) Database Analyst
7 1 (3.33%) Report Analyst
7 1 (3.33%) Senior Analyst
Libraries, Frameworks & Software Standards
1 2 (6.67%) .NET
2 1 (3.33%) WPF
2 1 (3.33%) LINQ
2 1 (3.33%) jQuery
2 1 (3.33%) Reactive Extensions
2 1 (3.33%) Task Parallel Library
2 1 (3.33%) KnockoutJS
2 1 (3.33%) AngularJS
2 1 (3.33%) SignalR
2 1 (3.33%) ASP.NET Web API
2 1 (3.33%) HTML
Miscellaneous
1 20 (66.67%) Analytical Skills
2 3 (10.00%) Clustering
3 2 (6.67%) Client/Server
3 2 (6.67%) DTV
3 2 (6.67%) User Experience
4 1 (3.33%) N-Tier
4 1 (3.33%) Economics
4 1 (3.33%) Visualisation
Operating Systems
1 1 (3.33%) UNIX
Processes & Methodologies
1 8 (26.67%) Business Intelligence
2 6 (20.00%) CRM
3 5 (16.67%) Analytics
4 4 (13.33%) Project Management
4 4 (13.33%) Propensity Modelling
5 3 (10.00%) Customer Segmentation
5 3 (10.00%) Campaign Analysis
5 3 (10.00%) People Management
5 3 (10.00%) Stakeholder Management
5 3 (10.00%) Marketing Strategy
5 3 (10.00%) Time Management
5 3 (10.00%) Statistical Analysis
5 3 (10.00%) Database Marketing
6 2 (6.67%) Digital Marketing
6 2 (6.67%) Data Analysis
6 2 (6.67%) Strategic Planning
6 2 (6.67%) Web Analytics
6 2 (6.67%) Usability Testing
6 2 (6.67%) Data Management
6 2 (6.67%) Business Continuity
Programming Languages
1 20 (66.67%) SQL
2 3 (10.00%) VBA
3 2 (6.67%) T-SQL
3 2 (6.67%) C#
4 1 (3.33%) Java
4 1 (3.33%) JavaScript
4 1 (3.33%) Groovy
4 1 (3.33%) Clojure
4 1 (3.33%) TypeScript
4 1 (3.33%) C
Qualifications
1 5 (16.67%) Degree
Vendors
1 5 (16.67%) SAP
1 5 (16.67%) Microsoft
2 3 (10.00%) Minitab
3 2 (6.67%) TOWER Software
3 2 (6.67%) Capita
3 2 (6.67%) Google
3 2 (6.67%) Maxymiser
4 1 (3.33%) Alterian
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