The first table below looks at the demand for Customer Insight skills in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Customer Insight over the 3 months to 23 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the North West region.

Location
3 months to
23 May 2013
Same period 2012 Same period 2011
Customer Insight
Rank 227 231 235
Rank change year-on-year
+4 +4
Permanent jobs citing Customer Insight 22 5 2
As % of all permanent IT jobs located in the North West 0.308% 0.070% 0.029%
As % of the Processes & Methodologies category 0.401% 0.096% 0.042%
Number of salaries quoted 11 2 2
Average salary £40,000 £40,000 £40,000
UK excluding London average salary £42,500 £44,000 £37,250
% change year-on-year
-3.40% +18.12%
All Processes & Methodologies
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
5485 5215 4784
As % of all permanent IT jobs located in the North West 76.76% 73.29% 68.49%
Number of salaries quoted 4587 4553 4198
Average salary £37,500 £36,500 £38,000
Average salary % change year-on-year
+2.73% -3.94%
90% offered a salary of more than £26,000 £25,000 £25,000
10% offered a salary of more than £55,500 £57,500 £57,500
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
Customer Insight
England

Customer Insight
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Customer Insight across the North West region as a proportion of the total demand within the Processes & Methodologies category.

North West Customer Insight Jobs Demand Trend

Customer Insight
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Customer Insight across the North West region.

North West Customer Insight Salary Trend

Customer Insight
Salary Histogram

This chart provides a salary histogram for IT jobs citing Customer Insight across the North West region over the 3 months to 23 May 2013.

North West Customer Insight Salary Histogram

Customer Insight
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Customer Insight within the North West region over the 3 months to 23 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Manchester 0 17 £32,500 -
Cheshire - 4 £43,750 -
Customer Insight
England

Customer Insight
Top 30 Related IT Skills

For the 6 months to 23 May 2013, IT jobs across the North West region citing Customer Insight also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Customer Insight.

1 21 (75.00%) SAS
2 18 (64.29%) Retail
2 18 (64.29%) Marketing
3 15 (53.57%) Banking
4 11 (39.29%) Time Management
4 11 (39.29%) B2B
4 11 (39.29%) SQL Server
4 11 (39.29%) Analytics
5 10 (35.71%) SQL
6 6 (21.43%) Business Intelligence
6 6 (21.43%) Data Warehouse
7 5 (17.86%) Linux
7 5 (17.86%) Cognos
7 5 (17.86%) Business Objects
7 5 (17.86%) SPSS
7 5 (17.86%) Telecoms
7 5 (17.86%) Finance
7 5 (17.86%) Degree
7 5 (17.86%) Billing
7 5 (17.86%) Data Transformation
8 4 (14.29%) Marketing Analytics
9 3 (10.71%) Teradata
9 3 (10.71%) KXEN
9 3 (10.71%) Statistics
9 3 (10.71%) Retail Banking
9 3 (10.71%) Operations Research
9 3 (10.71%) Predictive Modelling
9 3 (10.71%) Direct Marketing
9 3 (10.71%) Mathematics
9 3 (10.71%) Games

Customer Insight
Top Related IT Skills by Category

For the 6 months to 23 May 2013, IT jobs across the North West region citing Customer Insight also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Customer Insight. Up to 20 skills are shown per category.

Application Development
1 1 (3.571%) J2EE
1 1 (3.571%) HTML
Application Platforms
1 21 (75.00%) SAS
Applications
1 5 (17.86%) SPSS
Database & Business Intelligence
1 11 (39.29%) SQL Server
2 6 (21.43%) Data Warehouse
3 2 (7.143%) Data Mining
General
1 18 (64.29%) Retail
1 18 (64.29%) Marketing
2 15 (53.57%) Banking
3 5 (17.86%) Telecoms
3 5 (17.86%) Finance
3 5 (17.86%) Billing
4 3 (10.71%) Retail Banking
4 3 (10.71%) Games
5 1 (3.571%) Publishing
Job Titles
1 21 (75.00%) Analyst
2 11 (39.29%) Campaign Analyst
3 7 (25.00%) Insight Analyst
4 3 (10.71%) Business Intelligence Analyst
4 3 (10.71%) Junior Analyst
4 3 (10.71%) Customer Insight Analyst
4 3 (10.71%) Customer Analyst
4 3 (10.71%) Junior
5 2 (7.143%) Consultant
5 2 (7.143%) Business Intelligence Consultant
5 2 (7.143%) Business Consultant
6 1 (3.571%) Senior Insight Analyst
6 1 (3.571%) Desktop Engineer
6 1 (3.571%) SAS Analyst
6 1 (3.571%) SAS Insight Analyst
6 1 (3.571%) Senior Analyst
6 1 (3.571%) Business Analyst
Miscellaneous
1 3 (10.71%) Statistics
1 3 (10.71%) Mathematics
Operating Systems
1 5 (17.86%) Linux
2 1 (3.571%) Mac OS
2 1 (3.571%) UNIX
2 1 (3.571%) Windows
Processes & Methodologies
1 11 (39.29%) Time Management
1 11 (39.29%) B2B
1 11 (39.29%) Analytics
2 6 (21.43%) Business Intelligence
3 5 (17.86%) Data Transformation
4 4 (14.29%) Marketing Analytics
5 3 (10.71%) Operations Research
5 3 (10.71%) Predictive Modelling
5 3 (10.71%) Direct Marketing
5 3 (10.71%) CHAID
5 3 (10.71%) ETL
6 2 (7.143%) Project Management
6 2 (7.143%) Statistical Analysis
6 2 (7.143%) Statistical Modelling
7 1 (3.571%) Business Analysis
7 1 (3.571%) Web Analytics
7 1 (3.571%) Digital Marketing
7 1 (3.571%) Database Marketing
7 1 (3.571%) Problem Management
7 1 (3.571%) ITIL V2
Programming Languages
1 10 (35.71%) SQL
2 1 (3.571%) JavaScript
Qualifications
1 5 (17.86%) Degree
Quality Assurance & Compliance
1 1 (3.571%) Data Quality
System Software
1 1 (3.571%) Active Directory
Vendors
1 5 (17.86%) Cognos
1 5 (17.86%) Business Objects
2 3 (10.71%) Teradata
2 3 (10.71%) KXEN
3 2 (7.143%) Minitab
3 2 (7.143%) Unica
4 1 (3.571%) Microsoft
Greater Manchester, North West
SAS Customer Behaviour Analyst... Statistical modelling; data mining; customer relationship; direct marketing; SAS; SQL; Unica; SPSS. Overview A rare and fantastic opportunity for a Customer Insight Analyst to...
Salary: £25000 - £30000 per annum + excellent benefits package
Posted: 12 May 2013
North West England
Customer insight; marketing analytics; statistical modelling; data mining; customer relationship; direct marketing; SAS; SQL; Unica; SPSS.Overview A rare and fantastic opportunity for a Senior Insight Analyst to...
Salary: £30000 - £40000 per annum + excellent benefits package
Posted: 12 May 2013
Warrington, North West
They are looking for a talented BI Analyst / Customer facing / Operation / SQL to join their dynamic Head office team... Key experiences needed for the BI Analyst / Customer facing /...
Salary: £35000 - £45000 per annum + bonus + benefits
Posted: 22 May 2013
Warrington, Cheshire
BI Analyst, Client facing / customer focused, SQL, Business Intelligence, MI Analyst, operations, insight, forecasting, modelling, segmenting, Revenue Assurance, Fraud detection, financial transaction units, SQL, SAS, Business Analyst, Business...
Ascent People Ltd
Salary: £35000 - £45000 per annum + bonus + benefits
Posted: 21 May 2013