Permanent IT Jobs Contract IT Jobs

The first part of the table below looks at the demand for Database Marketing skills in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Database Marketing over the 3 months to 19 March 2010 with a comparison to the same period in the previous 2 years. The second part of the table is for comparison and provides aggregates for all of the Database & Business Intelligence category for the North West region.

 Database Marketing
Location
3 months to
19 Mar 2010
Same period 2009Same period 2008
Rank186-268
Rank change year-on-year
New entry-No change0
Matching permanent IT job ads2012
As % of all permanent IT jobs located in the North West0.037 %-0.095 %
As % of the Database & Business Intelligence category0.105 %-0.364 %
Salaries quoted2011
Average salary£21,750-£65,000
UK excluding London average salary£26,750£31,500£32,500
% change year-on-year
-15.07 %-3.070 %
North West IT Job Market, Database & Business Intelligence CategoryAll Database & Business Intelligence
North West
Permanent IT job ads with a match in the
Database & Business Intelligence category
190620223296
As % of all permanent IT jobs located in the North West35.20 %35.41 %26.19 %
Salaries quoted171618172880
Average salary£32,500£31,000£32,500
Average salary % change year-on-year
+4.830 %-4.610 %
90% of jobs offered a salary of more than£24,000£22,606£24,000
10% of jobs offered a salary of more than£52,500£55,000£45,000
UK excluding London average salary£35,000£35,000£35,000
Database Marketing EnglandDatabase Marketing
England

Database Marketing
Demand Trend

The chart provides a 3-month moving total beginning in 2004 of permanent IT jobs citing Database Marketing across the North West region as a proportion of the total demand within the Database & Business Intelligence category.

North West Database Marketing Demand Trend

Database Marketing
Salary Trend

The chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Database Marketing across the North West region.

North West Database Marketing Salary Trend

Database Marketing
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Database Marketing within the North West region over the 3 months to 19 March 2010. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

LocationRank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
ManchesterNew entry-2£21,750-
Database Marketing EnglandDatabase Marketing
England

Database Marketing
Top 17 Related IT Skills

For the 6 months to 19 March 2010, IT jobs across the North West region citing Database Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing.

13 (100.00 %)B2B
13 (100.00 %)B2C
13 (100.00 %)Marketing
22 (66.67 %)SQL Server 2008
22 (66.67 %)Data Management
22 (66.67 %)SQL Server 2005
22 (66.67 %)SQL
22 (66.67 %)T-SQL
22 (66.67 %)SQL Server
22 (66.67 %)MS Excel
22 (66.67 %)Microsoft
31 (33.33 %)SPSS
31 (33.33 %)ProC
31 (33.33 %)Project Management
31 (33.33 %)SAS
31 (33.33 %)RDBMS
31 (33.33 %)Predictive Modelling

Database Marketing
Top Related IT Skills by Category

For the 6 months to 19 March 2010, IT jobs across the North West region citing Database Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing. Up to 20 skills are shown per category.

North West IT Job Market, Application Platforms CategoryApplication Platforms
11 (33.33 %)SAS
North West IT Job Market, Applications CategoryApplications
12 (66.67 %)MS Excel
21 (33.33 %)SPSS
North West IT Job Market, Database & Business Intelligence CategoryDatabase & Business Intelligence
12 (66.67 %)SQL Server
12 (66.67 %)SQL Server 2005
12 (66.67 %)SQL Server 2008
21 (33.33 %)RDBMS
North West IT Job Market, Development Applications CategoryDevelopment Applications
11 (33.33 %)ProC
North West IT Job Market, General CategoryGeneral
13 (100.00 %)Marketing
North West IT Job Market, Job Titles CategoryJob Titles
12 (66.67 %)Data Manager
21 (33.33 %)Insight Analyst
21 (33.33 %)Developer
21 (33.33 %)Analyst
21 (33.33 %)SQL Developer
North West IT Job Market, Processes & Methodologies CategoryProcesses & Methodologies
13 (100.00 %)B2B
13 (100.00 %)B2C
22 (66.67 %)Data Management
31 (33.33 %)Predictive Modelling
31 (33.33 %)Project Management
North West IT Job Market, Programming Languages CategoryProgramming Languages
12 (66.67 %)SQL
12 (66.67 %)T-SQL
North West IT Job Market, Vendors CategoryVendors
12 (66.67 %)Microsoft