The first table below looks at the demand for Web Marketing skills in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Web Marketing over the 3 months to 23 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the North West region.

Location
3 months to
23 Apr 2014
Same period 2013 Same period 2012
Web Marketing
Rank 248 - 237
Rank change year-on-year
- 0
Permanent jobs citing Web Marketing 5 0 6
As % of all permanent IT jobs located in the North West 0.069% - 0.084%
As % of the Processes & Methodologies category 0.085% - 0.11%
Number of salaries quoted 1 0 6
Average salary £25,000 - £32,500
UK excluding London average salary £31,375 £30,000 £29,500
% change year-on-year
+4.58% +1.69%
Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
5878 5789 5370
As % of all permanent IT jobs located in the North West 81.22% 78.24% 75.52%
Number of salaries quoted 4759 4778 4700
Average salary £40,000 £37,500 £36,750
Average salary % change year-on-year
+6.66% +2.04%
90% offered a salary of more than £26,500 £25,500 £25,000
10% offered a salary of more than £55,000 £55,000 £57,500
UK excluding London average salary £42,500 £40,000 £41,000
% change year-on-year
+6.25% -2.43%
Web Marketing
England

Web Marketing
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Web Marketing across the North West region as a proportion of the total demand within the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in the North West

Web Marketing
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing across the North West region.

Web Marketing Salary Trend in the North West

Web Marketing
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Marketing within the North West region over the 3 months to 23 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
Cheshire - 2 £25,000 -
Lancashire - 2 - -
Merseyside - 1 - -
Web Marketing
England

Web Marketing
Top 21 Related IT Skills in the North West

For the 6 months to 23 April 2014, IT jobs across the North West region citing Web Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing.

1 10 (100.00%) SEO
1 10 (100.00%) Marketing
1 10 (100.00%) Analytics
2 9 (90.00%) Google Analytics
2 9 (90.00%) Digital Marketing
2 9 (90.00%) Advertising
2 9 (90.00%) Google
2 9 (90.00%) Pay per click
3 7 (70.00%) Time Management
4 6 (60.00%) Competitor Analysis
5 1 (10.00%) Web Analytics
5 1 (10.00%) MS PowerPoint
5 1 (10.00%) CMS
5 1 (10.00%) HTML
5 1 (10.00%) Internet
5 1 (10.00%) WordPress
5 1 (10.00%) Magento
5 1 (10.00%) Online Marketing
5 1 (10.00%) Internet Marketing
5 1 (10.00%) Mathematics
5 1 (10.00%) Marketing Strategy

Web Marketing
Top Related IT Skills in the North West by Category

For the 6 months to 23 April 2014, IT jobs across the North West region citing Web Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (10.00%) CMS
1 1 (10.00%) WordPress
Applications
1 1 (10.00%) MS PowerPoint
Business Applications
1 9 (90.00%) Google Analytics
2 1 (10.00%) Magento
Communications & Networking
1 1 (10.00%) Internet
General
1 10 (100.00%) Marketing
2 9 (90.00%) Advertising
Job Titles
1 9 (90.00%) PPC Specialist
1 9 (90.00%) PPC Manager
1 9 (90.00%) PPC Analyst
1 9 (90.00%) PPC Executive
2 1 (10.00%) SEO Account Manager
2 1 (10.00%) Account Manager
Libraries, Frameworks & Software Standards
1 1 (10.00%) HTML
Miscellaneous
1 1 (10.00%) Mathematics
Processes & Methodologies
1 10 (100.00%) SEO
1 10 (100.00%) Analytics
2 9 (90.00%) Pay per click
2 9 (90.00%) Digital Marketing
3 7 (70.00%) Time Management
4 6 (60.00%) Competitor Analysis
5 1 (10.00%) Web Analytics
5 1 (10.00%) Internet Marketing
5 1 (10.00%) Online Marketing
5 1 (10.00%) Marketing Strategy
Vendors
1 9 (90.00%) Google