The table below looks at the statistics for SEO skills in IT jobs advertised for the Northamptonshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 19 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Dec 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 73 58 74
Rank change year-on-year
-15 +16
Permanent jobs citing SEO 13 10 1
As % of all permanent IT jobs located in Northamptonshire 1.38% 1.69% 0.14%
As % of the Processes & Methodologies category 1.64% 2.16% 0.17%
Number of salaries quoted 13 9 1
Average salary £29,500 £40,000 £23,000
Average salary % change year-on-year
-26.25% +73.91%
UK excluding London average salary £32,500 £30,000 £31,500
% change year-on-year
+8.33% -4.76%
SEO
East Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Northamptonshire region.

Processes & Methodologies Category
Northamptonshire
Permanent IT job ads with a match in the
Processes & Methodologies category
791 464 598
As % of all permanent IT jobs located in Northamptonshire 83.79% 78.38% 84.58%
Number of salaries quoted 741 412 558
Average salary £40,000 £41,000 £40,000
Average salary % change year-on-year
-2.43% +2.50%
90% offered a salary of more than £29,500 £29,000 £27,500
10% offered a salary of more than £62,500 £55,000 £65,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in Northamptonshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Northamptonshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Northamptonshire

SEO
Salary Trend in Northamptonshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Northamptonshire region.

SEO Salary Trend in Northamptonshire

SEO
Salary Histogram in Northamptonshire

This chart provides a salary histogram for IT jobs citing SEO across the Northamptonshire region over the 3 months to 19 December 2014.

SEO Salary Histogram in Northamptonshire

SEO
Job Locations in Northamptonshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Northamptonshire region over the 3 months to 19 December 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Wellingborough - 4 £20,000 -
Kettering -9 1 £32,500 -7.14%
SEO
East Midlands

SEO
Top 30 Related IT Skills in Northamptonshire

For the 6 months to 19 December 2014, IT jobs across the Northamptonshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 13 (72.22%) Social Media
2 12 (66.67%) Marketing
3 9 (50.00%) HTML
4 8 (44.44%) CSS
5 7 (38.89%) JavaScript
6 6 (33.33%) Analytics
6 6 (33.33%) Facebook
6 6 (33.33%) Twitter
6 6 (33.33%) E-Commerce
6 6 (33.33%) Mobile App
7 5 (27.78%) Pay per click
7 5 (27.78%) Digital Marketing
8 4 (22.22%) Email Marketing
8 4 (22.22%) MySQL
8 4 (22.22%) Google
8 4 (22.22%) PHP
8 4 (22.22%) French Language
8 4 (22.22%) German Language
8 4 (22.22%) Social Media Marketing
9 3 (16.67%) jQuery
9 3 (16.67%) Photoshop
10 2 (11.11%) Adobe Illustrator
10 2 (11.11%) Adobe
10 2 (11.11%) CMS
10 2 (11.11%) XML
10 2 (11.11%) Grails
10 2 (11.11%) SQL
10 2 (11.11%) Groovy
10 2 (11.11%) Mobile Application Development
10 2 (11.11%) Android

SEO
Top Related IT Skills in Northamptonshire by Category

For the 6 months to 19 December 2014, IT jobs across the Northamptonshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 2 (11.11%) CMS
1 2 (11.11%) WordPress
2 1 (5.56%) Confluence
2 1 (5.56%) Drupal
2 1 (5.56%) SharePoint
Applications
1 3 (16.67%) Photoshop
2 2 (11.11%) Adobe Illustrator
3 1 (5.56%) MS PowerPoint
3 1 (5.56%) MS Office
3 1 (5.56%) MS Excel
Database & Business Intelligence
1 4 (22.22%) MySQL
Development Applications
1 1 (5.56%) Dreamweaver
1 1 (5.56%) JIRA
General
1 12 (66.67%) Marketing
2 4 (22.22%) French Language
2 4 (22.22%) German Language
Job Titles
1 5 (27.78%) Developer
2 4 (22.22%) PPC Specialist
2 4 (22.22%) Marketing Assistant
2 4 (22.22%) PPC Manager
2 4 (22.22%) PPC Analyst
2 4 (22.22%) SEO Specialist
2 4 (22.22%) PPC Executive
3 3 (16.67%) SEO Executive
3 3 (16.67%) Web Developer
4 2 (11.11%) Junior
4 2 (11.11%) PHP Developer
5 1 (5.56%) PHP Programmer
5 1 (5.56%) Senior PHP Programmer
5 1 (5.56%) Senior Programmer
5 1 (5.56%) Web Programmer
5 1 (5.56%) Drupal Developer
5 1 (5.56%) Front-End Developer
5 1 (5.56%) Front-End Web Developer
5 1 (5.56%) Business Analyst
5 1 (5.56%) Analyst
Libraries, Frameworks & Software Standards
1 9 (50.00%) HTML
2 8 (44.44%) CSS
3 3 (16.67%) jQuery
4 2 (11.11%) XML
4 2 (11.11%) Grails
5 1 (5.56%) .NET
5 1 (5.56%) HTML5
Miscellaneous
1 13 (72.22%) Social Media
2 6 (33.33%) Mobile App
3 2 (11.11%) Copywriting
4 1 (5.56%) RIA
Operating Systems
1 2 (11.11%) Android
1 2 (11.11%) Apple iOS
Processes & Methodologies
1 6 (33.33%) E-Commerce
1 6 (33.33%) Analytics
2 5 (27.78%) Pay per click
2 5 (27.78%) Digital Marketing
3 4 (22.22%) Email Marketing
3 4 (22.22%) Social Media Marketing
4 2 (11.11%) Mobile Application Development
5 1 (5.56%) Content Management
5 1 (5.56%) Web Analytics
5 1 (5.56%) Time Management
5 1 (5.56%) Online Marketing
5 1 (5.56%) Continuous Improvement
Programming Languages
1 7 (38.89%) JavaScript
2 4 (22.22%) PHP
3 2 (11.11%) SQL
3 2 (11.11%) Groovy
4 1 (5.56%) C#
Vendors
1 6 (33.33%) Facebook
1 6 (33.33%) Twitter
2 4 (22.22%) Google
3 2 (11.11%) Adobe
4 1 (5.56%) Microsoft
Northampton
Searchability
Salary: £25000 - £30000 per annum
Posted: Yesterday