The table below looks at the statistics for SEO skills in IT jobs advertised for the Northamptonshire region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 26 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
26 Jun 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 67 86 82
Rank change year-on-year
+19 -4
Permanent jobs citing SEO 9 6 7
As % of all permanent IT jobs located in Northamptonshire 1.26% 0.64% 0.77%
As % of the Processes & Methodologies category 1.38% 0.74% 0.90%
Number of salaries quoted 9 4 7
Median salary £31,500 £42,250 £30,000
Median salary % change year-on-year
-25.44% +40.83%
UK excluding London median salary £32,500 £32,500 £31,500
% change year-on-year
- +3.17%
SEO
East Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Northamptonshire region.

Processes & Methodologies Category
Northamptonshire
Permanent IT job ads with a match in the
Processes & Methodologies category
652 816 782
As % of all permanent IT jobs located in Northamptonshire 91.32% 87.27% 86.50%
Number of salaries quoted 472 719 714
Median salary £40,000 £45,000 £40,000
Median salary % change year-on-year
-11.11% +12.50%
90% offered a salary of more than £30,000 £32,500 £28,500
10% offered a salary of more than £60,000 £57,500 £60,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

SEO
Jobs Demand Trend in Northamptonshire

The demand trend of job ads across the Northamptonshire region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Northamptonshire

SEO
Salary Trend in Northamptonshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Northamptonshire region.

SEO Salary Trend in Northamptonshire

SEO
Salary Histogram in Northamptonshire

This chart provides a salary histogram for IT jobs citing SEO across the Northamptonshire region over the 3 months to 26 June 2016.

SEO Salary Histogram in Northamptonshire

SEO
Job Locations in Northamptonshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Northamptonshire region over the 3 months to 26 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Northampton +21 9 £31,500 -25.00%
SEO
East Midlands

SEO
Top 18 Related IT Skills in Northamptonshire

For the 6 months to 26 June 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Northamptonshire region with a requirement for SEO.

1 9 (100.00%) Marketing
2 5 (55.56%) Web Analytics
2 5 (55.56%) Google
2 5 (55.56%) Pay per click
2 5 (55.56%) Internet
2 5 (55.56%) Google Analytics
2 5 (55.56%) Internet Marketing
2 5 (55.56%) Analytics
3 4 (44.44%) Email Marketing
4 3 (33.33%) Business Intelligence
5 2 (22.22%) Analytical Skills
5 2 (22.22%) Dashboard Development
5 2 (22.22%) Infographics
5 2 (22.22%) Adobe
5 2 (22.22%) Manufacturing
5 2 (22.22%) Sitecore
5 2 (22.22%) Visualisation
5 2 (22.22%) Data Visualisation

SEO
Top Related IT Skills in Northamptonshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 5 (55.56%) Google Analytics
Communications & Networking
1 5 (55.56%) Internet
General
1 9 (100.00%) Marketing
2 2 (22.22%) Manufacturing
Job Titles
1 5 (55.56%) Analyst
2 4 (44.44%) Copywriter
2 4 (44.44%) SEO Copywriter
2 4 (44.44%) Web Analyst
3 3 (33.33%) Google Analytics Analyst
3 3 (33.33%) SEO Analyst
4 2 (22.22%) Google Analytics Web Analyst
4 2 (22.22%) Insight Analyst
4 2 (22.22%) PPC Analyst
4 2 (22.22%) Web Analytics Analyst
Miscellaneous
1 2 (22.22%) Analytical Skills
1 2 (22.22%) Visualisation
Processes & Methodologies
1 5 (55.56%) Analytics
1 5 (55.56%) Internet Marketing
1 5 (55.56%) Pay per click
1 5 (55.56%) Web Analytics
2 4 (44.44%) Email Marketing
3 3 (33.33%) Business Intelligence
4 2 (22.22%) Dashboard Development
4 2 (22.22%) Data Visualisation
4 2 (22.22%) Infographics
Vendors
1 5 (55.56%) Google
2 2 (22.22%) Adobe
2 2 (22.22%) Sitecore