The table below looks at the statistics for SEO skills in IT jobs advertised for the Northamptonshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 68 55 72
Rank change year-on-year
-13 +17
Permanent jobs citing SEO 9 18 1
As % of all permanent IT jobs located in Northamptonshire 1.16% 2.60% 0.16%
As % of the Processes & Methodologies category 1.35% 3.23% 0.19%
Number of salaries quoted 7 17 1
Average salary £29,500 £37,500 £23,000
Average salary % change year-on-year
-21.33% +63.04%
UK excluding London average salary £32,750 £32,500 £31,500
% change year-on-year
+0.76% +3.17%
SEO
East Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Northamptonshire region.

Processes & Methodologies Category
Northamptonshire
Permanent IT job ads with a match in the
Processes & Methodologies category
667 558 522
As % of all permanent IT jobs located in Northamptonshire 85.62% 80.52% 82.99%
Number of salaries quoted 619 492 476
Average salary £40,000 £40,000 £40,000
90% offered a salary of more than £32,150 £27,500 £30,000
10% offered a salary of more than £65,000 £55,000 £62,950
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in Northamptonshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Northamptonshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Northamptonshire

SEO
Salary Trend in Northamptonshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Northamptonshire region.

SEO Salary Trend in Northamptonshire

SEO
Salary Histogram in Northamptonshire

This chart provides a salary histogram for IT jobs citing SEO across the Northamptonshire region over the 3 months to 30 January 2015.

SEO Salary Histogram in Northamptonshire

SEO
Job Locations in Northamptonshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Northamptonshire region over the 3 months to 30 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Wellingborough - 1 £20,000 -
SEO
East Midlands

SEO
Top 30 Related IT Skills in Northamptonshire

For the 6 months to 30 January 2015, IT jobs across the Northamptonshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 12 (70.59%) Marketing
1 12 (70.59%) Social Media
2 9 (52.94%) HTML
3 8 (47.06%) JavaScript
3 8 (47.06%) CSS
4 7 (41.18%) E-Commerce
4 7 (41.18%) Pay per click
5 6 (35.29%) Facebook
5 6 (35.29%) Twitter
6 5 (29.41%) Analytics
6 5 (29.41%) Mobile App
6 5 (29.41%) Digital Marketing
7 4 (23.53%) PHP
7 4 (23.53%) French Language
7 4 (23.53%) German Language
7 4 (23.53%) Email Marketing
7 4 (23.53%) Google
7 4 (23.53%) jQuery
7 4 (23.53%) Social Media Marketing
8 3 (17.65%) CMS
8 3 (17.65%) SQL
9 2 (11.76%) MySQL
9 2 (11.76%) Photoshop
9 2 (11.76%) Windows
9 2 (11.76%) Linux
9 2 (11.76%) DNS
9 2 (11.76%) Ajax
9 2 (11.76%) Web Design
9 2 (11.76%) Copywriting
9 2 (11.76%) Symfony

SEO
Top Related IT Skills in Northamptonshire by Category

For the 6 months to 30 January 2015, IT jobs across the Northamptonshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 3 (17.65%) CMS
2 2 (11.76%) WordPress
3 1 (5.88%) Drupal
Applications
1 2 (11.76%) Photoshop
2 1 (5.88%) MS PowerPoint
2 1 (5.88%) Adobe Illustrator
2 1 (5.88%) MS Excel
2 1 (5.88%) MS Office
Communications & Networking
1 2 (11.76%) DNS
Database & Business Intelligence
1 2 (11.76%) MySQL
Development Applications
1 1 (5.88%) Dreamweaver
General
1 12 (70.59%) Marketing
2 4 (23.53%) French Language
2 4 (23.53%) German Language
Job Titles
1 5 (29.41%) Developer
2 4 (23.53%) Web Developer
2 4 (23.53%) PPC Specialist
2 4 (23.53%) SEO Specialist
2 4 (23.53%) PPC Manager
2 4 (23.53%) PPC Analyst
2 4 (23.53%) Marketing Assistant
2 4 (23.53%) PPC Executive
3 3 (17.65%) SEO Executive
4 2 (11.76%) Junior
5 1 (5.88%) WordPress Developer
5 1 (5.88%) Drupal Developer
5 1 (5.88%) Senior Web Developer
5 1 (5.88%) PHP Developer
5 1 (5.88%) PHP Programmer
5 1 (5.88%) Senior PHP Programmer
5 1 (5.88%) Senior Programmer
5 1 (5.88%) Web Programmer
5 1 (5.88%) Senior Developer
5 1 (5.88%) Programmer
Libraries, Frameworks & Software Standards
1 9 (52.94%) HTML
2 8 (47.06%) CSS
3 4 (23.53%) jQuery
4 2 (11.76%) Ajax
4 2 (11.76%) Symfony
4 2 (11.76%) Laravel
5 1 (5.88%) HTML5
5 1 (5.88%) Grails
5 1 (5.88%) XML
Miscellaneous
1 12 (70.59%) Social Media
2 5 (29.41%) Mobile App
3 2 (11.76%) Copywriting
4 1 (5.88%) RIA
Operating Systems
1 2 (11.76%) Windows
1 2 (11.76%) Linux
2 1 (5.88%) Android
2 1 (5.88%) Apple iOS
Processes & Methodologies
1 7 (41.18%) E-Commerce
1 7 (41.18%) Pay per click
2 5 (29.41%) Analytics
2 5 (29.41%) Digital Marketing
3 4 (23.53%) Email Marketing
3 4 (23.53%) Social Media Marketing
4 2 (11.76%) Web Design
5 1 (5.88%) Continuous Improvement
5 1 (5.88%) Online Marketing
5 1 (5.88%) Mobile Application Development
5 1 (5.88%) Time Management
Programming Languages
1 8 (47.06%) JavaScript
2 4 (23.53%) PHP
3 3 (17.65%) SQL
4 2 (11.76%) PHP5
5 1 (5.88%) Groovy
Vendors
1 6 (35.29%) Facebook
1 6 (35.29%) Twitter
2 4 (23.53%) Google
3 1 (5.88%) Microsoft
3 1 (5.88%) Adobe
Kettering, Northamptonshire
Oscar Associates (UK) Ltd
Salary: £15000 - £20000 per annum
Posted: Yesterday
Kettering, Northamptonshire
Search Consultancy
Posted: 2 days ago
Kettering
Applause IT Innovation
Salary: £20000 - £25000 per annum + Benefits
Posted: 3 days ago