The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Oxford region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 22 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
22 May 2015
Same period 2014 Same period 2013
Google Analytics
Rank 75 82 80
Rank change year-on-year
+7 -2
Permanent jobs citing Google Analytics 3 4 4
As % of all permanent IT jobs located in Oxford 0.41% 0.45% 0.39%
As % of the Cloud Services category 4.55% 8.70% 5.26%
Number of salaries quoted 3 3 4
Average salary £21,000 £35,500 £33,000
Average salary % change year-on-year
-40.84% +7.57%
UK excluding London average salary £30,500 £30,000 £30,000
% change year-on-year
+1.66% -
Google Analytics
Oxfordshire

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the Oxford region.

Cloud Services Category
Oxford
Permanent IT job ads with a match in the
Cloud Services category
66 46 76
As % of all permanent IT jobs located in Oxford 8.96% 5.13% 7.43%
Number of salaries quoted 51 43 54
Average salary £52,500 £65,000 £60,000
Average salary % change year-on-year
-19.23% +8.33%
90% offered a salary of more than £35,000 £35,500 £33,000
10% offered a salary of more than £65,000 £72,500 £85,000
UK excluding London average salary £45,000 £43,500 £45,000
% change year-on-year
+3.44% -3.33%

Google Analytics
Jobs Demand Trend in Oxford

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Oxford region as a proportion of the total demand within the Cloud Services category.

Google Analytics Jobs Demand Trend in Oxford

Google Analytics
Salary Trend in Oxford

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Oxford region.

Google Analytics Salary Trend in Oxford

Google Analytics
Top 30 Related IT Skills in Oxford

For the 6 months to 22 May 2015, IT jobs across the Oxford region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 6 (100.00%) Google
1 6 (100.00%) Analytics
2 4 (66.67%) Social Media
2 4 (66.67%) Digital Marketing
2 4 (66.67%) HTML
2 4 (66.67%) Marketing
2 4 (66.67%) Degree
2 4 (66.67%) CSS
2 4 (66.67%) SEO
3 2 (33.33%) Advertising
3 2 (33.33%) Stakeholder Management
3 2 (33.33%) CMS
3 2 (33.33%) Adobe Illustrator
3 2 (33.33%) InDesign
3 2 (33.33%) Adobe Premiere
3 2 (33.33%) Web Design
3 2 (33.33%) Agile Software Development
3 2 (33.33%) Adobe After Effects
3 2 (33.33%) Logistics
3 2 (33.33%) Web Analytics
3 2 (33.33%) PRINCE2
3 2 (33.33%) E-Commerce
3 2 (33.33%) Dreamweaver
3 2 (33.33%) Adobe
3 2 (33.33%) Internet
3 2 (33.33%) Pharmaceutical
3 2 (33.33%) Blog
3 2 (33.33%) Social Network
3 2 (33.33%) Photoshop
3 2 (33.33%) Pay per click

Google Analytics
Top Related IT Skills in Oxford by Category

For the 6 months to 22 May 2015, IT jobs across the Oxford region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 2 (33.33%) CMS
Applications
1 2 (33.33%) Adobe Illustrator
1 2 (33.33%) InDesign
1 2 (33.33%) Adobe Premiere
1 2 (33.33%) Adobe After Effects
1 2 (33.33%) Photoshop
Communications & Networking
1 2 (33.33%) Internet
Development Applications
1 2 (33.33%) Dreamweaver
General
1 4 (66.67%) Marketing
2 2 (33.33%) Advertising
2 2 (33.33%) Pharmaceutical
Job Titles
1 2 (33.33%) Website Manager
1 2 (33.33%) Web Designer
1 2 (33.33%) Graphic Designer
1 2 (33.33%) Project Manager
1 2 (33.33%) Consultant
1 2 (33.33%) Technical Consultant
1 2 (33.33%) SEO Specialist
1 2 (33.33%) Project Consultant
1 2 (33.33%) Digital Project Manager
1 2 (33.33%) Designer
Libraries, Frameworks & Software Standards
1 4 (66.67%) HTML
1 4 (66.67%) CSS
Miscellaneous
1 4 (66.67%) Social Media
2 2 (33.33%) Blog
2 2 (33.33%) Social Network
Processes & Methodologies
1 6 (100.00%) Analytics
2 4 (66.67%) Digital Marketing
2 4 (66.67%) SEO
3 2 (33.33%) Stakeholder Management
3 2 (33.33%) Web Design
3 2 (33.33%) Agile Software Development
3 2 (33.33%) Logistics
3 2 (33.33%) Web Analytics
3 2 (33.33%) PRINCE2
3 2 (33.33%) E-Commerce
3 2 (33.33%) Pay per click
3 2 (33.33%) Web Marketing
3 2 (33.33%) Campaign Management
Qualifications
1 4 (66.67%) Degree
Vendors
1 6 (100.00%) Google
2 2 (33.33%) Adobe
2 2 (33.33%) Facebook
2 2 (33.33%) Twitter