The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Oxford region. Included is a guide to the salaries offered in IT jobs that have cited Google Analytics over the 3 months to 28 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
28 Jun 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank 80 75 85
Rank change year-on-year
-5 +10
Permanent jobs citing Google Analytics 4 5 4
As % of all permanent IT jobs located in Oxford 0.54% 0.63% 0.47%
As % of the Cloud Services category 2.68% 6.41% 6.67%
Number of salaries quoted 4 5 3
Median salary £42,500 £21,000 £35,500
Median salary % change year-on-year
+102.38% -40.84%
UK excluding London median salary £32,500 £33,000 £30,000
% change year-on-year
-1.51% +10.00%
Google Analytics
Oxfordshire

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the Oxford region.

Cloud Services Category
Oxford
Permanent IT job ads with a match in the
Cloud Services category
149 78 60
As % of all permanent IT jobs located in Oxford 20.00% 9.80% 7.12%
Number of salaries quoted 139 64 58
Median salary £50,000 £50,000 £70,000
Median salary % change year-on-year
- -28.57%
90% offered a salary of more than £32,500 £29,600 £35,500
10% offered a salary of more than £70,000 £90,000 £65,000
UK excluding London median salary £47,500 £45,000 £44,000
% change year-on-year
+5.55% +2.27%

Google Analytics
Jobs Demand Trend in Oxford

The demand trend of job ads across the Oxford region citing Google Analytics as a proportion of all IT jobs with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in Oxford

Google Analytics
Salary Trend in Oxford

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Oxford region.

Google Analytics Salary Trend in Oxford

Google Analytics
Top 30 Related IT Skills in Oxford

For the 6 months to 28 June 2016, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Oxford region with a requirement for Google Analytics.

1 7 (100.00%) Google
1 7 (100.00%) Analytics
2 6 (85.71%) SEO
3 4 (57.14%) Pay per click
4 3 (42.86%) Advertising
4 3 (42.86%) Adobe
4 3 (42.86%) HTML
4 3 (42.86%) CSS
4 3 (42.86%) AdWords
4 3 (42.86%) Google Tag Manager
5 2 (28.57%) Windows Server
5 2 (28.57%) User Experience
5 2 (28.57%) AngularJS
5 2 (28.57%) Tag Management
5 2 (28.57%) Red Hat Enterprise Linux
5 2 (28.57%) Adobe Analytics
5 2 (28.57%) XML
5 2 (28.57%) XSLT
5 2 (28.57%) Windows
5 2 (28.57%) Linux
5 2 (28.57%) Tomcat
5 2 (28.57%) JavaScript
5 2 (28.57%) PHP
5 2 (28.57%) Red Hat
5 2 (28.57%) Intranet
5 2 (28.57%) Internet
5 2 (28.57%) Publishing
5 2 (28.57%) CMS
5 2 (28.57%) IIS
5 2 (28.57%) JSON

Google Analytics
Top Related IT Skills in Oxford by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (28.57%) Apache Solr
1 2 (28.57%) CMS
1 2 (28.57%) IIS
1 2 (28.57%) Tomcat
Applications
1 1 (14.29%) Adobe Creative Suite
1 1 (14.29%) Adobe Illustrator
1 1 (14.29%) InDesign
1 1 (14.29%) Photoshop
Cloud Services
1 3 (42.86%) AdWords
1 3 (42.86%) Google Tag Manager
2 2 (28.57%) Adobe Analytics
2 2 (28.57%) Amazon AWS
2 2 (28.57%) Amazon EC2
Communications & Networking
1 2 (28.57%) Internet
1 2 (28.57%) Intranet
Development Applications
1 2 (28.57%) Git (software)
General
1 3 (42.86%) Advertising
2 2 (28.57%) Publishing
3 1 (14.29%) Marketing
Job Titles
1 3 (42.86%) SEO Specialist
2 2 (28.57%) CMS Developer
2 2 (28.57%) Developer
2 2 (28.57%) HTML CSS Developer
2 2 (28.57%) HTML Developer
2 2 (28.57%) JavaScript Developer
2 2 (28.57%) Web Developer
3 1 (14.29%) Analytics Manager
3 1 (14.29%) Development Manager
3 1 (14.29%) Google Analytics Manager
3 1 (14.29%) SEO Manager
3 1 (14.29%) Web Development Manager
3 1 (14.29%) Web Manager
3 1 (14.29%) Website Manager
Libraries, Frameworks & Software Standards
1 3 (42.86%) CSS
1 3 (42.86%) HTML
2 2 (28.57%) AngularJS
2 2 (28.57%) HTML5
2 2 (28.57%) JSON
2 2 (28.57%) XML
2 2 (28.57%) XSLT
3 1 (14.29%) jQuery
3 1 (14.29%) Twitter Bootstrap
Miscellaneous
1 2 (28.57%) User Experience
2 1 (14.29%) Social Media
Operating Systems
1 2 (28.57%) Linux
1 2 (28.57%) Red Hat Enterprise Linux
1 2 (28.57%) Windows
1 2 (28.57%) Windows Server
Processes & Methodologies
1 7 (100.00%) Analytics
2 6 (85.71%) SEO
3 4 (57.14%) Pay per click
4 2 (28.57%) Tag Management
4 2 (28.57%) Web Development
5 1 (14.29%) Digital Marketing
5 1 (14.29%) Link Building
5 1 (14.29%) Marketing Analytics
5 1 (14.29%) Marketing Strategy
5 1 (14.29%) Web Analytics
Programming Languages
1 2 (28.57%) JavaScript
1 2 (28.57%) PHP
Qualifications
1 1 (14.29%) Degree
Vendors
1 7 (100.00%) Google
2 3 (42.86%) Adobe
3 2 (28.57%) Red Hat
4 1 (14.29%) Tableau