The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Paddington region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 30 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 12 8 8
Rank change year-on-year
-4 0
Permanent jobs citing Marketing 8 4 8
As % of all permanent IT jobs located in Paddington 10.13% 7.41% 21.05%
As % of the General category 17.78% 20.00% 22.86%
Number of salaries quoted 0 0 5
Average salary - - £55,000
UK excluding London average salary £39,000 £35,000 £35,000
% change year-on-year
+11.42% -
Marketing
London

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Paddington region.

General Category
Paddington
Permanent IT job ads with a match in the
General category
45 20 35
As % of all permanent IT jobs located in Paddington 56.96% 37.04% 92.11%
Number of salaries quoted 2 3 7
Average salary £90,000 £55,000 £55,000
Average salary % change year-on-year
+63.63% -
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Paddington

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Paddington region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Paddington

Marketing
Salary Trend in Paddington

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Paddington region.

Marketing Salary Trend in Paddington

Marketing
Top 19 Related IT Skills in Paddington

For the 6 months to 30 September 2014, IT jobs across the Paddington region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 7 (87.50%) Finance
2 6 (75.00%) E-Commerce
3 5 (62.50%) Business Intelligence
4 3 (37.50%) Banking
4 3 (37.50%) Retail
4 3 (37.50%) Product Marketing
4 3 (37.50%) Retail Banking
4 3 (37.50%) Product Management
4 3 (37.50%) People Management
5 2 (25.00%) Analytics
5 2 (25.00%) Analytical Skills
5 2 (25.00%) Degree
5 2 (25.00%) Investment Management
5 2 (25.00%) Legal
5 2 (25.00%) Stakeholder Management
5 2 (25.00%) Data Management
5 2 (25.00%) Management Information System
6 1 (12.50%) MS PowerPoint
6 1 (12.50%) Time Management

Marketing
Top Related IT Skills in Paddington by Category

For the 6 months to 30 September 2014, IT jobs across the Paddington region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Applications
1 1 (12.50%) MS PowerPoint
General
1 7 (87.50%) Finance
2 3 (37.50%) Banking
2 3 (37.50%) Retail
2 3 (37.50%) Retail Banking
3 2 (25.00%) Legal
Job Titles
1 3 (37.50%) Senior Manager
1 3 (37.50%) Product Manager
1 3 (37.50%) Marketing Manager
1 3 (37.50%) Product Marketing Manager
Miscellaneous
1 2 (25.00%) Management Information System
1 2 (25.00%) Analytical Skills
Processes & Methodologies
1 6 (75.00%) E-Commerce
2 5 (62.50%) Business Intelligence
3 3 (37.50%) Product Marketing
3 3 (37.50%) Product Management
3 3 (37.50%) People Management
4 2 (25.00%) Analytics
4 2 (25.00%) Investment Management
4 2 (25.00%) Stakeholder Management
4 2 (25.00%) Data Management
5 1 (12.50%) Time Management
Qualifications
1 2 (25.00%) Degree