The table below looks at the statistics for SEO skills in IT jobs advertised for the Peterborough region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 20 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
20 Jan 2017
Same period 2016 Same period 2015
Search Engine Optimisation (SEO)
Cambridgeshire / Peterborough
Rank 50 42 -
Rank change year-on-year
-8 -
Permanent jobs citing SEO 2 1 0
As % of all permanent IT jobs located in Peterborough 0.71% 0.39% -
As % of the Processes & Methodologies category 0.86% 0.47% -
Number of salaries quoted 2 1 0
Median salary £28,500 £24,500 -
Median salary % change year-on-year
+16.32% -
UK excluding London median salary £35,000 £35,000 £32,500
% change year-on-year
- +7.69%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Peterborough region.

Processes & Methodologies Category
Peterborough
Permanent IT job ads with a match in the
Processes & Methodologies category
232 213 277
As % of all permanent IT jobs located in Peterborough 82.27% 83.20% 84.71%
Number of salaries quoted 184 172 216
Median salary £45,344 £40,000 £46,500
Median salary % change year-on-year
+13.36% -13.97%
90% offered a salary of more than £32,500 £32,500 £30,000
10% offered a salary of more than £60,000 £102,500 £55,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

SEO
Jobs Demand Trend in Peterborough

The demand trend of job ads across the Peterborough region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Peterborough

SEO
Salary Trend in Peterborough

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Peterborough region.

SEO Salary Trend in Peterborough

SEO
Top 30 Related IT Skills in Peterborough

For the 6 months to 20 January 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Peterborough region with a requirement for SEO.

1 4 (80.00%) E-Commerce
1 4 (80.00%) Marketing
1 4 (80.00%) Analytics
2 3 (60.00%) Analytical Skills
2 3 (60.00%) Actionable Insight
2 3 (60.00%) Web Analytics
2 3 (60.00%) MS PowerPoint
2 3 (60.00%) Google
2 3 (60.00%) Logistic Regression
2 3 (60.00%) Google Analytics
2 3 (60.00%) Social Media
2 3 (60.00%) Tealeaf
2 3 (60.00%) Facebook
2 3 (60.00%) Twitter
2 3 (60.00%) Customer Insight
2 3 (60.00%) Statistical Modelling
2 3 (60.00%) Business Intelligence
2 3 (60.00%) B2B
2 3 (60.00%) B2C
2 3 (60.00%) IBM
2 3 (60.00%) Project Management
2 3 (60.00%) VB
2 3 (60.00%) VBA
2 3 (60.00%) MS Excel
2 3 (60.00%) Data Management
2 3 (60.00%) Data Analysis
3 2 (40.00%) HTML
3 2 (40.00%) CSS
4 1 (20.00%) Competitor Analysis
4 1 (20.00%) Content Management

SEO
Top Related IT Skills in Peterborough by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (20.00%) WordPress
Applications
1 3 (60.00%) MS Excel
1 3 (60.00%) MS PowerPoint
Cloud Services
1 3 (60.00%) Google Analytics
General
1 4 (80.00%) Marketing
Job Titles
1 3 (60.00%) Analyst
1 3 (60.00%) SEO Analyst
1 3 (60.00%) Web Analyst
1 3 (60.00%) Web Analytics Analyst
2 1 (20.00%) Consultant
2 1 (20.00%) SEO Consultant
2 1 (20.00%) Webmaster
Libraries, Frameworks & Software Standards
1 2 (40.00%) CSS
1 2 (40.00%) HTML
Miscellaneous
1 3 (60.00%) Analytical Skills
1 3 (60.00%) Social Media
2 1 (20.00%) Blog
2 1 (20.00%) User Experience
Processes & Methodologies
1 4 (80.00%) Analytics
1 4 (80.00%) E-Commerce
2 3 (60.00%) Actionable Insight
2 3 (60.00%) B2B
2 3 (60.00%) B2C
2 3 (60.00%) Business Intelligence
2 3 (60.00%) Customer Insight
2 3 (60.00%) Data Analysis
2 3 (60.00%) Data Management
2 3 (60.00%) Logistic Regression
2 3 (60.00%) Project Management
2 3 (60.00%) Statistical Modelling
2 3 (60.00%) Web Analytics
3 1 (20.00%) Competitor Analysis
3 1 (20.00%) Content Management
3 1 (20.00%) Web Design
3 1 (20.00%) Web Development
3 1 (20.00%) Web Marketing
Programming Languages
1 3 (60.00%) VB
1 3 (60.00%) VBA
Systems Management
1 1 (20.00%) cPanel
Vendors
1 3 (60.00%) Facebook
1 3 (60.00%) Google
1 3 (60.00%) IBM
1 3 (60.00%) Tealeaf
1 3 (60.00%) Twitter