The first table below looks at the demand for SEO skills in IT jobs advertised for the Peterborough region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Peterborough region.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 42 52 46
Rank change year-on-year
+10 -6
Permanent jobs citing SEO 9 1 4
As % of all permanent IT jobs located in Peterborough 2.83% 0.29% 1.01%
As % of the Processes & Methodologies category 3.31% 0.39% 1.39%
Number of salaries quoted 1 1 4
Average salary £27,500 £32,500 £40,000
Average salary % change year-on-year
-15.38% -18.75%
UK excluding London average salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
Processes & Methodologies Category
Peterborough
Permanent IT job ads with a match in the
Processes & Methodologies category
272 259 287
As % of all permanent IT jobs located in Peterborough 85.53% 75.51% 72.47%
Number of salaries quoted 229 218 245
Average salary £45,000 £45,000 £40,000
Average salary % change year-on-year
- +12.50%
90% offered a salary of more than £30,000 £26,500 £22,500
10% offered a salary of more than £57,500 £62,500 £70,000
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%
SEO
Cambridgeshire

SEO
Jobs Demand Trend in Peterborough

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Peterborough region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Peterborough

SEO
Salary Trend in Peterborough

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Peterborough region.

SEO Salary Trend in Peterborough

SEO
Top 30 Related IT Skills in Peterborough

For the 6 months to 18 April 2014, IT jobs across the Peterborough region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 9 (75.00%) Pay per click
2 7 (58.33%) Marketing
3 4 (33.33%) E-Commerce
3 4 (33.33%) Analytics
4 3 (25.00%) Performance Analysis
4 3 (25.00%) Online Marketing
4 3 (25.00%) Digital Media
4 3 (25.00%) CSS
4 3 (25.00%) HTML
5 2 (16.67%) Retail
5 2 (16.67%) Video Editing
5 2 (16.67%) Finance
5 2 (16.67%) Publishing
5 2 (16.67%) CMS
5 2 (16.67%) InDesign
5 2 (16.67%) Adobe Premiere
5 2 (16.67%) Photoshop
5 2 (16.67%) MS Office
5 2 (16.67%) CRM
5 2 (16.67%) Dreamweaver
5 2 (16.67%) Adobe
5 2 (16.67%) Digital Marketing
5 2 (16.67%) Social Media
6 1 (8.33%) Campaign Management
6 1 (8.33%) jQuery
6 1 (8.33%) Time Management
6 1 (8.33%) Mathematics
6 1 (8.33%) Google Analytics
6 1 (8.33%) Customer Insight
6 1 (8.33%) HTML5

SEO
Top Related IT Skills in Peterborough by Category

For the 6 months to 18 April 2014, IT jobs across the Peterborough region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 2 (16.67%) CMS
Applications
1 2 (16.67%) InDesign
1 2 (16.67%) Adobe Premiere
1 2 (16.67%) Photoshop
1 2 (16.67%) MS Office
Business Applications
1 1 (8.33%) Google Analytics
Database & Business Intelligence
1 1 (8.33%) SQL Server
Development Applications
1 2 (16.67%) Dreamweaver
2 1 (8.33%) Visual Studio
General
1 7 (58.33%) Marketing
2 2 (16.67%) Retail
2 2 (16.67%) Finance
2 2 (16.67%) Publishing
Job Titles
1 4 (33.33%) SEO Executive
1 4 (33.33%) PPC Specialist
1 4 (33.33%) PPC Manager
1 4 (33.33%) PPC Analyst
1 4 (33.33%) PPC Executive
2 3 (25.00%) Marketing Manager
3 2 (16.67%) Web Producer
3 2 (16.67%) Digital Marketing Manager
4 1 (8.33%) Senior Marketing Executive
4 1 (8.33%) Marketing Executive
4 1 (8.33%) Web Content Administrator
4 1 (8.33%) Junior
4 1 (8.33%) Developer
4 1 (8.33%) Web Developer
4 1 (8.33%) Administrator
4 1 (8.33%) Junior Developer
4 1 (8.33%) Junior Web Developer
4 1 (8.33%) Web Administrator
Libraries, Frameworks & Software Standards
1 3 (25.00%) CSS
1 3 (25.00%) HTML
2 1 (8.33%) jQuery
2 1 (8.33%) HTML5
2 1 (8.33%) CSS3
2 1 (8.33%) ASP.NET
2 1 (8.33%) .NET
Miscellaneous
1 3 (25.00%) Digital Media
2 2 (16.67%) Video Editing
2 2 (16.67%) Social Media
3 1 (8.33%) Mathematics
Processes & Methodologies
1 9 (75.00%) Pay per click
2 4 (33.33%) E-Commerce
2 4 (33.33%) Analytics
3 3 (25.00%) Performance Analysis
3 3 (25.00%) Online Marketing
4 2 (16.67%) CRM
4 2 (16.67%) Digital Marketing
5 1 (8.33%) Campaign Management
5 1 (8.33%) Time Management
5 1 (8.33%) Customer Insight
5 1 (8.33%) Marketing Strategy
5 1 (8.33%) B2B
Programming Languages
1 1 (8.33%) JavaScript
1 1 (8.33%) C#
Qualifications
1 1 (8.33%) Degree
Vendors
1 2 (16.67%) Adobe
2 1 (8.33%) Google
Peterborough, Cambridgeshire
BLOC
Salary: £25000 - £35000 per annum + Benefits
Posted: 4 days ago