The table below looks at the statistics for SEO skills in IT jobs advertised for the Peterborough region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 27 August 2016 with a comparison to the same period over the previous 2 years.

3 months to
27 Aug 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 40 48 46
Rank change year-on-year
+8 -2
Permanent jobs citing SEO 3 1 1
As % of all permanent IT jobs located in Peterborough 1.02% 0.30% 0.35%
As % of the Processes & Methodologies category 1.23% 0.37% 0.40%
Number of salaries quoted 3 1 1
Median salary £40,000 £33,000 £42,500
Median salary % change year-on-year
+21.21% -22.35%
UK excluding London median salary £30,000 £32,500 £30,000
% change year-on-year
-7.69% +8.33%
SEO
Cambridgeshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Peterborough region.

Processes & Methodologies Category
Peterborough
Permanent IT job ads with a match in the
Processes & Methodologies category
243 271 250
As % of all permanent IT jobs located in Peterborough 82.65% 81.14% 87.41%
Number of salaries quoted 191 211 235
Median salary £40,000 £45,000 £43,500
Median salary % change year-on-year
-11.11% +3.44%
90% offered a salary of more than £30,000 £31,250 £27,500
10% offered a salary of more than £60,000 £65,000 £72,500
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

SEO
Jobs Demand Trend in Peterborough

The demand trend of job ads across the Peterborough region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Peterborough

SEO
Salary Trend in Peterborough

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Peterborough region.

SEO Salary Trend in Peterborough

SEO
Salary Histogram in Peterborough

This chart provides a salary histogram for IT jobs citing SEO across the Peterborough region over the 3 months to 27 August 2016.

SEO Salary Histogram in Peterborough

SEO
Top 30 Related IT Skills in Peterborough

For the 6 months to 27 August 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Peterborough region with a requirement for SEO.

1 4 (80.00%) Marketing
2 3 (60.00%) Web Development
2 3 (60.00%) jQuery
2 3 (60.00%) Git (software)
2 3 (60.00%) CSS
2 3 (60.00%) HTML
2 3 (60.00%) JavaScript
2 3 (60.00%) PHP
2 3 (60.00%) VirtualBox
2 3 (60.00%) Sass
2 3 (60.00%) Vagrant
2 3 (60.00%) Virtual Machines
3 2 (40.00%) Actionable Insight
3 2 (40.00%) OO PHP
3 2 (40.00%) User Experience
3 2 (40.00%) Analytical Skills
3 2 (40.00%) Analytics
3 2 (40.00%) Tealeaf
3 2 (40.00%) VB
3 2 (40.00%) VBA
3 2 (40.00%) OO
3 2 (40.00%) MS Excel
3 2 (40.00%) E-Commerce
3 2 (40.00%) Business Intelligence
3 2 (40.00%) B2B
3 2 (40.00%) B2C
3 2 (40.00%) IBM
3 2 (40.00%) Adobe
3 2 (40.00%) Project Management
3 2 (40.00%) Social Media

SEO
Top Related IT Skills in Peterborough by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (40.00%) MS Excel
1 2 (40.00%) MS PowerPoint
Cloud Services
1 2 (40.00%) Google Analytics
Database & Business Intelligence
1 1 (20.00%) MySQL
Development Applications
1 3 (60.00%) Git (software)
1 3 (60.00%) Vagrant
2 1 (20.00%) PEAR
General
1 4 (80.00%) Marketing
Job Titles
1 3 (60.00%) Developer
2 2 (40.00%) Analyst
2 2 (40.00%) SEO Analyst
2 2 (40.00%) Web Analyst
2 2 (40.00%) Web Analytics Analyst
2 2 (40.00%) Web Developer
3 1 (20.00%) PHP Developer
Libraries, Frameworks & Software Standards
1 3 (60.00%) CSS
1 3 (60.00%) HTML
1 3 (60.00%) jQuery
1 3 (60.00%) Sass
2 1 (20.00%) Laravel
Miscellaneous
1 2 (40.00%) Analytical Skills
1 2 (40.00%) Social Media
1 2 (40.00%) User Experience
Processes & Methodologies
1 3 (60.00%) Web Development
2 2 (40.00%) Actionable Insight
2 2 (40.00%) Analytics
2 2 (40.00%) B2B
2 2 (40.00%) B2C
2 2 (40.00%) Business Intelligence
2 2 (40.00%) Customer Insight
2 2 (40.00%) Data Analysis
2 2 (40.00%) Data Management
2 2 (40.00%) E-Commerce
2 2 (40.00%) Logistic Regression
2 2 (40.00%) OO
2 2 (40.00%) OO PHP
2 2 (40.00%) Pay per click
2 2 (40.00%) Project Management
2 2 (40.00%) Statistical Modelling
2 2 (40.00%) Web Analytics
Programming Languages
1 3 (60.00%) JavaScript
1 3 (60.00%) PHP
2 2 (40.00%) VB
2 2 (40.00%) VBA
System Software
1 3 (60.00%) Virtual Machines
1 3 (60.00%) VirtualBox
Vendors
1 2 (40.00%) Adobe
1 2 (40.00%) Facebook
1 2 (40.00%) Google
1 2 (40.00%) IBM
1 2 (40.00%) Tealeaf
1 2 (40.00%) Twitter