The table below looks at the prevalence of the term Advertising in IT jobs advertised for the Portsmouth region. Included is a guide to the salaries offered in IT jobs that have cited Advertising over the 3 months to 8 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
8 Dec 2016
Same period 2015 Same period 2014
Advertising
Rank 43 58 -
Rank change year-on-year
+15 -
Permanent jobs citing Advertising 7 7 0
As % of all permanent IT jobs located in Portsmouth 2.10% 1.69% -
As % of the General category 9.21% 6.03% -
Number of salaries quoted 6 7 0
Median salary £41,125 £45,000 -
Median salary % change year-on-year
-8.61% -
UK excluding London median salary £41,375 £40,000 £40,000
% change year-on-year
+3.43% -
Advertising
Hampshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Portsmouth region.

General Category
Portsmouth
Permanent IT job ads with a match in the
General category
76 116 120
As % of all permanent IT jobs located in Portsmouth 22.75% 28.09% 29.63%
Number of salaries quoted 73 96 81
Median salary £37,500 £42,500 £43,000
Median salary % change year-on-year
-11.76% -1.16%
90% offered a salary of more than £26,000 £25,000 £29,250
10% offered a salary of more than £56,750 £55,000 £57,500
UK excluding London median salary £45,000 £45,000 £45,000

Advertising
Jobs Demand Trend in Portsmouth

The demand trend of job ads across the Portsmouth region citing Advertising as a proportion of all IT jobs with a match in the General category.

Advertising Jobs Demand Trend in Portsmouth

Advertising
Salary Trend in Portsmouth

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising across the Portsmouth region.

Advertising Salary Trend in Portsmouth

Advertising
Salary Histogram in Portsmouth

This chart provides a salary histogram for IT jobs citing Advertising across the Portsmouth region over the 3 months to 8 December 2016.

Advertising Salary Histogram in Portsmouth

Advertising
Top 30 Related IT Skills in Portsmouth

For the 6 months to 8 December 2016, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Portsmouth region with a requirement for Advertising.

1 8 (53.33%) Microsoft
2 7 (46.67%) SQL
2 7 (46.67%) Analytics
3 6 (40.00%) Oracle
4 5 (33.33%) ETL
5 4 (26.67%) Validation
5 4 (26.67%) T-SQL
5 4 (26.67%) JavaScript
5 4 (26.67%) PL/SQL
5 4 (26.67%) SQL Server Reporting Services
5 4 (26.67%) Business Intelligence
6 3 (20.00%) Taxonomies
6 3 (20.00%) Predictive Analytics
6 3 (20.00%) SQL Server Analysis Services
6 3 (20.00%) Data Migration
6 3 (20.00%) Data Architecture
6 3 (20.00%) Visualisation
6 3 (20.00%) Spring
6 3 (20.00%) Data Management
6 3 (20.00%) Zachman Framework
6 3 (20.00%) TOGAF
6 3 (20.00%) SQL Server Integration Services
6 3 (20.00%) Enterprise Software
6 3 (20.00%) NoSQL
6 3 (20.00%) Data Visualisation
6 3 (20.00%) Data Governance
6 3 (20.00%) Process Improvement
6 3 (20.00%) Big Data
6 3 (20.00%) Big Data Analytics
6 3 (20.00%) Data Analytics

Advertising
Top Related IT Skills in Portsmouth by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (13.33%) MS Exchange
2 1 (6.67%) IIS
Applications
1 2 (13.33%) MS Excel
1 2 (13.33%) MS Office
2 1 (6.67%) Fireworks
2 1 (6.67%) Photoshop
Business Applications
1 1 (6.67%) Oracle EBS
1 1 (6.67%) Oracle EBS R12
1 1 (6.67%) Oracle E-Business Tax
1 1 (6.67%) Oracle Payables
Cloud Services
1 2 (13.33%) Adobe Analytics
1 2 (13.33%) AdWords
2 1 (6.67%) IaaS
2 1 (6.67%) PaaS
2 1 (6.67%) SaaS
Communications & Networking
1 2 (13.33%) DHCP
1 2 (13.33%) DNS
1 2 (13.33%) SAN
1 2 (13.33%) VLAN
Database & Business Intelligence
1 4 (26.67%) SQL Server Reporting Services
2 3 (20.00%) Big Data
2 3 (20.00%) Data Warehouse
2 3 (20.00%) NoSQL
2 3 (20.00%) SQL Server
2 3 (20.00%) SQL Server Analysis Services
2 3 (20.00%) SQL Server Integration Services
3 2 (13.33%) Data Mining
3 2 (13.33%) OLAP
3 2 (13.33%) OLAP Cube
3 2 (13.33%) Relational Database
3 2 (13.33%) SQL Server 2005
4 1 (6.67%) BusinessObjects
4 1 (6.67%) BusinessObjects Business Intelligence
4 1 (6.67%) Crystal Reports
4 1 (6.67%) Oracle Reports
4 1 (6.67%) QlikView
4 1 (6.67%) SQL Server 2008
4 1 (6.67%) SQL Server 2016
Development Applications
1 1 (6.67%) Dreamweaver
1 1 (6.67%) Git (software)
1 1 (6.67%) Oracle Forms
1 1 (6.67%) Team Foundation Server
General
1 1 (6.67%) Manufacturing
Job Titles
1 5 (33.33%) Analyst
2 3 (20.00%) Architect
2 3 (20.00%) Data Architect
2 3 (20.00%) Developer
3 2 (13.33%) Business Intelligence Analyst
3 2 (13.33%) IT Analyst
3 2 (13.33%) IT Support
3 2 (13.33%) IT Support Analyst
3 2 (13.33%) PPC Executive
3 2 (13.33%) SQL Analyst
3 2 (13.33%) Support Analyst
4 1 (6.67%) Business Intelligence Lead
4 1 (6.67%) Designer
4 1 (6.67%) E-Commerce Developer
4 1 (6.67%) Oracle Developer
4 1 (6.67%) Report Analyst
4 1 (6.67%) SAP Analyst
4 1 (6.67%) Senior E-Commerce Developer
4 1 (6.67%) Technical Leader
4 1 (6.67%) VB6 Developer
Libraries, Frameworks & Software Standards
1 3 (20.00%) Hibernate
1 3 (20.00%) HTML
1 3 (20.00%) JDBC
1 3 (20.00%) Spring
1 3 (20.00%) Struts
2 2 (13.33%) .NET
2 2 (13.33%) ASP.NET
2 2 (13.33%) CSS
2 2 (13.33%) MDX
2 2 (13.33%) Web Services
2 2 (13.33%) XML
3 1 (6.67%) .NET Framework
3 1 (6.67%) Ajax
3 1 (6.67%) ASP.NET MVC
3 1 (6.67%) Flash
3 1 (6.67%) jQuery
3 1 (6.67%) SOAP
3 1 (6.67%) WSDL
3 1 (6.67%) XHTML
3 1 (6.67%) XSLT
Miscellaneous
1 3 (20.00%) Enterprise Software
1 3 (20.00%) Taxonomies
1 3 (20.00%) Visualisation
2 2 (13.33%) Analytical Skills
3 1 (6.67%) Mobile App
3 1 (6.67%) User Experience
Operating Systems
1 2 (13.33%) Windows
1 2 (13.33%) Windows Server
2 1 (6.67%) Unix
Processes & Methodologies
1 7 (46.67%) Analytics
2 5 (33.33%) ETL
3 4 (26.67%) Business Intelligence
3 4 (26.67%) Validation
4 3 (20.00%) Big Data Analytics
4 3 (20.00%) Data Analytics
4 3 (20.00%) Data Architecture
4 3 (20.00%) Data Governance
4 3 (20.00%) Data Management
4 3 (20.00%) Data Migration
4 3 (20.00%) Data Modelling
4 3 (20.00%) Data Visualisation
4 3 (20.00%) EAI
4 3 (20.00%) Migration
4 3 (20.00%) Predictive Analytics
4 3 (20.00%) Process Improvement
4 3 (20.00%) TOGAF
4 3 (20.00%) Zachman Framework
5 2 (13.33%) Agile Software Development
5 2 (13.33%) Pay per click
Programming Languages
1 7 (46.67%) SQL
2 4 (26.67%) JavaScript
2 4 (26.67%) PL/SQL
2 4 (26.67%) T-SQL
3 2 (13.33%) C#
4 1 (6.67%) Java
4 1 (6.67%) Shell Script
4 1 (6.67%) VB
4 1 (6.67%) VB.NET
4 1 (6.67%) VB6
Qualifications
1 1 (6.67%) Degree
System Software
1 2 (13.33%) Active Directory
Vendors
1 8 (53.33%) Microsoft
2 6 (40.00%) Oracle
3 3 (20.00%) Adobe
4 2 (13.33%) Omniture
5 1 (6.67%) Epicor
5 1 (6.67%) NetSuite
5 1 (6.67%) Sage
5 1 (6.67%) SAP
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