The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Preston region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 27 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Jan 2015
Same period 2014 Same period 2013
Marketing
Rank 19 29 23
Rank change year-on-year
+10 -6
Permanent jobs citing Marketing 12 4 1
As % of all permanent IT jobs located in Preston 9.52% 3.20% 1.20%
As % of the General category 38.71% 9.09% 4.17%
Number of salaries quoted 12 4 1
Average salary £23,750 £35,000 £20,000
Average salary % change year-on-year
-32.14% +75.00%
UK excluding London average salary £37,500 £38,000 £36,000
% change year-on-year
-1.31% +5.55%
Marketing
Lancashire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Preston region.

General Category
Preston
Permanent IT job ads with a match in the
General category
31 44 24
As % of all permanent IT jobs located in Preston 24.60% 35.20% 28.92%
Number of salaries quoted 30 40 21
Average salary £35,000 £35,000 £34,500
Average salary % change year-on-year
- +1.44%
90% offered a salary of more than £22,500 £31,500 £24,000
10% offered a salary of more than £41,000 £42,500 £56,750
UK excluding London average salary £45,000 £43,000 £42,500
% change year-on-year
+4.65% +1.17%

Marketing
Jobs Demand Trend in Preston

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Preston region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Preston

Marketing
Salary Trend in Preston

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Preston region.

Marketing Salary Trend in Preston

Marketing
Salary Histogram in Preston

This chart provides a salary histogram for IT jobs citing Marketing across the Preston region over the 3 months to 27 January 2015.

Marketing Salary Histogram in Preston

Marketing
Top 30 Related IT Skills in Preston

For the 6 months to 27 January 2015, IT jobs across the Preston region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 17 (85.00%) HTML
2 16 (80.00%) HTML5
3 14 (70.00%) jQuery
3 14 (70.00%) PHP
3 14 (70.00%) MySQL
4 12 (60.00%) CSS
4 12 (60.00%) CSS3
5 11 (55.00%) Digital Marketing
6 10 (50.00%) Magento
7 8 (40.00%) WordPress
8 7 (35.00%) Mobile App
8 7 (35.00%) Mobile Application Development
9 6 (30.00%) Zend
9 6 (30.00%) Zend Framework
9 6 (30.00%) Twitter Bootstrap
9 6 (30.00%) PHP5
10 5 (25.00%) CakePHP
11 4 (20.00%) Drupal
11 4 (20.00%) Ajax
11 4 (20.00%) Web Development
11 4 (20.00%) JSON
11 4 (20.00%) JavaScript
11 4 (20.00%) OOP
11 4 (20.00%) OO
11 4 (20.00%) Data Integration
11 4 (20.00%) Laravel
11 4 (20.00%) REST
12 3 (15.00%) Apple iOS
12 3 (15.00%) Online Marketing
12 3 (15.00%) Android

Marketing
Top Related IT Skills in Preston by Category

For the 6 months to 27 January 2015, IT jobs across the Preston region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 8 (40.00%) WordPress
2 4 (20.00%) Drupal
Business Applications
1 10 (50.00%) Magento
2 1 (5.00%) Google Analytics
Communications & Networking
1 1 (5.00%) FTP
Database & Business Intelligence
1 14 (70.00%) MySQL
Job Titles
1 17 (85.00%) Developer
2 11 (55.00%) PHP Developer
3 10 (50.00%) Web Developer
4 7 (35.00%) PHP Web Developer
5 6 (30.00%) Senior PHP Developer
5 6 (30.00%) Senior PHP Web Developer
5 6 (30.00%) Senior Developer
5 6 (30.00%) Senior Web Developer
6 3 (15.00%) iOS Developer
7 2 (10.00%) Designer
7 2 (10.00%) Web Designer
8 1 (5.00%) SEO Specialist
8 1 (5.00%) Mobile Applications Developer
8 1 (5.00%) Mobile Developer
Libraries, Frameworks & Software Standards
1 17 (85.00%) HTML
2 16 (80.00%) HTML5
3 14 (70.00%) jQuery
4 12 (60.00%) CSS3
4 12 (60.00%) CSS
5 6 (30.00%) Zend Framework
5 6 (30.00%) Twitter Bootstrap
6 5 (25.00%) CakePHP
7 4 (20.00%) REST
7 4 (20.00%) Ajax
7 4 (20.00%) JSON
7 4 (20.00%) Laravel
8 1 (5.00%) Symfony
Miscellaneous
1 7 (35.00%) Mobile App
2 4 (20.00%) Data Integration
Operating Systems
1 3 (15.00%) Android
1 3 (15.00%) Apple iOS
Processes & Methodologies
1 11 (55.00%) Digital Marketing
2 7 (35.00%) Mobile Application Development
3 4 (20.00%) OOP
3 4 (20.00%) OO
3 4 (20.00%) Web Development
4 3 (15.00%) Project Planning
4 3 (15.00%) SEO
4 3 (15.00%) Android Development
4 3 (15.00%) iOS Development
4 3 (15.00%) Online Marketing
5 2 (10.00%) Web Usability
6 1 (5.00%) Analytics
6 1 (5.00%) Pay per click
6 1 (5.00%) B2B
6 1 (5.00%) B2C
Programming Languages
1 14 (70.00%) PHP
2 6 (30.00%) PHP5
3 4 (20.00%) JavaScript
4 3 (15.00%) Objective-C
4 3 (15.00%) Java
5 1 (5.00%) C
Vendors
1 6 (30.00%) Zend
2 2 (10.00%) Adobe
3 1 (5.00%) Google