The table below looks at the statistics for Online Marketing skills in IT jobs advertised for the Preston region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Online Marketing
Rank 34 - 20
Rank change year-on-year
- 0
Permanent jobs citing Online Marketing 2 0 1
As % of all permanent IT jobs located in Preston 1.19% - 1.15%
As % of the Processes & Methodologies category 1.31% - 1.54%
Number of salaries quoted 2 0 1
Average salary £21,500 - £30,000
UK excluding London average salary £27,500 £30,000 £30,000
% change year-on-year
-8.33% -
Online Marketing
Lancashire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Preston region.

Processes & Methodologies Category
Preston
Permanent IT job ads with a match in the
Processes & Methodologies category
153 77 65
As % of all permanent IT jobs located in Preston 91.07% 78.57% 74.71%
Number of salaries quoted 137 69 54
Average salary £32,500 £40,000 £32,500
Average salary % change year-on-year
-18.75% +23.07%
90% offered a salary of more than £22,500 £26,500 £25,000
10% offered a salary of more than £42,500 £50,000 £65,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Online Marketing
Jobs Demand Trend in Preston

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the Preston region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in Preston

Online Marketing
Salary Trend in Preston

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the Preston region.

Online Marketing Salary Trend in Preston

Online Marketing
Top 17 Related IT Skills in Preston

For the 6 months to 24 December 2014, IT jobs across the Preston region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 3 (100.00%) HTML
1 3 (100.00%) SEO
1 3 (100.00%) Marketing
2 2 (66.67%) CSS
2 2 (66.67%) Adobe
2 2 (66.67%) WordPress
2 2 (66.67%) Web Usability
2 2 (66.67%) HTML5
2 2 (66.67%) CSS3
3 1 (33.33%) FTP
3 1 (33.33%) B2B
3 1 (33.33%) B2C
3 1 (33.33%) Google
3 1 (33.33%) Pay per click
3 1 (33.33%) Google Analytics
3 1 (33.33%) Digital Marketing
3 1 (33.33%) Analytics

Online Marketing
Top Related IT Skills in Preston by Category

For the 6 months to 24 December 2014, IT jobs across the Preston region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (66.67%) WordPress
Business Applications
1 1 (33.33%) Google Analytics
Communications & Networking
1 1 (33.33%) FTP
General
1 3 (100.00%) Marketing
Job Titles
1 2 (66.67%) Web Designer
1 2 (66.67%) Designer
2 1 (33.33%) SEO Specialist
Libraries, Frameworks & Software Standards
1 3 (100.00%) HTML
2 2 (66.67%) CSS
2 2 (66.67%) HTML5
2 2 (66.67%) CSS3
Processes & Methodologies
1 3 (100.00%) SEO
2 2 (66.67%) Web Usability
3 1 (33.33%) Analytics
3 1 (33.33%) Pay per click
3 1 (33.33%) Digital Marketing
3 1 (33.33%) B2B
3 1 (33.33%) B2C
Vendors
1 2 (66.67%) Adobe
2 1 (33.33%) Google