The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Preston region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 28 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Jul 2015
Same period 2014 Same period 2013
Pay per click (PPC)
Rank 17 23 30
Rank change year-on-year
+6 +7
Permanent jobs citing Pay per click 16 3 2
As % of all permanent IT jobs located in Preston 10.96% 2.26% 1.46%
As % of the Processes & Methodologies category 11.68% 2.70% 1.77%
Number of salaries quoted 5 1 1
Average salary £28,000 £23,500 £20,000
Average salary % change year-on-year
+19.14% +17.50%
UK excluding London average salary £28,000 £27,000 £30,000
% change year-on-year
+3.70% -10.00%
Pay per click
Lancashire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Preston region.

Processes & Methodologies Category
Preston
Permanent IT job ads with a match in the
Processes & Methodologies category
137 111 113
As % of all permanent IT jobs located in Preston 93.84% 83.46% 82.48%
Number of salaries quoted 111 79 99
Average salary £40,000 £37,123 £35,000
Average salary % change year-on-year
+7.75% +6.06%
90% offered a salary of more than £25,250 £27,500 £24,500
10% offered a salary of more than £47,500 £72,500 £60,000
UK excluding London average salary £44,500 £42,500 £41,000
% change year-on-year
+4.70% +3.65%

Pay per click
Jobs Demand Trend in Preston

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Preston region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Preston

Pay per click
Salary Trend in Preston

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Preston region.

Pay per click Salary Trend in Preston

Pay per click
Top 21 Related IT Skills in Preston

For the 6 months to 28 July 2015, IT jobs across the Preston region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 20 (100.00%) SEO
1 20 (100.00%) Marketing
2 14 (70.00%) PHP
2 14 (70.00%) Digital Marketing
3 11 (55.00%) jQuery
3 11 (55.00%) WordPress
3 11 (55.00%) Email Marketing
3 11 (55.00%) Social Media
3 11 (55.00%) Social Media Marketing
3 11 (55.00%) CSS
3 11 (55.00%) HTML
4 10 (50.00%) Web Development
4 10 (50.00%) Content Management
5 8 (40.00%) Google
6 6 (30.00%) Google Analytics
6 6 (30.00%) Online Marketing
6 6 (30.00%) Analytics
6 6 (30.00%) Data Analysis
7 3 (15.00%) Business Development
7 3 (15.00%) Stakeholder Management
7 3 (15.00%) Agile Software Development

Pay per click
Top Related IT Skills in Preston by Category

For the 6 months to 28 July 2015, IT jobs across the Preston region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 11 (55.00%) WordPress
Cloud Services
1 6 (30.00%) Google Analytics
General
1 20 (100.00%) Marketing
Job Titles
1 11 (55.00%) Developer
2 7 (35.00%) Website Developer
3 6 (30.00%) PPC Executive
3 6 (30.00%) PPC Manager
3 6 (30.00%) PPC Analyst
3 6 (30.00%) Marketing Manager
3 6 (30.00%) Online Marketing Manager
3 6 (30.00%) PPC Specialist
4 3 (15.00%) Account Manager
5 2 (10.00%) Web Developer
6 1 (5.00%) Software Developer
6 1 (5.00%) Front-End Developer
Libraries, Frameworks & Software Standards
1 11 (55.00%) jQuery
1 11 (55.00%) CSS
1 11 (55.00%) HTML
Miscellaneous
1 11 (55.00%) Social Media
Processes & Methodologies
1 20 (100.00%) SEO
2 14 (70.00%) Digital Marketing
3 11 (55.00%) Email Marketing
3 11 (55.00%) Social Media Marketing
4 10 (50.00%) Web Development
4 10 (50.00%) Content Management
5 6 (30.00%) Online Marketing
5 6 (30.00%) Analytics
5 6 (30.00%) Data Analysis
6 3 (15.00%) Business Development
6 3 (15.00%) Stakeholder Management
6 3 (15.00%) Agile Software Development
Programming Languages
1 14 (70.00%) PHP
Vendors
1 8 (40.00%) Google