The table below looks at the statistics for B2C skills in IT jobs advertised for the Reading region. Included is a guide to the average salaries offered in IT jobs that have cited B2C over the 3 months to 18 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
18 Sep 2014
Same period 2013 Same period 2012
B2C (Business-to-Consumer)
Rank 140 - 122
Rank change year-on-year
- 0
Permanent jobs citing B2C 1 0 7
As % of all permanent IT jobs located in Reading 0.040% - 0.35%
As % of the Processes & Methodologies category 0.052% - 0.47%
Number of salaries quoted 1 0 6
Average salary £92,500 - £53,750
UK excluding London average salary £45,000 £47,500 £40,000
% change year-on-year
-5.26% +18.75%
B2C
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Permanent IT job ads with a match in the
Processes & Methodologies category
1935 1660 1494
As % of all permanent IT jobs located in Reading 77.59% 74.44% 75.65%
Number of salaries quoted 1330 1300 1238
Average salary £50,000 £46,000 £46,000
Average salary % change year-on-year
+8.69% -
90% offered a salary of more than £35,000 £32,500 £32,000
10% offered a salary of more than £80,000 £65,000 £70,000
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

B2C
Jobs Demand Trend in Reading

This chart provides a 3-month moving total of permanent IT jobs citing B2C across the Reading region as a proportion of the total demand within the Processes & Methodologies category.

B2C Jobs Demand Trend in Reading

B2C
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C across the Reading region.

B2C Salary Trend in Reading

B2C
Top 24 Related IT Skills in Reading

For the 6 months to 18 September 2014, IT jobs across the Reading region citing B2C also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C.

1 6 (54.55%) Product Marketing
1 6 (54.55%) Marketing
2 5 (45.45%) Business Development
2 5 (45.45%) Analytical Skills
2 5 (45.45%) Force.com
2 5 (45.45%) Waterfall
2 5 (45.45%) Change Control
2 5 (45.45%) MS PowerPoint
2 5 (45.45%) Agile Software Development
2 5 (45.45%) Data Management
2 5 (45.45%) MS Project
2 5 (45.45%) SAP
2 5 (45.45%) CRM
2 5 (45.45%) Siebel
2 5 (45.45%) ERP
2 5 (45.45%) MS Visio
2 5 (45.45%) SOA
2 5 (45.45%) B2B
2 5 (45.45%) Salesforce.com
2 5 (45.45%) Project Management
2 5 (45.45%) GAP Analysis
2 5 (45.45%) Risk Management
2 5 (45.45%) Finance
2 5 (45.45%) Migration

B2C
Top Related IT Skills in Reading by Category

For the 6 months to 18 September 2014, IT jobs across the Reading region citing B2C also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C. Up to 20 skills are shown per category.

Applications
1 5 (45.45%) MS PowerPoint
1 5 (45.45%) MS Project
1 5 (45.45%) MS Visio
Cloud Services
1 5 (45.45%) Force.com
General
1 6 (54.55%) Marketing
2 5 (45.45%) Finance
Job Titles
1 6 (54.55%) Product Manager
1 6 (54.55%) Marketing Manager
1 6 (54.55%) Product Marketing Manager
2 5 (45.45%) Architect
2 5 (45.45%) Solutions Architect
3 4 (36.36%) Salesforce.com Architect
Miscellaneous
1 5 (45.45%) Analytical Skills
Processes & Methodologies
1 6 (54.55%) Product Marketing
2 5 (45.45%) Business Development
2 5 (45.45%) Waterfall
2 5 (45.45%) Change Control
2 5 (45.45%) Agile Software Development
2 5 (45.45%) Data Management
2 5 (45.45%) CRM
2 5 (45.45%) ERP
2 5 (45.45%) SOA
2 5 (45.45%) B2B
2 5 (45.45%) Project Management
2 5 (45.45%) GAP Analysis
2 5 (45.45%) Risk Management
2 5 (45.45%) Migration
Vendors
1 5 (45.45%) SAP
1 5 (45.45%) Siebel
1 5 (45.45%) Salesforce.com