The table below looks at the prevalence of the term Digital Media in IT jobs advertised for the Reading region. Included is a guide to the salaries offered in IT jobs that have cited Digital Media over the 3 months to 16 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
16 Jan 2017
Same period 2016 Same period 2015
Digital Media
Berkshire / Reading
Rank - 128 145
Permanent jobs citing Digital Media 0 15 1
As % of all permanent IT jobs located in Reading - 0.69% 0.043%
As % of the Miscellaneous category - 1.57% 0.12%
Number of salaries quoted 0 14 1
Median salary - £55,000 £65,000
Median salary % change year-on-year
- -15.38%
UK excluding London median salary £37,500 £45,000 £32,500
% change year-on-year
-16.66% +38.46%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the Reading region.

Miscellaneous Category
Reading
Permanent IT job ads with a match in the
Miscellaneous category
467 955 825
As % of all permanent IT jobs located in Reading 33.07% 44.21% 35.67%
Number of salaries quoted 328 782 552
Median salary £50,000 £50,000 £47,000
Median salary % change year-on-year
- +6.38%
90% offered a salary of more than £27,500 £30,000 £31,000
10% offered a salary of more than £75,000 £75,000 £65,000
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Digital Media
Jobs Demand Trend in Reading

The demand trend of job ads across the Reading region citing Digital Media as a proportion of all IT jobs with a match in the Miscellaneous category.

Digital Media Jobs Demand Trend in Reading

Digital Media
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Media across the Reading region.

Digital Media Salary Trend in Reading

Digital Media
Top 30 Related IT Skills in Reading

For the 6 months to 16 January 2017, IT jobs citing Digital Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Reading region with a requirement for Digital Media.

1 2 (50.00%) C#
1 2 (50.00%) HTML
1 2 (50.00%) JavaScript
1 2 (50.00%) SQL
1 2 (50.00%) T-SQL
1 2 (50.00%) .NET
1 2 (50.00%) SQL Server
1 2 (50.00%) ASP.NET
1 2 (50.00%) CSS
1 2 (50.00%) CMS
1 2 (50.00%) Agile Software Development
2 1 (25.00%) VirtualBox
2 1 (25.00%) Data Centre
2 1 (25.00%) Data Acquisition
2 1 (25.00%) Outbound Marketing
2 1 (25.00%) Integrated Marketing
2 1 (25.00%) Pay per click
2 1 (25.00%) Marketing
2 1 (25.00%) Email Marketing
2 1 (25.00%) Digital Marketing
2 1 (25.00%) VMware Infrastructure
2 1 (25.00%) Hyper-V
2 1 (25.00%) Online Marketing
2 1 (25.00%) SaaS
2 1 (25.00%) Social Media
2 1 (25.00%) Retail
2 1 (25.00%) VMware
2 1 (25.00%) VMware ESX
2 1 (25.00%) Telecoms
2 1 (25.00%) SEO

Digital Media
Top Related IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (50.00%) CMS
Cloud Services
1 1 (25.00%) SaaS
Database & Business Intelligence
1 2 (50.00%) SQL Server
General
1 1 (25.00%) Finance
1 1 (25.00%) Marketing
1 1 (25.00%) Retail
1 1 (25.00%) Telecoms
Job Titles
1 2 (50.00%) .NET Developer
1 2 (50.00%) ASP.NET Developer
1 2 (50.00%) C# .NET Developer
1 2 (50.00%) C# ASP.NET Developer
1 2 (50.00%) C# Developer
1 2 (50.00%) Developer
1 2 (50.00%) Senior .NET Developer
1 2 (50.00%) Senior ASP.NET Developer
1 2 (50.00%) Senior C# .NET Developer
1 2 (50.00%) Senior C# ASP.NET Developer
1 2 (50.00%) Senior C# Developer
1 2 (50.00%) Senior Developer
2 1 (25.00%) Customer Engineer
2 1 (25.00%) Customer Support Engineer
2 1 (25.00%) Marketing Manager
2 1 (25.00%) Support Engineer
2 1 (25.00%) Technical Customer Support
2 1 (25.00%) Technical Engineer
2 1 (25.00%) Technical Support
2 1 (25.00%) Technical Support Engineer
Libraries, Frameworks & Software Standards
1 2 (50.00%) .NET
1 2 (50.00%) ASP.NET
1 2 (50.00%) CSS
1 2 (50.00%) HTML
Miscellaneous
1 1 (25.00%) Data Centre
1 1 (25.00%) Social Media
Operating Systems
1 1 (25.00%) Linux
1 1 (25.00%) Windows
Processes & Methodologies
1 2 (50.00%) Agile Software Development
2 1 (25.00%) B2B
2 1 (25.00%) Data Acquisition
2 1 (25.00%) Digital Marketing
2 1 (25.00%) Email Marketing
2 1 (25.00%) Integrated Marketing
2 1 (25.00%) Online Marketing
2 1 (25.00%) Outbound Marketing
2 1 (25.00%) Pay per click
2 1 (25.00%) SEO
Programming Languages
1 2 (50.00%) C#
1 2 (50.00%) JavaScript
1 2 (50.00%) SQL
1 2 (50.00%) T-SQL
System Software
1 1 (25.00%) Hyper-V
1 1 (25.00%) VirtualBox
1 1 (25.00%) VMware ESX
1 1 (25.00%) VMware Infrastructure
Vendors
1 1 (25.00%) VMware