The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Reading region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Pay per click (PPC)
Rank - 144 -
Permanent jobs citing Pay per click 0 4 0
As % of all permanent IT jobs located in Reading - 0.16% -
As % of the Processes & Methodologies category - 0.21% -
Number of salaries quoted 0 4 0
Average salary - £35,250 -
UK excluding London average salary £30,000 £30,000 £30,000
Pay per click
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Permanent IT job ads with a match in the
Processes & Methodologies category
2028 1947 1523
As % of all permanent IT jobs located in Reading 79.40% 78.26% 74.77%
Number of salaries quoted 1271 1474 1274
Average salary £50,000 £47,500 £47,500
Average salary % change year-on-year
+5.26% -
90% offered a salary of more than £33,000 £32,000 £32,500
10% offered a salary of more than £75,000 £65,000 £70,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Pay per click
Jobs Demand Trend in Reading

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Reading region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Reading

Pay per click
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Reading region.

Pay per click Salary Trend in Reading

Pay per click
Top 16 Related IT Skills in Reading

For the 6 months to 24 December 2014, IT jobs across the Reading region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 5 (100.00%) SEO
1 5 (100.00%) Marketing
1 5 (100.00%) Digital Marketing
1 5 (100.00%) Online Marketing
1 5 (100.00%) Social Media
1 5 (100.00%) Analytics
2 3 (60.00%) Advertising
2 3 (60.00%) CMS
2 3 (60.00%) Degree
2 3 (60.00%) Direct Marketing
2 3 (60.00%) Drupal
2 3 (60.00%) Product Management
2 3 (60.00%) Social Media Marketing
2 3 (60.00%) HubSpot
3 2 (40.00%) Marketing Analytics
3 2 (40.00%) Analytical Skills

Pay per click
Top Related IT Skills in Reading by Category

For the 6 months to 24 December 2014, IT jobs across the Reading region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 3 (60.00%) CMS
1 3 (60.00%) Drupal
General
1 5 (100.00%) Marketing
2 3 (60.00%) Advertising
Job Titles
1 3 (60.00%) Marketing Executive
1 3 (60.00%) Digital Marketing Executive
2 1 (20.00%) Marketing Manager
2 1 (20.00%) Digital Marketing Manager
Miscellaneous
1 5 (100.00%) Social Media
2 2 (40.00%) Analytical Skills
Processes & Methodologies
1 5 (100.00%) SEO
1 5 (100.00%) Digital Marketing
1 5 (100.00%) Online Marketing
1 5 (100.00%) Analytics
2 3 (60.00%) Social Media Marketing
2 3 (60.00%) Product Management
2 3 (60.00%) Direct Marketing
3 2 (40.00%) Marketing Analytics
Qualifications
1 3 (60.00%) Degree
Vendors
1 3 (60.00%) HubSpot
Reading, Berkshire
Harvey Nash plc
Salary: £50000 - £55000 per annum
Posted: 3 days ago