The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Reading region. Included is a guide to the salaries offered in IT jobs that have cited Pay per click over the 3 months to 11 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
11 Dec 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 117 - -
Rank change year-on-year
- 0
Permanent jobs citing Pay per click 2 0 0
As % of all permanent IT jobs located in Reading 0.12% - -
As % of the Processes & Methodologies category 0.14% - -
Number of salaries quoted 1 0 0
Median salary £37,500 - -
UK excluding London median salary £33,250 £26,000 £30,000
% change year-on-year
+27.88% -13.33%
Pay per click
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Permanent IT job ads with a match in the
Processes & Methodologies category
1392 2061 2227
As % of all permanent IT jobs located in Reading 85.09% 84.78% 84.58%
Number of salaries quoted 989 1660 1366
Median salary £50,000 £50,500 £50,000
Median salary % change year-on-year
-0.99% +1.00%
90% offered a salary of more than £32,500 £35,000 £33,500
10% offered a salary of more than £70,000 £75,000 £67,500
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Pay per click
Jobs Demand Trend in Reading

The demand trend of job ads across the Reading region citing Pay per click as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Reading

Pay per click
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Reading region.

Pay per click Salary Trend in Reading

Pay per click
Top 15 Related IT Skills in Reading

For the 6 months to 11 December 2016, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Reading region with a requirement for Pay per click.

1 2 (100.00%) SEO
1 2 (100.00%) Marketing
1 2 (100.00%) Email Marketing
1 2 (100.00%) Digital Marketing
1 2 (100.00%) Social Media
2 1 (50.00%) Marketing Strategy
2 1 (50.00%) Digital Media
2 1 (50.00%) Line Management
2 1 (50.00%) Data Acquisition
2 1 (50.00%) Outbound Marketing
2 1 (50.00%) Integrated Marketing
2 1 (50.00%) Online Marketing
2 1 (50.00%) SaaS
2 1 (50.00%) E-Commerce
2 1 (50.00%) B2B

Pay per click
Top Related IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 1 (50.00%) SaaS
General
1 2 (100.00%) Marketing
Job Titles
1 1 (50.00%) Marketing Manager
1 1 (50.00%) Online Sales Manager
1 1 (50.00%) Sales Manager
Miscellaneous
1 2 (100.00%) Social Media
2 1 (50.00%) Digital Media
Processes & Methodologies
1 2 (100.00%) Digital Marketing
1 2 (100.00%) Email Marketing
1 2 (100.00%) SEO
2 1 (50.00%) B2B
2 1 (50.00%) Data Acquisition
2 1 (50.00%) E-Commerce
2 1 (50.00%) Integrated Marketing
2 1 (50.00%) Line Management
2 1 (50.00%) Marketing Strategy
2 1 (50.00%) Online Marketing
2 1 (50.00%) Outbound Marketing