The table below looks at the prevalence of the term Social Media in IT jobs advertised for the Salford region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 12 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
12 Feb 2016
Same period 2015 Same period 2014
Social Media
Rank 12 21 -
Rank change year-on-year
+9 -
Permanent jobs citing Social Media 2 3 0
As % of all permanent IT jobs located in Salford 6.45% 4.05% -
As % of the Miscellaneous category 14.29% 6.38% -
Number of salaries quoted 2 2 0
Average salary £22,000 £22,500 -
Average salary % change year-on-year
-2.22% -
UK excluding London average salary £40,000 £37,500 £35,000
% change year-on-year
+6.66% +7.14%
Social Media
Manchester

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the Salford region.

Miscellaneous Category
Salford
Permanent IT job ads with a match in the
Miscellaneous category
14 47 34
As % of all permanent IT jobs located in Salford 45.16% 63.51% 41.98%
Number of salaries quoted 14 39 27
Average salary £22,000 £38,000 £35,000
Average salary % change year-on-year
-42.10% +8.57%
90% offered a salary of more than £20,000 £26,400 £23,000
10% offered a salary of more than £38,700 £55,600 £43,800
UK excluding London average salary £42,500 £40,000 £40,000
% change year-on-year
+6.25% -

Social Media
Jobs Demand Trend in Salford

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the Salford region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Salford

Social Media
Salary Trend in Salford

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Salford region.

Social Media Salary Trend in Salford

Social Media
Top 25 Related IT Skills in Salford

For the 6 months to 12 February 2016, IT jobs across the Salford region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 6 (100.00%) Marketing
2 5 (83.33%) Pay per click
2 5 (83.33%) SEO
3 4 (66.67%) Google
3 4 (66.67%) SYSPRO
3 4 (66.67%) Marketing Strategy
3 4 (66.67%) Twitter
3 4 (66.67%) Analytics
3 4 (66.67%) Analytical Skills
3 4 (66.67%) Brand Awareness
3 4 (66.67%) AdWords
3 4 (66.67%) Copywriting
3 4 (66.67%) Google Analytics
3 4 (66.67%) Digital Marketing
4 2 (33.33%) CMS
4 2 (33.33%) HTML
5 1 (16.67%) CRM
5 1 (16.67%) B2B
5 1 (16.67%) Telecoms
5 1 (16.67%) Finance
5 1 (16.67%) Advertising
5 1 (16.67%) Degree
5 1 (16.67%) WordPress
5 1 (16.67%) Magento
5 1 (16.67%) Online Marketing

Social Media
Top Related IT Skills in Salford by Category

For the 6 months to 12 February 2016, IT jobs across the Salford region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 2 (33.33%) CMS
2 1 (16.67%) WordPress
Business Applications
1 1 (16.67%) Magento
Cloud Services
1 4 (66.67%) AdWords
1 4 (66.67%) Google Analytics
General
1 6 (100.00%) Marketing
2 4 (66.67%) Brand Awareness
3 1 (16.67%) Advertising
3 1 (16.67%) Finance
3 1 (16.67%) Telecoms
Job Titles
1 5 (83.33%) Marketing Executive
2 4 (66.67%) Digital Executive
2 4 (66.67%) Digital Marketing Executive
3 1 (16.67%) Service Manager
Libraries, Frameworks & Software Standards
1 2 (33.33%) HTML
Miscellaneous
1 4 (66.67%) Analytical Skills
1 4 (66.67%) Copywriting
Processes & Methodologies
1 5 (83.33%) Pay per click
1 5 (83.33%) SEO
2 4 (66.67%) Analytics
2 4 (66.67%) Digital Marketing
2 4 (66.67%) Marketing Strategy
3 1 (16.67%) B2B
3 1 (16.67%) CRM
3 1 (16.67%) Online Marketing
Qualifications
1 1 (16.67%) Degree
Vendors
1 4 (66.67%) Google
1 4 (66.67%) SYSPRO
1 4 (66.67%) Twitter