The table below looks at the statistics for Competitor Analysis skills in IT jobs advertised for the Scotland region. Included is a guide to the salaries offered in IT jobs that have cited Competitor Analysis over the 3 months to 26 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
26 Jun 2016
Same period 2015 Same period 2014
Competitor Analysis
Rank - 165 -
Permanent jobs citing Competitor Analysis 0 1 0
As % of all permanent IT jobs located in Scotland - 0.032% -
As % of the Processes & Methodologies category - 0.036% -
Number of salaries quoted 0 1 0
Median salary - £31,000 -
UK excluding London median salary £32,500 £42,500 £37,000
% change year-on-year
-23.52% +14.86%
Competitor Analysis
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Scotland region.

Processes & Methodologies Category
Scotland
Permanent IT job ads with a match in the
Processes & Methodologies category
2558 2806 3272
As % of all permanent IT jobs located in Scotland 90.32% 89.14% 85.97%
Number of salaries quoted 1435 1761 2194
Median salary £45,000 £44,000 £42,500
Median salary % change year-on-year
+2.27% +3.52%
90% offered a salary of more than £30,000 £32,000 £30,000
10% offered a salary of more than £65,000 £60,000 £60,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Competitor Analysis
Jobs Demand Trend in Scotland

The demand trend of job ads across the Scotland region citing Competitor Analysis as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Competitor Analysis Jobs Demand Trend in Scotland

Competitor Analysis
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Competitor Analysis across the Scotland region.

Competitor Analysis Salary Trend in Scotland

Competitor Analysis
Top 12 Related IT Skills in Scotland

For the 6 months to 26 June 2016, IT jobs citing Competitor Analysis also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Scotland region with a requirement for Competitor Analysis.

1 2 (100.00%) SEO
1 2 (100.00%) Digital Marketing
1 2 (100.00%) Marketing
1 2 (100.00%) Analytical Skills
2 1 (50.00%) AdWords
2 1 (50.00%) Google Analytics
2 1 (50.00%) Social Media
2 1 (50.00%) Analytics
2 1 (50.00%) Campaign Analysis
2 1 (50.00%) Banking
2 1 (50.00%) Google
2 1 (50.00%) Pay per click

Competitor Analysis
Top Related IT Skills in Scotland by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 1 (50.00%) AdWords
1 1 (50.00%) Google Analytics
General
1 2 (100.00%) Marketing
2 1 (50.00%) Banking
Job Titles
1 1 (50.00%) SEO Executive
1 1 (50.00%) SEO Expert
Miscellaneous
1 2 (100.00%) Analytical Skills
2 1 (50.00%) Social Media
Processes & Methodologies
1 2 (100.00%) Digital Marketing
1 2 (100.00%) SEO
2 1 (50.00%) Analytics
2 1 (50.00%) Campaign Analysis
2 1 (50.00%) Pay per click
Vendors
1 1 (50.00%) Google