The statistics below represent IT jobs advertised across the Scotland region that had Marketing Analyst featuring in the job title. Included is a guide to the salaries offered over the 3 months to 26 September 2016 with a comparison to same period over 2 years.

3 months to
26 Sep 2016
Same period 2015 Same period 2014
Marketing Analyst
Rank 141 169 -
Rank change year-on-year
+28 -
Permanent jobs requiring a Marketing Analyst 5 1 0
As % of all permanent IT jobs located in Scotland 0.20% 0.030% -
As % of the Job Titles category 0.21% 0.032% -
Number of salaries quoted 3 1 0
Median salary £45,000 £47,000 -
Median salary % change year-on-year
-4.25% -
UK excluding London median salary £34,500 £28,750 £35,000
% change year-on-year
+20.00% -17.85%
Marketing Analyst
UK

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised in the Scotland region. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
Scotland
Permanent IT job ads with a match in the
Job Titles category
2415 3126 3496
As % of all permanent IT jobs located in Scotland 95.49% 95.33% 96.95%
Number of salaries quoted 1547 2009 2226
Median salary £42,500 £42,500 £40,000
Median salary % change year-on-year
- +6.25%
90% offered a salary of more than £27,500 £28,500 £27,500
10% offered a salary of more than £62,500 £56,150 £60,000
UK excluding London median salary £42,500 £40,000 £40,000
% change year-on-year
+6.25% -

Marketing Analyst
Jobs Demand Trend in Scotland

The demand trend of job ads across the Scotland region that featured Marketing Analyst in the job title.

Marketing Analyst Jobs Demand Trend in Scotland

Marketing Analyst
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analyst across the Scotland region.

Marketing Analyst Salary Trend in Scotland

Marketing Analyst
Job Locations in Scotland

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Analyst within the Scotland region over the 3 months to 26 September 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Edinburgh +16 5 £45,000 -4.25%
Marketing Analyst
UK

Marketing Analyst Skill Set
Top 29 Related IT Skills in Scotland

For the 6 months to 26 September 2016, Marketing Analyst job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Scotland region featuring Marketing Analyst in the job title.

1 8 (100.00%) Marketing
1 8 (100.00%) Analytics
2 6 (75.00%) Customer Insight
2 6 (75.00%) Data Analytics
2 6 (75.00%) SPSS
2 6 (75.00%) Data Modelling
2 6 (75.00%) Data Mining
3 5 (62.50%) Cognos
4 2 (25.00%) HTML
4 2 (25.00%) JavaScript
4 2 (25.00%) VBA
4 2 (25.00%) SEO
4 2 (25.00%) Web Analytics
4 2 (25.00%) Google
4 2 (25.00%) Pay per click
4 2 (25.00%) Analytics IQ
4 2 (25.00%) Tag Management
4 2 (25.00%) Google Analytics
4 2 (25.00%) Digital Marketing
5 1 (12.50%) Visualisation
5 1 (12.50%) Data Visualisation
5 1 (12.50%) Analytical Skills
5 1 (12.50%) Marketing Automation
5 1 (12.50%) Statistics
5 1 (12.50%) Data Management
5 1 (12.50%) Data Analysis
5 1 (12.50%) Data Warehouse
5 1 (12.50%) SAS
5 1 (12.50%) SMS

Marketing Analyst Skill Set
Top Related IT Skills in Scotland by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (12.50%) SAS
Applications
1 6 (75.00%) SPSS
Cloud Services
1 2 (25.00%) Google Analytics
Communications & Networking
1 1 (12.50%) SMS
Database & Business Intelligence
1 6 (75.00%) Data Mining
2 1 (12.50%) Data Warehouse
General
1 8 (100.00%) Marketing
Libraries, Frameworks & Software Standards
1 2 (25.00%) HTML
Miscellaneous
1 1 (12.50%) Analytical Skills
1 1 (12.50%) Statistics
1 1 (12.50%) Visualisation
Processes & Methodologies
1 8 (100.00%) Analytics
2 6 (75.00%) Customer Insight
2 6 (75.00%) Data Analytics
2 6 (75.00%) Data Modelling
3 2 (25.00%) Digital Marketing
3 2 (25.00%) Pay per click
3 2 (25.00%) SEO
3 2 (25.00%) Tag Management
3 2 (25.00%) Web Analytics
4 1 (12.50%) Data Analysis
4 1 (12.50%) Data Management
4 1 (12.50%) Data Visualisation
4 1 (12.50%) Marketing Automation
Programming Languages
1 2 (25.00%) JavaScript
1 2 (25.00%) VBA
Qualifications
1 2 (25.00%) Analytics IQ
Vendors
1 5 (62.50%) Cognos
2 2 (25.00%) Google