The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Scotland region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Marketing
Rank 69 103 107
Rank change year-on-year
+34 +4
Permanent jobs citing Marketing 95 56 40
As % of all permanent IT jobs located in Scotland 3.08% 1.73% 1.38%
As % of the General category 6.36% 3.80% 3.12%
Number of salaries quoted 61 35 35
Average salary £40,000 £32,500 £31,000
Average salary % change year-on-year
+23.07% +4.83%
90% offered a salary of more than £25,000 £25,000 £22,700
10% offered a salary of more than £90,000 £47,400 £40,000
UK excluding London average salary £37,500 £38,000 £35,500
% change year-on-year
-1.31% +7.04%
Marketing
UK

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Scotland region.

General Category
Scotland
Permanent IT job ads with a match in the
General category
1494 1474 1282
As % of all permanent IT jobs located in Scotland 48.37% 45.41% 44.27%
Number of salaries quoted 908 962 854
Average salary £47,000 £42,500 £45,000
Average salary % change year-on-year
+10.58% -5.55%
90% offered a salary of more than £32,000 £27,500 £29,800
10% offered a salary of more than £70,000 £60,000 £65,000
UK excluding London average salary £45,000 £43,000 £42,500
% change year-on-year
+4.65% +1.17%

Marketing
Jobs Demand Trend in Scotland

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Scotland region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Scotland

Marketing
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Scotland region.

Marketing Salary Trend in Scotland

Marketing
Salary Histogram in Scotland

This chart provides a salary histogram for IT jobs citing Marketing across the Scotland region over the 3 months to 30 January 2015.

Marketing Salary Histogram in Scotland

Marketing
Job Locations in Scotland

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the Scotland region over the 3 months to 30 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Edinburgh +17 42 £40,000 +14.28% 8
Glasgow +16 18 £32,500 +8.33% 2
Fife - 7 £55,000 -
Aberdeen 0 3 £25,000 -50.00%
Dundee - 2 £42,500 -
Aberdeenshire - 2 £45,000 -
Midlothian - 2 - -
South Lanarkshire - 2 £21,250 -
West Lothian - 1 - -
North Lanarkshire - 1 £24,500 - 1
Marketing
UK

Marketing
Top 30 Related IT Skills in Scotland

For the 6 months to 30 January 2015, IT jobs across the Scotland region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 62 (31.79%) HTML
2 61 (31.28%) CSS
3 57 (29.23%) Finance
4 56 (28.72%) JavaScript
5 43 (22.05%) Degree
6 42 (21.54%) Digital Marketing
6 42 (21.54%) Agile Software Development
7 32 (16.41%) jQuery
7 32 (16.41%) SQL
8 30 (15.38%) User Experience
9 28 (14.36%) SEO
10 27 (13.85%) Games
11 25 (12.82%) SQL Server
11 25 (12.82%) HTML5
12 22 (11.28%) Photoshop
13 21 (10.77%) .NET
14 20 (10.26%) Analytics
15 19 (9.74%) Social Media
16 18 (9.23%) OO
17 17 (8.72%) CSS3
17 17 (8.72%) Mentoring
18 16 (8.21%) SAP
18 16 (8.21%) XML
18 16 (8.21%) Linux
18 16 (8.21%) Manufacturing
19 15 (7.69%) Telecoms
19 15 (7.69%) PHP
19 15 (7.69%) Pay per click
20 14 (7.18%) Scrum
20 14 (7.18%) Web Services

Marketing
Top Related IT Skills in Scotland by Category

For the 6 months to 30 January 2015, IT jobs across the Scotland region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 12 (6.15%) IIS
2 10 (5.13%) Node.js
3 8 (4.10%) WordPress
4 7 (3.59%) SAS
5 6 (3.08%) CMS
6 3 (1.54%) Umbraco
7 2 (1.03%) Sitecore CMS
7 2 (1.03%) Apache
7 2 (1.03%) Drupal
8 1 (0.51%) GlassFish
8 1 (0.51%) Tomcat
8 1 (0.51%) TeamSite
8 1 (0.51%) nginx
Applications
1 22 (11.28%) Photoshop
2 12 (6.15%) Adobe Creative Suite
3 9 (4.62%) GIMP
4 4 (2.05%) 3ds Max
5 3 (1.54%) Adobe Illustrator
5 3 (1.54%) MS Excel
6 2 (1.03%) FastStats
6 2 (1.03%) Adobe After Effects
6 2 (1.03%) InDesign
7 1 (0.51%) SPSS
7 1 (0.51%) MS Project
7 1 (0.51%) MS Office
Business Applications
1 12 (6.15%) SAP Oil and Gas
2 7 (3.59%) Dynamics CRM
3 3 (1.54%) Google Analytics
4 1 (0.51%) WebTrends
Cloud Services
1 8 (4.10%) Amazon AWS
2 4 (2.05%) Amazon EC2
3 2 (1.03%) SaaS
Communications & Networking
1 7 (3.59%) Internet
2 2 (1.03%) DHCP
2 2 (1.03%) DNS
3 1 (0.51%) SAN
3 1 (0.51%) NAS
Database & Business Intelligence
1 25 (12.82%) SQL Server
2 10 (5.13%) MySQL
3 9 (4.62%) SQL Server 2008
4 8 (4.10%) Hadoop
5 7 (3.59%) SQL Server 2005
5 7 (3.59%) Big Data
6 6 (3.08%) Relational Database
7 4 (2.05%) SQL Server 2012
8 3 (1.54%) SQL Server Integration Services
8 3 (1.54%) DTS
9 2 (1.03%) Data Mining
9 2 (1.03%) SQL Server Reporting Services
10 1 (0.51%) Data Warehouse
10 1 (0.51%) SAS Data Integration Studio
10 1 (0.51%) Oracle Database
10 1 (0.51%) Base SAS
10 1 (0.51%) SAS Enterprise Guide
Development Applications
1 12 (6.15%) Git (software)
2 9 (4.62%) QUnit
2 9 (4.62%) Jasmine
2 9 (4.62%) Grunt
2 9 (4.62%) PhantomJS
2 9 (4.62%) Mercurial
3 6 (3.08%) Team Foundation Server
4 4 (2.05%) JIRA
5 3 (1.54%) Subversion
5 3 (1.54%) Xcode
5 3 (1.54%) Bugzilla
6 2 (1.03%) FogBugz
7 1 (0.51%) InstallShield
7 1 (0.51%) Visual Studio
7 1 (0.51%) Jenkins
7 1 (0.51%) Hudson
7 1 (0.51%) Axure RP
7 1 (0.51%) TeamCity
General
1 57 (29.23%) Finance
2 27 (13.85%) Games
3 16 (8.21%) Manufacturing
4 15 (7.69%) Telecoms
5 12 (6.15%) Electronics
6 11 (5.64%) Advertising
7 10 (5.13%) Banking
8 6 (3.08%) Publishing
8 6 (3.08%) Retail
9 5 (2.56%) Back Office
9 5 (2.56%) Legal
10 4 (2.05%) Investment Banking
10 4 (2.05%) Multimedia
11 3 (1.54%) Music Industry
11 3 (1.54%) Automotive
12 2 (1.03%) Law
Job Titles
1 51 (26.15%) Developer
2 27 (13.85%) Analyst
3 17 (8.72%) Draughtsman
3 17 (8.72%) Designer
4 15 (7.69%) Consultant
5 11 (5.64%) Front-End Developer
6 10 (5.13%) Digital Designer
7 9 (4.62%) Product Manager
8 6 (3.08%) PPC Manager
8 6 (3.08%) PPC Analyst
8 6 (3.08%) PPC Executive
8 6 (3.08%) Junior
8 6 (3.08%) Web Developer
8 6 (3.08%) Support Analyst
8 6 (3.08%) PPC Specialist
8 6 (3.08%) .NET Developer
8 6 (3.08%) PHP Developer
9 5 (2.56%) Software Support Analyst
9 5 (2.56%) Business Manager
9 5 (2.56%) ASP.NET Developer
Libraries, Frameworks & Software Standards
1 62 (31.79%) HTML
2 61 (31.28%) CSS
3 32 (16.41%) jQuery
4 25 (12.82%) HTML5
5 21 (10.77%) .NET
6 17 (8.72%) CSS3
7 16 (8.21%) XML
8 14 (7.18%) Web Services
9 11 (5.64%) AngularJS
9 11 (5.64%) Sass
9 11 (5.64%) Backbone.js
10 10 (5.13%) ASP.NET
10 10 (5.13%) LAMP
11 9 (4.62%) Ember.js
11 9 (4.62%) Zepto.js
12 7 (3.59%) SOAP
12 7 (3.59%) ASP.NET Web Forms
13 6 (3.08%) XSLT
14 5 (2.56%) WCF
14 5 (2.56%) Flash
Miscellaneous
1 30 (15.38%) User Experience
2 19 (9.74%) Social Media
3 13 (6.67%) Analytical Skills
4 12 (6.15%) DTV
5 8 (4.10%) Xbox
6 7 (3.59%) Mobile App
7 5 (2.56%) Photography
7 5 (2.56%) Computer Science
8 4 (2.05%) E-Learning
9 3 (1.54%) Mathematics
9 3 (1.54%) Statistics
9 3 (1.54%) Management Information System
9 3 (1.54%) EPoS
10 2 (1.03%) Open Source
10 2 (1.03%) SWIFT
10 2 (1.03%) W3C
10 2 (1.03%) Online Games
10 2 (1.03%) Blog
10 2 (1.03%) Replication
10 2 (1.03%) Clustering
Operating Systems
1 16 (8.21%) Linux
2 11 (5.64%) Windows
3 3 (1.54%) SUSE
3 3 (1.54%) UNIX
3 3 (1.54%) CentOS
4 2 (1.03%) Windows 2000 Server
4 2 (1.03%) Red Hat Enterprise Linux
4 2 (1.03%) Windows Server 2008
4 2 (1.03%) Windows Server 2003
5 1 (0.51%) Fedora
5 1 (0.51%) Solaris
5 1 (0.51%) Mac OS
Processes & Methodologies
1 42 (21.54%) Digital Marketing
1 42 (21.54%) Agile Software Development
2 28 (14.36%) SEO
3 20 (10.26%) Analytics
4 18 (9.23%) OO
5 17 (8.72%) Mentoring
6 15 (7.69%) Pay per click
7 14 (7.18%) Scrum
8 13 (6.67%) Business Intelligence
9 12 (6.15%) CRM
9 12 (6.15%) Programme Management
9 12 (6.15%) Business Development
10 11 (5.64%) Unit Testing
11 10 (5.13%) B2B
11 10 (5.13%) MVC
11 10 (5.13%) Project Management
11 10 (5.13%) Web Development
11 10 (5.13%) Data Management
12 9 (4.62%) E-Commerce
12 9 (4.62%) Data Modelling
Programming Languages
1 56 (28.72%) JavaScript
2 32 (16.41%) SQL
3 15 (7.69%) PHP
4 13 (6.67%) Java
4 13 (6.67%) C#
5 12 (6.15%) Python
5 12 (6.15%) T-SQL
6 9 (4.62%) ActionScript
7 7 (3.59%) Ruby
8 5 (2.56%) XPath
8 5 (2.56%) Bash Shell
9 4 (2.05%) Perl
10 3 (1.54%) Objective-C
10 3 (1.54%) Shell Script
10 3 (1.54%) C++
11 2 (1.03%) XQuery
12 1 (0.51%) VB
12 1 (0.51%) PowerShell
Qualifications
1 43 (22.05%) Degree
2 1 (0.51%) ISTQB
2 1 (0.51%) ISEB
2 1 (0.51%) PMP
2 1 (0.51%) PMI Certification
2 1 (0.51%) SC Cleared
2 1 (0.51%) Security Cleared
Quality Assurance & Compliance
1 9 (4.62%) QA
2 3 (1.54%) SLA
3 1 (0.51%) ISO 9001
System Software
1 3 (1.54%) VMware Infrastructure
2 2 (1.03%) Docker
3 1 (0.51%) VMware ESX
3 1 (0.51%) RHEV
3 1 (0.51%) KVM
Systems Management
1 9 (4.62%) NetBackup
1 9 (4.62%) EMC NetWorker
1 9 (4.62%) Tivoli Storage Manager
2 2 (1.03%) Puppet
2 2 (1.03%) Opscode Chef
3 1 (0.51%) HP Data Protector
Vendors
1 16 (8.21%) SAP
2 13 (6.67%) Adobe
3 11 (5.64%) Microsoft
4 10 (5.13%) CommVault
5 9 (4.62%) NetApp
5 9 (4.62%) EMC
6 8 (4.10%) Oracle
7 5 (2.56%) Google
7 5 (2.56%) Red Hat
8 4 (2.05%) i2
8 4 (2.05%) JDA
9 3 (1.54%) VMware
10 2 (1.03%) Ektron
10 2 (1.03%) Sitecore
10 2 (1.03%) EPiServer
10 2 (1.03%) SmartFocus
10 2 (1.03%) Unica
10 2 (1.03%) Alterian
11 1 (0.51%) Salesforce.com
11 1 (0.51%) HP
Edinburgh
Churchill Frank
Posted: 13 days ago
Edinburgh
DP Connect
Posted: 16 days ago
Bellshill
Recruitment Genius
Posted: 17 days ago
Edinburgh
Computer Futures
Salary: competitive
Posted: 18 days ago
Edinburgh, Midlothian
Sanderson
Posted: 18 days ago
Edinburgh
Hays IT - Uk Posting account
Salary: £18000.00 - £35000.00 per annum
Posted: 19 days ago
Glasgow
Nigel Frank International Limited - Newcastle
Salary: £50000 per annum + Car Allowance + Benefits
Posted: 23 days ago
Glasgow, Scotland, United Kingdom
CDK Group
Salary: Competitive
Posted: 23 days ago
Edinburgh
Churchill Frank
Posted: 23 days ago
Edinburgh
Hays IT - Uk Posting account
Salary: £20000.00 - £40000.00 per annum
Posted: 25 days ago