The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Scotland region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 19 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
19 Feb 2017
Same period 2016 Same period 2015
Marketing
UK / Scotland
Rank 78 58 81
Rank change year-on-year
-20 +23
Permanent jobs citing Marketing 55 110 87
As % of all permanent IT jobs located in Scotland 2.42% 3.70% 2.76%
As % of the General category 5.77% 8.07% 5.76%
Number of salaries quoted 45 70 48
Median salary £47,500 £43,750 £41,250
Median salary % change year-on-year
+8.57% +6.06%
90% offered a salary of more than £32,500 £28,350 £27,000
10% offered a salary of more than £60,000 £70,000 £90,000
UK excluding London median salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Scotland region.

General Category
Scotland
Permanent IT job ads with a match in the
General category
953 1363 1511
As % of all permanent IT jobs located in Scotland 41.98% 45.83% 47.94%
Number of salaries quoted 637 767 911
Median salary £47,000 £47,500 £47,000
Median salary % change year-on-year
-1.05% +1.06%
90% offered a salary of more than £32,500 £30,000 £32,500
10% offered a salary of more than £70,000 £62,500 £67,500
UK excluding London median salary £45,000 £45,000 £45,000

Marketing
Jobs Demand Trend in Scotland

The demand trend of job ads across the Scotland region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in Scotland

Marketing
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Scotland region.

Marketing Salary Trend in Scotland

Marketing
Salary Histogram in Scotland

This chart provides a salary histogram for IT jobs citing Marketing across the Scotland region over the 3 months to 19 February 2017.

Marketing Salary Histogram in Scotland

Marketing
Job Locations in Scotland

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Scotland region over the 3 months to 19 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Edinburgh -11 40 £47,500 +5.55% 5
Glasgow 0 13 £41,500 -17.00% 4
West Lothian -1 2 £30,000 - 1
Marketing
UK

Marketing
Top 30 Related IT Skills in Scotland

For the 6 months to 19 February 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Scotland region with a requirement for Marketing.

1 39 (26.53%) Analytics
2 36 (24.49%) SQL
3 34 (23.13%) JavaScript
4 31 (21.09%) Finance
5 28 (19.05%) C#
6 25 (17.01%) SQL Server
6 25 (17.01%) CSS
6 25 (17.01%) Degree
7 23 (15.65%) Agile Software Development
7 23 (15.65%) HTML
8 21 (14.29%) Business Intelligence
9 20 (13.61%) Java
9 20 (13.61%) .NET
9 20 (13.61%) Digital Marketing
10 19 (12.93%) Analytical Skills
11 18 (12.24%) Web Development
12 17 (11.56%) Stakeholder Management
12 17 (11.56%) CRM
13 14 (9.52%) Adobe
13 14 (9.52%) Business Development
14 13 (8.84%) Data Analysis
15 12 (8.16%) Web Analytics
15 12 (8.16%) OO
15 12 (8.16%) SAS
15 12 (8.16%) SAP
15 12 (8.16%) ASP.NET
15 12 (8.16%) MySQL
15 12 (8.16%) Presales
15 12 (8.16%) Mentoring
15 12 (8.16%) Big Data

Marketing
Top Related IT Skills in Scotland by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (8.16%) SAS
2 8 (5.44%) CMS
3 6 (4.08%) Umbraco
3 6 (4.08%) WordPress
4 5 (3.40%) IIS
4 5 (3.40%) Sitecore CMS
5 2 (1.36%) Drupal
5 2 (1.36%) Elasticsearch
5 2 (1.36%) SharePoint
6 1 (0.68%) Apache
6 1 (0.68%) SharePoint Server
6 1 (0.68%) SilverStripe
6 1 (0.68%) WebSphere
Applications
1 5 (3.40%) Adobe Creative Suite
1 5 (3.40%) Adobe Illustrator
1 5 (3.40%) InDesign
1 5 (3.40%) Photoshop
2 3 (2.04%) MS Excel
3 2 (1.36%) MS PowerPoint
4 1 (0.68%) InVision
4 1 (0.68%) Maya
4 1 (0.68%) MS Office
4 1 (0.68%) MS Visio
4 1 (0.68%) PrintSoft PReS
4 1 (0.68%) SPSS
Business Applications
1 9 (6.12%) SAP CRM
1 9 (6.12%) SAP SD
2 6 (4.08%) assyst
3 3 (2.04%) SAP Oil and Gas
4 2 (1.36%) Magento
5 1 (0.68%) Dynamics CRM
5 1 (0.68%) Sage 200
Cloud Services
1 9 (6.12%) Microsoft Azure
2 8 (5.44%) SaaS
3 5 (3.40%) Google Analytics
4 1 (0.68%) Adobe Analytics
4 1 (0.68%) Amazon AWS
4 1 (0.68%) iPaaS
4 1 (0.68%) PaaS
Communications & Networking
1 3 (2.04%) Internet
2 1 (0.68%) Cisco IPT
2 1 (0.68%) SMS
2 1 (0.68%) SSH
2 1 (0.68%) WAN
Database & Business Intelligence
1 25 (17.01%) SQL Server
2 12 (8.16%) Big Data
2 12 (8.16%) MySQL
3 11 (7.48%) MongoDB
3 11 (7.48%) PostgreSQL
4 10 (6.80%) NoSQL
5 9 (6.12%) BusinessObjects Business Intelligence
5 9 (6.12%) SAP BW
6 8 (5.44%) Amazon Redshift
6 8 (5.44%) Apache Cassandra
6 8 (5.44%) RDBMS
6 8 (5.44%) Relational Database
7 5 (3.40%) Data Mining
8 3 (2.04%) Data Warehouse
9 2 (1.36%) QlikView
9 2 (1.36%) SQL Server Reporting Services
10 1 (0.68%) Hadoop
10 1 (0.68%) SQL Server 2005
10 1 (0.68%) SQL Server 2008
10 1 (0.68%) SQL Server Analysis Services
Development Applications
1 10 (6.80%) Git (software)
2 7 (4.76%) Jenkins
3 4 (2.72%) JIRA
3 4 (2.72%) Subversion
4 2 (1.36%) Visual Studio
5 1 (0.68%) Ant
5 1 (0.68%) Balsamiq Mockups
5 1 (0.68%) Bitbucket
5 1 (0.68%) Eclipse
5 1 (0.68%) Grunt
5 1 (0.68%) JUnit
5 1 (0.68%) Maven
5 1 (0.68%) NSubstitute
5 1 (0.68%) Selenium
5 1 (0.68%) Xcode
General
1 31 (21.09%) Finance
2 9 (6.12%) Telecoms
3 6 (4.08%) Advertising
3 6 (4.08%) Banking
4 5 (3.40%) Manufacturing
5 3 (2.04%) Electronics
5 3 (2.04%) Legal
5 3 (2.04%) Retail
6 2 (1.36%) Brand Awareness
6 2 (1.36%) Dutch Language
6 2 (1.36%) French Language
6 2 (1.36%) German Language
7 1 (0.68%) Aerospace
7 1 (0.68%) Automotive
7 1 (0.68%) Billing
7 1 (0.68%) Games
7 1 (0.68%) Publishing
Job Titles
1 47 (31.97%) Developer
2 18 (12.24%) Consultant
2 18 (12.24%) Web Developer
3 16 (10.88%) Analyst
4 9 (6.12%) Applications Developer
4 9 (6.12%) Architect
4 9 (6.12%) CRM Architect
4 9 (6.12%) CRM Solutions Architect
4 9 (6.12%) Delphi Developer
4 9 (6.12%) Marketing Manager
4 9 (6.12%) SAP Architect
4 9 (6.12%) SAP Solutions Architect
4 9 (6.12%) Solutions Architect
5 8 (5.44%) Java Developer
6 7 (4.76%) .NET Developer
6 7 (4.76%) Senior Developer
6 7 (4.76%) Web Applications Developer
7 6 (4.08%) Business Analyst
7 6 (4.08%) Presales Consultant
7 6 (4.08%) Product Manager
Libraries, Frameworks & Software Standards
1 25 (17.01%) CSS
2 23 (15.65%) HTML
3 20 (13.61%) .NET
4 12 (8.16%) ASP.NET
5 11 (7.48%) jQuery
6 10 (6.80%) .NET Framework
7 9 (6.12%) ASP.NET MVC
8 8 (5.44%) Sass
8 8 (5.44%) Twitter Bootstrap
9 7 (4.76%) AngularJS
9 7 (4.76%) Entity Framework
10 5 (3.40%) Ajax
11 4 (2.72%) React
11 4 (2.72%) XML
12 3 (2.04%) Backbone.js
12 3 (2.04%) Ember.js
12 3 (2.04%) J2EE
12 3 (2.04%) RESTful
12 3 (2.04%) Spring
12 3 (2.04%) Web Services
Miscellaneous
1 19 (12.93%) Analytical Skills
2 9 (6.12%) Social Media
3 8 (5.44%) Credit Risk
3 8 (5.44%) User Experience
4 7 (4.76%) FMCG
5 5 (3.40%) Blog
5 5 (3.40%) Copywriting
5 5 (3.40%) Visualisation
6 4 (2.72%) Mobile App
6 4 (2.72%) Statistics
7 3 (2.04%) Algorithms
7 3 (2.04%) SCADA
8 2 (1.36%) 3D Graphics
8 2 (1.36%) Computer Science
8 2 (1.36%) Data Structures
8 2 (1.36%) Graphic Design
8 2 (1.36%) Social Network
9 1 (0.68%) Animation
9 1 (0.68%) Data Protection Act
9 1 (0.68%) Photography
Operating Systems
1 3 (2.04%) Android
1 3 (2.04%) Apple iOS
1 3 (2.04%) Linux
2 1 (0.68%) Unix
2 1 (0.68%) Windows
Processes & Methodologies
1 39 (26.53%) Analytics
2 23 (15.65%) Agile Software Development
3 21 (14.29%) Business Intelligence
4 20 (13.61%) Digital Marketing
5 18 (12.24%) Web Development
6 17 (11.56%) CRM
6 17 (11.56%) Stakeholder Management
7 14 (9.52%) Business Development
8 13 (8.84%) Data Analysis
9 12 (8.16%) Mentoring
9 12 (8.16%) OO
9 12 (8.16%) Presales
9 12 (8.16%) Web Analytics
10 11 (7.48%) Customer Insight
11 10 (6.80%) MVC
11 10 (6.80%) Software Engineering
12 9 (6.12%) Lead Generation
12 9 (6.12%) OOD
12 9 (6.12%) Order to Cash
13 8 (5.44%) Business Analysis
Programming Languages
1 36 (24.49%) SQL
2 34 (23.13%) JavaScript
3 28 (19.05%) C#
4 20 (13.61%) Java
5 9 (6.12%) Delphi
6 7 (4.76%) Python
7 6 (4.08%) PHP
8 5 (3.40%) C++
8 5 (3.40%) Ruby
9 1 (0.68%) Bash Shell
9 1 (0.68%) Perl
9 1 (0.68%) R
9 1 (0.68%) TypeScript
9 1 (0.68%) VB.NET
9 1 (0.68%) VBA
9 1 (0.68%) XPath
Qualifications
1 25 (17.01%) Degree
2 6 (4.08%) ITIL Certification
3 4 (2.72%) CISSP
4 3 (2.04%) CISA
5 2 (1.36%) CISM
5 2 (1.36%) CRISC
6 1 (0.68%) BICSI Certification
6 1 (0.68%) BICSI RCDD
Quality Assurance & Compliance
1 6 (4.08%) COBIT
2 2 (1.36%) GDPR
2 2 (1.36%) ISO/IEC 27001
2 2 (1.36%) QA
3 1 (0.68%) ISO 9001
3 1 (0.68%) MiFID
3 1 (0.68%) PCI DSS
Systems Management
1 2 (1.36%) Puppet
2 1 (0.68%) Systems Management Server (SMS)
Vendors
1 14 (9.52%) Adobe
2 12 (8.16%) SAP
3 11 (7.48%) Microsoft
4 8 (5.44%) Vertica
5 6 (4.08%) Google
5 6 (4.08%) Salesforce.com
5 6 (4.08%) Sitecore
6 5 (3.40%) Facebook
6 5 (3.40%) Hootsuite
6 5 (3.40%) Pardot
6 5 (3.40%) Twitter
7 3 (2.04%) Oracle
7 3 (2.04%) Tableau
8 2 (1.36%) Omniture
8 2 (1.36%) Zend
9 1 (0.68%) Cognizant
9 1 (0.68%) HP
9 1 (0.68%) MuleSoft
9 1 (0.68%) Sage
9 1 (0.68%) Sybase
Glasgow, Lanarkshire
Cathcart Associates Ltd
Salary: £25000 - £40000 per annum
Posted: 2 days ago
Glasgow
Recruitment Genius Ltd
Posted: 4 days ago
Dundee, Angus
Net Talent
Salary: Pension scheme
Posted: 3 days ago
Edinburgh & Lothians
ANSON MCCADE
Salary: £68,000 - £110,000 + extensive benefits package
Posted: 6 days ago
Edinburgh, Midlothian
Dawson & Walsh
Salary: £40000 - £60000 per annum + Bonus + Pension + Benefits
Posted: 6 days ago
Glasgow Area
Scottish Power
Salary: £33664 - £50496 per annum
Posted: 5 days ago
Edinburgh, Midlothian
Net Talent
Posted: 6 days ago
Edinburgh
Deerfoot IT Resources Ltd
Salary: £60000 per annum
Posted: 26 days ago
Edinburgh
Deerfoot IT Resources Ltd
Salary: £40000 - £50000 per annum + excellent benefits
Posted: 26 days ago
Dundee, Angus
UK Consumer Panels
Posted: 2 days ago
Aberdeen, Aberdeenshire
UK Consumer Panels
Posted: 2 days ago
Glasgow, Lanarkshire
UK Consumer Panels
Posted: 2 days ago
Kinross, Perth & Kinross
UK Consumer Panels
Posted: 2 days ago
Falkirk, Stirlingshire
UK Consumer Panels
Posted: 2 days ago
Hamilton, Lanarkshire
UK Consumer Panels
Posted: 3 days ago
Inverness, Highland
UK Consumer Panels
Posted: 3 days ago
Livingston, West Lothian
UK Consumer Panels
Posted: 3 days ago
Kilmarnock, Ayrshire
UK Consumer Panels
Posted: 3 days ago
Penicuik, Midlothian
UK Consumer Panels
Posted: 3 days ago
Paisley, Renfrewshire
UK Consumer Panels
Posted: 3 days ago
Larkhall, Lanarkshire
UK Consumer Panels
Posted: 3 days ago
Peterhead, Aberdeenshire
UK Consumer Panels
Posted: 3 days ago
Johnstone, Renfrewshire
UK Consumer Panels
Posted: 3 days ago
East Kilbride, Lanarkshire
UK Consumer Panels
Posted: 3 days ago
Hawick, Roxburghshire
UK Consumer Panels
Posted: 3 days ago
Milngavie, Dunbartonshire
UK Consumer Panels
Posted: 3 days ago
Kirkcaldy, Fife
UK Consumer Panels
Posted: 3 days ago
Greenock, Renfrewshire
UK Consumer Panels
Posted: 3 days ago
Elgin, Morayshire
UK Consumer Panels
Posted: 3 days ago
Saltcoats, Ayrshire
UK Consumer Panels
Posted: 3 days ago