The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Scotland region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 22 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
22 May 2015
Same period 2014 Same period 2013
Marketing
Rank 72 60 90
Rank change year-on-year
-12 +30
Permanent jobs citing Marketing 86 138 72
As % of all permanent IT jobs located in Scotland 2.91% 3.60% 2.26%
As % of the General category 5.93% 8.54% 5.05%
Number of salaries quoted 57 84 53
Average salary £40,000 £32,000 £35,000
Average salary % change year-on-year
+25.00% -8.57%
90% offered a salary of more than £29,600 £20,000 £26,300
10% offered a salary of more than £60,000 £45,500 £60,000
UK excluding London average salary £40,000 £38,000 £37,500
% change year-on-year
+5.26% +1.33%
Marketing
UK

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Scotland region.

General Category
Scotland
Permanent IT job ads with a match in the
General category
1450 1616 1427
As % of all permanent IT jobs located in Scotland 49.10% 42.18% 44.72%
Number of salaries quoted 881 997 815
Average salary £47,500 £45,000 £45,000
Average salary % change year-on-year
+5.55% -
90% offered a salary of more than £33,000 £30,000 £30,600
10% offered a salary of more than £61,500 £62,500 £62,500
UK excluding London average salary £45,000 £43,000 £42,500
% change year-on-year
+4.65% +1.17%

Marketing
Jobs Demand Trend in Scotland

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Scotland region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Scotland

Marketing
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Scotland region.

Marketing Salary Trend in Scotland

Marketing
Salary Histogram in Scotland

This chart provides a salary histogram for IT jobs citing Marketing across the Scotland region over the 3 months to 22 May 2015.

Marketing Salary Histogram in Scotland

Marketing
Job Locations in Scotland

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the Scotland region over the 3 months to 22 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Edinburgh -13 43 £41,250 +30.95% 12
Glasgow -8 29 £35,500 +1.42% 5
Renfrewshire - 6 £40,000 - 1
Aberdeen +14 2 £42,500 -43.33%
Stirling -2 2 £37,500 -44.44% 1
Fife - 2 £55,000 - 1
Highlands - 1 - -
Marketing
UK

Marketing
Top 30 Related IT Skills in Scotland

For the 6 months to 22 May 2015, IT jobs across the Scotland region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 44 (26.19%) Finance
2 40 (23.81%) HTML
3 38 (22.62%) Degree
4 36 (21.43%) CSS
5 35 (20.83%) JavaScript
6 31 (18.45%) Agile Software Development
6 31 (18.45%) Digital Marketing
7 25 (14.88%) Analytics
7 25 (14.88%) User Experience
8 24 (14.29%) SQL
8 24 (14.29%) SEO
9 23 (13.69%) SQL Server
10 20 (11.90%) CRM
10 20 (11.90%) Social Media
11 19 (11.31%) Node.js
11 19 (11.31%) Analytical Skills
11 19 (11.31%) Business Development
11 19 (11.31%) Pay per click
12 18 (10.71%) Web Development
13 17 (10.12%) PHP
14 16 (9.52%) jQuery
15 14 (8.33%) Data Management
15 14 (8.33%) Data Warehouse
15 14 (8.33%) HTML5
16 13 (7.74%) Mentoring
16 13 (7.74%) Games
16 13 (7.74%) .NET
17 12 (7.14%) T-SQL
17 12 (7.14%) CMS
17 12 (7.14%) Time Management

Marketing
Top Related IT Skills in Scotland by Category

For the 6 months to 22 May 2015, IT jobs across the Scotland region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 19 (11.31%) Node.js
2 12 (7.14%) CMS
2 12 (7.14%) WordPress
3 4 (2.38%) SAS
4 2 (1.19%) Tomcat
4 2 (1.19%) IIS
4 2 (1.19%) Joomla!
4 2 (1.19%) Drupal
5 1 (0.60%) SilverStripe
5 1 (0.60%) SharePoint
5 1 (0.60%) Apache
Applications
1 8 (4.76%) Photoshop
2 6 (3.57%) Adobe Creative Suite
3 5 (2.98%) GIMP
4 3 (1.79%) MS Office
5 2 (1.19%) Adobe Illustrator
5 2 (1.19%) MS Excel
5 2 (1.19%) MS Project
6 1 (0.60%) FastStats
6 1 (0.60%) Adobe After Effects
6 1 (0.60%) SPSS
6 1 (0.60%) InDesign
6 1 (0.60%) 3ds Max
Business Applications
1 3 (1.79%) Magento
2 2 (1.19%) WebTrends
2 2 (1.19%) Dynamics CRM
3 1 (0.60%) Unica
Cloud Services
1 5 (2.98%) SaaS
1 5 (2.98%) Google Analytics
2 3 (1.79%) Amazon AWS
3 1 (0.60%) SmartFocus
3 1 (0.60%) Office 365
3 1 (0.60%) Amazon EC2
Communications & Networking
1 10 (5.95%) Internet
2 4 (2.38%) Network Security
3 1 (0.60%) Ethernet
Database & Business Intelligence
1 23 (13.69%) SQL Server
2 14 (8.33%) Data Warehouse
3 10 (5.95%) Big Data
4 8 (4.76%) SQL Server 2012
5 7 (4.17%) NoSQL
5 7 (4.17%) SQL Server Integration Services
5 7 (4.17%) SQL Server Reporting Services
6 6 (3.57%) Microsoft Analysis Services
6 6 (3.57%) SQL Server Analysis Services
6 6 (3.57%) Relational Database
7 5 (2.98%) MySQL
8 4 (2.38%) DTS
9 3 (1.79%) Hadoop
9 3 (1.79%) DB2
10 2 (1.19%) Data Mining
10 2 (1.19%) SQL Server 2005
10 2 (1.19%) SQL Server 2008
11 1 (0.60%) MongoDB
11 1 (0.60%) SAS Data Integration Studio
11 1 (0.60%) Base SAS
Development Applications
1 12 (7.14%) Git (software)
2 5 (2.98%) QUnit
2 5 (2.98%) Jasmine
2 5 (2.98%) PhantomJS
2 5 (2.98%) Grunt
2 5 (2.98%) Mercurial
3 3 (1.79%) Toad
4 1 (0.60%) Hudson
4 1 (0.60%) Jenkins
4 1 (0.60%) Selenium
4 1 (0.60%) WebDriver
4 1 (0.60%) Team Foundation Server
General
1 44 (26.19%) Finance
2 13 (7.74%) Games
3 10 (5.95%) Banking
3 10 (5.95%) Retail
3 10 (5.95%) Advertising
4 4 (2.38%) Publishing
4 4 (2.38%) Automotive
4 4 (2.38%) Telecoms
5 3 (1.79%) Legal
6 2 (1.19%) Manufacturing
6 2 (1.19%) Dutch Language
6 2 (1.19%) French Language
7 1 (0.60%) German Language
7 1 (0.60%) Retail Banking
7 1 (0.60%) Investment Banking
7 1 (0.60%) Pharmaceutical
Job Titles
1 46 (27.38%) Developer
2 20 (11.90%) Consultant
3 14 (8.33%) Analyst
4 11 (6.55%) Front-End Developer
5 9 (5.36%) Web Developer
6 8 (4.76%) PPC Specialist
6 8 (4.76%) Designer
6 8 (4.76%) PPC Executive
6 8 (4.76%) PPC Manager
6 8 (4.76%) PPC Analyst
7 7 (4.17%) Product Manager
7 7 (4.17%) .NET Developer
8 6 (3.57%) Web Designer
8 6 (3.57%) Data Warehouse Developer
8 6 (3.57%) Sales Manager
8 6 (3.57%) Business Intelligence Developer
9 5 (2.98%) Project Manager
9 5 (2.98%) Website Manager
10 4 (2.38%) Data Analyst
10 4 (2.38%) Coordinator
Libraries, Frameworks & Software Standards
1 40 (23.81%) HTML
2 36 (21.43%) CSS
3 16 (9.52%) jQuery
4 14 (8.33%) HTML5
5 13 (7.74%) .NET
6 11 (6.55%) CSS3
7 8 (4.76%) ASP.NET
7 8 (4.76%) .NET Framework
7 8 (4.76%) RESTful
7 8 (4.76%) AngularJS
7 8 (4.76%) ASP.NET MVC
8 7 (4.17%) Entity Framework
8 7 (4.17%) ASP.NET Web API
8 7 (4.17%) WCF
8 7 (4.17%) Ajax
8 7 (4.17%) XML
9 6 (3.57%) Sass
9 6 (3.57%) Backbone.js
10 5 (2.98%) Ember.js
10 5 (2.98%) Zepto.js
Miscellaneous
1 25 (14.88%) User Experience
2 20 (11.90%) Social Media
3 19 (11.31%) Analytical Skills
4 7 (4.17%) Mobile App
5 6 (3.57%) Photography
6 5 (2.98%) Computer Science
7 4 (2.38%) Blog
7 4 (2.38%) Open Source
8 3 (1.79%) SWIFT
8 3 (1.79%) Digital Media
8 3 (1.79%) Xbox
9 2 (1.19%) Data Integration
9 2 (1.19%) Mobile Banking
9 2 (1.19%) Enterprise Software
10 1 (0.60%) Data Structures
10 1 (0.60%) CMDB
10 1 (0.60%) Fat Client
10 1 (0.60%) Online Games
10 1 (0.60%) Data Conversion
10 1 (0.60%) iPhone
Operating Systems
1 6 (3.57%) Windows
2 5 (2.98%) Linux
3 4 (2.38%) UNIX
4 3 (1.79%) Windows 2000 Server
4 3 (1.79%) Windows Server 2003
5 2 (1.19%) Windows Server 2008
5 2 (1.19%) Windows 7
5 2 (1.19%) Windows 8
6 1 (0.60%) Apple iOS
6 1 (0.60%) Windows Vista
6 1 (0.60%) Android
6 1 (0.60%) Windows Mobile
6 1 (0.60%) Mac OS X
6 1 (0.60%) Windows 2000
Processes & Methodologies
1 31 (18.45%) Agile Software Development
1 31 (18.45%) Digital Marketing
2 25 (14.88%) Analytics
3 24 (14.29%) SEO
4 20 (11.90%) CRM
5 19 (11.31%) Business Development
5 19 (11.31%) Pay per click
6 18 (10.71%) Web Development
7 14 (8.33%) Data Management
8 13 (7.74%) Mentoring
9 12 (7.14%) Time Management
10 11 (6.55%) Web Application Development
11 10 (5.95%) TDD
11 10 (5.95%) Scrum
11 10 (5.95%) E-Commerce
12 8 (4.76%) MVC
12 8 (4.76%) Business Intelligence
13 7 (4.17%) BDD
13 7 (4.17%) Coaching
13 7 (4.17%) Migration
Programming Languages
1 35 (20.83%) JavaScript
2 24 (14.29%) SQL
3 17 (10.12%) PHP
4 12 (7.14%) T-SQL
5 9 (5.36%) C#
6 7 (4.17%) Ruby
7 5 (2.98%) Python
7 5 (2.98%) ActionScript
7 5 (2.98%) Java
8 1 (0.60%) R
8 1 (0.60%) XPath
8 1 (0.60%) C++
8 1 (0.60%) VB
8 1 (0.60%) MATLAB
Qualifications
1 38 (22.62%) Degree
2 2 (1.19%) PMP
2 2 (1.19%) PMI Certification
3 1 (0.60%) PRINCE2 Certification
Quality Assurance & Compliance
1 10 (5.95%) QA
2 5 (2.98%) SLA
3 1 (0.60%) ISO 9001
Systems Management
1 8 (4.76%) Tivoli Storage Manager
1 8 (4.76%) NetBackup
1 8 (4.76%) EMC NetWorker
2 4 (2.38%) TeamSite
Vendors
1 9 (5.36%) Oracle
2 8 (4.76%) Adobe
2 8 (4.76%) EMC
2 8 (4.76%) CommVault
2 8 (4.76%) NetApp
3 6 (3.57%) Microsoft
3 6 (3.57%) Google
4 2 (1.19%) SAP
4 2 (1.19%) i2
4 2 (1.19%) JDA
5 1 (0.60%) Facebook
5 1 (0.60%) Twitter
5 1 (0.60%) ServiceNow
5 1 (0.60%) Alterian
5 1 (0.60%) HP
Edinburgh, Midlothian
Experis IT
Posted: Yesterday
Edinburgh, Midlothian
NetTalent
Salary: excellent package and OTE
Posted: Yesterday
Dunfermline
Hays IT - Uk Posting account
Salary: £45000.00 - £50000.00 per annum
Posted: 2 days ago
Edinburgh, Midlothian
People Source Consulting
Salary: £40000 - £45000 per annum
Posted: 2 days ago
Edinburgh, Midlothian
People Source Consulting
Salary: £40000 - £45000 per annum
Posted: 3 days ago
Glasgow, Lanarkshire
Harvey Nash plc
Salary: £57000 - £63000 per annum + Benefits Package
Posted: 3 days ago
Livingston, West Lothian
Harvey Nash plc
Posted: 3 days ago
Scotland
ANSON MCCADE
Salary: £35k-£60k+attractive benefits+extensive career progression
Posted: 3 days ago
Edinburgh, Midlothian
Search Consultancy
Salary: £26000.00 - £30000.00 per annum + Pension
Posted: 3 days ago
Glasgow, Lanarkshire
Net Talent
Salary: £18000 - £24000 per annum
Posted: 4 days ago
Edinburgh, Midlothian
Harvey Nash plc
Salary: £25000 - £35000 per annum + benefits
Posted: 4 days ago
Edinburgh, Midlothian
Experis Ltd
Salary: £30000.00 - £40000.00 per annum
Posted: 5 days ago
Edinburgh, Midlothian
Experis Ltd
Salary: £17000.00 - £22000.00 per annum
Posted: 5 days ago
Edinburgh, Midlothian
Net Talent
Salary: excellent package and OTE
Posted: 5 days ago
Edinburgh, Midlothian
Head Resourcing
Salary: £25000 - £35000 per annum + benefits
Posted: 5 days ago
Glasgow, Lanarkshire
Lockheed Martin
Salary: Competitive
Posted: 5 days ago
Glasgow
Noir Consulting
Salary: £30000 - £55000 per annum + Bonus + Pension + Benefits
Posted: 5 days ago
Glasgow
Noir Consulting
Salary: £30000 - £40000 per annum + Bonus + Pension + Benefits
Posted: 5 days ago
Paisley
Noir Consulting
Salary: £30000 - £50000 per annum + Bonus + Pension + Benefits
Posted: 5 days ago
Edinburgh
Recruitment Genius
Posted: 8 days ago