The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Scotland region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 31 May 2016 with a comparison to the same period over the previous 2 years.

3 months to
31 May 2016
Same period 2015 Same period 2014
Marketing
Rank 79 73 66
Rank change year-on-year
-6 -7
Permanent jobs citing Marketing 90 86 132
As % of all permanent IT jobs located in Scotland 3.16% 2.88% 3.42%
As % of the General category 6.73% 5.80% 8.08%
Number of salaries quoted 58 58 83
Median salary £43,750 £40,000 £32,500
Median salary % change year-on-year
+9.37% +23.07%
90% offered a salary of more than £33,200 £28,700 £20,000
10% offered a salary of more than £57,500 £60,000 £45,600
UK excluding London median salary £40,000 £40,000 £39,000
% change year-on-year
- +2.56%
Marketing
UK

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Scotland region.

General Category
Scotland
Permanent IT job ads with a match in the
General category
1337 1483 1634
As % of all permanent IT jobs located in Scotland 46.93% 49.62% 42.31%
Number of salaries quoted 675 914 1011
Median salary £47,500 £47,500 £45,250
Median salary % change year-on-year
- +4.97%
90% offered a salary of more than £26,500 £33,000 £30,000
10% offered a salary of more than £68,350 £62,500 £61,000
UK excluding London median salary £45,000 £45,000 £43,500
% change year-on-year
- +3.44%

Marketing
Jobs Demand Trend in Scotland

The demand trend of job ads across the Scotland region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in Scotland

Marketing
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Scotland region.

Marketing Salary Trend in Scotland

Marketing
Salary Histogram in Scotland

This chart provides a salary histogram for IT jobs citing Marketing across the Scotland region over the 3 months to 31 May 2016.

Marketing Salary Histogram in Scotland

Marketing
Job Locations in Scotland

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Scotland region over the 3 months to 31 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Glasgow -5 40 £45,000 +14.64% 4
Edinburgh -3 39 £41,000 +9.33% 11
Aberdeen +12 3 - -
Renfrewshire -3 3 £36,000 -10.00%
Dundee - 2 £33,500 -
Stirling +1 1 - - 1
Marketing
UK

Marketing
Top 30 Related IT Skills in Scotland

For the 6 months to 31 May 2016, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Scotland region with a requirement for Marketing.

1 70 (36.08%) Digital Marketing
2 57 (29.38%) Finance
3 50 (25.77%) HTML
4 49 (25.26%) Microsoft
5 47 (24.23%) Agile Software Development
6 46 (23.71%) Banking
6 46 (23.71%) JavaScript
7 43 (22.16%) CSS
8 42 (21.65%) Project Management
9 40 (20.62%) User Experience
10 34 (17.53%) Degree
11 31 (15.98%) Telecoms
11 31 (15.98%) C#
12 28 (14.43%) .NET
12 28 (14.43%) Business Intelligence
13 27 (13.92%) Analytical Skills
13 27 (13.92%) SaaS
14 26 (13.40%) SQL
15 25 (12.89%) SQL Server
15 25 (12.89%) CMS
15 25 (12.89%) Google
15 25 (12.89%) Programme Management
16 24 (12.37%) MVC
16 24 (12.37%) Microsoft Azure
17 23 (11.86%) Analytics
18 22 (11.34%) HTML5
18 22 (11.34%) Electronics
18 22 (11.34%) Manufacturing
18 22 (11.34%) SAP
18 22 (11.34%) SAP Oil and Gas

Marketing
Top Related IT Skills in Scotland by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 25 (12.89%) CMS
2 14 (7.22%) Umbraco
3 13 (6.70%) IIS
4 10 (5.15%) SharePoint
5 9 (4.64%) Sitecore CMS
6 7 (3.61%) Node.js
7 5 (2.58%) SAS
8 4 (2.06%) Tomcat
9 3 (1.55%) Drupal
10 1 (0.52%) Apache
10 1 (0.52%) ArcGIS
10 1 (0.52%) Exchange Server 2003
10 1 (0.52%) Exchange Server 2007
10 1 (0.52%) Exchange Server 2010
10 1 (0.52%) MS Exchange
10 1 (0.52%) SharePoint 2010
10 1 (0.52%) SharePoint 2013
10 1 (0.52%) SilverStripe
10 1 (0.52%) Skype for Business
Applications
1 20 (10.31%) MS Excel
2 15 (7.73%) MS Office
3 7 (3.61%) Photoshop
4 4 (2.06%) Adobe Illustrator
5 2 (1.03%) PrintSoft PReS
6 1 (0.52%) Adobe Creative Suite
6 1 (0.52%) Blender
6 1 (0.52%) SPSS
Business Applications
1 22 (11.34%) SAP Oil and Gas
2 5 (2.58%) Dynamics CRM
3 3 (1.55%) Magento
Cloud Services
1 27 (13.92%) SaaS
2 24 (12.37%) Microsoft Azure
3 10 (5.15%) Google Analytics
4 9 (4.64%) Amazon AWS
4 9 (4.64%) Amazon EC2
4 9 (4.64%) Heroku
5 5 (2.58%) Google Cloud Platform
5 5 (2.58%) Google Compute Engine
5 5 (2.58%) Yammer
6 3 (1.55%) AdWords
7 1 (0.52%) Office 365
7 1 (0.52%) OneDrive
Communications & Networking
1 2 (1.03%) SSL
2 1 (0.52%) DNS
2 1 (0.52%) HTTP
2 1 (0.52%) Remote Desktop
2 1 (0.52%) SSH
Database & Business Intelligence
1 25 (12.89%) SQL Server
2 9 (4.64%) Data Warehouse
3 8 (4.12%) SQL Server 2008
4 7 (3.61%) MySQL
4 7 (3.61%) SQL Server Reporting Services
5 6 (3.09%) SQL Server Analysis Services
5 6 (3.09%) SQL Server Integration Services
6 5 (2.58%) QlikView
7 4 (2.06%) Oracle Database
8 3 (1.55%) Enterprise Data Warehouse
8 3 (1.55%) Oracle Database 11g
9 2 (1.03%) Big Data
9 2 (1.03%) OLAP
9 2 (1.03%) OLTP
9 2 (1.03%) SQL Server 2005
9 2 (1.03%) SQL Server 2016
10 1 (0.52%) Base SAS
10 1 (0.52%) Data Mining
10 1 (0.52%) SQL Server 2014
10 1 (0.52%) Star Schema
Development Applications
1 18 (9.28%) Visual Studio
2 16 (8.25%) Git (software)
3 10 (5.15%) Subversion
4 9 (4.64%) Balsamiq Mockups
5 6 (3.09%) Jenkins
5 6 (3.09%) JIRA
5 6 (3.09%) Redmine
5 6 (3.09%) TortoiseSVN
6 2 (1.03%) Grunt
7 1 (0.52%) Axure RP
7 1 (0.52%) Fiddler
7 1 (0.52%) Maven
7 1 (0.52%) MSBuild
7 1 (0.52%) Oracle APEX
7 1 (0.52%) SQL Server Management Studio (SSMS)
General
1 57 (29.38%) Finance
2 46 (23.71%) Banking
3 31 (15.98%) Telecoms
4 22 (11.34%) Electronics
4 22 (11.34%) Manufacturing
5 9 (4.64%) Legal
6 5 (2.58%) Law
6 5 (2.58%) Retail
7 4 (2.06%) Retail Banking
8 3 (1.55%) Dutch Language
8 3 (1.55%) French Language
8 3 (1.55%) Games
8 3 (1.55%) Investment Banking
8 3 (1.55%) Publishing
9 2 (1.03%) German Language
10 1 (0.52%) Advertising
10 1 (0.52%) Billing
10 1 (0.52%) Multimedia
Job Titles
1 53 (27.32%) Developer
2 20 (10.31%) Designer
3 16 (8.25%) Analyst
3 16 (8.25%) Consultant
3 16 (8.25%) UI Designer
4 14 (7.22%) UX Designer
5 13 (6.70%) UI/UX Designer
6 12 (6.19%) Senior Developer
6 12 (6.19%) Web Developer
7 9 (4.64%) Development Manager
7 9 (4.64%) JavaScript Developer
7 9 (4.64%) Project Manager
8 8 (4.12%) .NET Developer
8 8 (4.12%) ASP.NET Developer
8 8 (4.12%) Front End Developer (Client-Side Developer)
8 8 (4.12%) Test Leader
9 7 (3.61%) Digital Project Manager
9 7 (3.61%) Java Developer
9 7 (3.61%) Lead Developer
9 7 (3.61%) Sales Manager
Libraries, Frameworks & Software Standards
1 50 (25.77%) HTML
2 43 (22.16%) CSS
3 28 (14.43%) .NET
4 22 (11.34%) HTML5
5 17 (8.76%) AngularJS
6 15 (7.73%) CSS3
6 15 (7.73%) jQuery
7 12 (6.19%) React
7 12 (6.19%) SVG
8 11 (5.67%) ASP.NET
8 11 (5.67%) Ember.js
9 9 (4.64%) ASP.NET MVC
9 9 (4.64%) Sass
9 9 (4.64%) Twitter Bootstrap
10 8 (4.12%) Backbone.js
10 8 (4.12%) Spring
10 8 (4.12%) Web Services
11 7 (3.61%) Hibernate
11 7 (3.61%) RESTful
12 6 (3.09%) Razor View Engine
Miscellaneous
1 40 (20.62%) User Experience
2 27 (13.92%) Analytical Skills
3 10 (5.15%) Mobile App
4 9 (4.64%) NHS
5 8 (4.12%) Algorithms
5 8 (4.12%) Social Media
6 7 (3.61%) Computer Science
6 7 (3.61%) FMCG
7 6 (3.09%) Data Structures
7 6 (3.09%) EPoS
7 6 (3.09%) Health Informatics
7 6 (3.09%) Informatics
7 6 (3.09%) Management Information System
7 6 (3.09%) Mathematics
8 4 (2.06%) Enterprise Software
9 3 (1.55%) Graphic Design
9 3 (1.55%) N-Tier
10 2 (1.03%) Physics
10 2 (1.03%) Statistics
11 1 (0.52%) SCADA
Operating Systems
1 14 (7.22%) Windows
2 10 (5.15%) Android
3 3 (1.55%) Linux
3 3 (1.55%) Unix
4 1 (0.52%) Apple iOS
Processes & Methodologies
1 70 (36.08%) Digital Marketing
2 47 (24.23%) Agile Software Development
3 42 (21.65%) Project Management
4 28 (14.43%) Business Intelligence
5 25 (12.89%) Programme Management
6 24 (12.37%) MVC
7 23 (11.86%) Analytics
8 21 (10.82%) Continuous Improvement
9 20 (10.31%) Web Development
10 19 (9.79%) Business Development
11 18 (9.28%) SEO
11 18 (9.28%) User Acceptance Testing
12 17 (8.76%) Scrum
13 16 (8.25%) CRM
13 16 (8.25%) Online Marketing
14 15 (7.73%) Front End Development
14 15 (7.73%) Validation
15 14 (7.22%) Presales
16 12 (6.19%) Line Management
16 12 (6.19%) Wireframes
Programming Languages
1 46 (23.71%) JavaScript
2 31 (15.98%) C#
3 26 (13.40%) SQL
4 9 (4.64%) Java
5 6 (3.09%) Ruby
6 5 (2.58%) T-SQL
7 4 (2.06%) PHP
7 4 (2.06%) PL/SQL
8 2 (1.03%) C
8 2 (1.03%) C++
8 2 (1.03%) Fortran
8 2 (1.03%) VB.NET
8 2 (1.03%) VBA
9 1 (0.52%) Bash Shell
9 1 (0.52%) Perl
9 1 (0.52%) PowerShell
9 1 (0.52%) VBScript
Qualifications
1 34 (17.53%) Degree
2 7 (3.61%) SC Cleared
2 7 (3.61%) Security Cleared
3 4 (2.06%) CISSP
3 4 (2.06%) PRINCE2 Practitioner
4 2 (1.03%) Microsoft Certification
4 2 (1.03%) PhD
5 1 (0.52%) Cisco Certification
5 1 (0.52%) ISEB
5 1 (0.52%) ISTQB
5 1 (0.52%) ISTQB Advanced Certification
5 1 (0.52%) ISTQB Foundation Certification
5 1 (0.52%) MCITP
Quality Assurance & Compliance
1 9 (4.64%) QA
2 6 (3.09%) Disclosure Scotland
3 3 (1.55%) Data Quality
4 1 (0.52%) ISO/IEC 27001
System Software
1 3 (1.55%) Docker
2 2 (1.03%) RACF
3 1 (0.52%) Active Directory
3 1 (0.52%) iptables
3 1 (0.52%) NFS
3 1 (0.52%) Postfix
3 1 (0.52%) Samba
3 1 (0.52%) Varnish
Systems Management
1 3 (1.55%) Puppet
1 3 (1.55%) TeamSite
2 1 (0.52%) Nagios
2 1 (0.52%) Oracle RMAN
2 1 (0.52%) Perfmon
2 1 (0.52%) yum
Vendors
1 49 (25.26%) Microsoft
2 25 (12.89%) Google
3 22 (11.34%) SAP
4 9 (4.64%) Apple
4 9 (4.64%) Cegedim Rx
4 9 (4.64%) HP
4 9 (4.64%) Sitecore
5 7 (3.61%) Oracle
6 6 (3.09%) Cognizant
6 6 (3.09%) Dell
6 6 (3.09%) Fujitsu
7 5 (2.58%) Adobe
8 2 (1.03%) Xamarin
8 2 (1.03%) Zend
9 1 (0.52%) Cisco
9 1 (0.52%) Cognos
9 1 (0.52%) Rally
9 1 (0.52%) Salesforce.com
9 1 (0.52%) Trapeze
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Salary: £28000 - £35000 per annum + excellent benefits.
Posted: 4 days ago
Edinburgh, Midlothian
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Salary: £65000 - £80000 per annum + sign on bonus & benefits
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Cathcart Associates Ltd
Salary: £25000 - £40000 per annum
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People Source Consulting
Salary: £30000 - £70000 per annum + Benefits
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Evolution Recruitment Solutions
Salary: 45,000 - 50,000
Posted: 6 days ago
Glasgow, Lanarkshire
Evolution Recruitment Solutions
Salary: Excellent+ benefits
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Senitor Associates
Salary: £28000 - £350000 per annum
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Capita Internal Resourcing
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Candour Solutions
Salary: Excellent plus outstanding benefits
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