The first table below looks at the demand for Online Marketing skills in IT jobs advertised for the Scotland region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 17 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Scotland region.

Location
3 months to
17 Apr 2014
Same period 2013 Same period 2012
Online Marketing
Rank 174 156 147
Rank change year-on-year
-18 -9
Permanent jobs citing Online Marketing 6 4 11
As % of all permanent IT jobs located in Scotland 0.15% 0.13% 0.31%
As % of the Processes & Methodologies category 0.19% 0.17% 0.43%
Number of salaries quoted 3 2 9
Average salary £26,500 £26,000 £26,500
Average salary % change year-on-year
+1.92% -1.88%
UK excluding London average salary £32,500 £31,000 £30,000
% change year-on-year
+4.83% +3.33%
Processes & Methodologies Category
Scotland
Permanent IT job ads with a match in the
Processes & Methodologies category
3213 2421 2580
As % of all permanent IT jobs located in Scotland 79.18% 77.62% 73.36%
Number of salaries quoted 2097 1383 1901
Average salary £42,500 £42,500 £40,000
Average salary % change year-on-year
- +6.25%
90% offered a salary of more than £30,000 £27,500 £27,500
10% offered a salary of more than £58,000 £55,000 £60,000
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%
Online Marketing
UK

Online Marketing
Jobs Demand Trend in Scotland

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the Scotland region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in Scotland

Online Marketing
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the Scotland region.

Online Marketing Salary Trend in Scotland

Online Marketing
Salary Histogram in Scotland

This chart provides a salary histogram for IT jobs citing Online Marketing across the Scotland region over the 3 months to 17 April 2014.

Online Marketing Salary Histogram in Scotland

Online Marketing
Job Locations in Scotland

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Online Marketing within the Scotland region over the 3 months to 17 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
Edinburgh - 3 £26,500 -
Glasgow - 2 £26,000 - 1
Online Marketing
UK

Online Marketing
Top 30 Related IT Skills in Scotland

For the 6 months to 17 April 2014, IT jobs across the Scotland region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 11 (100.00%) Marketing
2 6 (54.55%) CSS
2 6 (54.55%) HTML
2 6 (54.55%) JavaScript
2 6 (54.55%) PHP
3 5 (45.45%) MySQL
3 5 (45.45%) Content Management
3 5 (45.45%) Web Development
3 5 (45.45%) Relational Database
4 4 (36.36%) Pay per click
5 3 (27.27%) Digital Marketing
5 3 (27.27%) SEO
5 3 (27.27%) Social Media
6 2 (18.18%) Advertising
6 2 (18.18%) Business Development
7 1 (9.09%) Copywriting
7 1 (9.09%) jQuery
7 1 (9.09%) nginx
7 1 (9.09%) HTML5
7 1 (9.09%) Strategic Management
7 1 (9.09%) Google
7 1 (9.09%) CMS
7 1 (9.09%) Mobile Games
7 1 (9.09%) Games
7 1 (9.09%) SQL
7 1 (9.09%) Linux
7 1 (9.09%) OO
7 1 (9.09%) Apache
7 1 (9.09%) HTTP
7 1 (9.09%) WebTrends

Online Marketing
Top Related IT Skills in Scotland by Category

For the 6 months to 17 April 2014, IT jobs across the Scotland region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (9.09%) Apache
1 1 (9.09%) CMS
1 1 (9.09%) Drupal
1 1 (9.09%) nginx
Business Applications
1 1 (9.09%) WebTrends
Communications & Networking
1 1 (9.09%) HTTP
Database & Business Intelligence
1 5 (45.45%) MySQL
1 5 (45.45%) Relational Database
General
1 11 (100.00%) Marketing
2 2 (18.18%) Advertising
3 1 (9.09%) Games
Job Titles
1 6 (54.55%) Developer
1 6 (54.55%) PHP Developer
2 3 (27.27%) PPC Specialist
2 3 (27.27%) PPC Manager
2 3 (27.27%) PPC Analyst
2 3 (27.27%) PPC Executive
3 2 (18.18%) Account Director
4 1 (9.09%) PHP Drupal Developer
4 1 (9.09%) PHP Web Developer
4 1 (9.09%) Web Developer
4 1 (9.09%) Account Manager
4 1 (9.09%) Project Manager
Libraries, Frameworks & Software Standards
1 6 (54.55%) HTML
1 6 (54.55%) CSS
2 1 (9.09%) jQuery
2 1 (9.09%) HTML5
2 1 (9.09%) Twitter Bootstrap
Miscellaneous
1 3 (27.27%) Social Media
2 1 (9.09%) Mobile Games
2 1 (9.09%) Copywriting
Operating Systems
1 1 (9.09%) Linux
Processes & Methodologies
1 5 (45.45%) Content Management
1 5 (45.45%) Web Development
2 4 (36.36%) Pay per click
3 3 (27.27%) SEO
3 3 (27.27%) Digital Marketing
4 2 (18.18%) Business Development
5 1 (9.09%) Strategic Management
5 1 (9.09%) OO
5 1 (9.09%) Project Management
5 1 (9.09%) OO PHP
Programming Languages
1 6 (54.55%) JavaScript
1 6 (54.55%) PHP
2 1 (9.09%) SQL
Vendors
1 1 (9.09%) Google
Glasgow, Lanarkshire
MBN Recruitment Solutions
Salary: £45,000 per annum
Posted: 2 days ago