The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Sheffield region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 27 November 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Nov 2014
Same period 2013 Same period 2012
Google Analytics
Rank 76 60 -
Rank change year-on-year
-16 -
Permanent jobs citing Google Analytics 10 2 0
As % of all permanent IT jobs located in Sheffield 1.25% 0.41% -
As % of the Business Applications category 10.99% 4.76% -
Number of salaries quoted 10 2 0
Average salary £35,000 £27,000 -
Average salary % change year-on-year
+29.62% -
UK excluding London average salary £31,750 £30,000 £35,000
% change year-on-year
+5.83% -14.28%
Google Analytics
South Yorkshire

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the Sheffield region.

Business Applications Category
Sheffield
Permanent IT job ads with a match in the
Business Applications category
91 42 42
As % of all permanent IT jobs located in Sheffield 11.42% 8.68% 5.97%
Number of salaries quoted 83 37 42
Average salary £42,500 £40,000 £50,000
Average salary % change year-on-year
+6.25% -20.00%
90% offered a salary of more than £30,000 £27,500 £32,500
10% offered a salary of more than £54,000 £57,500 £47,500
UK excluding London average salary £50,000 £50,000 £48,000
% change year-on-year
- +4.16%

Google Analytics
Jobs Demand Trend in Sheffield

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Sheffield region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in Sheffield

Google Analytics
Salary Trend in Sheffield

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Sheffield region.

Google Analytics Salary Trend in Sheffield

Google Analytics
Salary Histogram in Sheffield

This chart provides a salary histogram for IT jobs citing Google Analytics across the Sheffield region over the 3 months to 27 November 2014.

Google Analytics Salary Histogram in Sheffield

Google Analytics
Top 30 Related IT Skills in Sheffield

For the 6 months to 27 November 2014, IT jobs across the Sheffield region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 12 (100.00%) Google
1 12 (100.00%) Analytics
2 10 (83.33%) Marketing
3 8 (66.67%) SEO
4 7 (58.33%) HTML
4 7 (58.33%) CSS
4 7 (58.33%) Web Analytics
4 7 (58.33%) Pay per click
5 6 (50.00%) CMS
6 5 (41.67%) JavaScript
6 5 (41.67%) .NET
6 5 (41.67%) Photoshop
7 4 (33.33%) Adobe
7 4 (33.33%) jQuery
7 4 (33.33%) User Experience
7 4 (33.33%) Analytical Skills
7 4 (33.33%) Sitefinity
8 3 (25.00%) Hitwise
8 3 (25.00%) Responsive Web Design
8 3 (25.00%) Digital Marketing
8 3 (25.00%) Time Management
8 3 (25.00%) Microsoft
8 3 (25.00%) Data Analysis
8 3 (25.00%) MS Excel
8 3 (25.00%) E-Commerce
9 2 (16.67%) E-business
9 2 (16.67%) Telecoms
9 2 (16.67%) Web Development
9 2 (16.67%) Customer Analysis
9 2 (16.67%) Sitecore

Google Analytics
Top Related IT Skills in Sheffield by Category

For the 6 months to 27 November 2014, IT jobs across the Sheffield region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 6 (50.00%) CMS
2 4 (33.33%) Sitefinity
3 1 (8.33%) WordPress
3 1 (8.33%) IIS
3 1 (8.33%) SAS
Applications
1 5 (41.67%) Photoshop
2 3 (25.00%) MS Excel
Business Applications
1 1 (8.33%) WebTrends
Communications & Networking
1 1 (8.33%) HTTP
Database & Business Intelligence
1 1 (8.33%) SQL Server
1 1 (8.33%) NoSQL
General
1 10 (83.33%) Marketing
2 2 (16.67%) Telecoms
3 1 (8.33%) Finance
3 1 (8.33%) Advertising
3 1 (8.33%) Retail
Job Titles
1 5 (41.67%) Developer
2 4 (33.33%) Web Developer
2 4 (33.33%) Front-End Developer
3 3 (25.00%) Front-End Web Developer
3 3 (25.00%) Analyst
4 2 (16.67%) Data Analyst
5 1 (8.33%) Web Analyst
Libraries, Frameworks & Software Standards
1 7 (58.33%) CSS
1 7 (58.33%) HTML
2 5 (41.67%) .NET
3 4 (33.33%) jQuery
4 1 (8.33%) RESTful
4 1 (8.33%) HTML5
4 1 (8.33%) ASP.NET
4 1 (8.33%) Web Services
4 1 (8.33%) XML
4 1 (8.33%) XSLT
4 1 (8.33%) Ajax
Miscellaneous
1 4 (33.33%) User Experience
1 4 (33.33%) Analytical Skills
2 1 (8.33%) Social Media
Operating Systems
1 1 (8.33%) Windows
Processes & Methodologies
1 12 (100.00%) Analytics
2 8 (66.67%) SEO
3 7 (58.33%) Web Analytics
3 7 (58.33%) Pay per click
4 3 (25.00%) Responsive Web Design
4 3 (25.00%) Data Analysis
4 3 (25.00%) E-Commerce
4 3 (25.00%) Digital Marketing
4 3 (25.00%) Time Management
5 2 (16.67%) Customer Analysis
5 2 (16.67%) E-business
5 2 (16.67%) Web Development
6 1 (8.33%) Data Analytics
6 1 (8.33%) Web Design
6 1 (8.33%) BDD
Programming Languages
1 5 (41.67%) JavaScript
2 1 (8.33%) PHP
2 1 (8.33%) SQL
2 1 (8.33%) C#
Qualifications
1 1 (8.33%) Degree
Vendors
1 12 (100.00%) Google
2 4 (33.33%) Adobe
3 3 (25.00%) Microsoft
3 3 (25.00%) Hitwise
4 2 (16.67%) Sitecore
5 1 (8.33%) Coremetrics