The table below looks at the statistics for SEO skills in IT jobs advertised for the Sheffield region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 28 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 May 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 64 64 51
Rank change year-on-year
0 -13
Permanent jobs citing SEO 11 7 11
As % of all permanent IT jobs located in Sheffield 1.52% 1.08% 2.06%
As % of the Processes & Methodologies category 1.79% 1.48% 2.41%
Number of salaries quoted 11 7 7
Average salary £29,650 £30,000 £24,000
Average salary % change year-on-year
-1.16% +25.00%
90% offered a salary of more than £23,000 £20,000 £22,500
10% offered a salary of more than £45,000 £44,000 £33,100
UK excluding London average salary £30,000 £32,000 £30,000
% change year-on-year
-6.25% +6.66%
SEO
South Yorkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Sheffield region.

Processes & Methodologies Category
Sheffield
Permanent IT job ads with a match in the
Processes & Methodologies category
615 472 456
As % of all permanent IT jobs located in Sheffield 84.83% 72.84% 85.23%
Number of salaries quoted 535 407 395
Average salary £38,000 £35,000 £37,500
Average salary % change year-on-year
+8.57% -6.66%
90% offered a salary of more than £25,000 £25,000 £25,000
10% offered a salary of more than £55,000 £66,000 £57,500
UK excluding London average salary £45,000 £42,500 £40,000
% change year-on-year
+5.88% +6.25%

SEO
Jobs Demand Trend in Sheffield

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Sheffield region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Sheffield

SEO
Salary Trend in Sheffield

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Sheffield region.

SEO Salary Trend in Sheffield

SEO
Salary Histogram in Sheffield

This chart provides a salary histogram for IT jobs citing SEO across the Sheffield region over the 3 months to 28 May 2015.

SEO Salary Histogram in Sheffield

SEO
Top 30 Related IT Skills in Sheffield

For the 6 months to 28 May 2015, IT jobs across the Sheffield region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 15 (78.95%) HTML
1 15 (78.95%) CSS
1 15 (78.95%) Adobe
1 15 (78.95%) Marketing
1 15 (78.95%) Google
1 15 (78.95%) Google Analytics
1 15 (78.95%) Analytics
2 13 (68.42%) jQuery
2 13 (68.42%) Digital Marketing
2 13 (68.42%) JavaScript
2 13 (68.42%) CMS
3 11 (57.89%) Subversion
3 11 (57.89%) .NET
3 11 (57.89%) Photoshop
3 11 (57.89%) Web Development
3 11 (57.89%) Sass
3 11 (57.89%) Git (software)
4 9 (47.37%) Software Engineering
4 9 (47.37%) Web Design
4 9 (47.37%) HTTP
4 9 (47.37%) Java
4 9 (47.37%) Sitefinity
4 9 (47.37%) LESS
4 9 (47.37%) Web Analytics
4 9 (47.37%) User Experience
4 9 (47.37%) Usability Testing
4 9 (47.37%) Time Management
5 6 (31.58%) Pay per click
6 4 (21.05%) Zend
6 4 (21.05%) Adobe Analytics

SEO
Top Related IT Skills in Sheffield by Category

For the 6 months to 28 May 2015, IT jobs across the Sheffield region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 13 (68.42%) CMS
2 9 (47.37%) Sitefinity
3 2 (10.53%) IIS
3 2 (10.53%) Drupal
Applications
1 11 (57.89%) Photoshop
2 2 (10.53%) Adobe Illustrator
Cloud Services
1 15 (78.95%) Google Analytics
2 4 (21.05%) Adobe Analytics
Communications & Networking
1 9 (47.37%) HTTP
Database & Business Intelligence
1 4 (21.05%) MySQL
1 4 (21.05%) SQL Server
Development Applications
1 11 (57.89%) Subversion
1 11 (57.89%) Git (software)
General
1 15 (78.95%) Marketing
2 2 (10.53%) Telecoms
3 1 (5.26%) Finance
Job Titles
1 12 (63.16%) Developer
2 10 (52.63%) Web Developer
3 8 (42.11%) Front-End Developer
3 8 (42.11%) Front-End Web Developer
4 4 (21.05%) PPC Specialist
4 4 (21.05%) PPC Executive
4 4 (21.05%) PPC Manager
4 4 (21.05%) PPC Analyst
4 4 (21.05%) PHP Developer
5 2 (10.53%) Senior Developer
5 2 (10.53%) PHP Web Developer
5 2 (10.53%) Senior PHP Developer
6 1 (5.26%) PHP MySQL Developer
6 1 (5.26%) Programme Manager
6 1 (5.26%) Data Analyst
6 1 (5.26%) Analyst
Libraries, Frameworks & Software Standards
1 15 (78.95%) HTML
1 15 (78.95%) CSS
2 13 (68.42%) jQuery
3 11 (57.89%) .NET
3 11 (57.89%) Sass
4 9 (47.37%) LESS
5 2 (10.53%) LAMP
5 2 (10.53%) XHTML
5 2 (10.53%) HTML5
5 2 (10.53%) CSS3
5 2 (10.53%) CodeIgniter
Miscellaneous
1 9 (47.37%) User Experience
Operating Systems
1 2 (10.53%) Linux
1 2 (10.53%) Apple iOS
1 2 (10.53%) Android
Processes & Methodologies
1 15 (78.95%) Analytics
2 13 (68.42%) Digital Marketing
3 11 (57.89%) Web Development
4 9 (47.37%) Software Engineering
4 9 (47.37%) Web Design
4 9 (47.37%) Web Analytics
4 9 (47.37%) Usability Testing
4 9 (47.37%) Time Management
5 6 (31.58%) Pay per click
6 4 (21.05%) Online Marketing
6 4 (21.05%) Stakeholder Engagement
6 4 (21.05%) E-Commerce
6 4 (21.05%) ERP
6 4 (21.05%) MVC
7 2 (10.53%) Content Management
7 2 (10.53%) OOP
7 2 (10.53%) OO
7 2 (10.53%) OO PHP
Programming Languages
1 13 (68.42%) JavaScript
2 9 (47.37%) Java
3 4 (21.05%) PHP
4 2 (10.53%) SQL
4 2 (10.53%) PHP5
Vendors
1 15 (78.95%) Adobe
1 15 (78.95%) Google
2 4 (21.05%) Zend