The first table below looks at the demand for SEO skills in IT jobs advertised for the Sheffield region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Sheffield region.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 65 57 52
Rank change year-on-year
-8 -5
Permanent jobs citing SEO 6 2 16
As % of all permanent IT jobs located in Sheffield 0.81% 0.40% 2.58%
As % of the Processes & Methodologies category 1.07% 0.48% 3.46%
Number of salaries quoted 6 2 16
Average salary £34,000 £33,250 £36,250
Average salary % change year-on-year
+2.25% -8.27%
90% offered a salary of more than £26,000 £32,650 £25,000
10% offered a salary of more than £45,000 £33,850 £42,500
UK excluding London average salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
Processes & Methodologies Category
Sheffield
Permanent IT job ads with a match in the
Processes & Methodologies category
562 413 463
As % of all permanent IT jobs located in Sheffield 75.54% 82.93% 74.56%
Number of salaries quoted 475 346 418
Average salary £36,000 £37,500 £35,000
Average salary % change year-on-year
-4.00% +7.14%
90% offered a salary of more than £25,000 £25,000 £25,000
10% offered a salary of more than £55,000 £60,000 £60,000
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%
SEO
South Yorkshire

SEO
Jobs Demand Trend in Sheffield

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Sheffield region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Sheffield

SEO
Salary Trend in Sheffield

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Sheffield region.

SEO Salary Trend in Sheffield

SEO
Salary Histogram in Sheffield

This chart provides a salary histogram for IT jobs citing SEO across the Sheffield region over the 3 months to 18 April 2014.

SEO Salary Histogram in Sheffield

SEO
Top 30 Related IT Skills in Sheffield

For the 6 months to 18 April 2014, IT jobs across the Sheffield region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 11 (57.89%) JavaScript
1 11 (57.89%) PHP
1 11 (57.89%) MySQL
1 11 (57.89%) Linux
1 11 (57.89%) jQuery
1 11 (57.89%) Social Media
2 10 (52.63%) Microsoft
3 9 (47.37%) CSS
3 9 (47.37%) CMS
3 9 (47.37%) HTML
4 8 (42.11%) Drupal
4 8 (42.11%) Umbraco
4 8 (42.11%) WordPress
4 8 (42.11%) HTML5
4 8 (42.11%) PHP5
4 8 (42.11%) Content Management
4 8 (42.11%) Marketing
4 8 (42.11%) Web Development
4 8 (42.11%) Zend
4 8 (42.11%) Zend Framework
4 8 (42.11%) CodeIgniter
4 8 (42.11%) LAMP
4 8 (42.11%) OOP
4 8 (42.11%) XHTML
4 8 (42.11%) Analytics
5 7 (36.84%) MS Excel
5 7 (36.84%) Internet
5 7 (36.84%) Data Analysis
5 7 (36.84%) Online Marketing
5 7 (36.84%) Pay per click

SEO
Top Related IT Skills in Sheffield by Category

For the 6 months to 18 April 2014, IT jobs across the Sheffield region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 9 (47.37%) CMS
2 8 (42.11%) Drupal
2 8 (42.11%) Umbraco
2 8 (42.11%) WordPress
3 3 (15.79%) Node.js
Applications
1 7 (36.84%) MS Excel
2 1 (5.26%) MS PowerPoint
2 1 (5.26%) Photoshop
Business Applications
1 1 (5.26%) WebTrends
1 1 (5.26%) Google Analytics
1 1 (5.26%) SiteCatalyst
Cloud Services
1 3 (15.79%) Amazon S3
1 3 (15.79%) Amazon AWS
1 3 (15.79%) Amazon SQS
Communications & Networking
1 7 (36.84%) Internet
Database & Business Intelligence
1 11 (57.89%) MySQL
2 3 (15.79%) MongoDB
2 3 (15.79%) Amazon DynamoDB
General
1 8 (42.11%) Marketing
2 6 (31.58%) Advertising
Job Titles
1 11 (57.89%) Developer
1 11 (57.89%) PHP Developer
2 8 (42.11%) Web Engineer
2 8 (42.11%) Web Administrator
2 8 (42.11%) Web Developer
2 8 (42.11%) Administrator
2 8 (42.11%) PHP Web Developer
2 8 (42.11%) PHP MySQL Developer
3 6 (31.58%) PPC Specialist
3 6 (31.58%) PPC Manager
3 6 (31.58%) PPC Analyst
3 6 (31.58%) PPC Executive
4 3 (15.79%) Account Manager
5 2 (10.53%) SEO Account Manager
5 2 (10.53%) Delivery Manager
6 1 (5.26%) Senior PHP Developer
6 1 (5.26%) Senior Developer
6 1 (5.26%) Junior Developer
6 1 (5.26%) Junior
6 1 (5.26%) Junior PHP Developer
Libraries, Frameworks & Software Standards
1 11 (57.89%) jQuery
2 9 (47.37%) CSS
2 9 (47.37%) HTML
3 8 (42.11%) HTML5
3 8 (42.11%) Zend Framework
3 8 (42.11%) CodeIgniter
3 8 (42.11%) LAMP
3 8 (42.11%) XHTML
4 3 (15.79%) Web Services
4 3 (15.79%) .NET
Miscellaneous
1 11 (57.89%) Social Media
2 1 (5.26%) W3C
2 1 (5.26%) Copywriting
2 1 (5.26%) Blog
Operating Systems
1 11 (57.89%) Linux
Processes & Methodologies
1 8 (42.11%) Content Management
1 8 (42.11%) Web Development
1 8 (42.11%) OOP
1 8 (42.11%) Analytics
2 7 (36.84%) Data Analysis
2 7 (36.84%) Online Marketing
2 7 (36.84%) Pay per click
3 6 (31.58%) Display Advertising
3 6 (31.58%) E-business
3 6 (31.58%) Web Design
4 5 (26.32%) E-Commerce
5 1 (5.26%) Web Analytics
5 1 (5.26%) Digital Marketing
5 1 (5.26%) Web Usability
Programming Languages
1 11 (57.89%) JavaScript
1 11 (57.89%) PHP
2 8 (42.11%) PHP5
3 3 (15.79%) SQL
Qualifications
1 1 (5.26%) Degree
Vendors
1 10 (52.63%) Microsoft
2 8 (42.11%) Zend
3 6 (31.58%) Hitwise
4 2 (10.53%) Google
5 1 (5.26%) Omniture
5 1 (5.26%) Coremetrics
5 1 (5.26%) Facebook
5 1 (5.26%) Twitter