The table below looks at the statistics for SEO skills in IT jobs advertised for the Sheffield region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 68 57 -
Rank change year-on-year
-11 -
Permanent jobs citing SEO 8 14 0
As % of all permanent IT jobs located in Sheffield 1.12% 2.09% -
As % of the Processes & Methodologies category 1.28% 2.41% -
Number of salaries quoted 5 14 0
Average salary £35,000 £24,000 -
Average salary % change year-on-year
+45.83% -
UK excluding London average salary £32,750 £32,500 £31,500
% change year-on-year
+0.76% +3.17%
SEO
South Yorkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Sheffield region.

Processes & Methodologies Category
Sheffield
Permanent IT job ads with a match in the
Processes & Methodologies category
627 581 444
As % of all permanent IT jobs located in Sheffield 87.94% 86.59% 82.07%
Number of salaries quoted 535 473 419
Average salary £35,000 £38,000 £40,000
Average salary % change year-on-year
-7.89% -5.00%
90% offered a salary of more than £25,800 £25,000 £27,500
10% offered a salary of more than £50,000 £55,400 £52,500
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in Sheffield

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Sheffield region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Sheffield

SEO
Salary Trend in Sheffield

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Sheffield region.

SEO Salary Trend in Sheffield

SEO
Salary Histogram in Sheffield

This chart provides a salary histogram for IT jobs citing SEO across the Sheffield region over the 3 months to 30 January 2015.

SEO Salary Histogram in Sheffield

SEO
Top 30 Related IT Skills in Sheffield

For the 6 months to 30 January 2015, IT jobs across the Sheffield region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 15 (88.24%) HTML
1 15 (88.24%) CSS
2 12 (70.59%) CMS
3 10 (58.82%) JavaScript
3 10 (58.82%) Marketing
4 9 (52.94%) Google
4 9 (52.94%) Pay per click
4 9 (52.94%) jQuery
4 9 (52.94%) Analytics
5 8 (47.06%) Google Analytics
5 8 (47.06%) PHP
5 8 (47.06%) MySQL
5 8 (47.06%) MVC
6 7 (41.18%) .NET
6 7 (41.18%) SQL Server
6 7 (41.18%) Zend
6 7 (41.18%) Web Development
7 6 (35.29%) XHTML
8 5 (29.41%) CSS3
8 5 (29.41%) Apple iOS
8 5 (29.41%) Sass
8 5 (29.41%) Linux
8 5 (29.41%) OOP
8 5 (29.41%) Photoshop
8 5 (29.41%) IIS
8 5 (29.41%) LAMP
8 5 (29.41%) Content Management
8 5 (29.41%) Drupal
8 5 (29.41%) PHP5
8 5 (29.41%) WordPress

SEO
Top Related IT Skills in Sheffield by Category

For the 6 months to 30 January 2015, IT jobs across the Sheffield region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 12 (70.59%) CMS
2 5 (29.41%) IIS
2 5 (29.41%) Drupal
2 5 (29.41%) WordPress
2 5 (29.41%) Umbraco
3 2 (11.76%) Sitefinity
Applications
1 5 (29.41%) Photoshop
2 3 (17.65%) MS Excel
3 2 (11.76%) Adobe Illustrator
4 1 (5.88%) MS PowerPoint
Business Applications
1 8 (47.06%) Google Analytics
Communications & Networking
1 1 (5.88%) Internet
Database & Business Intelligence
1 8 (47.06%) MySQL
2 7 (41.18%) SQL Server
Development Applications
1 5 (29.41%) Git (software)
2 2 (11.76%) Subversion
General
1 10 (58.82%) Marketing
2 4 (23.53%) Telecoms
3 1 (5.88%) Finance
Job Titles
1 10 (58.82%) Developer
2 8 (47.06%) PHP Developer
3 7 (41.18%) Web Developer
3 7 (41.18%) Senior Developer
3 7 (41.18%) Senior PHP Developer
4 6 (35.29%) PHP MySQL Developer
5 5 (29.41%) Senior PHP Web Developer
5 5 (29.41%) Senior Web Developer
5 5 (29.41%) PHP Web Developer
6 3 (17.65%) Analyst
6 3 (17.65%) Data Analyst
7 2 (11.76%) Front-End Developer
7 2 (11.76%) Front-End Web Developer
8 1 (5.88%) SEO Executive
8 1 (5.88%) Web Analyst
Libraries, Frameworks & Software Standards
1 15 (88.24%) HTML
1 15 (88.24%) CSS
2 9 (52.94%) jQuery
3 7 (41.18%) .NET
4 6 (35.29%) XHTML
5 5 (29.41%) CSS3
5 5 (29.41%) Sass
5 5 (29.41%) LAMP
5 5 (29.41%) HTML5
6 2 (11.76%) CodeIgniter
Miscellaneous
1 2 (11.76%) User Experience
1 2 (11.76%) Analytical Skills
2 1 (5.88%) W3C
2 1 (5.88%) Copywriting
2 1 (5.88%) Blog
2 1 (5.88%) Social Media
Operating Systems
1 5 (29.41%) Apple iOS
1 5 (29.41%) Linux
1 5 (29.41%) Android
Processes & Methodologies
1 9 (52.94%) Pay per click
1 9 (52.94%) Analytics
2 8 (47.06%) MVC
3 7 (41.18%) Web Development
4 5 (29.41%) OOP
4 5 (29.41%) Content Management
5 4 (23.53%) Web Analytics
6 3 (17.65%) E-Commerce
6 3 (17.65%) Digital Marketing
7 2 (11.76%) Customer Analysis
7 2 (11.76%) Time Management
7 2 (11.76%) Data Analysis
7 2 (11.76%) OO
7 2 (11.76%) Web Design
7 2 (11.76%) E-business
7 2 (11.76%) Responsive Web Design
7 2 (11.76%) OO PHP
8 1 (5.88%) Web Usability
8 1 (5.88%) Online Marketing
8 1 (5.88%) Email Marketing
Programming Languages
1 10 (58.82%) JavaScript
2 8 (47.06%) PHP
3 5 (29.41%) PHP5
4 2 (11.76%) SQL
Qualifications
1 1 (5.88%) Degree
Vendors
1 9 (52.94%) Google
2 7 (41.18%) Zend
3 4 (23.53%) Adobe
4 3 (17.65%) Microsoft
5 2 (11.76%) Sitecore
5 2 (11.76%) Hitwise
6 1 (5.88%) Facebook
6 1 (5.88%) Twitter