The first table below looks at the demand for Online Marketing skills in IT jobs advertised for the Slough region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 19 June 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Slough region.

Location
3 months to
19 Jun 2013
Same period 2012 Same period 2011
Online Marketing
Rank 63 71 57
Rank change year-on-year
+8 -14
Permanent jobs citing Online Marketing 1 2 2
As % of all permanent IT jobs located in Slough 0.153% 0.303% 0.380%
As % of the Processes & Methodologies category 0.190% 0.416% 0.466%
Number of salaries quoted 1 2 1
Average salary £41,000 £35,000 £27,000
Average salary % change year-on-year
+17.14% +29.62%
UK excluding London average salary £32,500 £29,000 £30,000
% change year-on-year
+12.06% -3.33%
All Processes & Methodologies
Slough
Permanent IT job ads with a match in the
Processes & Methodologies category
526 481 429
As % of all permanent IT jobs located in Slough 80.55% 72.88% 81.40%
Number of salaries quoted 436 362 362
Average salary £52,500 £41,500 £45,000
Average salary % change year-on-year
+26.50% -7.77%
90% offered a salary of more than £40,000 £31,500 £30,000
10% offered a salary of more than £65,000 £65,000 £65,000
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
Online Marketing
Berkshire

Online Marketing
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the Slough region as a proportion of the total demand within the Processes & Methodologies category.

Slough Online Marketing Jobs Demand Trend

Online Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the Slough region.

Slough Online Marketing Salary Trend

Online Marketing
Top 30 Related IT Skills

For the 6 months to 19 June 2013, IT jobs across the Slough region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 11 (100.00%) Marketing
2 9 (81.82%) Google Analytics
2 9 (81.82%) Google
2 9 (81.82%) Coremetrics
2 9 (81.82%) MS Excel
2 9 (81.82%) Analytics
3 8 (72.73%) Data Cleansing
3 8 (72.73%) Data Extraction
3 8 (72.73%) VBA
3 8 (72.73%) Statistical Analysis
4 7 (63.64%) E-Commerce
4 7 (63.64%) Nokia
4 7 (63.64%) Web Marketing
4 7 (63.64%) Video Conferencing
5 5 (45.45%) Omniture
5 5 (45.45%) WebTrends
6 4 (36.36%) Internet
7 1 (9.091%) HTML5
7 1 (9.091%) CSS3
7 1 (9.091%) Business Intelligence
7 1 (9.091%) SEO
7 1 (9.091%) .NET
7 1 (9.091%) SQL Server
7 1 (9.091%) ASP.NET
7 1 (9.091%) CSS
7 1 (9.091%) HTML
7 1 (9.091%) JavaScript
7 1 (9.091%) PHP
7 1 (9.091%) SQL
7 1 (9.091%) Pay per click

Online Marketing
Top Related IT Skills by Category

For the 6 months to 19 June 2013, IT jobs across the Slough region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Development
1 1 (9.091%) HTML5
1 1 (9.091%) CSS3
1 1 (9.091%) .NET
1 1 (9.091%) ASP.NET
1 1 (9.091%) CSS
1 1 (9.091%) HTML
1 1 (9.091%) jQuery
Applications
1 9 (81.82%) MS Excel
Business Applications
1 9 (81.82%) Google Analytics
2 5 (45.45%) WebTrends
Communications & Networking
1 4 (36.36%) Internet
Database & Business Intelligence
1 1 (9.091%) SQL Server
General
1 11 (100.00%) Marketing
Job Titles
1 9 (81.82%) Web Analyst
1 9 (81.82%) Analyst
2 4 (36.36%) Senior Analyst
2 4 (36.36%) Senior Web Analyst
3 1 (9.091%) PPC Manager
3 1 (9.091%) PPC Analyst
3 1 (9.091%) PPC Executive
3 1 (9.091%) Account Manager
3 1 (9.091%) Development Manager
3 1 (9.091%) Website Manager
3 1 (9.091%) Web Development Manager
3 1 (9.091%) Junior
3 1 (9.091%) Web Manager
3 1 (9.091%) Junior Analyst
3 1 (9.091%) PPC Specialist
Miscellaneous
1 8 (72.73%) Data Extraction
2 7 (63.64%) Video Conferencing
Processes & Methodologies
1 9 (81.82%) Analytics
2 8 (72.73%) Data Cleansing
2 8 (72.73%) Statistical Analysis
3 7 (63.64%) E-Commerce
3 7 (63.64%) Web Marketing
4 1 (9.091%) Business Intelligence
4 1 (9.091%) SEO
4 1 (9.091%) Pay per click
4 1 (9.091%) Web Development
Programming Languages
1 8 (72.73%) VBA
2 1 (9.091%) JavaScript
2 1 (9.091%) PHP
2 1 (9.091%) SQL
Vendors
1 9 (81.82%) Google
1 9 (81.82%) Coremetrics
2 7 (63.64%) Nokia
3 5 (45.45%) Omniture