The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the Slough region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 30 April 2016 with a comparison to the same period in the previous 2 years.

3 months to
30 Apr 2016
Same period 2015 Same period 2014
Web Analytics
Rank - - 66
Permanent jobs citing Web Analytics 0 0 2
As % of all permanent IT jobs located in Slough - - 0.38%
As % of the Processes & Methodologies category - - 0.45%
Number of salaries quoted 0 0 2
Average salary - - £52,500
UK excluding London average salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%
Web Analytics
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Slough region.

Processes & Methodologies Category
Slough
Permanent IT job ads with a match in the
Processes & Methodologies category
473 500 447
As % of all permanent IT jobs located in Slough 84.46% 87.26% 84.66%
Number of salaries quoted 408 415 375
Average salary £55,000 £50,000 £50,000
Average salary % change year-on-year
+10.00% -
90% offered a salary of more than £35,000 £35,000 £35,000
10% offered a salary of more than £82,500 £72,500 £67,500
UK excluding London average salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Web Analytics
Jobs Demand Trend in Slough

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the Slough region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in Slough

Web Analytics
Salary Trend in Slough

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the Slough region.

Web Analytics Salary Trend in Slough

Web Analytics
Top 30 Related IT Skills in Slough

For the 6 months to 30 April 2016, IT jobs across the Slough region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 4 (100.00%) Marketing
1 4 (100.00%) Analytics
2 3 (75.00%) Google Analytics
2 3 (75.00%) Adobe
2 3 (75.00%) Google
3 2 (50.00%) SEO
3 2 (50.00%) SQL
3 2 (50.00%) CRM
3 2 (50.00%) Digital Marketing
3 2 (50.00%) Adobe Analytics
3 2 (50.00%) Analytical Skills
3 2 (50.00%) Social Media
3 2 (50.00%) Digital Analytics
4 1 (25.00%) SmartFocus
4 1 (25.00%) Apple iOS
4 1 (25.00%) Google Tag Manager
4 1 (25.00%) Mobile App
4 1 (25.00%) Marketing Analytics
4 1 (25.00%) Campaign Analysis
4 1 (25.00%) Propensity Modelling
4 1 (25.00%) Customer Segmentation
4 1 (25.00%) User Experience
4 1 (25.00%) Tableau
4 1 (25.00%) Marketing Strategy
4 1 (25.00%) Link Building
4 1 (25.00%) Statistical Modelling
4 1 (25.00%) Data Analytics
4 1 (25.00%) Web Development
4 1 (25.00%) Degree
4 1 (25.00%) Data Protection

Web Analytics
Top Related IT Skills in Slough by Category

For the 6 months to 30 April 2016, IT jobs across the Slough region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Cloud Services
1 3 (75.00%) Google Analytics
2 2 (50.00%) Adobe Analytics
3 1 (25.00%) Google Tag Manager
3 1 (25.00%) SmartFocus
General
1 4 (100.00%) Marketing
2 1 (25.00%) Automotive
2 1 (25.00%) Finance
Job Titles
1 2 (50.00%) Analyst
1 2 (50.00%) Analytics Manager
2 1 (25.00%) Data Analyst
2 1 (25.00%) Data Insight Analyst
2 1 (25.00%) Insight Analyst
2 1 (25.00%) Insight Data Analyst
2 1 (25.00%) Marketing Analyst
2 1 (25.00%) Marketing Insight Analyst
2 1 (25.00%) SEO Manager
2 1 (25.00%) Web Analyst
2 1 (25.00%) Web Analytics Manager
2 1 (25.00%) Web Manager
Libraries, Frameworks & Software Standards
1 1 (25.00%) Ajax
1 1 (25.00%) CSS
1 1 (25.00%) HTML
Miscellaneous
1 2 (50.00%) Analytical Skills
1 2 (50.00%) Social Media
2 1 (25.00%) Management Information System
2 1 (25.00%) Mobile App
2 1 (25.00%) User Experience
Operating Systems
1 1 (25.00%) Android
1 1 (25.00%) Apple iOS
Processes & Methodologies
1 4 (100.00%) Analytics
2 2 (50.00%) CRM
2 2 (50.00%) Digital Analytics
2 2 (50.00%) Digital Marketing
2 2 (50.00%) SEO
3 1 (25.00%) Campaign Analysis
3 1 (25.00%) Customer Segmentation
3 1 (25.00%) Data Analytics
3 1 (25.00%) Data Management
3 1 (25.00%) Data Protection
3 1 (25.00%) Link Building
3 1 (25.00%) Marketing Analytics
3 1 (25.00%) Marketing Strategy
3 1 (25.00%) Multivariate Testing
3 1 (25.00%) Pay per click
3 1 (25.00%) Propensity Modelling
3 1 (25.00%) Statistical Modelling
3 1 (25.00%) Web Development
Programming Languages
1 2 (50.00%) SQL
2 1 (25.00%) JavaScript
2 1 (25.00%) VBA
Qualifications
1 1 (25.00%) Degree
Vendors
1 3 (75.00%) Adobe
1 3 (75.00%) Google
2 1 (25.00%) Cognos
2 1 (25.00%) Oracle
2 1 (25.00%) Tableau