The table below looks at the statistics for SEO skills in IT jobs advertised for the Solihull region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 29 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
29 Jun 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 28 34 53
Rank change year-on-year
+6 +19
Permanent jobs citing SEO 4 8 3
As % of all permanent IT jobs located in Solihull 1.71% 3.01% 0.97%
As % of the Processes & Methodologies category 2.17% 3.69% 1.18%
Number of salaries quoted 4 4 3
Median salary £28,000 £35,000 £22,500
Median salary % change year-on-year
-20.00% +55.55%
UK excluding London median salary £32,500 £32,500 £31,500
% change year-on-year
- +3.17%
SEO
West Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Solihull region.

Processes & Methodologies Category
Solihull
Permanent IT job ads with a match in the
Processes & Methodologies category
184 217 254
As % of all permanent IT jobs located in Solihull 78.63% 81.58% 81.94%
Number of salaries quoted 164 199 179
Median salary £45,000 £32,500 £41,000
Median salary % change year-on-year
+38.46% -20.73%
90% offered a salary of more than £22,500 £22,500 £30,000
10% offered a salary of more than £72,500 £52,500 £50,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

SEO
Jobs Demand Trend in Solihull

The demand trend of job ads across the Solihull region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Solihull

SEO
Salary Trend in Solihull

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Solihull region.

SEO Salary Trend in Solihull

SEO
Salary Histogram in Solihull

This chart provides a salary histogram for IT jobs citing SEO across the Solihull region over the 3 months to 29 June 2016.

SEO Salary Histogram in Solihull

SEO
Top 30 Related IT Skills in Solihull

For the 6 months to 29 June 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Solihull region with a requirement for SEO.

1 5 (100.00%) Marketing
1 5 (100.00%) Degree
2 4 (80.00%) Digital Marketing
2 4 (80.00%) Finance
2 4 (80.00%) CMS
3 3 (60.00%) Adobe
3 3 (60.00%) HTML
3 3 (60.00%) JavaScript
3 3 (60.00%) CSS
3 3 (60.00%) Content Management
3 3 (60.00%) jQuery
3 3 (60.00%) HTML5
3 3 (60.00%) CSS3
3 3 (60.00%) Adobe Creative Cloud
3 3 (60.00%) Wireframes
4 2 (40.00%) Digital Content Management
4 2 (40.00%) Web Development
4 2 (40.00%) Tomcat
4 2 (40.00%) WebLogic
4 2 (40.00%) Java
5 1 (20.00%) B2B
5 1 (20.00%) B2C
5 1 (20.00%) Benchmarking
5 1 (20.00%) Project Management
5 1 (20.00%) Validation
5 1 (20.00%) Stakeholder Management
5 1 (20.00%) Google
5 1 (20.00%) Pay per click
5 1 (20.00%) Google Analytics
5 1 (20.00%) RIA

SEO
Top Related IT Skills in Solihull by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (80.00%) CMS
2 2 (40.00%) Tomcat
2 2 (40.00%) WebLogic
3 1 (20.00%) Umbraco
Cloud Services
1 3 (60.00%) Adobe Creative Cloud
2 1 (20.00%) Google Analytics
General
1 5 (100.00%) Marketing
2 4 (80.00%) Finance
Job Titles
1 2 (40.00%) Content Manager
1 2 (40.00%) Digital Content Manager
2 1 (20.00%) Designer
2 1 (20.00%) Developer
2 1 (20.00%) Digital Designer
2 1 (20.00%) Digital Marketing Manager
2 1 (20.00%) Marketing Manager
2 1 (20.00%) Web Developer
Libraries, Frameworks & Software Standards
1 3 (60.00%) CSS
1 3 (60.00%) CSS3
1 3 (60.00%) HTML
1 3 (60.00%) HTML5
1 3 (60.00%) jQuery
Miscellaneous
1 1 (20.00%) Driving Licence
1 1 (20.00%) RIA
1 1 (20.00%) Social Media
Processes & Methodologies
1 4 (80.00%) Digital Marketing
2 3 (60.00%) Content Management
2 3 (60.00%) Wireframes
3 2 (40.00%) Digital Content Management
3 2 (40.00%) Web Development
4 1 (20.00%) Affiliate Marketing
4 1 (20.00%) Analytics
4 1 (20.00%) B2B
4 1 (20.00%) B2C
4 1 (20.00%) Benchmarking
4 1 (20.00%) Pay per click
4 1 (20.00%) Project Management
4 1 (20.00%) Responsive Web Design
4 1 (20.00%) Stakeholder Management
4 1 (20.00%) Time Management
4 1 (20.00%) Validation
Programming Languages
1 3 (60.00%) JavaScript
2 2 (40.00%) Java
Qualifications
1 5 (100.00%) Degree
Vendors
1 3 (60.00%) Adobe
2 1 (20.00%) Google