The table below looks at the prevalence of the term Copywriting in IT jobs advertised for the South East region. Included is a guide to the average salaries offered in IT jobs that have cited Copywriting over the 3 months to 3 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Jul 2015
Same period 2014 Same period 2013
Copywriting
Rank 418 445 425
Rank change year-on-year
+27 -20
Permanent jobs citing Copywriting 25 11 19
As % of all permanent IT jobs located in the South East 0.12% 0.048% 0.085%
As % of the Miscellaneous category 0.31% 0.13% 0.23%
Number of salaries quoted 16 8 18
Average salary £29,250 £30,000 £29,500
Average salary % change year-on-year
-2.50% +1.69%
90% offered a salary of more than £22,500 £26,750 £25,500
10% offered a salary of more than £50,000 £44,500 £45,000
UK excluding London average salary £31,000 £29,500 £27,500
% change year-on-year
+5.08% +7.27%
Copywriting
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the South East region.

Miscellaneous Category
South East
Permanent IT job ads with a match in the
Miscellaneous category
7979 8490 8296
As % of all permanent IT jobs located in the South East 37.59% 36.96% 37.33%
Number of salaries quoted 6225 6636 6796
Average salary £44,500 £42,500 £40,000
Average salary % change year-on-year
+4.70% +6.25%
90% offered a salary of more than £27,000 £27,500 £25,000
10% offered a salary of more than £65,000 £60,000 £62,500
UK excluding London average salary £40,000 £40,000 £40,000

Copywriting
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of permanent IT jobs citing Copywriting across the South East region as a proportion of the total demand within the Miscellaneous category.

Copywriting Jobs Demand Trend in the South East

Copywriting
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Copywriting across the South East region.

Copywriting Salary Trend in the South East

Copywriting
Salary Histogram in the South East

This chart provides a salary histogram for IT jobs citing Copywriting across the South East region over the 3 months to 3 July 2015.

Copywriting Salary Histogram in the South East

Copywriting
Job Locations in the South East

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Copywriting within the South East region over the 3 months to 3 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire -1 7 £50,000 -9.09% 1
Hampshire - 4 - - 3
Surrey +10 3 £22,500 -43.75% 1
Buckinghamshire -5 3 £29,500 +5.35%
East Sussex +22 2 £27,500 -8.33% 1
Oxfordshire - 2 £37,500 -
Kent +1 1 £27,250 +3.80%
West Sussex - 1 £28,500 - 1
Copywriting
England

Copywriting
Top 30 Related IT Skills in the South East

For the 6 months to 3 July 2015, IT jobs across the South East region citing Copywriting also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Copywriting.

1 32 (78.05%) Marketing
2 19 (46.34%) Degree
3 18 (43.90%) Social Media
4 16 (39.02%) MS Excel
5 14 (34.15%) MS PowerPoint
6 13 (31.71%) B2B
6 13 (31.71%) SEO
7 12 (29.27%) Microsoft
8 11 (26.83%) Content Management
9 9 (21.95%) Data Analysis
9 9 (21.95%) Photoshop
10 8 (19.51%) MS Access
10 8 (19.51%) Systems Management Server (SMS)
10 8 (19.51%) CMS
10 8 (19.51%) Data Entry
10 8 (19.51%) Digital Marketing
10 8 (19.51%) Digital Media
11 7 (17.07%) Performance Improvement
11 7 (17.07%) Pay per click
11 7 (17.07%) MS Office
12 6 (14.63%) HTML
12 6 (14.63%) Google
12 6 (14.63%) Blog
13 5 (12.20%) CSS
13 5 (12.20%) Project Management
13 5 (12.20%) Telecoms
13 5 (12.20%) Facebook
13 5 (12.20%) Twitter
14 4 (9.76%) Analytics
14 4 (9.76%) Social Media Monitoring

Copywriting
Top Related IT Skills in the South East by Category

For the 6 months to 3 July 2015, IT jobs across the South East region citing Copywriting also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Copywriting. Up to 20 skills are shown per category.

Application Platforms
1 8 (19.51%) CMS
2 3 (7.32%) SharePoint
Applications
1 16 (39.02%) MS Excel
2 14 (34.15%) MS PowerPoint
3 9 (21.95%) Photoshop
4 7 (17.07%) MS Office
5 3 (7.32%) MS Visio
6 1 (2.44%) Acrobat
6 1 (2.44%) Adobe Illustrator
6 1 (2.44%) InDesign
6 1 (2.44%) Adobe Creative Suite
Cloud Services
1 2 (4.88%) Google Analytics
Communications & Networking
1 2 (4.88%) Intranet
1 2 (4.88%) Radio Access Network
2 1 (2.44%) Internet
Database & Business Intelligence
1 8 (19.51%) MS Access
Development Applications
1 1 (2.44%) Dreamweaver
General
1 32 (78.05%) Marketing
2 5 (12.20%) Telecoms
3 4 (9.76%) Retail
4 3 (7.32%) Automotive
5 2 (4.88%) Finance
6 1 (2.44%) Manufacturing
6 1 (2.44%) Publishing
6 1 (2.44%) German Language
6 1 (2.44%) Greek Language
6 1 (2.44%) Turkish Language
Job Titles
1 7 (17.07%) Service Manager
1 7 (17.07%) Client Services Manager
1 7 (17.07%) Marketing Manager
1 7 (17.07%) Marketing Executive
2 5 (12.20%) Digital Marketing Executive
3 3 (7.32%) Account Executive
3 3 (7.32%) Senior Account Executive
3 3 (7.32%) Copywriter
3 3 (7.32%) Administrator
4 2 (4.88%) Author
4 2 (4.88%) Technical Author
4 2 (4.88%) Product Marketing Manager
4 2 (4.88%) Social Media Manager
4 2 (4.88%) Product Manager
5 1 (2.44%) Content Manager
5 1 (2.44%) Digital Designer
5 1 (2.44%) Designer
5 1 (2.44%) Senior Account Manager
5 1 (2.44%) Web Manager
5 1 (2.44%) Graphic Designer
Libraries, Frameworks & Software Standards
1 6 (14.63%) HTML
2 5 (12.20%) CSS
3 1 (2.44%) Flash
3 1 (2.44%) XHTML
3 1 (2.44%) COM
Miscellaneous
1 18 (43.90%) Social Media
2 8 (19.51%) Digital Media
3 6 (14.63%) Blog
4 4 (9.76%) User Experience
5 3 (7.32%) Blackberry
5 3 (7.32%) Graphic Design
6 2 (4.88%) Analytical Skills
6 2 (4.88%) Data Centre
7 1 (2.44%) Mobile App
7 1 (2.44%) Photography
7 1 (2.44%) Handset
7 1 (2.44%) Statistics
Processes & Methodologies
1 13 (31.71%) B2B
1 13 (31.71%) SEO
2 11 (26.83%) Content Management
3 9 (21.95%) Data Analysis
4 8 (19.51%) Digital Marketing
4 8 (19.51%) Data Entry
5 7 (17.07%) Performance Improvement
5 7 (17.07%) Pay per click
6 5 (12.20%) Project Management
7 4 (9.76%) Email Marketing
7 4 (9.76%) CRM
7 4 (9.76%) Time Management
7 4 (9.76%) Analytics
7 4 (9.76%) Social Media Monitoring
8 3 (7.32%) Campaign Management
8 3 (7.32%) Product Management
8 3 (7.32%) Coaching
9 2 (4.88%) Performance Management
9 2 (4.88%) Network Performance Management
9 2 (4.88%) Marketing Strategy
Programming Languages
1 1 (2.44%) JavaScript
Qualifications
1 19 (46.34%) Degree
2 2 (4.88%) MBA
Quality Assurance & Compliance
1 1 (2.44%) QA
Systems Management
1 8 (19.51%) Systems Management Server (SMS)
Vendors
1 12 (29.27%) Microsoft
2 6 (14.63%) Google
3 5 (12.20%) Facebook
3 5 (12.20%) Twitter
4 4 (9.76%) Marketo
4 4 (9.76%) Adobe
5 1 (2.44%) HP
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