The first table below looks at the prevalence of the term Copywriting in IT jobs advertised for the South East region. Included is a guide to the average salaries offered in IT jobs that have cited Copywriting over the 3 months to 17 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our Miscellaneous category for the South East region.

Location
3 months to
17 May 2013
Same period 2012 Same period 2011
Copywriting
Rank 426 403 393
Rank change year-on-year
-23 -10
Permanent jobs citing Copywriting 10 40 28
As % of all permanent IT jobs located in the South East 0.045% 0.168% 0.123%
As % of the Miscellaneous category 0.147% 0.568% 0.422%
Number of salaries quoted 8 29 20
Average salary £27,500 £33,750 £28,750
Average salary % change year-on-year
-18.51% +17.39%
90% offered a salary of more than £25,500 £25,150 £21,900
10% offered a salary of more than £37,500 £47,500 £35,250
UK excluding London average salary £29,712 £27,750 £27,500
% change year-on-year
+7.07% +0.90%
All of the Miscellaneous Category
South East
Permanent IT job ads with a match in the
Miscellaneous category
6801 7041 6636
As % of all permanent IT jobs located in the South East 30.89% 29.63% 29.18%
Number of salaries quoted 5611 6016 5778
Average salary £40,000 £40,000 £40,000
90% offered a salary of more than £25,000 £27,500 £25,000
10% offered a salary of more than £60,000 £60,000 £60,000
UK excluding London average salary £38,815 £40,000 £37,500
% change year-on-year
-2.96% +6.66%
Copywriting
England

Copywriting
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Copywriting across the South East region as a proportion of the total demand within the Miscellaneous category.

South East Copywriting Jobs Demand Trend

Copywriting
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Copywriting across the South East region.

South East Copywriting Salary Trend

Copywriting
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Copywriting within the South East region over the 3 months to 17 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Surrey +12 3 £25,500 -20.31%
Hampshire -7 3 £27,500 +3.77%
East Sussex - 2 £31,750 -
Berkshire -2 1 - -
Kent - 1 - -
Copywriting
England

Copywriting
Top 30 Related IT Skills

For the 6 months to 17 May 2013, IT jobs across the South East region citing Copywriting also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Copywriting.

1 29 (78.38%) Marketing
2 26 (70.27%) E-Commerce
3 21 (56.76%) SEO
4 19 (51.35%) Online Marketing
5 14 (37.84%) Pay per click
6 12 (32.43%) Internet
7 11 (29.73%) Photoshop
8 10 (27.03%) MS Excel
8 10 (27.03%) HTML
9 9 (24.32%) CMS
9 9 (24.32%) Advertising
9 9 (24.32%) Content Management
10 8 (21.62%) Economics
10 8 (21.62%) Search Engine Marketing
10 8 (21.62%) Marketing Strategy
10 8 (21.62%) FMCG
11 7 (18.92%) Data Protection
11 7 (18.92%) New Media
11 7 (18.92%) Website Architecture
11 7 (18.92%) Usability Testing
11 7 (18.92%) Legal
12 6 (16.22%) Retail
12 6 (16.22%) Social Media
13 5 (13.51%) Analytics
13 5 (13.51%) Mobile Payment
13 5 (13.51%) Cryptography
13 5 (13.51%) Banking
13 5 (13.51%) Google
13 5 (13.51%) Requirements Analysis
13 5 (13.51%) Wireless

Copywriting
Top Related IT Skills by Category

For the 6 months to 17 May 2013, IT jobs across the South East region citing Copywriting also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Copywriting. Up to 20 skills are shown per category.

Application Development
1 10 (27.03%) HTML
2 1 (2.703%) COM
2 1 (2.703%) CSS
2 1 (2.703%) Flash
2 1 (2.703%) XHTML
2 1 (2.703%) Apache Flex
Application Platforms
1 9 (24.32%) CMS
2 1 (2.703%) WordPress
2 1 (2.703%) EPiServer CMS
2 1 (2.703%) TeamSite
Applications
1 11 (29.73%) Photoshop
2 10 (27.03%) MS Excel
3 1 (2.703%) Adobe Illustrator
3 1 (2.703%) InDesign
3 1 (2.703%) MS PowerPoint
3 1 (2.703%) MS Office
Business Applications
1 4 (10.81%) Google Analytics
2 1 (2.703%) Dynamics NAV
Communications & Networking
1 12 (32.43%) Internet
2 5 (13.51%) Wireless
3 1 (2.703%) NFC
General
1 29 (78.38%) Marketing
2 9 (24.32%) Advertising
3 7 (18.92%) Legal
4 6 (16.22%) Retail
5 5 (13.51%) Banking
6 1 (2.703%) Publishing
6 1 (2.703%) French Language
6 1 (2.703%) German Language
6 1 (2.703%) Spanish Language
6 1 (2.703%) Multimedia
Job Titles
1 12 (32.43%) PPC Specialist
1 12 (32.43%) PPC Manager
1 12 (32.43%) PPC Analyst
1 12 (32.43%) PPC Executive
2 9 (24.32%) Web Editor
3 8 (21.62%) SEO Manager
4 5 (13.51%) Marketing Manager
5 3 (8.108%) Copywriter
6 2 (5.405%) Administrator
6 2 (5.405%) E-Commerce Manager
7 1 (2.703%) Project Manager
7 1 (2.703%) Consultant
7 1 (2.703%) Technical Consultant
7 1 (2.703%) Marketing Executive
7 1 (2.703%) Search Manager
7 1 (2.703%) Web Project Manager
7 1 (2.703%) Web Manager
7 1 (2.703%) Digital Marketing Executive
Miscellaneous
1 8 (21.62%) Economics
1 8 (21.62%) FMCG
2 7 (18.92%) New Media
3 6 (16.22%) Social Media
4 5 (13.51%) Cryptography
4 5 (13.51%) Mobile Payment
4 5 (13.51%) Chip and PIN
4 5 (13.51%) Smartcard
4 5 (13.51%) DTV
5 3 (8.108%) Open Source
6 1 (2.703%) BBC
6 1 (2.703%) Podcast
6 1 (2.703%) iDTV
6 1 (2.703%) EMV
Processes & Methodologies
1 26 (70.27%) E-Commerce
2 21 (56.76%) SEO
3 19 (51.35%) Online Marketing
4 14 (37.84%) Pay per click
5 9 (24.32%) Content Management
6 8 (21.62%) Search Engine Marketing
6 8 (21.62%) Marketing Strategy
7 7 (18.92%) Website Architecture
7 7 (18.92%) Usability Testing
7 7 (18.92%) Data Protection
8 5 (13.51%) Analytics
8 5 (13.51%) Requirements Analysis
8 5 (13.51%) Mobile Commerce
9 4 (10.81%) Competitor Analysis
10 3 (8.108%) B2B
10 3 (8.108%) B2C
10 3 (8.108%) Web Marketing
11 2 (5.405%) Project Management
11 2 (5.405%) Digital Marketing
11 2 (5.405%) Web Development
Qualifications
1 3 (8.108%) Degree
Vendors
1 5 (13.51%) Hyperion
1 5 (13.51%) Google
2 3 (8.108%) Microsoft
3 2 (5.405%) Facebook
4 1 (2.703%) Twitter
4 1 (2.703%) Adobe
4 1 (2.703%) EPiServer