The table below looks at the statistics for Direct Marketing skills in IT jobs advertised for the South East region. Included is a guide to the average salaries offered in IT jobs that have cited Direct Marketing over the 3 months to 28 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Aug 2015
Same period 2014 Same period 2013
Direct Marketing
Rank 428 422 400
Rank change year-on-year
-6 -22
Permanent jobs citing Direct Marketing 10 31 26
As % of all permanent IT jobs located in the South East 0.048% 0.14% 0.12%
As % of the Processes & Methodologies category 0.058% 0.17% 0.16%
Number of salaries quoted 7 4 20
Average salary £77,500 £42,500 £50,000
Average salary % change year-on-year
+82.35% -15.00%
UK excluding London average salary £37,500 £35,000 £39,000
% change year-on-year
+7.14% -10.25%
Direct Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South East region.

Processes & Methodologies Category
South East
Permanent IT job ads with a match in the
Processes & Methodologies category
17316 18024 16618
As % of all permanent IT jobs located in the South East 83.10% 80.96% 78.28%
Number of salaries quoted 14188 13953 13512
Average salary £45,000 £45,000 £45,000
90% offered a salary of more than £30,500 £30,000 £30,000
10% offered a salary of more than £65,000 £65,000 £67,500
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

Direct Marketing
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of permanent IT jobs citing Direct Marketing across the South East region as a proportion of the total demand within the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in the South East

Direct Marketing
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing across the South East region.

Direct Marketing Salary Trend in the South East

Direct Marketing
Salary Histogram in the South East

This chart provides a salary histogram for IT jobs citing Direct Marketing across the South East region over the 3 months to 28 August 2015.

Direct Marketing Salary Histogram in the South East

Direct Marketing
Job Locations in the South East

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Direct Marketing within the South East region over the 3 months to 28 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire +15 7 £77,500 - 3
Surrey -13 1 - -
West Sussex - 1 - - 1
East Sussex - 1 £62,500 -
Direct Marketing
England

Direct Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 28 August 2015, IT jobs across the South East region citing Direct Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing.

1 25 (100.00%) Marketing
2 14 (56.00%) Degree
3 13 (52.00%) Digital Marketing
4 12 (48.00%) Analytics
5 10 (40.00%) Marketing Analytics
6 9 (36.00%) Advertising
6 9 (36.00%) B2B
7 7 (28.00%) Finance
7 7 (28.00%) Analytical Skills
8 6 (24.00%) Customer Segmentation
8 6 (24.00%) Data-Driven Marketing
8 6 (24.00%) Telemarketing
8 6 (24.00%) Customer Insight
8 6 (24.00%) QA
8 6 (24.00%) Microsoft
8 6 (24.00%) Strategic Planning
9 5 (20.00%) Project Management
9 5 (20.00%) User Experience
10 4 (16.00%) Usability Testing
10 4 (16.00%) Business Transformation
10 4 (16.00%) Social Media
10 4 (16.00%) Marketing Strategy
10 4 (16.00%) B2C
10 4 (16.00%) SQL
10 4 (16.00%) Banking
10 4 (16.00%) MBA
11 3 (12.00%) Retail
12 2 (8.00%) Data Modelling
12 2 (8.00%) Statistical Analysis
13 1 (4.00%) Life Science

Direct Marketing
Top Related IT Skills in the South East by Category

For the 6 months to 28 August 2015, IT jobs across the South East region citing Direct Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (4.00%) SAS
Cloud Services
1 1 (4.00%) Google Analytics
Database & Business Intelligence
1 1 (4.00%) SAS Enterprise Miner
General
1 25 (100.00%) Marketing
2 9 (36.00%) Advertising
3 7 (28.00%) Finance
4 4 (16.00%) Banking
5 3 (12.00%) Retail
6 1 (4.00%) Multimedia
6 1 (4.00%) Law
6 1 (4.00%) German Language
6 1 (4.00%) Pharmaceutical
Job Titles
1 11 (44.00%) Marketing Manager
2 6 (24.00%) Senior Manager
3 4 (16.00%) Analyst
3 4 (16.00%) Marketing Director
4 3 (12.00%) Digital Marketing Manager
4 3 (12.00%) Data Analyst
4 3 (12.00%) SQL Data Analyst
5 2 (8.00%) Client Account Manager
5 2 (8.00%) Account Manager
5 2 (8.00%) Development Manager
5 2 (8.00%) Campaign Manager
6 1 (4.00%) Web Analyst
Miscellaneous
1 7 (28.00%) Analytical Skills
2 5 (20.00%) User Experience
3 4 (16.00%) Social Media
4 1 (4.00%) Life Science
Processes & Methodologies
1 13 (52.00%) Digital Marketing
2 12 (48.00%) Analytics
3 10 (40.00%) Marketing Analytics
4 9 (36.00%) B2B
5 6 (24.00%) Strategic Planning
5 6 (24.00%) Telemarketing
5 6 (24.00%) Customer Insight
5 6 (24.00%) Customer Segmentation
5 6 (24.00%) Data-Driven Marketing
6 5 (20.00%) Project Management
7 4 (16.00%) B2C
7 4 (16.00%) Usability Testing
7 4 (16.00%) Business Transformation
7 4 (16.00%) Marketing Strategy
8 2 (8.00%) Data Modelling
8 2 (8.00%) Statistical Analysis
9 1 (4.00%) Web Analytics
9 1 (4.00%) Market Research
9 1 (4.00%) Marketing Management
9 1 (4.00%) Online Marketing
Programming Languages
1 4 (16.00%) SQL
Qualifications
1 14 (56.00%) Degree
2 4 (16.00%) MBA
Quality Assurance & Compliance
1 6 (24.00%) QA
Vendors
1 6 (24.00%) Microsoft
2 1 (4.00%) Omniture
2 1 (4.00%) Google
Reading, Berkshire
HAYS INFORMATION TECHNOLOGY
Salary: £31000 - £36000 per annum + Benefits
Posted: 4 days ago
Reading, Berkshire
Clearwater People Solutions
Salary: £33000 - £35000 Per Annum
Posted: 4 days ago
West Sussex
Progressive Recruitment
Salary: competitive
Posted: 23 days ago