The first table below looks at the demand for Direct Marketing skills in IT jobs advertised for the South East region. Included is a guide to the average salaries offered in IT jobs that have cited Direct Marketing over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the South East region.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Direct Marketing
Rank 441 420 421
Rank change year-on-year
-21 +1
Permanent jobs citing Direct Marketing 10 18 20
As % of all permanent IT jobs located in the South East 0.042% 0.080% 0.082%
As % of the Processes & Methodologies category 0.053% 0.11% 0.11%
Number of salaries quoted 7 18 17
Average salary £32,888 £55,000 £42,500
Average salary % change year-on-year
-40.20% +29.41%
UK excluding London average salary £37,500 £42,063 £35,000
% change year-on-year
-10.84% +20.17%
Processes & Methodologies Category
South East
Permanent IT job ads with a match in the
Processes & Methodologies category
18838 17086 18386
As % of all permanent IT jobs located in the South East 78.35% 76.12% 75.04%
Number of salaries quoted 14894 13837 15749
Average salary £45,000 £44,000 £45,000
Average salary % change year-on-year
+2.27% -2.22%
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £65,000 £65,000 £65,000
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%
Direct Marketing
England

Direct Marketing
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of permanent IT jobs citing Direct Marketing across the South East region as a proportion of the total demand within the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in the South East

Direct Marketing
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing across the South East region.

Direct Marketing Salary Trend in the South East

Direct Marketing
Salary Histogram in the South East

This chart provides a salary histogram for IT jobs citing Direct Marketing across the South East region over the 3 months to 18 April 2014.

Direct Marketing Salary Histogram in the South East

Direct Marketing
Job Locations in the South East

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Direct Marketing within the South East region over the 3 months to 18 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
Buckinghamshire - 6 £32,888 - 1
Surrey 0 3 £42,500 +6.25%
Oxfordshire - 1 - -
Direct Marketing
England

Direct Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 18 April 2014, IT jobs across the South East region citing Direct Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing.

1 29 (100.00%) Marketing
2 14 (48.28%) B2B
3 10 (34.48%) Project Management
3 10 (34.48%) SEO
3 10 (34.48%) Finance
4 9 (31.03%) Degree
5 8 (27.59%) Microsoft
5 8 (27.59%) MS Excel
6 7 (24.14%) Digital Marketing
6 7 (24.14%) Marketing Strategy
7 6 (20.69%) Eloqua
7 6 (20.69%) Marketo
7 6 (20.69%) Creative Marketing
7 6 (20.69%) CRM
7 6 (20.69%) Siebel
7 6 (20.69%) Salesforce.com
8 5 (17.24%) MS Access
8 5 (17.24%) SQL
8 5 (17.24%) Online Marketing
9 4 (13.79%) Waterfall
9 4 (13.79%) Continuous Improvement
9 4 (13.79%) Email Marketing
9 4 (13.79%) Customer Segmentation
9 4 (13.79%) Analytics
9 4 (13.79%) Mathematics
9 4 (13.79%) Business Analysis
9 4 (13.79%) Pay per click
9 4 (13.79%) Copywriting
9 4 (13.79%) Lean Six Sigma
9 4 (13.79%) PRINCE2

Direct Marketing
Top Related IT Skills in the South East by Category

For the 6 months to 18 April 2014, IT jobs across the South East region citing Direct Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Direct Marketing. Up to 20 skills are shown per category.

Application Platforms
1 4 (13.79%) SAS
2 3 (10.34%) CMS
Applications
1 8 (27.59%) MS Excel
Business Applications
1 3 (10.34%) WebTrends
1 3 (10.34%) Tridion
2 1 (3.45%) Google Analytics
Communications & Networking
1 3 (10.34%) Extranet
Database & Business Intelligence
1 5 (17.24%) MS Access
2 2 (6.90%) Relational Database
General
1 29 (100.00%) Marketing
2 10 (34.48%) Finance
3 3 (10.34%) Manufacturing
3 3 (10.34%) Advertising
4 1 (3.45%) Telecoms
Job Titles
1 9 (31.03%) Marketing Manager
2 6 (20.69%) Marketing Executive
3 4 (13.79%) Graduate
4 3 (10.34%) Delivery Manager
4 3 (10.34%) Digital Marketing Manager
4 3 (10.34%) Account Executive
4 3 (10.34%) Web Marketing Executive
5 2 (6.90%) Client Account Manager
5 2 (6.90%) Programme Manager
5 2 (6.90%) Account Manager
5 2 (6.90%) Change Manager
6 1 (3.45%) Client Services Manager
6 1 (3.45%) Services Delivery Manager
6 1 (3.45%) Service Manager
6 1 (3.45%) Development Manager
6 1 (3.45%) Administrator
6 1 (3.45%) Database Marketing Executive
Libraries, Frameworks & Software Standards
1 1 (3.45%) WF
Miscellaneous
1 4 (13.79%) Mathematics
1 4 (13.79%) Copywriting
2 3 (10.34%) Podcast
2 3 (10.34%) New Media
2 3 (10.34%) Social Media
Processes & Methodologies
1 14 (48.28%) B2B
2 10 (34.48%) Project Management
2 10 (34.48%) SEO
3 7 (24.14%) Digital Marketing
3 7 (24.14%) Marketing Strategy
4 6 (20.69%) Creative Marketing
4 6 (20.69%) CRM
5 5 (17.24%) Online Marketing
6 4 (13.79%) Waterfall
6 4 (13.79%) Continuous Improvement
6 4 (13.79%) Email Marketing
6 4 (13.79%) Customer Segmentation
6 4 (13.79%) Analytics
6 4 (13.79%) Business Analysis
6 4 (13.79%) Pay per click
6 4 (13.79%) Lean Six Sigma
6 4 (13.79%) PRINCE2
6 4 (13.79%) Business Intelligence
6 4 (13.79%) Agile Software Development
6 4 (13.79%) Six Sigma
Programming Languages
1 5 (17.24%) SQL
Qualifications
1 9 (31.03%) Degree
Vendors
1 8 (27.59%) Microsoft
2 6 (20.69%) Eloqua
2 6 (20.69%) Marketo
2 6 (20.69%) Siebel
2 6 (20.69%) Salesforce.com
3 1 (3.45%) Google
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Posted: Yesterday
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