The table below looks at the statistics for Web Marketing skills in IT jobs advertised for the South East region. Included is a guide to the average salaries offered in IT jobs that have cited Web Marketing over the 3 months to 3 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Aug 2015
Same period 2014 Same period 2013
Web Marketing
Rank 439 432 417
Rank change year-on-year
-7 -15
Permanent jobs citing Web Marketing 4 22 23
As % of all permanent IT jobs located in the South East 0.019% 0.097% 0.10%
As % of the Processes & Methodologies category 0.023% 0.12% 0.14%
Number of salaries quoted 3 13 23
Average salary £21,000 £47,500 £27,500
Average salary % change year-on-year
-55.78% +72.72%
UK excluding London average salary £37,500 £46,250 £27,500
% change year-on-year
-18.91% +68.18%
Web Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South East region.

Processes & Methodologies Category
South East
Permanent IT job ads with a match in the
Processes & Methodologies category
17182 18222 16905
As % of all permanent IT jobs located in the South East 82.94% 80.56% 76.84%
Number of salaries quoted 13987 14262 13741
Average salary £45,000 £45,000 £45,000
90% offered a salary of more than £30,500 £30,000 £30,000
10% offered a salary of more than £65,000 £67,000 £65,000
UK excluding London average salary £45,000 £42,500 £41,000
% change year-on-year
+5.88% +3.65%

Web Marketing
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of permanent IT jobs citing Web Marketing across the South East region as a proportion of the total demand within the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in the South East

Web Marketing
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing across the South East region.

Web Marketing Salary Trend in the South East

Web Marketing
Salary Histogram in the South East

This chart provides a salary histogram for IT jobs citing Web Marketing across the South East region over the 3 months to 3 August 2015.

Web Marketing Salary Histogram in the South East

Web Marketing
Job Locations in the South East

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Marketing within the South East region over the 3 months to 3 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Oxfordshire +7 3 £21,000 -68.30%
Berkshire +10 1 £45,000 -
Web Marketing
England

Web Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 3 August 2015, IT jobs across the South East region citing Web Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing.

1 10 (100.00%) Marketing
2 7 (70.00%) Google
2 7 (70.00%) Google Analytics
2 7 (70.00%) Analytics
3 6 (60.00%) Pay per click
3 6 (60.00%) SEO
4 4 (40.00%) Analytical Skills
4 4 (40.00%) Digital Marketing
5 3 (30.00%) Multivariate Testing
5 3 (30.00%) Facebook
5 3 (30.00%) Twitter
5 3 (30.00%) Social Media
5 3 (30.00%) Social Network
5 3 (30.00%) User Experience
5 3 (30.00%) Logistics
5 3 (30.00%) HTML
5 3 (30.00%) CSS
5 3 (30.00%) Internet
5 3 (30.00%) Pharmaceutical
5 3 (30.00%) Advertising
6 2 (20.00%) OO
6 2 (20.00%) JavaScript
6 2 (20.00%) PHP
6 2 (20.00%) Degree
6 2 (20.00%) MySQL
6 2 (20.00%) OO PHP
6 2 (20.00%) jQuery
7 1 (10.00%) Drupal
7 1 (10.00%) Yii
7 1 (10.00%) Adobe Analytics

Web Marketing
Top Related IT Skills in the South East by Category

For the 6 months to 3 August 2015, IT jobs across the South East region citing Web Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (10.00%) Drupal
Cloud Services
1 7 (70.00%) Google Analytics
2 1 (10.00%) Adobe Analytics
Communications & Networking
1 3 (30.00%) Internet
Database & Business Intelligence
1 2 (20.00%) MySQL
General
1 10 (100.00%) Marketing
2 3 (30.00%) Pharmaceutical
2 3 (30.00%) Advertising
3 1 (10.00%) Banking
3 1 (10.00%) Telecoms
3 1 (10.00%) Finance
Job Titles
1 3 (30.00%) Website Manager
1 3 (30.00%) SEO Specialist
2 2 (20.00%) PPC Specialist
2 2 (20.00%) PPC Manager
2 2 (20.00%) PPC Analyst
2 2 (20.00%) PPC Executive
3 1 (10.00%) Marketing Data Analyst
3 1 (10.00%) Designer
3 1 (10.00%) Web Marketing Analyst
3 1 (10.00%) Graduate
3 1 (10.00%) Junior
3 1 (10.00%) Developer
3 1 (10.00%) Analyst
3 1 (10.00%) Data Analyst
3 1 (10.00%) Web Designer
3 1 (10.00%) Junior Developer
3 1 (10.00%) PHP Developer
3 1 (10.00%) Web Analyst
3 1 (10.00%) Marketing Analyst
3 1 (10.00%) Junior PHP Developer
Libraries, Frameworks & Software Standards
1 3 (30.00%) HTML
1 3 (30.00%) CSS
2 2 (20.00%) jQuery
3 1 (10.00%) Yii
Miscellaneous
1 4 (40.00%) Analytical Skills
2 3 (30.00%) Social Network
2 3 (30.00%) Social Media
2 3 (30.00%) User Experience
3 1 (10.00%) Mathematics
3 1 (10.00%) Physics
3 1 (10.00%) Computer Science
Operating Systems
1 1 (10.00%) Linux
Processes & Methodologies
1 7 (70.00%) Analytics
2 6 (60.00%) SEO
2 6 (60.00%) Pay per click
3 4 (40.00%) Digital Marketing
4 3 (30.00%) Multivariate Testing
4 3 (30.00%) Logistics
5 2 (20.00%) OO
5 2 (20.00%) OO PHP
6 1 (10.00%) MVC
6 1 (10.00%) Web Development
Programming Languages
1 2 (20.00%) JavaScript
1 2 (20.00%) PHP
2 1 (10.00%) SQL
2 1 (10.00%) Java
Qualifications
1 2 (20.00%) Degree
Vendors
1 7 (70.00%) Google
2 3 (30.00%) Facebook
2 3 (30.00%) Twitter
3 1 (10.00%) IBM
3 1 (10.00%) Adobe
3 1 (10.00%) Omniture
3 1 (10.00%) Coremetrics
3 1 (10.00%) Hitwise
3 1 (10.00%) Tableau